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Fundraising
During 2021, we started taking action and being present on social media channels such as LinkedIn in order to generate new alliances with the business and professional sectors. We also created a TikTok account for the CIDAI – Youth program, which brought us closer to the modern language and where they can, together with their teachers, work on different videos and modern audiovisual materials to express their ideas and creativity. Through the month of November, we managed to reach an even greater public with the activity we were organizing for The International Day for the Elimination of Violence against Women through national media channels and FB and IG campaigns, reaching more than 22,000 people on Facebook.
Fundraising
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Due to the covid19 pandemic, we could not organize fundraising events. Despite this, many people and companies donated funds to support the most vulnerable population, especially in the catastrophic economic situation they experienced in 2021. In 2021, we spent ₵455,414,079 or $705,794. We had an income of ₵571,468,329 or $885,654 to carry out our programs and projects. The remaining funds will be going to projects that are still in progress and that will continue through 2022. The fully detailed financial report is available on our website: https://cepiacostarica.org/es/informes/ 43% of our funds came from government institutions (PANI, JPS and IMAS), while 57% came from private donations and national and international foundations.
Quality control and the measurement of the outcome and impact of each program and the corresponding financial transparency are very important to us. We make impact measurements for each program, and these reports are available on demand, upon request.