Profile Books Catalogue - Spring 2013

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WE ARE what we publish, but publishing is changing very fast indeed. Every single new book in here will be published both as a print book and as e-book, in most cases simultaneously. The way people read, the markets, the bookshops, and the ways we promote and sell our books are all changing rapidly and we don’t see an end to the changes. Such shifts are disruptive but exciting and we are confident that as a nimble independent publisher we are well placed to adapt, and sometimes even lead the changes. What has not changed, and never will, is our commitment to publishing the best and most stimulating non-fiction. Our tools for publishing may alter, but the values we hold most passionately remain constant: to publish a limited number of the best possible books as energetically as we can. It would be invidious to pick highlights: we love all our children equally and think each one is very special, so I commend all of this list to you. Happy reading. Andrew Franklin M A N AG I N G D I R EC TO R


CONTENTS The Galapagos Henry Nicholls

19 Calories and Corsets Louise Foxcroft

The XX Factor Alison Wolf

3

Classical Traditions Mary Beard

4 The Irish Egyptian Louise Foxcroft

20

Turned Out Nice Again Richard Mabey

5

21

The Unpublished David Ogilvy David Ogilvy

6

The Curve Mike Berners-Lee and Duncan Clark

Noise David Hendy

7

Mastery Robert Greene

The Norm Chronicles Michael Blastland and David Spiegelhalter

8

Great Mathematical Problems Ian Stewart

9

Feeding Frenzy Paul McMahon

33

Why Nations Fail Daron Acemoglu and James A. Robinson

34

Gallipoli Peter Hart

34

22

The Great Animal Orchestra Bernie Krause

35

Previously published Robert Greene

23

35

Inside the Box Drew Boyd and Jacob Goldenberg

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Seventeen Equations that Changed the World Ian Stewart Africa’s Future: Darkness to Destiny Duncan Clarke

36

Up Pohnpei Paul Watson

36

The Change Book Roman Tschäppeler 10 and Mikael Krogerus

25

11

Encircling Carl Frode Tiller

26

Language Daniel Everett

37

Lost, Stolen or Shredded Rick Gekoski

12

Nostalgia Jonathan Buckley

27

Pieces of Light Charles Fernyhough

37

Brothers at War Sheila Miyoshi Jager

13

Guide to Commodities Caroline Bain

28

The Buddhas of Bamiyan Llewelyn Morgan

38

Nijinsky Lucy Moore

14

Guide to Project Management Paul Roberts

28

Invisible Romans Robert C. Knapp

38

What Has Nature Ever Done For Us? Tony Juniper

Economist Backlist

29-30

39

The Society of Timid Souls Polly Morland

15 Recently Published

31

Uncommon Sense, Common Nonsense Jules Goddard and Tony Eccles

16

Why Does the World Exist? Jim Holt

39

How Asia Works Joe Studwell

Underground, Overground Andrew Martin

32

Shopping, Seduction 17 & Mr Selfridge Lindy Woodhead

32 Business Backlist

40-41

Sailing from China Timothy Brook

General Backlist

42-45

The Man Who Plants Trees Jim Robbins

18 The Wonderbox Roman Krznaric

33

Sort Of Backlist

46

Contact Information

47-48


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ALISON WOLF

The XX Factor Women in the workplace – a house divided?

Throughout history, being female defined a woman’s fate. Now, women’s careers rival men’s. But while these changes are revolutionary, their impact is unequal: in reality, the ‘sisterhood’ of working women is deeply divided. Since the groundbreaking 1960s, working women have drifted further apart. Currently over seventy million educated women throughout the world work as equals alongside men. Many delay marriage and children – and some forgo them entirely. Yet professional women remain a minority. For the majority of women, family and motherhood still define life and identity: work is typically part-time and in female-dominated occupations such as cleaning or childcare, fitting around family life. Two distinct groups have emerged, differing dramatically in their income, sex lives, working hours and even how much they sleep. Sexual, educational and workplace revolutions make men and women at the top more alike than ever before. But, simultaneously, women who work are separated from each other by an ever-widening rift.

Alison Wolf CBE is a social scientist and writer. She has worked as a researcher, journalist, civil servant and academic and is currently Sir Roy Griffiths Professor of Public Sector Management at King’s College London. In 2011 she completed the Wolf Review of Vocational Education for the UK government.

£15.99 256pp Demy hardback ISBN: 978 1 84668 403 6 e-ISBN: 978 1 84765 448 9 Current Affairs March 2013 UK/Commonwealth 3


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MARY BEARD

Classical Traditions Answering the question: why does Classics still matter today?

Mary Beard is one of the world’s best-known classicists – a brilliant academic, with a rare gift for communicating to a wide audience. In a series of sparkling essays, she explores our rich classical heritage – from Greek drama to Roman jokes, introducing some larger-than-life characters of classical history, such as Alexander the Great, Nero and Boudicca. She also invites you into the places where Greeks and Romans lived and died, from the palace at Knossos to Cleopatra’s Alexandria – and reveals the often hidden world of slaves. She brings back to life some of the greatest writers of antiquity – including Thucydides, Cicero and Tacitus – and takes a fresh look at both scholarly controversies and popular interpretations of the ancient world, from The Golden Bough to Asterix. The fruit of over thirty years in the world of classical scholarship, Classical Traditions captures the world of antiquity and its modern significance with wit, verve and scholarly expertise. £25.00 384pp with illustrations Royal hardback ISBN: 978 1 78125 048 8 e-ISBN: 978 1 84765 888 3 Classical History March 2013 World Tr US

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Mary Beard is professor of classics at Newham College, Cambridge, and the classics editor of the TLS. A fellow of the British Academy, her previous best sellers include Pompeii (winner of the Wolfson Prize for History). In 2012, she presented the BBC2 series Meet the Romans, attracting around 2 million viewers per episode.


