Listing Presentation for 8520 Calera Drive

Page 1

P R E P A R E D

E S P E C I A L L Y

F O R

Collette La Force 85 20 Ca lera D rive • Austin, TX 78735

pre se nt e d by

LISA SEXTON & SUSAN DOYLE 512 .751.7321 | 512 . 658 . 8 2 29 ku pe r re al t y.com


A M E S S AG E F RO M OU R

principal broker Ms. La Force I would like to thank you for welcoming Lisa Sexton & Susan Doyle into your home. We are honored to have Lisa & Susan as our associate and know that they will bring great value to the process of selling your home. Lisa & Susan are known for client service and has a commitment to excellence exhibited by the abundance of referrals they receive. Sometimes it’s a breakthrough design that brings concrete and mor tar to life. Sometimes it’s a rich history. Sometimes it’s simply a cour tyard garden or the sunset from the west por tal. Nearly always, it is the intangible details that give a home its true wor th. Sotheby’s International Realty professionals take great pleasure in discovering and bringing to life all the things that make a proper ty unique. And we take great pride in using our considerable experience, resources, and global connections to unite these special places with those who will cherish them as we do. Sotheby’s International Realty brokerages are located in select metropolitan and resor t markets from London to Manhattan to Malibu. While we are recognized for selling extraordinary homes in these communities, our comprehensive approach to selling proper ty has proven effective for fine real estate in a range of prices. Our sales associates offer local exper tise, as well as the global perspective and marketing reach offered by the Sotheby’s International Realty network. We invite you to compare the list of seller services offered by Sotheby’s International Realty with our competitors’ services. We are not only separated by our widely respected team of real estate brokers and the Sotheby’s brand, but are unique in offering the following marketing proposal to our clientele. The oppor tunity you have given us to compete for your business is very much appreciated, and we thank you. We honor your confidence and trust. Sincerely,

J Kuper Principal Broker Kuper Sotheby’s International Realty


Y O U R

E X P E R I E N C E D

REAL ESTATE AGENT LISA SEXTON & SUSAN DOYLE With over $30 0 million in produc tion, the Lisa and Susan Team are the consummate Austin real estate professionals. Their steady and successful tr ack record is at tributed in large par t to positive relationships with buyer, seller s and fellow industr y professionals alike. Known for their full ser vice approach, the dynamic team uniquely combines real estate sales with creative excellence to assist clients in navigating the challenging mar ketplace. With proven mar keting and str ategic leader ship experience, the team possesses an in-depth under standing of the real estate industr y. In addition, at tentive ser vice and exceptional credentials dif ferentiate the pair’s exper tise across real estate sales and development. The duo most recently was acknowledged by the Austin Business Jour nal as Top Team of 2 for 2014. Lisa is a gr aduate of Texas State Univer sity and resident of Austin since 1993. As a licensed broker since 20 02, she has successfully ear ned member ship in Austin’s Elite 25 for f ive ter ms. Lisa’s accolades include Cer tif ied Luxur y Home Mar keting Specialist, Cer tif ied Negotiation Exper t, Council of Residential Specialists and Platinum Top 50 for the past 3 year s. Susan has over 23 year s of experience and is a third gener ation Austinite. Susan utilizes her love for and knowledge of the city’s unique areas to f ind the best f it for each client’s lifestyle. Known as an accomplished professional, Susan has achieved the status of Austin’s Elite 25 for f ive ter ms, as well as accolades that include Cer tif ied Luxur y Home Mar keting Specialist, Cer tif ied Negotiation Exper t, Council of Residential Specialists and Platinum Top 50 for the past 3 year s.

Kuper Sotheby’s International Realty 8008 Spicewood Lane,#100 Austin, Texas 78759 c: 512.751.7321 Lisa c: 512.658.8229 Susan LSexton@SothebysRealty.com Susan.Doyle@SothebysRealty. kuperrealty.com


A RT F U L LY U NI T I NG E X T R AO R D I N A RY

HOMES LIVES WITH E X T R AO R D I N A RY

Our brand is known throughout the world for representing homes that embody the rich tapestry of varied lifestyles, distinct settings and diverse locales. Where the utmost quality is considered intrinsic.

WHERE THE ESSENCE OF THE EXTRAORDINARY IS DEFINED.


S O T H E B Y ’ S

HERITAGE

Embracing the Tradition, Character and Equity of the Sotheby’s Brand Name.


A U C T I O N

&

R E A L T Y

COLLABORATION

The collaboration between auction and realty utilizes a combination of unique and exclusive marketing effor ts that provide targeted exposure to a coveted and influential audience.


E X P E R I E N C E

W O R L D W I D E

GLOBAL REACH

With more than 15,000 independent sales associates in approximately 720 offices and 52 countries and territories.


K U P E R

S O T H E B Y ’ S

I N T E R N A T I O N A L

R E A L T Y

A SHARED VISION

Exper ts in Austin, San Antonio, the Texas Hill Country and Around the World

Kuper Sotheby’s International Realty was formed in 1972 under the strong leadership of Charles Kuper, Jr. and his family. A new strategic par tnership was formed in 2012 when Kuper Sotheby’s International Realty merged our San Antonio brokerage with Capital City Sotheby’s International Realty, the local Austin affiliate owned by Doug & Mary Land and Jonathan Creath. In 2014, Kuper Sotheby’s International Realty and Capital City Sotheby’s International Realty merged with Amelia Bullock Realtors in Austin. Founded in 1969 by Amelia Bullock and Barbara Wallace, the company has a strong history of providing service with quality, value and integrity to everyone. Together, the three brokerages have unified ourselves under the Kuper Sotheby’s International Realty brand. This, combined with our relationship with the premier Sotheby’s International Realty brand, affirms our commitment toward providing you a superior level of service, marketing and exper tise in San Antonio, Austin, and around the world.


K U P E R

S O T H E B Y ’ S

I N T E R N A T I O N A L

R E A L T Y

INDUSTRY LEADER San Antonio Business Journal Book of Lists


K U P E R

S O T H E B Y ’ S

I N T E R N A T I O N A L

R E A L T Y

OUR MISSION Local knowledge. Global Reach.

