Pond’s Flawless White TVC 1 “Catwalk”
Video Film opens on a catwalk.
Video We see a flawlessly radiant model in her late 20’s as she begins walking down the catwalk.
Video She’s barely started when her heel snaps off.
Video Unflustered, she simply steps out off her other shoe and continues down the catwalk barefoot.
Video Her confidence and panache receive an enthusiastic round of applause from the audience.
Video The paparazzi are impressed too as the cameras go crazy, clicking her flawlessly radiant face.
Video One of the paparazzi’s lens zooms into her smiling face and her skin…
Video Dissolve to her scooping up a delicious looking dollop of the Pond’s Flawless White Day Cream with a finger.
Video She sensuously applies the cream on her face in a spherical motion.
Video As she does so, like a dimmer switch being turned up…
Audio FVO: For skin so flawless and radiant
Audio FVO: It’s all they’ll notice!
Audio FVO: Thanks to Pond’s Flawless White.
Audio FVO: Its Gen-Activ Formula helps control melanin
Audio FVO: to remove dark spots and pigmentation,
Video her entire face brightens to a luminous glow.
Video We return to the catwalk for the evening’s finale.
Video As model after model comes out on the catwalk… We see that following in the footsteps of the Flawless White model, they are all barefoot!
Video Pack shot of the Pond’s Flawless White range as a rich, luscious dollop of cream splashes into the Day Cream jar.
Audio SFX: Music
Audio FVO: Giving you flawless, luminous skin!
Audio FVO: Pond’s Flawless White. Because flawless skin is all you need.
Pond’s Flawless White TVC 1 “Catwalk”