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RICHARD MABEY

Turned Out Nice Again Contemplating the Weather As heard on BBC Radio 3: Changing Climates Turned Out Nice Again is an exploration of our preoccupation with the weather, and its impact on our culture and national psyche. In his trademark style, Richard Mabey weaves together science, art and weather memoirs (including his own). He ambles through the myths of Golden Summers and explores our persistent state of denial about the winter; the Impressionists’ love affair with London smog; seasonal affective disorder (SAD – do we all get it?) and the mysteries of storm migraines; herrings falling like hail in Norfolk and Saharan dust reddening south-coast cars; moonbows, dog-suns, fog-mirages and Constable’s clouds; the fact that English has more words for rain than Inuit has for snow; the curious eccentricity of country clothing and the mathematical behaviour of umbrella sales. We should never apologise for our obsession with the weather. It is one of the most profound influences on the way we live, and something we all experience. No wonder it’s the natural subject for a greeting between total strangers: ‘Turned out nice again.’

Acclaimed nature writer Richard Mabey has written some thirty books including the bestselling plant bible Flora Britannica, Food for Free, Nature Cure and most recently Weeds: The Story of Outlaw Plants (Profile). He is a Fellow of the Royal Society of Literature.

£9.99 128pp with illustrations A format hardback ISBN: 978 1 78125 052 5 e-ISBN: 978 1 84765 895 1 Natural History/Memoir March 2013 World Tr US

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DAV I D O G I LV Y

The Unpublished David Ogilvy The ultimate insider’s guide to success in advertising and beyond

This is a book unlike any other: it collects a career’s worth of public and private communications – memos, letters, speeches and more – from David Ogilvy, founder and guiding light of Ogilvy & Mather and author of the bestselling books, Ogilvy on Advertising and Confessions of an Advertising Man. The Unpublished David Ogilvy is an incisive firsthand guide to subjects including salesmanship, management and creativity that fizzes with energy and freshness, even now, years after it was first compiled by his devoted family and colleagues as a seventy-fifth birthday present. Whether a carefully prepared lecture or a private joke to a friend, his writing always demonstrates the rule which guided his own life in business: ‘It pays to be imaginative and unorthodox’.

£12.99 192pp Demy trade paperback ISBN: 978 1 78125 087 7 e-ISBN: 978 1 84765 945 3 Business December 2012 World Tr US

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David Ogilvy CBE is often described as the ‘Father of Advertising’. Before founding Ogilvy & Mather in 1948, he pursued several career paths, working as a chef at the Majestic in Paris, an AGA salesman and a farmer. His iconic campaigns include legendary adverts for Dove, Hathaway, Rolls Royce and Guinness. He died in 1999.


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DAV I D H E N DY

Noise A Human History of Sound and Listening 100,000 years of aural history expanding on a major BBC Radio 4 series In prehistoric caves, drummers used natural acoustics to recreate the sounds they heard. In classical Europe, orators turned the human voice into a lyrical instrument. In Buddhist temples, the icons’ ears were exaggerated to represent their spiritual power. And in modern metropolises we are battered by the roar of sound that surrounds us. In the first history of the subject that puts humans at its centre, and coinciding with the author’s major Radio 4 series, David Hendy describes the history of noise – which is also the history of listening. His insightful and unusual book reveals fascinating changes in how we have understood our fellow humans and the world around us. For although we might see ourselves inhabiting a visual world, our lives are shaped by our need to hear and be heard.

David Hendy is Professor of Media History at the University of Westminster. His books include Life on Air: A History of Radio 4, which won the 2008 History Today – Longman Book of the Year Award and was nominated for the Orwell Prize.

£15.99 288pp Demy hardback ISBN: 978 1 78125 089 1 e-ISBN: 978 1 84765 944 6 History March 2013 UK/Commonwealth 7


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MICHAEL BLASTLAND A N D DAV I D S P I E G E L H A LT E R

The Norm Chronicles Stories and numbers about danger

Meet Norm, an average sort of a guy. In fact, Norm is the average guy, in this clever, quirky, entertaining take on the hazards of life. Watch as utterly normal Norm (who, like all average specimens, feels unique) turns to statistics to guide him; meet his cautious sister Prudence and his devil-may-care friend Kelvin; then compare their paths to the real risks and probabilities that we all face in our everyday lives. If you ever eat, drink alcohol, grow old, have a baby, fly, drive, fall ill – or worry about any of these things – then you are consciously or unconsciously playing the odds, weighing harms and benefits. Chance isn’t just about numbers – it’s about how we feel, who we trust, and what our friends get up to. The Norm Chronicles brings stories and numbers together to show how the risks we take affect our lives and why we make the choices we do.

£12.99 288pp Demy trade paperback ISBN: 978 1 84668 620 7 e-ISBN: 978 1 84765 829 6 Popular Science/ Mathematics April 2013 World Tr US

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Michael Blastland is an author, journalist, and BBC Radio 4 broadcaster. He co-authored the best-selling The Tiger that Isn’t [978 1 86197 839 4]. David Spiegelhalter OBE is Professor of the Public Understanding of Risk at Cambridge, and a fellow of the Royal Society.


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I A N S T E WA RT

Great Mathematical Problems The baffling enigmas that take us to the limits of mathematics

These are the really big questions, the ones that define mathematics – and which any mathematician would give their right arm to solve. Problems such as the Poincaré Conjecture, solved by eccentric genius Grigori Perelman, who declined all academic honours and a million-dollar prize, or the Riemann Hypothesis, still mystifying after 150 years. From Ancient Greece to CERN, The Great Mathematical Problems reveals the origins of these big questions – and explains why they still matter. On the journey, we’ll discover how mathematicians think, what they do, and what implications their subject has for the human race. Mathematics ranks among humanity’s greatest achievements and its great problems – solved and unsolved – are among the remaining mysteries of the universe. Ian Stewart shows how today’s mathematicians are rising to their predecessors’ challenges, as one by one the great enigmas of the past surrender to the powerful techniques of the present and help mould the science of the future.

Ian Stewart is an Emeritus Professor of Mathematics at Warwick University. His bestselling books include Mathematics of Life [978 1 84668 205 6], Professor Stewart’s Cabinet of Mathematical Curiosities [978 1 84668 345 9] and Seventeen Equations that Changed the World [978 1 84668 531 6]. He is a Fellow of the Royal Society and appears frequently on radio and television.