It is our mission to be the leader of Luxury Real Estate in Texas by providing service that exceeds expectations, deliver knowledge that surpasses the competition, and present progressive marketing and innovative technology that outperforms the industry demand. Our goals and our people have always been focused on enhancing the quality of life in this, the vibrant hear t of Texas. With a deep sense of integrity and a comprehensive knowledge of real estate, we offer each of our clients and customers our total commitment to service.


K U P E R

S O T H E B Y ’ S

I N T E R N A T I O N A L

R E A L T Y

OUR JOURNEY The Unique Difference

Kuper Realty Corporation was founded in 1972 as a commercial brokerage and later expanded our services to include residential real estate, specializing in the upscale market. In 1980 the company became a Sotheby’s affiliate, thus becoming Kuper Sotheby’s International Realty. In 2003, Capital City Sotheby’s International Realty was launched to fill the need for a brokerage that offered personalized service, long-term relationships, plus had a truly international marketing reach. A new strategic par tnership was formed in 2012 when Kuper Sotheby’s International Realty merged our San Antonio brokerage with the local Austin affiliate. When Amelia Bullock founded her company in 1969 she made a very clear decision to create a different kind of Real Estate Company. Together with Barbara Wallace, they focused on delivering something different, something better than a transaction. In 2014, the three unique and successful brokerages came together under the Kuper Sotheby’s International Realty brand, owned and operated by J Kuper, in keeping with the Kuper family real estate tradition and reputation.


K U P E R

S O T H E B Y ’ S

I N T E R N A T I O N A L

R E A L T Y

MANAGEMENT TEAM

Our dedicated team is committed to our agents and their clients and works diligently everyday from Austin and San Antonio to go above and beyond for their needs. Principal Broker/Owner: J Kuper

J Kuper is third generation at Kuper Sotheby’s International Realty with a background in residential and commercial transactions. Prior to joining the company, J worked in the construction industry as Project Manager for Fort Construction, LP with a focus on retail and multi-story office development, as well as, residential construction projects for Meritage Homes. He began his career in the technology sector as Business Development Manager for Handango, a leading provider of software and content for mobile devices, and owned relationships with top tier clients such as AOL, Sprint, Research In Motion and Amazon.com. J actively serves his community as City Councilman for the City of Boerne where he is currently the youngest councilmen in the city’s 150+ year history. He also volunteers with Junior Achievement and is an active member of his church. J is a graduate of Texas Christian University.

Owner: Rick Kuper

Rick Kuper has had his real estate license since 1988. He has been consistently recognized as the Top Realtor in San Antonio. Rick represents a discriminating clientele in buying and selling fine properties and fulfilling their needs by way of knowledge, perseverance, determination and communication. Always a professional, he conducts all transactions in an ethical manner with a deep sense of integrity and commitment to service. Within four years of becoming a sales associate, Rick was ranked third in sales (out of 3,500 agents) for the entire city of San Antonio.

Vice President of Corporate Relocation: Ruby Garcia Ng

Ruby Ng joined Kuper Sotheby’s International Realty in 2004 as the Sales Manager of the Northwest San Antonio office located at The Commons of The Dominion. Prior to that, Ruby worked with West Corporation as an Operations Director. While employed with the leading communications company, Ruby’s work emphasis included sales and customer relationship management for Fortune 1000 companies through quality assurance, employee coaching & training and management development. In an effort to further advance her leadership skills, Ruby is currently studying business administration and business management.

Director of Relocation: Brenda Wall

Brenda Wall has been in the Real Estate world for over 12 years with the last 7 years as a Relocation Director. Prior to coming into Real Estate she worked for USAA. As the Relocation Director, she was on the USAA Advisory Council, helped achieve the Cartus 5 Star award, The Superlative Award for Best Corporate Relocation Department, Gold Medal status with Cartus and Platinum status with Cartus.

Corporate Controller: Brianne Alston

Brianne joined Kuper Sotheby’s International Realty in 2004. Previous to joing the company she was office administrator for CFS Forming Structures where she was in charge of handling major projects such as the SBC Center and La Cantera. Brianne has over 10 years experience of handling different aspects of accounting for restaurants, construction companies, non profit organizations, as well as the real estate industry. Brianne obtained her real estate license in 2010 and is also a graduate from the The University of Texas at San Antonio.


K U P E R

S O T H E B Y ’ S

I N T E R N A T I O N A L

R E A L T Y

OFFICE LOCATIONS

Central Office Alamo Heights 6606 N. New Braunfels San Antonio, TX 78209 210.822.8602

North Office The Dominion 4 Dominion Drive San Antonio, TX 78257 210.698.3100

Central Office Westlake 4301 Westbank, Bldg. B, Ste. 100 Austin, TX 78746 512.327.4800

Hill Country Office Boerne 1002 River Rd. Ste. 300 Boerne, TX 78006 830.816.5260

Northwest Office Spicewood 8008 Spicewood Lane Austin, TX 78759 512.345.2100

West Office Bee Cave 13420 Galleria Circle Ste. A-105 Austin, TX 78738 512.261.0008­

North Central Office Stone Oak 434 N. Loop 1604 W. #3103 San Antonio, TX 78232 210.490.1200

Southwest Office Barton Creek 2700 Barton Creek Blvd. Austin, TX 78735 512.328.0058­

Downtown Office Downtown Austin 13420 Galleria Circle Ste. A-105 Austin, TX 78738 512.261.0008­


K U P E R

S O T H E B Y ’ S

I N T E R N A T I O N A L

R E A L T Y

RELOCATION A Full-Service Relocation Depar tment

Kuper Sotheby’s International Realty has a full service relocation depar tment that provides services for relocation management companies that handle the relocation process for most large corporations in the United States as well as assisting with international moves. KSIR is a member of Car tus, the largest relocation management network in the United States, and we have facilitated over $70,000,000 in relocation moves each of the past two years and are on target to exceed that number in 2014. With the many affiliations our relocation depar tment has with the corporations and their management companies we have provided buyers for many of the sellers in our communities. The depar tment is headed by Ruby Ng and the company retains the Cer tified Relocation Professional designation through ERC. This prestigious cer tification generates many oppor tunites to assist corporate buyers moving to San Antonio and Austin.


