Why is usability testing a must to ship better features?

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Why is usability testing a must to ship better features? What is Usability testing? It is a testing method where real users will test the product in a real-time environment and ascertain its worth in terms of usability and user experience (UX). Usability and UX are two of the key components that are tested and analyzed in this testing process.

Following are the four methods that justify as to why usability testing is a must to ship better features:

01

The strategic use of contextual inquiry:

This method is considered to be less task-oriented and takes place in the participant’s own environment. A researcher is involved to interview the participant and then observe as they work on the product.

The researcher can learn crucial details using this method such as:

. . . .

The equipment and devices that a participant uses How and where should the workspace be set up Figuring out the time taken for product functionality The technical or environmental issues they might run into.

02

Streamlining and scaling up video and screen recording activities:

The participant’s on-screen actions are reviewed by this approach, such as how quickly they click or navigate. The participant’s screen can be projected onto another monitor or device for live assessment.

03

The worth of guerrilla testing:

It is a better alternative, low-cost testing method through which some helpful usability insights can be revealed. This testing method does not need any fixed environment and hence is conducted at shopping centers, events etc., rather than focusing on gathering a pool of participants.

04

The tactical importance of usability lab:

In this testing method, the conduction of usability studies takes place in a controlled lab environment, so that the required feedback can be gathered by the organization.


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