£15.99 288pp Royal trade paperback ISBN: 978 1 84668 199 8 e-ISBN: 978 1 84765 351 2 Mathematics February 2013 World ex USA/Can Tr

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PA U L M c M A H O N

Feeding Frenzy Can the world continue to feed itself? A brilliant analysis of the world’s history through food production Feeding Frenzy traces the history of the global food system and reveals the underlying causes of price spikes and recent shortages – what has been labelled a ‘world food crisis’. As the world changes, forces are being unleashed that threaten the security of billions. Foodproducing countries are limiting exports to benefit their own citizens, even if this means that other countries starve. Powerful food-importing countries in Asia and the Middle East are making secret deals with other developing countries to secure supplies and buy direct from farmers in the USA, Brazil or Australia. Most worryingly, they are acquiring huge areas of under-utilised farmland in poor countries to grow crops for export, often at the expense of local communities. As dazzling as Fast Food Nation, Feeding Frenzy charts the changes affecting your weekly shop – and global forces.

£12.99 352pp with illustrations Demy trade paperback ISBN: 978 1 78125 034 1 e-ISBN: 978 1 84765 879 1 Current Affairs/Food March 2013 World Tr US

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Paul McMahon is an adviser to the Prince of Wales’ International Sustainability Unit and lead author of major reports on sustainable agriculture and rainforest protection. He has also worked as an adviser to the UN’s Food and Agriculture Organisation and cofounded a benign land-grab that is investing in sustainable agriculture across the world.


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R I C K G E KO S K I

Lost, Stolen or Shredded Stories of Missing Works of Art and Literature What happens when a world-famous work of genius goes missing? Like Holmes’ dog in the night time, sometimes the true significance of things lies in their absence. These are the stories behind some of the greatest losses to artistic culture – including some works which never even existed. Read about the ‘ghost story’ of Joyce’s poem Et Tu Healy, written when he was nine, which then, tantalisingly, disappeared without trace, as well as how a long-lost document led a desperate forger to plant bombs, and how the most extravagant book binding ever made sank with the Titanic. All of these losses raise greater questions about our relationship with art: what rights do authors and artists have over their work? Is it ever acceptable to destroy a work of art? What role does the search for perfection play in creativity? And – as when people queued for hours to see the empty space where the Mona Lisa hung – why does its absence fascinate us?

Rick Gekoski is a rare book dealer, writer and broadcaster. He was chair of the 2011 Man Booker International Prize. His previous publications include Tolkien’s Gown and Other Stories of Great Authors and Rare Books and Outside of a Dog: a Bibliomemoir. The BBC Radio 4 series Lost, Stolen, or Shredded attracted over 500,000 listeners.

£14.99 256pp with illustrations Demy hardback ISBN: 978 1 84668 491 3 e-ISBN: 978 1 84765 932 3 History April 2013 World ex USA/Can Tr US

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S H E I L A M I YO S H I J A G E R

Brothers at War The unending conflict in Korea A war without end, as seen from every side ‘I couldn’t believe how cruelly these civilians were killed. I thought that it didn’t matter whether this was done by the Communists or by our own troops – it represented the sorrow of a weak people, the tragedy of a civil war.’ Yi Chun-yong, a South Korean prison guard, recalls a massacre scene at Taejon prison in 1950. Officially, the Korean War, which began in June 1950, ended with an armistice in 1953. But in reality this conflict has gone on for more than seventy years. In the first history told from Korean, American, Chinese and Russian sides, and following hostilities to the present day, Sheila Miyoshi Jager interweaves international events with personal accounts of the experiences of war. Looking not only at the military, but also the social and political aspects of the war, this remarkable debut reveals why the problems which sparked and maintained such a brutal war have continued for so long.

£25.00 608pp with illustrations Royal hardback ISBN: 978 1 84668 067 0 e-ISBN: 978 1 84765 202 7 History June 2013 World ex USA/Can Tr

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Sheila Miyoshi Jager is Luce Associate Professor of East Asian Studies at Oberlin College, Ohio, and former visiting professor at the US Army War College in Pennsylvania. She has spent a total of eight years living in Korea, with her Korean American husband, a former officer in the US Army.


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LUCY MOORE

Nijinsky The tragic story of classical ballet’s great revolutionary

‘He achieves the miraculous’, the sculptor Auguste Rodin wrote of Vaslav Nijinsky. Like so many since, Rodin recognised that in Nijinsky classical ballet had one of the greatest and most original artists of the twentieth century. In the first major biography for forty years, Lucy Moore examines a career defined by two forces – inspired performance and an equally headline-grabbing talent for controversy. As a dancer, Nijinsky was acclaimed as godlike for his extraordinary grace and elevation, but the opening of Stravinsky’s The Rite of Spring saw furious brawls between admirers of his radically unballetic choreography and horrified traditionalists. Spring 2013 marks the Rite’s centenary, and Nijinsky’s story has lost none of its power to shock, fascinate and move. Adored and reviled in his lifetime, his phenomenal talent was shadowed by mental illness and a destructive relationship with his Svengali, Diaghilev. ‘I am alive’, he wrote in his diary, ‘and so I suffer’.

Lucy Moore is an author and broadcaster whose work includes the bestselling Maharanis: The Lives & Times of Three Generations of Indian Princesses. She has written for the Sunday Times, Observer, Vogue and Harpers Bazaar, and has presented television series for the BBC and Sky.

£25.00 320pp with illustrations Royal hardback ISBN: 978 1 84668 618 4 e-ISBN: 978 1 84765 828 9 Biography May 2013 World Tr US

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TO N Y J U N I P E R

What Has Nature Ever Done For Us? The economics of eco systems From Indian vultures to Chinese bees – how ‘natural services’ keep the world’s economy afloat We take most of nature’s services for granted, imagining them free and limitless … until they suddenly switch off. This is a book full of immediate, memorable stories, containing both warnings (such as in the tale of India’s vultures, killed off by drugs given to cattle, leading to an epidemic of rabies) but also the positive (how birds protect the Dutch apple harvest, or the Amazon rainforests evaporate twenty billion tonnes of water each day). This is one of those rare books that changes the whole way you think about life, the planet and the economy.

£9.99 288pp with illustrations B format paperback original ISBN: 978 1 84668 560 6 e-ISBN: 978 1 84765 942 2 Popular Science/ Current Affairs January 2013 World Tr US

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Tony Juniper is Britain’s best known environmental campaigner. He is a former director of Friends of the Earth, where he led the ‘Big Ask’ campaign that resulted in the Climate Change Act. He is the author of several books, including that accompanying the BBC series Saving Planet Earth (2007), and Spix’s Macaw (2002).