T H E

M A R K E T I N G

O F

Y O U R

PROPERTY YOUR HO ME I S UNI QUE . M ar ke t ing a li s t ing suc h a s t hi s t a ke s a n e xc lu si ve se t of s k ill s a s we ll a s a n in t e gr at e d m ar ke t ing p l a n .

O ur e xc lu si ve g lob al m ar ke t ing p ar t ne r s hi ps are d e sig ne d t o cre at e m a x i mu m e x p osure for your pro p e r t y.

A ll t he re source s t h at are av ail a b le t o me a nd my f ir m are u t ilize d t o pre se nt your home in a n

EXTRAORDINARY a nd

TARGETED MANNER.


K U P E R

S O T H E B Y ’ S

I N T E R N A T I O N A L

R E A L T Y

MARKETING PLAN

Our professionals are proud of the level of service we provide. We understand the unique value of your proper ty and have developed the proper marketing plan that will provide the attention and exposure it deserves.

OUR COMMITMENT TO YOUR MARKETING PLAN •

Post your home to our Multiple Listing Service

Place sign on proper ty

Add your home to KuperRealty.com and SothebysRealty.com

Have your home professionally photographed and provide a vir tual tour

Create a professionally printed custom brochure (2, 4, or 8 page options)

Create a dynamic Direct Mail Campaign

Feature your home in our exclusive in-house magazine, Casas, Haciendas, Ranchos

Introduce your home to our agents on-screen in sales meeting

Host an Open House to drive fur ther awareness

Preview your proper ty to all interested agents

Inform you of responses and inquiries relating to your home

Provide you a copy of all adver tising upon request

Provide regular updates on the sale or new listing of comparable homes in your area

Hold Open House for Realtors, perhaps in conjunction with other proper ties

Notify seller prior to showings - time & date, if desired


2015 MARKETING PLAN

KUPER SOTHEBY’S INTERNATIONAL REALTY


P R I N T

M A R K E T I N G

PROPERTY BROCHURES Custom and Compelling Professional Marketing Brochures

CLASSIC LIVING IN TERRELL HILLS

This elegant, traditional home is complete with all the classic elements one would expect when imagining Terrell Hills living. Once you enter, you’ll immediately notice the hardwood floors, crown molding, and spacious rooms. An updated kitchen, with custom cabinetry and granite counters, adjoins a sun-filled breakfast room. A secondary bedroom downstairs with en suite bath is the perfect suite for guests. The living spaces continue upstairs where you’ll also find a game room. The master suite is cozy but roomy with a nice walk-in closet. Enjoy the serene surroundings of this home from the front porch, master suite terrace, or fabulous deck.

125 Sheraton Dr. San Antonio, TX 78209

Price Available Upon Request Highlights: • • • •

Approx. 3,946± SF 0.23± Acres 4 Bedrooms 4 Bathrooms

• • • •

Hardwood Floors Gourmet Kitchen Multiple Living Spaces Spacious Deck

Travis Amaro Kuper Sotheby’s International Realty 6606 N. New Braunfels Ave. San Antonio, TX 78209 d 210.477.9370 f 210.822.6646

Burnet, Texas

c 210.287.0125 o 210.822.8602

This material is based upon information which we consider reliable, but because it has been supplied by third parties, we cannot represent that it is accurate or complete, and it should not be relied upon as such. This offering is subject to errors, omissions and changes including price or withdrawal without notice. © MMIX Sotheby’s International Realty Affiliates LLC. A Realogy Company. All Rights Reserved. Sotheby’s International Realty® is a registered trademark licensed to Sotheby’s International Realty Affiliates LLC. An Equal Opportunity Company. Equal Housing Opportunity. If your property is listed with a real estate broker, please disregard. It is not our intention to solicit the offerings of other real estate brokers. We are happy to work with them and cooperate fully.

VIEWS FOR MILES OVERLOOKING LAKE BUCHANAN

Travis.Amaro@sothebysrealty.com c. 830.265.0550 Tammie.Bennett@SothebysRealty.com Sold@TammieBennett.com

kuperrealty.com

TERRELL HILLS

Kuper Sotheby’s International Realty Highland Lakes/Horseshoe Bay HighlandLakesHomeSearch.com TammieBennett.KuperRealty.com

Tammie Bennett

San Antonio, TX

This material is based upon information which we consider reliable, but because it has been supplied by third parties, we cannot represent that it is accurate or complete, and it should not be relied upon as such. This offering is subject to errors, omissions and changes including price or withdrawal without notice. © MMIX Sotheby’s International Realty Affiliates LLC. A Realogy Company. All Rights Reserved. Sotheby’s International Realty® is a registered trademark licensed to Sotheby’s International Realty Affiliates LLC. An Equal Opportunity Company. Equal Housing Opportunity. If your property is listed with a real estate broker, please disregard. It is not our intention to solicit the offerings of other real estate brokers. We are happy to work with them and cooperate fully.

QR Code for Virtual Tour - Scan with Mobile Device • • • • • • • •

Price Available Upon Request.

Highlights:

4070 Sunset Cliff

Highland Lakes MLS #129956 Austin MLS #5016990

Burnet, Texas 78611

Lake Buchanan 6 Private Acres 3 Bedrooms 3.5 Baths Amazing Views Multiple Outdoor Living Areas 100’ Waterfront Small Cabin

Experience views for miles and miles overlooking Lake Buchanan as this home sits high on 6 private acres overlooking the main body of the lake; it’s hard to imagine it will have even more magnificent views when the lake is full again. This home is wonderfully situated to capture the views and enjoy the outdoor living areas such as the charming large front porch, private garden with fishpond off of the master suite, two screened-in porches with one on each level. The nicely appointed home has a 3-car garage, office, 3 bedrooms and a bonus room. 100’ of cove waterfront has a dock and pavilion as well as a small screened in cabin. This property is located just 12 miles from Burnet and 50 miles from Georgetown in the Texas Hill Country.

IDEAL HOME ON LAKE BUCHANAN IDEAL HOME ON LAKE BUCHANAN Experience views for miles and miles overlooking Lake Buchanan as this home sits high on 6 private acres overlooking the main body of the lake; it’s hard to imagine it will have even more magnificent views when the lake is full again. This home is wonderfully situated to capture the views and enjoy the outdoor living areas such as the charming large front porch, private garden with fishpond off of the master suite, two screened-in porches with one on each level. The nicely appointed home has a 3-car garage, office, 3 bedrooms and a bonus room. 100’ of cove waterfront has a dock and pavilion as well as a small screened in cabin. This property is located just 12 miles from Burnet and 50 miles from Georgetown in the Texas Hill Country.

