Special Vendor Feature Section

An Inspiring Story (From page 37) on Kerusso inventory, and every inch of their sales floor.

We support quality products with award-winning displays that meet practical needs for retail stores with a minimal display footprint and maximum product display space, as we know that every square foot needs to contribute meaningfully to the bottom line.

SGN: Why are T-shirts such a good-selling apparel category currently?

Kerusso: Color. Cut. Comfort. Breathability. Cool casual style. The humble T-shirt is beloved across the socioeconomic spectrum and by all ages of Americans, and the versatility of this breathable casual garment makes it easy to understand why almost everyone we know owns and wears T-shirts.

With more and more people working from home and doing more activities at home, the T-shirts have been a “go-to” garment that can be casual, or even dressed up with a blazer or piece of jewelry to head out for a meeting or dinner at a restaurant.

Since T-shirts are popular sellers year-round and sales really heat up as the weather gets warmer, especially as we go into our second Summer during a pandemic, Kerusso Tees stay on top of the latest fashions, creating looks inspired by the classics, as well as the latest trends, in our original inspirational T-shirts. Tshirts are a staple of the modern wardrobe, and it’s difficult to imagine a time when everyone’s closet wasn’t populated with this beloved favorite garment.

SGN: Do you have any special offers or programs for retailers? For example, do you offer free or discounted displays?

Absolutely! As mentioned, we have several different programs

• Zero-Risk Product Exchange Program

• Our short-sleeve T-shirts, socks, and caps are 100% exchangeable. (Does not include seasonal or promotional apparel.)

• Free shipping on product orders over $300!

• All T-shirts ship folded, size-stripped, and ready to sell!

• Flexible Payment Plans

• Dropship Program

• Merchandising/Display Solutions

To assist in merchandising, Kerusso offers several branded displays, as mentioned. The cost of displays is offset with product. Retailers especially enjoy Kerusso and associated brand’s large inventory and quick shipping.

Specifically, regarding our Merchandising Solutions, we offer:

• Minimal display footprint;

• Maximum product display space;

• All displays are sturdy wood construction;

• Apparel displays come with 10 T-shirt design cubbies or 20 T-shirt design cubbies;

• Retailer has eight apparel displays to choose to fit their store and there is an accessory display that is four-sided, as well;

• Attractive spinning displays with branded signage;

• Proven sales results;

• All apparel arrives folded, size-stripped, and ready to sell;

• Cost of display is offset with products;

• Ninety-nine dollar shipping cap on apparel displays;

• And, $49 shipping cap on accessory display.

Check with your sales rep or get on the Kerusso email list to stay on top of monthly specials!

Ordering Highlights

There is no ordering minimum. However, if you order $300+, you will receive FREE SHIPPING all day, every day. Retailers can buy the sizes they need, as there is no minimum per design. Kerusso offers special discounts throughout the year, as well as show specials at trade shows! The company will be exhibiting at several shows, including the Dallas Total Home & Gift in June 2021, Atlanta Market and the Philadelphia Gift Show, both in July 2021, and more.

SGN: What are the company’s future plans in terms of the development of new product lines?

Kerusso: Our Paws & Pray Collection of original pet products is brand new to Kerusso. Unleash your faith with Paws & Pray Pet Accessories! Offering leashes, two different sizes of collars, and waste bag dispensers in eight different designs as well as waste bag refills and collapsible bowls, these pet accessories are an easy impulse option near the register.

Inspirational Paws & Pray Pet Accessories appeal to shoppers who love their faithful furry friends. Take advantage of this lucrative category by offering the charming Pet Accessories your customers seek. Customers don’t need a reason to buy something special for Fido or Fifi. ☺

(For more information, visit www.wholesale. kerusso.com or call 800-424-0943.) ❖