2022 Midwest/Southeast Wholesaler of the Year Pride comes from way wholesaler is run

‘Nothing more important’ than

Laurel Grocery Co. is laser-focused on customer service. That is one of the reasons Kip Faulhaber, president of Laurel Retail and SVP of marketing and merchandising at Laurel Grocery, has enjoyed his almost 10 years with the company.

“The pride comes from the simplicity of the way the company is run,” he said. “There’s nothing more important than the customers we service and our employees. Take all the noise out of it and that’s what you’ve got.”

The Laurel team is constantly working to make customers more profitable and to grow their sales, “not to figure out how much money we can make at their expense,” said Faulhaber, adding that’s the way the wholesaler has always treated its customers.

Faulhaber went on to say he has “never been exposed to finer people” than those who work at Laurel. The employees are the reason the company has an outstanding 100-year reputation with its customers.

That reputation also helped Laurel garner The Shelby Report’s Wholesaler of the Year honors for its Midwest and Southeast regions.

When talking with a prospective customer, Faulhaber said employees often will have them speak with a current customer who has switched to Laurel within the