1 minute read
BACKGROUND INFORMATION
The Context Behind The Solution
DESIGN FOR MANUFACTURE
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The manufacture method for the toy is injection moulding and so designing to best fit this process is crucial.
Research Into The Field
Colour Selection
Children’s toys need to be brightly coloured in order to attract the child’s attention - below are a selection of tones used by Duplo.
Typical user group will be boys and girls aged 3 -5yrs.
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UK toy industry valued £7.1 Billion in 2021. £2.2 Billion more than 2013.
33% of parents said the main reason to buy toys was keeping kids busy.
Preschoolers spend 3.5h+ a day playing with friends and family.