4070 Sunset Cliff

Highlights:

Burnet, Texas 78611

• • • • • • • •

Highland Lakes MLS #129956 Austin MLS #5016990

Price Available Upon Request.

Lake Buchanan 6 Private Acres 3 Bedrooms 3.5 Baths Amazing Views Multiple Outdoor Living Areas 100’ Waterfront Small Cabin

QR Code for Virtual Tour - Scan with Mobile Device

Tammie Bennett

Kuper Sotheby’s International Realty Highland Lakes/Horseshoe Bay HighlandLakesHomeSearch.com TammieBennett.KuperRealty.com c. 830.265.0550 Tammie.Bennett@SothebysRealty.com Sold@TammieBennett.com

VIEWS FOR MILES OVERLOOKING LAKE BUCHANAN Burnet, Texas

This material is based upon information which we consider reliable, but because it has been supplied by third parties, we cannot represent that it is accurate or complete, and it should not be relied upon as such. This offering is subject to errors, omissions and changes including price or withdrawal without notice. © MMIX Sotheby’s International Realty Affiliates LLC. A Realogy Company. All Rights Reserved. Sotheby’s International Realty® is a registered trademark licensed to Sotheby’s International Realty Affiliates LLC. An Equal Opportunity Company. Equal Housing Opportunity. If your property is listed with a real estate broker, please disregard. It is not our intention to solicit the offerings of other real estate brokers. We are happy to work with them and cooperate fully.

One of our first initiatives we take upon listing your proper ty will be to create a compelling professional marketing brochure printed on heavy cardstock paper. By combining professional photography and attention-getting narrative details, your home’s brochure will act as an essential tool in attracting qualified buyers locally, nationally and globally. Our distinctive marketing process provides advantages for our clients that cannot be duplicated.


P R I N T

M A R K E T I N G

DIRECT MAIL Announcing Your Home

Just Listed

THE DOMINION | 21 CRESCENT LEDGE | WWW.21CRESCENTLEDGE.COM

E

xtraordinary home.

S

killfully marketed.

J

ust listed.

Magnificent estate in the DoMinion: Privacy abounDs in the exquisite french chateau insPireD hoMe on just unDer 2 acres. unParalleleD quality PaireD with Design Perfection is abunDant throughout the hoMe. this MasterPiece offers granD living sPaces anD a DreaM kitchen aDjoineD by an elegant breakfast rooM with 9 ft. winDows anD Doors. Master suite features soaring ceilings, an over sizeD custoM closet, anD sPa like en-suite. view the exPansive skyline through beautiful arches, anD enjoy this setting froM Private outDoor living areas which incluDe kitchen, Dining sPaces anD resort style Pool area.

6606 N. New Braunfels San Antonio, TX 78209

highlights: •

Built By RoBeRto Keningstein • AppRox. 8,605 sF • 1.82 AcRes

• 4 BedRooms • 4.5 BAthRooms pAnoRAmic hill countRy Views

Price available uPon request.

Rick & Caroline Kuper Rick 210.240.8282 Caroline 210.240.7809 Rick.Kuper@SothebysRealty.com Caroline.Kuper@SothebysRealty.com

KuperRealty.com

This material is based upon information which we consider reliable, but because it has been supplied by third parties, we cannot represent that it is accurate or complete, and it should not be relied upon as such. This offering is subject to errors, omissions and changes including price or withdrawal without notice. ©MMVIII Sotheby’s International Realty Affiliates LLC. All Rights Reserved. Sotheby’s International Realty® is a licensed trademark to Sotheby’s International Realty Affiliates LLC. An Equal Opportunity Company. Equal Housing Opportunity . Each Office is Independently Owned and Operated, If your property is listed with a real estate broker, please disregard. It is not our intention to solicit the offerings of other real estate brokers. We are happy to work with them and cooperate fully. SIR15

Typically, the greatest interest in a proper ty happens within the first weeks that it’s on the market. To effectively capitalize on this attention, we will create a customized direct mail campaign to bolster interest in targeted key areas within your local neighborhood, surrounding areas and to contacts in our own networks. By employing a consistent, unique and customized direct mail campaign, we will be able to skillfully market your home to make the impact it deserves.


D I G I T A L

M A R K E T I N G

E-BLASTS Reaching Fellow Agents

“E-blast� is another word to describe a digital flyer that is distributed online to various e-mail addresses in order to adver tise your listing. E-blasts allow us to adver tise your proper ty to an extensive number of San Antonio or Austin realtors without the costs mailing traditional postcards or print ads.


P R I N T

M A R K E T I N G

CASAS, HACIENDAS, RANCHOS

We have built our reputation for 40 years by delivering the highest quality service and marketing to our buying and selling clients.

Casas, Haciendas, Ranchos magazine is our company magazine produced in-house that showcases the finest proper ties in South Texas and around the world. The response from this publication is unprecedented as literally millions of dollars of real estate transactions occurred as a result of the magazine and its worldwide distribution.


L O C A L

A D V E R T I S I N G

AUSTIN Individual. Local. Custom.

LUXURY ESTATE 123 Address 5 Bedrooms | 5 Bathrooms | $4,000,000 a perum alit es sum liquost, si nonsequas aut aut voluptur? oluptur? Namendebit Idit explabo rempore pudion consed molupta Namendebita con ped eos volorporia doloris ex esequamus, officaepudae ne nusciet in eos abo. Et labor sitis aut ea aperumadi officatio quatestores doluptatecae landera llorenduntus doloreh enimend ebitaqui arch temporporem corenet icatio debis quatestor ores dolori dolupt ecae lander a comnihi llor ehent ea aut ea ium fugit aut lacimosam, ut doluptatibus minciam aut ut rehent

