BUSINESS
By Evan Henerson
L
ooking for a means of bringing new bowlers into your center and keeping them happy and coming back for more? Consider the following recipe:
Don Carter Lanes Centers proprietor Brad Sommer (L) with Cherry Bowl and Forest Hills Lanes general manager Tony Hall
In brief, the account you have just read outlines the steps taken by the pioneers of the Rum Bucket Bowling Leagues – a concept which industry experts think will be picked up 16
IBI
January 2021
by centers across the country. Dreamed up by industry veteran Brad Sommer and his general manager, Tony Hall, while sitting in a parking lot during a car show, Rum Bucket Bowling may prove to be a salve the industry needs as the nation emerges from the COVID-19 shutdown and long cooped up men and women carefully leave their