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P O L LY M O R L A N D

The Society of Timid Souls Or, How to be Brave A moving and insightful investigation of courage In 1942, a pianist from Manhattan convened the inaugural meeting of an extraordinary new fraternity, which promised to inoculate stage fright sufferers against the terrors that afflicted them. He called it ‘The Society of Timid Souls’. Seventy years later, as anxiety – about anything from terrorism to health – is part of our everyday lives, courage has become an ideal in crisis. Inspired by the original Society of Timid Souls, Polly Morland sets out to investigate bravery today. From the woman who carried out a caesarean section on herself, to the surfer who took on a murderous sea, by way of freedom fighters, public speakers and emergency services workers, she seeks the truth about what it takes to be brave. Drawing on philosophy, literature, propaganda and popular culture, Morland discovers what courage really feels like, and how a Timid Soul may become a brave one.

During fifteen years as a documentary-maker, Polly Morland worked as producer/director for the BBC and Channel Four, as well as for PBS and the Discovery Channel. In a moment of bravery, Morland left her job to write this book. She was awarded a Royal Society of Literature Jerwood Award to support writing The Society of Timid Souls.

£14.99 256pp Demy hardback ISBN: 978 1 84668 513 2 e-ISBN: 978 1 84765 940 8 Social/Cultural History May 2013 UK/Com ex Can 15


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JOE STUDWELL

How Asia Works Success and failure in the world’s most dynamic region

Until the Asian crisis of the late 1990s, East Asia was perceived as a monolithic success story. But heady economic growth rates masked the most divided continent in the world – one half the most extraordinary developmental success story ever seen, the other half a paper tiger. Joe Studwell explores how policies ridiculed by economists created titans in Japan, Korea and Taiwan, and are now behind the rise of China, while the best advice the West could offer sold its allies in South-East Asia down the economic river. The first book to offer an Asia-wide deconstruction of success and failure in economic development, Studwell’s latest work is provocative and iconoclastic – and sobering reading for most of the world’s developing countries. How Asia Works is a must-read book that packs powerful insights about the world’s most misunderstood continent.

£14.99 288pp Royal trade paperback ISBN: 978 1 84668 242 1 e-ISBN: 978 1 84765 409 0 Economics/Politics March 2013 World ex USA/Can Tr

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Joe Studwell is the founder and editor of The China Economic Quarterly. He has been a contributing writer to The Economist and was based in Beijing with the Economist Intelligence Unit. Previous books include Asian Godfathers [978 1 86197 701 4].


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T I M OT H Y B RO O K

Sailing from China A cartographic detective story of trade and the birth of the global economy

In 1659, an unusual map of China was bequeathed to the Bodleian Library, Oxford. Its significance unrecognised, it remained in the bowels of the library until Timothy Brook was shown it in 2008. When he noticed faintly-marked lines and compass points on its surface, he realised that the Selden Map was a puzzle he had to solve. The map depicts an East Asia so disturbingly modern, it suggested forgery. But it was genuine – and what it reveals about the region’s past is astonishing. It shows China, not cut off from the world, but a participant in the embryonic networks of global trade that then fuelled the rise of Europe – and now power China’s ascent. Brook delves into seventeenth-century England and China to provide answers to the fascinating questions raised by this unique artefact: where did it come from? Why was it drawn? And who reimagined the world in this way?

Timothy Brook was Shaw Professor of Chinese at Oxford when he first saw the Selden Map, and is now professor of history at the University of British Columbia. The author of eight books on Chinese history, his most widely read book is Vermeer’s Hat [978 1 84668 112 7].

£18.99 256pp with illustrations Royal hardback ISBN: 978 1 78125 038 9 e-ISBN: 978 1 84765 881 4 History June 2013 World ex USA/Can Tr

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JIM ROBBINS

The Man Who Plants Trees One man’s quest to help save the world’s oldest and greatest specimens

When the oldest trees in the world suddenly start dying – across North America, Europe and the Amazon – it’s time to pay attention. Humans have cut down the biggest and best trees and left the runts behind. What does that mean for the genetic fitness of our forests? No one knows for sure, for trees and forests are poorly understood on almost all levels. What we do know, however, is that they perform vital roles in maintaining the world’s atmosphere and even its oceans. What trees do is essential. Jim Robbins’ book is a remarkable exploration of the power of trees and, specifically, the amazing story of a farmer named David Milarch, co-founder of the Champion Tree Project, who has been cloning some of the world’s oldest and largest trees to protect their genetics – from Californian redwoods to the oaks of Ireland. Q: When is the best time to plant a tree? A: Twenty years ago Q: The second-best time? A: Today £10.99 224pp with illustrations Demy hardback ISBN: 978 1 78125 062 4 e-ISBN: 978 1 84765 903 3 Natural History May 2013 World ex North America 18

Jim Robbins is a frequent contributor to the science section of The New York Times. He has written for Vanity Fair, Sunday Times, Scientific American, Discover, Psychology Today and numerous other magazines. He lives in twenty acres of woods in Helena, Montana.


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HENRY NICHOLLS

The Galapagos The extraordinary islands that inspired the theory of evolution

The Galapagos, once known as Las Encantadas, the enchanted islands, are home to one of the earth’s most pristine ecosystems. In the first narrative history of the islands, Henry Nicholls charts their evolution from deserted wilderness to vital scientific resource and now global tourist destination. The man responsible for the islands’ transformation was Charles Darwin. Though he performed some eccentric experiments – including riding on giant tortoises and flinging marine iguanas into the sea – his profound reverence for the archipelago’s unique and isolated ecology inspired his theory of evolution. Today, the protected area of the Galapagos National Park occupies ninety-seven per-cent of the islands’ landmass – though problems as diverse as the introduction of goats and the 2001 wreck of the oil tanker Jessica have threatened the islands’ biodiversity. But, as Nicholls explains, if we can learn to imitate Darwin’s legacy of respect for the natural world, the Galapagos has every chance of a bright and promising future.

Henry Nicholls is a journalist, author and broadcaster, specialising in evolutionary biology, conservation and history of science. Previous publications include The Way of the Panda: The Curious History of China’s Political Animal and Lonesome George, about the Galapagos archipelago and global conservation.

