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Made in the USA

Now more than ever, your customers are searching for ways to make their homes more relaxing and enjoyable. Shoppers are ready to buy, but inventories are low, lead times are long, and good products are tough to keep in stock.

We’re here to help. We’ve spent three decades building partnerships with material suppliers all across America. We use string and pipe from New York, Georgia and Florida, native hardwood from Pennsylvania, metal components from the Midwest, and sustainable, rot-resistant California redwood.

We continue to work with our partners to ensure that our chimes are ready when you need them. Contact us today to put our supply chain to work for you.

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July 12-18, 2022

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Windchimes, Flags and Banners (From page 36) bamboo as well as ceramic, and metal varieties. To find new merchandise, Barsell reads trade magazines, hits the trade shows and networks with local artisans in her community.

In Delray Beach, Fla., retailer Jill Capone also sources home décor from nearby vendors and artisans. There’s a beachy vibe throughout her boutique, Serenity & Tea, which appeals equally to locals, snowbirds and vacationers.

Capone has noticed that signs are more popular than flags. Hers are made by a Fort Lauderdale artist, and feature slogans like “seas in greetings” and “get real” — “fun little beach themed items,” Capone noted. At the moment, Capone stocks fluttering dream catchers instead of wind chimes, hanging them to catch shoppers’ attention.

Wind chimes also sway from the ceiling of Moana Organic Trades in Kailua-Kona, Hawaii. But Owner Jonathan Wright has observed that many shoppers at the 2,000-square-foot store just don’t notice them. Then again, he reflected, wind chimes are only popular with certain shoppers. “Some people absolutely love them,” observed Wright. “Other people think they’re the worst things that ever happened.”

Wright carries “sun catcher” wind chimes crafted from sliced seafoam green, purple or blue agates, which filter the sunlight and have the benefit of also being healing energy stones. The store also features numerous wind chimes crafted from round capiz; the delicate Hawaiian seashells are often painted to resemble tropical flowers or arranged in the shape of seahorses. Moana Organic Trades also sells flags and banners, although the latter, as elsewhere, are less popular than other forms of décor.

Whatever their opinion of wind chimes — or flags, banners and hangings — Wright knows that shoppers won’t buy what they can’t see. So he takes full advantage of his giant display windows that overlook the Pacific Ocean. “We kind of use that to display our merchandise,” the retailer explained, “and make people feel like they’ve got suggestions.” ❖

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