INTRODUCTION
T
his study is the result of a survey initiative launched in April of 2020 by three representatives of Thailand’s Art Ecosystem, namely Atinuj Tantivit, Praneenut Niyomsin, and Shane Suvikapakornkul
who created the Facebook group entitled “Thailand’s Art Ecosystem” following the outbreak of COVID-19 in Thailand the same month. When the survey closed in June 2020, there were 406 respondents. Respondents were sourced from personal and professional networks of the organizers of the survey as well as the membership of the Facebook group which had grown to over two thousand members by the writing of this report. The data tabulation, analysis, and reporting were done in collaboration with Teak Research, Co., Ltd, a market research agency based in Bangkok. The purpose of undertaking this study was to gain a shared understanding of Thailand’s Art Ecosystem including all relevant stakeholders in order to inform the art public about the current state of the art industry and ecosystem in Thailand. Teak Research was consulted by the three representatives in order to ensure credible reporting of survey responses. Survey questions and responses were scrutinized by the research team to eliminate incomplete responses from data tabulation. Inductive analysis was used to triangulate responses to open-ended questions in conjunction with text analysis to identify similar patterns in responses and quantify them. Coding was done with closed responses such as demographic data. However, due to the time constraints and incongruous responses, the research team decided to code the data which was most complete and consistently reported.
THAILAND’S ART ECOSYSTEM
Page 6