£15.99 256pp with illustrations Demy hardback ISBN: 978 1 78125 053 2 e-ISBN: 978 1 84765 896 8 Natural History/Travel April 2013 World Tr US

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L O U I S E F O XC R O F T

The Irish Egyptian The curious life of Robert ‘Pum’ Gayer-Anderson, Edwardian maverick

Born in 1881, Pum Gayer-Anderson spent his boyhood travelling across a raw and unforgiving America with his Irish parents. As an adult, seconded to the Egyptian Army in 1906, he embraced Arab life. He shot elephants, wrestled Turks and crocodiles, smoked opium, fought at Gallipoli, boiled the heads of Nubian warriors for Henry Wellcome, and witnessed the opening of Tutankhamen’s Tomb in 1923. Pum encountered some of the most illustrious figures of his day, including Lawrence of Arabia, Lord Kitchener, Eric Gill, Stephen Spender and Freya Stark – and he amassed a remarkable collection of Eastern treasures, most famously the Gayer-Anderson cat. In this highly original and elegant biography, acclaimed historian Louise Foxcroft recounts the story of a man of many guises: a soldier, surgeon, homosexual, Orientalist, collector, Pasha and poet, whose extraordinary life symbolised a tightrope walk across the divide between East and West and the decline of an empire.

£14.99 256pp with illustrations Demy hardback ISBN: 978 1 84668 608 5 e-ISBN: 978 1 84765 869 2 Biography June 2013 World ex USA/Can 20

Louise Foxcroft has a PhD in the history of medicine from the University of Cambridge. She is the author of Calories & Corsets and Hot Flushes, Cold Science, which was the winner of the Longman – History Today Prize, 2009. She writes for the Guardian and the London Review of Books.


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MIKE BERNERS-LEE AND DUNCAN CLARK

The Curve New light on the intellectual, social and political puzzle of our times From the author and editor of the highly successful How Bad Are Bananas? Human energy use and carbon emissions have been rising exponentially – following a smooth upwards curve – for hundreds of years. Nothing we’ve done so far to reduce our impact has made any difference because saving energy is like squeezing a balloon: gains made in one place reappear as bumps elsewhere. But if previous efforts have failed, what would it take to flatten off the curve? And what happens if we fail to do so? Combining accessible explanation and cutting-edge analysis, Mike Berners-Lee and Duncan Clark join the dots between the science, politics, economics and psychology of the sprawling issues of energy and climate change to uncover surprising and overlooked truths. The Curve reveals climate change as an intriguing intellectual, social and political puzzle. Here is a book that makes sense of the key challenge of our times.

Mike Berners-Lee is a leading carbon consultant and author of How Bad Are Bananas? [978 1 84668 891 1], one of the bestselling green books of recent years. Duncan Clark is a Guardian environment journalist and author of The Rough Guide to Green Living.

£9.99 256pp B format paperback original ISBN: 978 1 78125 045 7 e-ISBN: 978 1 84765 885 2 Popular Science/ Current Affairs February 2013 World Tr US

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ROBERT GREENE

Mastery Infiltrate. Observe. Train. Usurp.

Every one of us is unique. But in life, we have to follow the same paths to the top: climb the career ladder, get the right degree and make the right contacts. Or do we? Robert Greene, ‘the modern Machiavelli’, reveals a radical new route to greatness. Charles Darwin started as an underachieving schoolboy, Leonardo da Vinci as an illegitimate outcast. Their ultimate mastery of art and science began in rigorous apprenticeships in their fields, learning the hidden codes which determine ultimate success or failure. Once armed with inside knowledge, they rewrote the rules – and blasted open established patterns of achievement from within. Through Robert Greene’s signature blend of historical anecdote and psychological insight and drawing on interviews with world leaders, Mastery builds on The 48 Laws of Power to provide a practical guide to greatness.

£14.99 352pp Royal trade paperback ISBN: 978 1 78125 091 4 e-ISBN: 978 1 84765 331 4 Business November 2012 World ex USA/Can 22

Robert Greene is author of The 48 Laws of Power [978 1 86197 278 1], The 33 Strategies of War [978 1 86197 978 0], The Art of Seduction [978 1 86197 769 4] and The 50th Law [978 1 84668 068 7]. He has a degree in Classical Studies and has been an editor at Esquire and other magazines. He is also a playwright and lives in Los Angeles.


R O B E R T G R E E N E B AC K L I S T

Other titles also available by Robert Greene:

£15.99 Royal PB 978 1 86197 278 1

£15.99 Royal PB 978 1 86197 978 0

£15.99 Royal PB 978 1 86197 769 4

£6.99 165 x 115mm PB with flaps 978 1 86197 404 4

£6.99 165 x 115mm PB with flaps 978 1 86197 998 8

£7.99 165 x 115mm PB with flaps 978 1 86197 641 3

£15.00 Demy in black leatherette 978 1 84668 068 7 23


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D R E W B OY D A N D J A C O B G O L D E N B E R G

Inside the Box Farewell to brainstorming: innovations are right under your nose

What if the most innovative ideas weren’t found in wild and wacky brainstorming sessions but were already sitting right next to you? Professor Jacob Goldenberg and Drew Boyd debunk current business lore to show that better, more original ideas can indeed be produced by working within the limits of your familiar world. Their five simple techniques – unification, subtraction, multiplication, division and dependency – produce ground-breaking solutions to any problem, from making an original iPhone app to rescuing trapped miners. Stop wasting time wondering what owls have in common with kettles, and instead make the limits and restrictions you encounter the secret to your success.

£12.99 288pp Demy trade paperback ISBN: 978 1 84668 624 5 e-ISBN: 978 1 84765 870 8 Business & Management June 2013 World ex USA/Can 24

Drew Boyd spent seventeen years at Johnson & Johnson. He is Professor of Marketing Innovation at the University of Cincinnati. Professor Jacob Goldenberg is head of the Marketing department at the Hebrew University of Jerusalem, and a founder of SIT, a major innovation consultancy.


