TIPS TO MAKE PDF FILE SEO-FRIENDLY SEO-Friendly Filename Since you are optimizing the PDF for SEO & want it to index better in the SERPs, you need to save the PDF File with an SEO-friendly filename.
Title and Description
Similar to a blog or a web page content, you need to set up a few properties for the PDF, like the title and the description.
Include Relevant Links
The links in a PDF also pass link authority. So having related internal & external links in a PDF is always helpful.
Optimize PDF File Size Make sure to optimize the size of presentation such that it does not take long to open.
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