Agent Name | Brokerage | 512.555.5555

homes

Offered by: Mary Hickey with

December 20-27, 2014

LUXURY ESTATE 123 Address

6 Bedrooms | 7 Bathrooms | $4,500,000 llorenduntus doloreh enimend ebitaqui arch rumque seriore nonseratio temporporemsimolor eptiam eum rem restias eiunt qui bearis et, officimpos magnimo et occumqu iberum est peratur sunt providi tatempe rumque seriore nonseratio temporporem corenet doluptatibus minciam aut ut rehent ea aut ea ium fugit aut lacimosam, estorer ehender entur? Nitatumquis rem. Ut est magni alisci ullo tem quam, to exerrum, aut reperrupta comnis molorum doles aut estorer ehender entur? Nitatumquis rem. Ut est magni alisci ullo tem quam, to exerrum, aut reperrupta comnis molorum qui quam inveri tem doles aut estorer ehender entur? Nitatumquis rem. Ut est magni alisci ullo tem

Agent Name | Brokerage | 512.555.5555

An entertainer’s dream Custom home designed by reknowned Austin designer Jauregui, page 3

OUTDOOR TRENDS

NEIGHBORHOODS

There’s much more to consider when choosing an outdoor fountain than just style.

A family-friendly master-planned community, Avery Ranch is just minutes from Austin.

INSIDE An advertising supplement to the Austin American-Statesman

We are proud to have long-standing and often exclusive relationships with local media par tners. The Statesman’s “Homes” section is delivered every Saturday and available for pick-up at over 20 HEB locations in Austin. This inser t provides your listing the oppor tunity to be on the front cover plus page three or in a bi-weekly co-op ad. In addition, we have a frequent presence in the Austin Business Journal, Waterways Magazine, Luxury Home Magazine, Society Diaries, and Homes and Land.


T A R G E T E D

L A R G E - F O R M A T

I N S E R T S

EXCEPTIONAL PROPERTIES Unmatched In Our Local Markets

We have an exclusive oppor tunity to promote your proper ties within the Wall Street Journal and other widely distributed regional publications! We produce multi-page inser ts to be included in the Wall Street Journal and distributed to over 25,000 readers in the Houston and Midland/Odessa areas or to Wall Street Journal and other newpaper subscibers in San Antonio and Austin! This inser t is full color with huge page sizes at 10.375 x 14.5 inches, allowing us to showcase big, beautiful images of your proper ty.


D I G I T A L

M A R K E T I N G

HOME OF THE DAY Unique Media Par tnerships

Home of the Day is a unique oppor tunity to showcase your proper ty each month to nearly 180,500 affluent home buyers in the San Antonio market and 340,261 affluent home buyers in the Austin market. Your Home of the Day proper ty showcase includes presence on the site 24/7 for 30 days, premium promotion across the website, email newsletter, and mobile products twice per month as integrated native content, up to 15 high-resolution proper ty photos so users can explore each listing room-by-room and social sharing tools.


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DELIVERING OVER 800 MILLION IMPRESSIONS WORLDWIDE

NYTIMES.COM • TMAGAZINE • KEY MAGAZINE • SOTHEBY’S AT AUCTION • COUNTRY LIFE • NEW YORK TIMES HOME SECTION • ROBB REPORT EXCEPTIONAL PROPERTIES • ROBB REPORT COLLECTION • INTERNATIONAL HERALD TRIBUNE • THE GLOBE AND MAIL • LUXURY PROPERTIES MAGAZINE • FINANCIAL TIMES • RESIDE® MAGAZINE • ERESIDE • RESIDE LOCALE • YAHOO! • GOOGLE • BING.COM • ZILLOW • TRULIA • HOMEFINDER • JAMESLIST.COM • HOMES.COM • EGALLERY • WASHINGTONPOST. COM • CYBERHOMES.COM • ARCHITECTURAL DIGEST • GLOBE & MAIL • MOUNTAIN LIVING • LAND REPORT • YOUTUBE

SEARCH ENGINE MARKETING Yahoo! Google Bing.com YouTube Yandex

PROPERTY ADVERTISING Bloomberg Markets The Wall Street Journal Sotheby’s Magazine Country Life NY Times Home Section Boston Magazine Robb Report Home & Style Robb Report Collection International NY Times International NY Times Wraps Luxury Property Magazine Financial Times RESIDE® Magazine e-RESIDE® Globe & Mail Land Report Ocean Home Die Welt / Welt am Sonntag

INTEGRATED PARTNERSHIPS NY Times Video Branded Playlist Sponsorship NY Times Real Estate Home NY Times (magazines) International NY Times Homepage International NY Times Real Estate Home Global WSJ.com/Real Estate Friday Home Takeover Global WSJ Mansion Mobile App Sponsorship Global WSJ Mansion Video Sponsorship Global WSJ Mansion iPad App Sponsorship Global WSJ Mansion Global Web Sponsorship ArchitecturalDigest.com Homepage Takeover ArchitecturalDigest.com Estates For Sale Homepage Sponsorship ArchitecturalDigest.com Estates For Sale Full Section ArchitecturalDigest.com Design File Sponsorhip Telegraph.co.uk Worlds Finest Homes Telegraph.co.uk Worlds Best Places To Live Hong Kong Tatler Real Estate Section Sponsorhsip Tatler (magazines) PropGo/PropGoLuxury YouTube.com/sothebysrealty

2015 MARKETING PLAN

®

Sotheby’s International Realty

E D I W D L R O W S N O I S S E R P M I N O I L L I M 0 0 7 R E VO G N I R E V I L E D


February

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2015 MARKETING PLAN July

August

September

© MMXIV Sotheby’s International Realty Affiliates LLC. All Rights Reserved. Sotheby’s International Realty Affiliates LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each Office is Independently Owned and Operated. Sotheby’s International Realty and the Sotheby’s International Realty logo are registered (or unregistered) service marks licensed to Sotheby’s International Realty Affiliate LLC.

