Checkoff Report
Investments Made by Growers for the Future of the Peanut Industry Alabama Peanut Producers Association sponsors Pediatrician, School Nutrition, and School Nurse Meetings The Alabama Peanut Producers Association sponsored the Alabama Chapter of the American Academy of Pediatrics Spring Meeting, April 28-30, held at The Lodge at Gulf State Park, Gulf Shores, Alabama. Attendees received packs of Alabama peanuts as well as peanut butter cookies at one of the mid-morning breaks.
Kaye Lynn Hataway, APPA promotions coordinator, visits with Tammy Scott from Slocomb High School at the Alabama School Nutrition Industry Show.
The Alabama School Nutrition Conference was held May 4-6 in Gulf Shores, Alabama. APPA sponsored and exhibited in the School Nutrition Industry Show on May 5. More than 170 school nutrition supervisors, managers and lunchroom workers received peanuts, peanut nutrition, peanut allergy information and other peanut “swag.” Visitors to the APPA booth received a special PB&J sandwich bag if they filled out a survey regarding peanut bans in their schools.
Alabama Peanut Producers Association celebrates Alabama Tourism Month
The eight Alabama Welcome Centers celebrated Alabama Tourism Month during May. APPA attended the Houston County Welcome Center May 12 and the Baldwin County Welcome Center May 20 for tourism celebrations. Visitors stopped by the APPA table to get peanuts and recipes. APPA staff shared with visitors about where and how peanuts are grown in the state.
APPA also exhibited at the Alabama Association of School Nurses annual conference on June 9-10 in Trussville, Alabama. More than 200 school nurses received peanut allergy information to take back to their schools to share with administration, teachers and parents.
Alabama Peanut Producers Association sponsors Alabama FFA
Abby Richardson, APPA communications coordinator, is pictured with Preston Stevens, from Dale County FFA, winner of the Fiber and/ or Oil Crop Production Proficiency Award.
The Alabama Peanut Producers Association sponsored the Alabama FFA Fiber and/or Oil Crop Production Proficiency Award and the Agricultural Mechanics Repair and Maintenance Proficiency Awards during the state convention held in Montgomery, Alabama, June 8-10. The Fiber and/or Oil Crop Production Proficiency winner was Preston Stevens of Dale County FFA. The Agricultural Mechanics Repair/ Maintenance - Placement Proficiency winner was Blake Knuckles of Wetumpka FFA. The Agricultural Mechanics Repair and Maintenance – Entrepreneurship winner was Luke Pullen from Wetumpka FFA.
APPA also exhibited during the two-day FFA Career and Trade Show. This event allowed APPA to showcase how peanuts are grown, careers in the peanut industry and nutrition information to students, teachers and parents who stopped by the booth.
Alabama Peanuts promoted at the Rocket City Trash Pandas baseball game
The Alabama Peanut Producers Association promoted peanuts at a Rocket City Trash Pandas baseball game in Huntsville, May 27, 2022. APPA staff handed out recipes, activity books, allergy information and more. Due to a rained-out game earlier in the week, the team played a double header, therefore APPA staff were able to interact with more fans than anticipated. Fans received packs of Alabama peanuts when they exited the stadium. Over the last couple of years APPA has made an effort to reach consumers in the Huntsville area as it was recently named the fastest growing city in Alabama.
12 Southeastern Peanut Farmer | July/August 2022
Kaye Lynn Hataway, APPA promotions coordinator, poses for a picture with representatives from the National Peanut Festival at the Houston County Welcome Center Tourism Day - from the left, Terri Granger, Lydia Paulson, current Miss National Peanut Festival, Hataway and Carrie Cavendar
Alabama Peanuts promoted at the Magic City Wine Fest in Birmingham In partnership with The Peanut Institute, APPA collaborated with iHeart Media to promote peanuts at the Magic City Wine Fest held at the Birmingham Zoo May 14. More than 2,000 wine enthusiasts converged on the Birmingham Zoo for a night of wine tasting and of course, peanuts. APPA sponsored the official photo booth for the Magic City Wine Fest. Attendees stopped by the APPA tent to grab a pack of Alabama peanuts and a group selfie in the photo booth. Prior to the event, APPA aired 20 radio commercials on WDXB-102.5 The Bull Country promoting peanuts and the wine fest from May 2-14.