NEW TITLE

ROMAN TSCHAPPELER AND MIKAEL KROGERUS

The Change Book Fifty-two models to explain our world by the authors of the international bestseller The Decision Book

How do you make your way in a world that is changing at an unprecedented rate? This book is about change – from the small and seemingly insignificant transitions in our day-to-day lives, to the big and almost incomprehensible shifts in human history. Drawing on expert advice and often complex theories, the bestselling authors of The Decision Book (over 100,000 copies sold), present fifty-two simple and effective models to help us make sense of change in our world. Combining smart graphics with fascinating research and statistics, The Change Book explains the financial crisis, why biotechnology is the industry of the future and why cities are the new nations. Whether you’re buying a new car, deciding who to vote for, or making an investment, this little black book will offer surprisingly simple explanations of our complicated world – and will radically challenge some of your preconceived ideas.

Roman Tschäppeler is the founder and CEO of guzo, a Swiss-based communication agency. Mikael Krogerus is a writer for German and Swiss media and was a staff writer with Switzerland’s leading newspaper for five years. They are the authors of the international bestseller The Decision Book [978 1 84668 396 1], and its follow-up, The Question Book [978 1 84668 538 5].

£9.99 176pp A format hardback ISBN: 978 1 78125 009 9 e-ISBN: 978 1 84765 884 5 Business/Current Affairs January 2013 UK/Com ex Can 25


SORT OF BOOKS

CARL FRODE TILLER

Encircling Winner of the European Prize for Literature

Winner of the European Prize for Literature Winner of the Brage Prize Winner of the Norwegian Critics’ Prize David Hugsar has lost his memory so his psychiatrist places an advertisement in a newspaper inviting friends and relatives to share their memories of him. The resulting letters, reminiscences, and scenes offer an encircling narrative that reveals more about the intersecting young lives in a small Norwegian backwater than about David himself, the enigma at the heart of the novel. Adolescent sexuality, boredom, filial guilt, violence and love; the frustrations of life in a small-town rock band; drugs and cigarettes all find their place in these chronicles of Norwegian provincial life, as Carl Frode Tiller explores masculinity in crisis with all the aplomb of a new Raymond Carver.

£8.99 288pp B format paperback original ISBN: 978 1 90874 529 3 e-ISBN: 978 1 90874 530 9 Fiction in translation April 2013 World 26

In addition to his multi-award winning novels, Carl Frode Tiller (born 1970) has written three plays and a number of short stories. He has a master’s degree in history, and plays in the rock band Kong Ler. He lives in Trondheim.


SORT OF BOOKS

J O N AT H A N B U C K L E Y

Nostalgia ‘Buckley emerges as a mighty creative force’ Sunday Times

The small Tuscan town of Castelluccio is preparing for its annual festival, a spectacular pageant in which a leading role will be taken by the self-exiled English painter Gideon Westfall. A man proudly out of step with modernity, Westfall is regarded by some as a maestro, but in Castelluccio – as in the wider art world – he has his enemies, and his niece – just arrived from England – is no great admirer either. And a local girl is missing, a disappearance that seems to implicate the artist. But the life and art of Gideon Westfall form just one strand of Nostalgia, a novel that teems with incidents and characters, from religious visionaries to folk heroes. Constantly shifting between the panoramic and the intimate, between the past and the present, Nostalgia is a fiction into which are woven the kaleidoscopic narratives of art, architecture, history, legend and much more.

Jonathan Buckley is the highly praised author of Contact, Telescope and So He Takes the Dog. Nostalgia is his eighth novel. He lives in Hove.

£12.99 480pp B format hardback ISBN: 978 1 90874 531 6 e-ISBN: 978 1 90874 532 3 Fiction March 2013 World 27


T H E ECO N O M I S T

CAROLINE BAIN

Guide to Commodities Producers, players and prices; markets, consumers and trends The price volatility of so many commodities over the past decade has underlined their economic importance and how dependent we are on them. The price of gold has soared as confidence in currencies has wavered, demand from China has pushed metal prices up, instability in the Middle East and North Africa has had its effect on the oil price, and food prices have been increasing in parallel with worries that there is enough to feed the world. This guide looks at all the main commodities, covering trends in consumption and production, how prices have changed and are likely to, who the market players are and where producer power lies. £20.00 320pp Demy hardback ISBN: 978 1 84668 896 6 £15.00 320pp Demy paperback ISBN: 978 1 84668 895 9 e-ISBN: 978 1 84765 843 2 Business February 2013 World ex USA/Can Tr

PA U L R O B E R T S

Guide to Project Management Getting it right and achieving lasting benefit S ECO N D E D I T I O N

History is full of examples of projects that ran horrendously late or over budget, or completely failed to deliver what they were meant to. This guide explains the principles and techniques of project management and how they are interconnected with the day-to-day management of a business. With its clear, structured approach, it is an invaluable handbook for those new to, or with experience of, project management to make sure that their projects run smoothly and successfully.

£20.00 352pp Demy hardback ISBN: 978 1 78125 068 6 £15.00 352pp Demy paperback ISBN: 978 1 78125 069 3 e-ISBN: 978 1 84765 911 8 Business January 2013 World ex USA/Can Tr 28


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N E W I N PA P E R B AC K

ANDREW MARTIN

Underground, Overground A Passenger’s History of the Tube ‘Engaging … if you’re a tube neophyte I would strongly endorse Martin’s book as the stop to get on at’ Will Self, Guardian ‘Martin’s knowledge is both encyclopaedic and full of quirky digressions’ Evening Standard ‘Seeing Martin puzzle his way through the history is half the fun, as are his lively interlocutors … the language is beautiful’ FT ‘Hugely entertaining … captures the same zest, zaniness and sense of marvel shown in the recent BBC 2 series The Tube’ The Times £8.99 320pp B format paperback ISBN: 978 1 84668 478 4 e-ISBN: 978 1 84765 807 4 Social History/Transport January 2013 World

L I N DY WO O D H E A D

Shopping, Seduction & Mr Selfridge Reissued to coincide with the ITV drama series starring Jeremy Piven ‘In this energetic and wonderfully detailed biography, Woodhead provides an enthralling description of fashion, politics, music and dance, the arts, the sciences, advertising and the use of the media during the decades before the Second World War’ Evening Standard ‘Harry Selfridge revolutionised the way we shop’ Daily Mail ‘A fascinating biographical, as well as sociological study’ Independent on Sunday ‘Lively … conveys the excitement of changes in fashion and technology in the late-Edwardian era’ Sunday Telegraph £8.99 336pp with illustrations B format paperback ISBN: 978 1 78125 058 7 e-ISBN: 978 1 84765 068 9 Biography January 2013 World 32


