Collector’s Corner With Daryl Kriel, from Kensington Bond
Success is not always lauded by others. You would expect his employers to be very pleased with this, however William adopted the practice of signing his name or initials on nearly all of the pottery he designed, and personally oversaw the production. His employers resented his notoriety and closed his studio down. This did not deter young William, as he set up his own factory and successfully made innovative pottery, eventually handing the business over to his eldest son Walter. Moorcroft pottery is beautiful with its deep rich colour,s and is highly collectable, and some of the earlier William pieces can fetch a pretty penny. William Moorcroft was employed by James Macintire and Co Ltd at the age of 24 in 1897. Within a year, he became the head of their art and pottery studio. William designed a very innovative range of pottery called Florian ware. He won a gold medal at the world fair.
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Contact Daryl at Kensington Bond Auctions on 082 297 1117 for a free valuation.