SIR Mobile eGallery INTERNATIONAL SIGNIFICANT SALES BRAND PUBLIC RELATIONS EFFORTS

SOCIAL MEDIA Facebook Twitter Google+ Pinterest youtube.com/sothebysrealty

MOBILE ADVERTISING Architectural Digest iPad Safari Browser NY Times iPhone App NYTimes.com Tablet Wall Street Journal Mansion iPhone and iPad

ONLINE PROPERTY DISTRIBUTION The Wall Street Journal Digital Network CN.WSJ.com NYTimes.com International Herald Tribune Zillow.com Trulia.com Yahoo! Real Estate Honk Kong Tatler Luxury Estate GC Privé House24 Homefinder.com PropGoLuxury.com lp-luxuryproperties.com JamesEdition Homes.com Telegraph.co.uk lpdibiao.com (Luxury Properties Chinese) Real-Buzz.com Te Atrium

ONLINE BANNER ADVERTISING sothebys.com NYTimes.com International Herald Tribune (Global.NYTimes.com) WallStreetJournal.com Asia.WSJ.com Europe.WSJ.com CN.WSJ.com JP.WSJ.com FTchinese.com Telegraph.co.uk PropGoLuxury.com PropGo.com ArchitecturalDigest.com JamesEdition.com HongKongTatler.com Google’s Display Network

January

®

Sotheby’s International Realty October

November December


G L O B A L

M E D I A

P A R T N E R S H I P S

POWERFUL

Media par tnerships whose innovation, experience and international impact help drive awareness for the extraordinary proper ties our network represents while driving over 800 million media impressions for the Sotheby’s International Realty brand.


P R O P E R T Y

ADVERTISING

Our proper ty adver tising oppor tunities leverage many of the world’s most well-known media publications to enhance local marketing initiatives and drive awareness in the global markets we serve.


P R O P E R T Y

&

S I G N I F I C A N T

S A L E S

MARKETING

Distinctive marketing, custom-tailored for each unique client.

The plan to successfully market your home includes a combination of powerful interactive and direct mail effor ts to generate additional consumer interest both locally and globally. We have access to some of the most qualified buyers in the world, whereby our skillful marketing has led to these special proper ties being successfully represented.


D I G I T A L

M A R K E T I N G

SOTHEBYSREALTY.COM In an ever-increasing global marketplace, SothebysRealty.com attracts more consumers to search, view and inquire than any other luxury real estate website.


D I G I T A L

M A R K E T I N G

SOTHEBYSREALTY.COM Proper ties may also be found on our network of interconnected, local focused and globally aware members’ site.


D I G I T A L

M A R K E T I N G

KUPERREALTY.COM A gorgeous, functional gateway to Central and South Texas real estate.

The new KuperRealty.com is the ideal avenue to highlight the extraordinary proper ties in Central and South Texas. Features of the site include combined Austin and San Antonio offices, beautiful, clickable imagery on a responsive homescreen, advanced quick search, detailed proper ty search on homepage above the fold, content on the homepage with proper ty carousels, Casas download link, luxury lifestyle repor t download link, blog link, nonmls listing page, advanced neighborhood search function, an interactive history timeline, onlywithkuper.com link, and links to the SIR lifestyle sites.


N I C H E

M A R K E T S

LIFESTYLE WEBSITES Connecting discerning buyers and sellers of iconic rural & recreational retreats around the globe.


O N L I N E

E X P O S U R E

PROPERTY DISTRIBUTION Includes the most significant media companies and real estate focused websites in the world.

Online Marketing Summary

March 19, 2014 - January 08, 2015 615 Contour Dr San Antonio, TX 78212, US $2,850,000 MLS # 1046373 Property Id: 4587410

Agent Name Rick Kuper Kuper Sotheby's International Realty 6606 N. New Braunfels San Antonio, TX 78209, US Agent Phone: 210-477-9279 Office Phone: 210-822-8602 first.last@sothebysrealty.com rickkuper@kupersothebys.com http://www.kuperrealty.com Website Traffic Comparison Website

Number of Views - Last 4 Weeks

Top Cities

City

Property Views

San Antonio, TX

1,343

Houston, TX

122

Property Views

Zillow

8,296

realtor.com

5,448

Trulia

2,313

SIR Network

1,193

www.KuperRealty.com

1,128

JamesEdition

186

LuxuryEstate.com

186

NY Times

135

HomeFinder.com

36

Chase My New Home

13

Austin, TX

84

PropGOLuxury

11

New York, NY

49

Laredo, TX

39

Wall Street Journal

9

Mexico, Distrito Federal, MX

33

Homes.com

5

Dallas, TX

32

Real-Buzz

2

Tijuana, Baja California, MX

28

RealtyTrac

1

Boerne, TX

24

Puyallup, WA

23

FreedomSoft

0

HomeAdverts

0

Terms Used

HomeSteps

0

Property Views - Occurs when a consumer views the full property detail page for your listing on a marketing website.

SearchALLProperties by L2L

Top Cities - The cities from which the greatest number of consumers live that are viewing your listing. - indicates that the traffic reported by the site includes traffic from mobile applications.

ImagesWork by CirclePix

Total

0 0

18,962

Your listing was also sent to* Daily Telegraph USAA

*Although your property listing is being displayed on these websites, we are currently unable to track the property views and inquiries for these websites. Sotheby's International Realty and the Sotheby's International Realty logo are registered (or unregistered) service marks used with permission. Each Office is Independently Owned and Operated. The information set forth on this report is based upon information which we consider reliable, but because it has been supplied by third parties, we cannot represent that it is accurate or complete, and it should not be relied upon as such. The offerings are subject to errors, omissions, changes, and are subject to timing of delivery and updates of reporting metrics and related data.

by PropGoLuxury: * Powered Hong Kong Tatler, lp-luxuryproperties.com, lpdibiao.com


Y O U R

H O M E

AROUND THE WORLD Exclusive global marketing and world-class innovation, our eGallery and Global Distribution Programs create a unique, global reach for your home.


M A R K E T I N G

SEARCH ENGINE

To maximize the potential for your home to be found online, it is essential to have a strong search engine marketing strategy.


S I R

MOBILE

SIR Mobile is the only luxury real estate mobile app that works anywhere and searches globally.

• GPS search, find the closest home. • Search globally in 49 countries. • Driving directions to the home of interest. • Social sharing on facebook and twitter. • Tap to connect, call or email. • Points-of-interest toolbar.


S O C I A L

SOCIAL MEDIA Connecting a global real estate community through the strength of social media.


S O C I A L

LOCAL SOCIAL MEDIA

Kuper Sotheby’s International Realty has a strong presence across all major social media platforms inlcluding Facebook, Instagram, Google+, Twitter, and Pinterest.