N E W I N PA P E R B AC K

ROMAN KRZNARIC

The Wonderbox Curious histories of how to live ‘A fascinating rattlebag of intelligent, stimulating essays. The Wonderbox is very much in the mould of Alain de Botton’s bestsellers: densely researched but readable, wise and witty. By taking the long view to debunk some myths of modern life Krznaric frees us from passing trends to answer the fundamental question: how should we live now?’ Carl Wilkinson, Financial Times ‘An intriguing upmarket self-help guide’ Guardian ‘Completely fascinating, beautifully, written and brimming with insights’ Michael Wood £8.99 368pp B format paperback ISBN: 978 1 84668 394 7 e-ISBN: 978 1 84765 445 8 History January 2013 World ex USA/Can Tr

LO U I S E F OXC R O F T

Calories and Corsets A history of dieting over two thousand years ‘Immensely readable and very enjoyable, brilliantly researched and filled with fascinating, often hilarious facts’ Arabella Weir ‘Elegantly written and full of tasty morsels’ Mail on Sunday ‘Put down the diet book and pick this up’ Daily Mail ‘A compelling history … like a grown-up version of Horrible Histories … her style is pacy and she has a wonderfully light touch’ The Times ‘At last, a book on dieting that is sensible and, better still, entertaining’ Independent £8.99 240pp B format paperback ISBN: 978 1 84668 426 5 e-ISBN: 978 1 84765 458 8 Social History January 2013 World English Language 33


N E W I N PA P E R B AC K

DA R O N AC E M O G LU A N D J A M E S A . R O B I N S O N

Why Nations Fail The Origins of Power, Prosperity and Poverty ‘You will have three reasons to love this book. It’s about national income differences within the modern world … It’s peppered with fascinating stories that will make you a spellbinder at cocktail parties … And it’s a great read. Like me, you may succumb to reading it in one go’ Jared Diamond ‘A must-read. Acemoglu and Robinson are intellectual heavyweights of the first rank’ Paul Collier, Observer ‘A splendid piece of scholarship and a showcase of economic rigour’ WSJ Europe £10.99 560pp with illustrations B format paperback ISBN: 978 1 84668 430 2 e-ISBN: 978 1 84765 461 8 Politics/Current Affairs March 2013 World ex USA/Can

PETER HART

Gallipoli ‘Vivid and compelling’ Economist ‘A perceptive and refreshingly candid study of a doomed campaign. The author skilfully combines a crisp, compelling and highly readable narrative with succinct and objective analysis … The master of popular military history has done it again’ Peter Simkins ‘Superb … a serious and important work on Gallipoli. It is researched in fine detail and written in Peter Hart’s excellent style’ Press Association £12.99 560pp with illustrations B format paperback ISBN: 978 1 84668 161 5 e-ISBN: 978 1 84765 285 0 History March 2013 World ex USA/Can Tr 34


N E W I N PA P E R B AC K

BERNIE KRAUSE

The Great Animal Orchestra Finding the Origins of Music in the World’s Wild Places ‘Alluring … a fun and informative read that is likely to change the way that any reader listens to soundscapes’ Sunday Times ‘Krause writes like the field naturalist he is, attentively and with a light tread … the optimism of his spirit is infectious: this is one of those books you are grateful to have read’ Marek Kohn, Independent ‘Weird and wonderful … This is an extraordinary and important book. I challenge anyone to read it and not hear for themselves sounds they have never heard’ Spectator £8.99 288pp B format paperback ISBN: 978 1 78125 001 3 e-ISBN: 978 1 84765 853 1 Music/Popular Science April 2013 UK/Com ex Can

I A N S T E WA R T

Seventeen Equations that Changed the World ‘Stewart has served up the instructive equivalent of a Michelinstarred tasting menu’ Guardian ‘Stewart has a genius for explanation … Mathematics doesn’t come more entertaining than this’ New Scientist ‘Lucid and delightful’ Week

£8.99 352pp B format paperback ISBN: 978 1 84668 532 3 e-ISBN: 978 1 84765 769 5 Mathematics June 2013 World ex USA/Can Tr 35


N E W I N PA P E R B AC K

DUNCAN CLARKE

Africa’s Future: Darkness to Destiny How the past is shaping Africa’s economic evolution ‘Duncan Clarke’s latest book on Africa sets out to answer tough questions about the continent, often asked but seldom satisfactorily answered: What shaped Africa’s economies? What went wrong? And can its recent growth be sustained? The result is rather like travelling around Africa in the company of a knowledgeable and entertaining guide who draws lessons from the past while mapping out the future. Challenging theories and defying conventional wisdom throughout … a stimulating and thought-provoking journey.’ Michael Holman, former Africa editor of Financial Times

£12.99 328pp with illustrations B format paperback ISBN: 978 1 84668 570 5 e-ISBN: 978 1 84765 799 2 Economics February 2013 World Tr

PA U L WAT S O N

Up Pohnpei A quest to reclaim the soul of football by leading the world’s ultimate underdogs to glory ‘A shining beacon of football literature … A heartwarming, uplifting antithesis to all that is wrong with the modern game, Up Pohnpei is the must-read football book of 2012’ ESPN Soccernet ‘This book is brilliant. It embodies the true spirit of football: to bring people together’ James Corden ‘Filled with passion and warmth’ FourFourTwo ‘Fascinating … Up Pohnpei is a must-read’ When Saturday Comes £8.99 272pp B format paperback ISBN: 978 1 84668 502 6 e-ISBN: 978 1 84765 800 5 Memoir/Sport/Travel February 2013 World Tr 36


N E W I N PA P E R B AC K

DA N I E L E V E R E T T

Language The Cultural Tool ‘A book whose importance is almost impossible to overstate’ Bryan Appleyard, Sunday Times ‘Revelatory. There is nothing about humans that is quite as astonishing as language’ Guardian ‘The most important – and provocative – anthropological field work ever undertaken’ Tom Wolfe ‘A radical reassessment of the origin and evolution of language … The book eloquently reminds us that the incredible diversity of languages on this planet reflect different ways of thinking and being in the world’ Robert Greene £8.99 368pp B format paperback ISBN: 978 1 84668 268 1 e-ISBN: 978 1 84765 415 1 Popular Science March 2013 World ex USA/Can

