2 minute read

SHOP SMALL

The purpose and integrity of small businesses within our community

Rachel Lucas Design: George Walker Photography: Joe Grinstead

Small businesses. They provide us with handmade, customisable and slightly quirky items. Not to mention the countless jobs they provide for local communities. Tag explores the benefits of running your own and supporting other independent businesses. We spoke to Sara, the owner of Veradia.Art, to find out why it’s important to shop small, and about setting up a small business.

Why do people start small businesses?

“Throughout the last few years, the small business industry has boomed. Platforms like Etsy, now dedicate themselves to these stores, where you can buy almost anything!” Many people, like Sara, opened their business thanks to loved ones convincing them to sell their design skills as stickers and charms. Although, there are loads of different reasons why people start their own businesses. Let’s look at five reasons people start their own businesses. 1 To explore a hobby. If you enjoy crafting, grab some string and glue and start charging for your art. 2 Health benefits. Focusing on one activity can relieve stress and anxiety.

To ease your stress as you work, work for yourself, so you can set your own priorities. 3 Flexibility. You get to decide your schedule, have the power to hang out with your friends and be your own boss. 4 Your Future. Be in charge, and you can influence your own job security.

It doesn’t hurt that entrepreneurship looks impressive on a CV, too. 5 Creativity. You choose what you want to do and sell it. Do what makes you happy, and let those creative juices flow!

Environmental benefits

It’s clear that there are plenty of reasons to start a business, but simply supporting small businesses is amazing. Small companies are better for the environment. Local resources are commonly used, and shipping is often country-limited. This means less pollution from cars and less packaging is wasted. In fact, the fast- fashion industry is responsible for 10% of annual global carbon emissions (not so great!), according to UNEP and the Ellen MacArthur Foundation. Shopping at small, independent businesses is better because you get to help independent shops thrive, while supporting the environment. your money at an independent business, you unknowingly help increase charitable donations to causes that matter in your area. According to Statista, small business turnover in the UK has increased every year since 2012, meaning more money to charitable organisations!

“Small companies are better for the environment”

Everyone wins

When you support these businesses, you have a positive impact on your community and its economy. Locally-based shops help fund your schools, parks and neighbourhood safety. You’re helping your community thrive. Support your friends, entrepreneurs, family-owned businesses and local artists.

Even better than that, many small firms support local charities. When you spend

Advice to starters

Don’t worry so much! Working for and by yourself is a big commitment so it’s understandable if you get nervous. But if you expect to make mistakes as you go along, you’ll be helping yourself. Besides, we all learn from our mistakes. Sara told us, “I hope anyone out there thinking of starting their own business goes for it. Prioritize your customers, be passionate and love every minute of it.” So shop small, online or in person, and help the planet, your town and your wallet!

See Sara’s shop Veradia on Etsy and her art at instagram.com/veradia.art

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