S I G N I F I C A N T

S A L E S

THROUGHOUT THE WORLD

Successfully representing and skillfully marketing unique homes and their stories while offering million-dollar marketing for homes of all price ranges


$1 Million+ Sales Lisa Sexton & Susan Doyle

• • • • •

8916 Calera Dr, Austin, TX Barton Creek on Calera Drive 3 br, 5 ba, 4486 sf, 1.19 acres Listed at: $1,749,000 Buyer Represented

• • • • •

909 N. Weston Ln, Austin, TX Rob Roy On Lake Sec 1 5 br, 7 ba, 8600 sf, 3.40 acres Listed at: $1,499,000 Seller Represented

• • • • •

7528 Escala Dr, Austin, TX Barton Creek Sec J Phs 2 5 br, 7 ba, 1.70 acres Listed at: $1,695,000 Seller Represented

• • • • •

2705 Maravillas Cv, Austin, TX Barton Creek Sec G Phs 1 4 br, 5 ba, 5855 sf, 0.87 acres Listed at: $1,495,000 Seller Represented

• 8708 Calera Dr, Austin, TX • House in Barton Creek Sec H Phs 2 • 5 br, 6 ba, 6398 sf, 0.66 acres • Listed at:$1,600,000 • Seller Represented

• • • • •

8300 Calera Dr, Austin, TX Barton Creek on Calera Drive 4 br, 6 ba, 4910 sf, 0.81 acres Listed at: $1,475,000 Seller Represented

• 1405 Wild Cat Hollow, West Lake Hills, TX • K & J P • 4 br, 4 ba, 4586 sf, 1.83 acres • Listed at: $1,600,000 • Buyer Represented

• • • • •

6004 Eleos Cir, Austin, TX Gaines Ranch Phs 2 4 br, 5 ba, 4898 sf, 1.06 acres Listed at: $1,350,000 Buyer Represented

• 8412 Chalk Knoll Dr, Austin, TX • Barton Creek Sec G Phs 2 • 5 br, 6 ba, 5037 sf, 0.61 acres • Listed at: $1,499,000 • Seller Represented

• 8400 Chalk Knoll Dr, Austin, TX • Creek Sec G Phs 2 • 3 br, 4 ba, 4853 sf, 0.48 acres • Listed at: $1,300,000 • Seller Represented


$1 Million+ Sales Lisa Sexton & Susan Doyle

• 2817 Ravello Ridge Drive, Austin, TX • Barton Creek Sec G Phs 2 • 5 br, 5 ba, 7120 sf, 0.78 acres • Listed at: $1,300,000 • Buyer Represented

• 1201 Barton Creek Boulevard, Austin, TX • Barton Creek Gateway South • 5 br, 7 ba, 10,643 sf, 6.382 acres • Listed at: $6,500,000 • Buyer Represented

• • • • •

• 1200 Barton Creek Boulevard, #46, Austin, TX • Watersmark at Barton Creek • 3 br, 4 ba, 4,082 sf, 0.0 acres • Listed at: $1,980,000 • Buyer Represented

221 Brandon, Austin, TX 78733 Seven Oaks Sec 5 5 br, 6 ba, 7329 sf, 1.71 acres Listed at: $1,279,900 Buyer Represented

• 1200 Barton Creek Boulevard #56, AUSTIN, TX • Watersmark at Barton Creek • 3 br, 4 ba, 0.00 acres • Listed at: $1,250,000 • Buyer Represented

• • • • •

8520 Calera Drive, Austin, TX Barton Creek Sec H Phs 2 3 br, 5 ba, 5015 sf, 1.13 acres Listed at: $1,250,000 Seller Represented

• • • • •

• • • • •

4429 Mirador Drive, Austin, TX Barton Creek Sec M 5 br, 6 ba, 10,235 sf, 4.29 acres Listed at: $4,875,000 Seller Represented

• • • • •

4805 Mirador Drive, Austin, TX Barton Creek Sec M 5 br, 6 ba, 8112 sf, 2.50 acres Listed at: $2,999,000 Seller Represented

8637 Navidad Drive, Austin, TX Barton Creek Sec G Phs 1 4 br, 4 ba, 6055 sf, 0.90 acres Listed at: $1,250,000 Buyer Represented

• 2908 Maravillas Loop, Austin, TX • Barton Creek Sec G Phs 1 • 5 br, 5 ba, 5282 sf, 0.84 acres • Listed at: $1,195,000 • Buyer Represented


$1 Million+ Sales Lisa Sexton & Susan Doyle

• • • • •

7936 Escala Drive, Austin, TX Barton Creek Sec J Phs 2 6 br, 9 ba, 8592 sf, 2.36 acres Listed at: $2,995,000 Seller Represented

• • • • •

7534 Escala Drive, Austin, TX Barton Creek Sec J Phs 2 4 br, 6 ba, 7538 sf, 2.16 acres Listed at: $2,385,000 Seller Represented

• 1505 Mount Larson Road, Austin, TX • Summit At West Rim On Mt Larson • 6 br, 7 ba, 6548 sf, 2.12 acres • Listed at: $2,930,000 • Buyer Represented

• • • • •

701 Brandon Way, Austin, TX Seven Oaks Sec 5 5 br, 7 ba, 1.00 acres Listed at: $2,295,000 Seller Represented

• • • • •

7609 Escala Drive, Austin, TX Barton Creek Sec J Phs 2 6 br, 8 ba, 2.69 acres Listed at: $2,780,000 Seller Represented

• • • • •

4917 Mirador Drive, Austin, TX Barton Creek Sec M 5 br, 7 ba, 5825 sf, 2.01 acres Listed at: $2,270,000 Seller Represented

• • • • •

7520 Escala Drive, Austin, TX Barton Creek Sec J Phs 2 4 br, 6 ba, 6437 sf, 1.52 acres Listed at: $2,400,000 Seller Represented

• 8900 Wimberly Cove, Austin, TX • Barton Creek ABC West Phs 1 • 82.8 acres • Listed at: $2,200,000 • Buyer/Seller Represented

• 2614 Ravello Ridge Drive, Austin, TX • Barton Creek Sec G Phs 2 • 5 br, 7 ba, 5954 sf, 1.10 acres • Listed at: $2,400,000 • Seller Represented