CHARLES FERNYHOUGH

Pieces of Light The new science of memory ‘In this enthralling tour of human memory, Charles Fernyhough reveals the mysterious forces behind these stories that shape our lives’ Jonah Lehrer, author of Imagine: How Creativity Works ‘Playful and profound, a wonderfully memorable read’ Douwe Draaisma, author of Why Life Speeds Up As You Get Older ‘Fernyhough weaves literature and science to expose our rich, beautiful relationship with our past and future selves’ Dr David Eagleman, neuroscientist and author of Incognito: The Secret Lives of the Brain £8.99 352pp B format paperback ISBN: 978 1 84668 449 4 e-ISBN: 978 1 84765 823 4 Psychology June 2013 World ex USA/Can Tr 37


N E W I N PA P E R B AC K

L L E W E LY N M O R G A N

The Buddhas of Bamiyan ‘Llewelyn Morgan’s exquisite storytelling brought me back to the ‘peaceful valley’ and the magnificent Buddhas of Bamiyan. Written with great authority and affection’ Lyse Doucet, BBC Special Correspondent ‘The latest addition to Profile’s brilliant Wonders of the World series tells the fascinating story of these figures. He begins with their ignominious end and recounts western responses to them, their construction and the wealth and importance of Bamiyan to have been able to create such structures’ Financial Times

£8.99 256pp B format paperback ISBN: 978 1 84668 377 0 e-ISBN: 978 1 84765 439 7 History/Travel May 2013 World ex USA/Can Tr

ROBERT C. KNAPP

Invisible Romans Prostitutes, outlaws, slaves, gladiators, ordinary men and women … the Romans that history forgot ‘Everything in this unusual and scholarly book is rich with revelation’ Daily Express ‘Knapp has gathered together a vast amount of evidence about back-street Romans, clearly presented and well backed up with copious quotations from the sources’ BBC History

£9.99 400pp with illustrations B format paperback ISBN: 978 1 84668 402 9 e-ISBN: 978 1 84765 447 2 History February 2013 World ex USA/Can Tr 38


N E W I N PA P E R B AC K

J U L E S G O D DA R D A N D TO N Y ECC L E S

Uncommon Sense, Common Nonsense Why some organisations consistently outperform others ‘Provocative, insightful, innovative and contrarian with truths on every page’ Professor Lynda Gratton, London Business School ‘This ground-breaking book is a joy to read’ Tom Robertson, Dean, The Wharton School, University of Pennsylvania

£9.99 256pp B format paperback ISBN: 978 1 84668 602 3 e-ISBN: 978 1 84765 821 0 Business & Management May 2013 World Tr

J I M H O LT

Why Does the World Exist? An Existential Detective Story ‘Why Does The Word Exist? is more fun than a book this serious has any right to be. Holt has written a metaphysical page-turner and a triumph of intellectual liveliness.’ Rebecca Goldstein, author of 36 Arguments for the Existence of God ‘Humorous yet deeply profound’ New Scientist ‘Holt and the experts he talks to apply humour, good sense and wonder to the problem’ Peter Forbes, Independent

£8.99 320pp B format paperback ISBN: 978 1 84668 245 2 e-ISBN: 978 1 84765 410 6 Philosophy June 2013 UK/Commonwealth 39


B U S I N E S S B AC K L I S T

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R E C E N T LY P U B L I S H E D A N D B E S T S E L L E R S

SORT OF BOOKS B BACKLIST ACKLIST

W WWW. W W. S O R T O F..CO.UK C O. U K

KATHLEEN K AT H L E E N JAMIE JA M I E

46

TOVE T O V E JANSSON JA N S S O N

SIMON S I M O N LEWIS LEWIS

JASPER J A S P E R WINN WINN

Sigh Sightlines tlines

Art A rt in Nature Nature

Border Border Run Run

P Paddle addle

Highly anticipated sequel to Findings.

In English for the

Gap years

£8.99 | 978-0-9563086-6-5

first time

can be murder

A long way around Ireland.

£7.99 | 978-09563086-9-6

£7.99 | 978-0-9563086-5-8

£8.99 | 978-0-95600-388-1

CHRIS C H R I S STEWART S T E WA R T

CHRIS C H R I S STEWART S T E WA R T

CHRIS C H R I S STEWART S T E WA R T

CHRIS C H R I S STEWART S T E WA R T

TThree hree W Ways ays tto o Capsize a Boat Capsize Boat

Driving Dr iving Over Over LLemons emons

AP Parrot arrot in the P Pepper epper Tree Tree

TThe he Almond Almond Blossom Appreciation A ppreciation SSociety ociety

Hilarious adventures of an optimist afloat

Million-selling sun-lit memoir.

Bestselling sequel to Driving Over Lemons.

“ Tuck it into your holiday luggage and dream.”

£7.99 | 978-0-95600-384-3

£7.99 | 978-0-9560038-0-5

£7.99 | 978-0-9560038-1-2

£7.99 | 978-0-9560038-2-9

TOVE T O V E JJANSSON ANSSON

TOVE T O V E JJANSSON ANSSON

STEFAN S T E FA N Z ZWEIG WEIG

JONATHAN J O N AT H A N B BUCKLEY UCKLEY

TThe he TTrue rue D Deceiver eceiver

TThe he Summer B Book ook

Post Office Girll TThe he P ost O ffice Gir

TTelescope elescope

Tove Jansson’s cool psychological thriller

80,000 copies sold – a hit, every summer!

A rediscovered classic with timely message.

‘A mast ma erful new novel’ TLS

£7.99 | 978-0-9548995-7-8

£7.99 | 978-0-9542217-1-3

£7.99 | 978-0-9542217-2-0

£8.99 | 978-0-9563086-2-7


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Hachette India Tel +91 12 441 95000 Fax +91 12 4414 8900 Email sales@hachetteindia.com Economist books are published and distributed in the United States and Canada by Wiley. Cover design: Telegramme.co.uk 48



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