Downloaded from: justpaste.it/9odwj
Apple India logs record quarter: PC, smartphone, iPad biz grows rapidly Sales hit likely in Apr-June
Consumer technology giant Apple registered record business in the January-March quarter, backed by an unprecedented surge in its all key product categories. The US major clocked the highest ever shipment in personal computers, regained top spot in the premium smartphones market, and grew its iPad business rapidly as consumers in India invested in electronic devices. Apple was a fringe player in all key categories like smartphones, notebooks, and tablets till recently. But with the last quarter’s record-breaking performance, the brand has established itself in the country’s price-sensitive consumer electronics market. According to the market research firm IDC data, in January-March Apple recorded its biggest quarter for personal computer (PC) shipment in India and captured the fifth spot for the first time, matching the long-standing Chinese brand Asus. As the shipment of Macs grew by a staggering 336 percent year-on-year (YoY), the brand captured 5.4 percent of the local PC market. During the period, some 167,000 Macs were shipped against 38,000 in the corresponding quarter last year. In the consumer PC segment, Apple stood fourth, after HP, Lenovo, and Dell. While leading players like Dell and Acer registered a decline in shipment over the previous quarter (OctoberDecember), Apple grew 45.3 percent QoQ. Even though the PC market grew by 73 percent, Apple’s growth rate was nearly five times that.
Macs are the largest category for Apple after iPhones. In the smartphone space, Apple’s performance was equally impressive. According to IDC, its iPhone 11 and 12 models remained the most sold premium handsets and helped it capture nearly a third of the premium market (above the Rs 37,000 price band).