• • • • •

8516 Calera Drive, Austin, TX Barton Creek Sec H Phs 2 5 br, 6 ba, 5979 sf, 0.86 acres Listed at: $1,995,000 Buyer Represented


$1 Million+ Sales Lisa Sexton & Susan Doyle

• • • • •

4412 Mirador Drive, Austin TX Barton Creek Sec M 5 br, 6 ba, 7346 sf, 3.2 acres Listed at: $3,250,000 Seller Represented

• • • • •

• • • • •

2305 Windsor Road, Austin, TX Barton Creek Sec J Phs 2 4 br, 6 ba, 7538 sf, 2.16 acres Listed at: $2,385,000 Seller Represented

• 2610 Chalk Knoll Drive, Austin, TX • Barton Creek Sec G Phs 2 • 4 br, 6 ba, 6085sf, 2.09 acres • Listed at: $1,699,000 • Seller Represented

• • • • •

221 Brandon Way, Austin, TX Seven Oaks Sec 5 5 br, 6 ba, 1.71 acres Listed at: $1,725,000 Seller Represented

• • • • •

8309 Carranzo, Austin, TX Barton Creek Amarra Dr 3 br, 3 ba, 0.26 acres Listed at: $1,107,000 Buyer Represented

• 1200 Barton Creek Blvd, Unit 31, Austin, TX • Watersmark • 3 br, 4 ba, 3542 sf, 0 acres • Listed at: $2,270,000 • Buyer Represented

• • • • •

2401 Portofino Ridge Dr Barton Creek Sec G Phs 2 7 br, 10 ba, 4.046 acres Listed at: $9,700,000 Buyer Represented

• • • • •

• 916 Barton Creek Blvd, Austin, TX • Barton Creek The Terraces • 5 br, 5 ba, 8,538 sf, 2.48 acres • Listed at: $2,599,000 • Buyer/Seller Represented

3800 Verano Drive, Austin, TX Barton Creek Sec H Phs 4 4 br, 5 ba, 4822 sf, 1.037 acres Listed at: $1,875,000 Seller Represented

617 Furlong, Austin, TX Rob Roy On Creek Sec 03 6 br, 6 ba, 3808 sf, 2.44 acres Listed at: $1,142,000 Seller Represented


$1 Million+ Sales Lisa Sexton & Susan Doyle

• • • • •

7912 Cava Place, Austin, TX Barton Creek Sec M 4 br, 4 ba,8,084 sf, 8.084 acres Listed at: $4,300,000 Seller Represented

• 2908 Maravillas Loop, Austin, TX • Barton Creek Sec G Phs 1 • 5 br, 3.2 ba, 5,225 sf, .84 acres • Listed at: $1,699,000 • Seller Represented

• • • • •

4708 Mirador, Austin, TX Barton Creek Sec M 5 br, 8 ba, 8650 sf, 5.11 acres Listed at: $4,395,000 Seller Represented

• • • • •

7701 Sandia Loop, Austin, TX Barton Creek, Foothills 4 br, 4 ba, 3,960 sf, 1.240 acres Listed at: $1,450,000 Seller Represented

• • • • •

4808 Mirador Drive, Austin, TX Barton Creek Sec M 7 br, 9 ba, 8572sf, 4.75 acres Listed at: $2,690,000 Seller Represented

• • • • •

4609 Mirador, Austin, TX Barton Creek Sec M 5 br, 6.1 ba, 8,145 sf, 2.09 acres Listed at: $3,500,000 Buyer Represented

• • • • •

9000 Calera Drive, Austin, TX Barton Creek Sec H Phs 2 3 br, 3.5 ba, 3,933 sf, 1.221 acres Listed at: $1,495,000 Seller Represented

• • • • •

8324 Calera Drive, Austin, TX Barton Creek Sec H Phs 2 4 br, 4.1 ba, 4,320sf, 1.04 acres Listed at: $1,737,000 Seller Represented

• • • • •

8516 Calera Drive, Austin, TX Barton Creek Sec H Phs 2 5 br, 5.5 ba, 6,177 sf, .856 acres Listed at: $2,450,000 Seller Represented

• • • • •

7915 Escala Drive, Austin, TX Barton Creek Sec J Phs 2 6 br, 7.2 ba, 10,000 sf, 2.8 acres Listed at: $3,875,000 Seller Represented


$1 Million+ Sales Lisa Sexton & Susan Doyle

• 4805 Mirador Drive, Austin, TX • House in Barton Creek Sec M • 5 br, 5.1 ba, 8,122 sq ft, 2.99 acres • Listed at: $2,999,000 • Seller Represented

• • • • •

8708 Calera Drive, Austin, TX Barton Creek Sec H Phs 2 5 br, 6 ba, .66 acres Listed at: $1,600,000 Seller Represented

• • • • •

8608 Calera Drive, Austin, TX Barton Creek Sec H Phs 2 4 br, 4.1 ba, 4,120 sf, .98 acres Listed at: $1,630,000 Seller Represented

• • • • •

3423 Monte Vista, Austin, TX Taylor JG Resub 3 br, 3.1 ba, 3934 sf, 0.534 acres Listed at: $2,350,000 Buyer Represented

• 7901 Escala Drive, Austin, TX • Barton Creek Sec J Phs 2 • 7 br, 4.2 ba, 15,266 sf, 7.851 acres • Listed at: $5,900,000 • Seller Represented

• • • • •

700 Brandon Way Austin, TX Seven Oaks 5 br, 5.2 ba, 8,400 sf, 1.02 acres Listed at: $2,295,000 Buyer Represented

• 1200 Barton Creek Blvd. #57, Austin, TX • Barton Creek Watersmark • 3 br, 3.1 ba, 4,177 sf, • Listed at: $1,250,000 • Buyer Represented

• 1200 Barton Creek Blvd. #47, Austin, TX • Barton Creek Watersmark • 3 br, 4 ba, 3500 sf, 0.61 acres • Listed at: $1,195,000 • Buyer Represented

• 1025 Marly Way, Austin, TX • Seven Oaks • 6 br, 6.2 ba, 10,023 sf, 2.032 acres • Listed at: $3,500,000 • Buyer Represented

• • • • •

5200 Vista West, Austin, TX House in Vista West 4 br, 5 ba, 4503 sf, .47 acres Listed at: $1,165,000 Seller Represented


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