End of Module Student Evaluation BA (Hons) Illustration Module Code: OUIL503 Responsive Name: Shelly Kaur Student ID: SK254299 Please identify where the evidence for each of the learning outcomes is within your submission and how well you feel you have met the learning outcomes. Please also grade yourself in relation to the learning outcomes using terms: poor, satisfactory, good, very good, excellent (Note - This is so that the team have an understanding of how well you feel you have done. It is not an indication of the actual grade you may receive.) Learning Outcome
Evidenced where? Blog, Visual Journal, Roughs, Final Illustrations, Storyboards, Development Sheets etc. (No more than 75 words)
Your grade Using words: > poor, satisfactory, good, very good, excellent
5A4: Make appropriate use of a range of research methods to investigate a topic and produce work relating to the critical, cultural or social context of art and design. (Knowledge & Understanding - Research and Critical Awareness)
I used a range of different research methods throughout the course of this module in order to produce more informed outcomes. These included collecting primary research through questionnaires and secondary research through reading and online resources. These are evidenced in the research sections of my presentation boards and project report and also on my blog.
Good
5B3: Generate ideas, concepts, proposals, solutions and/or arguments using the language, materials, processes and techniques of a designated discipline. (Cognitive Skills - Problem Analysis, Problem Solving)
I encountered numerous problems throughout the Very good briefs carried out in responsive. I feel as though this is common within any individuals practice but I have acquired the ability to use my initiative and solve these problems to the best of my ability. These have been evidenced mostly on my blog, and through roughing in my sketchbooks.
5C3: Respond to set briefs or proposals in a professional context. (Practical Skills - Visual Quality and Conceptual Development)
Having to respond to real life briefs definitely helped Excellent me to further professionalise my practice. I felt I was under more pressure having to produce work for someone else other than myself and this meant that I took on a more professional approach. I also really pushed myself with the some of the processes I used to create the work, for example paper cut. I focused on the execution more, rather than the planning and this appeared to pay off. This can be seen in my final outcomes to various briefs on my blog.
5D3: Exercise selfmanagement skills in managing their workloads and meeting deadlines/apply interpersonal and social skills to interact with others. (Key Transferable Skills,
I have never had to juggle so many different briefs at once and I will admit it was a bit of a struggle at times due to mis-judgment of time. However, I was able to analyse the time I had left for some deadlines and balance my time better. I handed all modules in on time and this is evidence on my blog.
Good
Organisation, Communication and Evaluation)
Summative Evaluation (See Evaluation Guidance on next page for more information) You are required to write a 750 word Summative Evaluation of this module. Please type up your Summative Evaluation in the box below. Make a PDF of the document and post the PDF as your final post on your OUIL503 blog. Also, please cut and paste the text from this box into the final page(s) of your OUIL503 Project Report. Although it has been very stressful, I have really quite enjoyed Responsive. It was exciting to be able to respond to a lot of different briefs, and in particular, ones that I wouldn’t usually have chosen. I pushed myself out of my comfort zone a lot more during this module and feel as though I have learnt a lot. One of main things was professionalism. Having to create work for somebody else other than myself or in response to a brief set by the Uni seemed daunting to me, especially because I had not yet done a single commission. However, I think this encouraged me to try harder and be more aware of my decisions. I noticed myself being a lot more careful and spending time to really think about what I wanted to achieve with the outcome. It meant that I began to adopt a professional way of working and thinking. I made a conscious effort to think about what I was doing and ask myself why a lot more- why have I chosen to use this material? Why have a chosen this colour? for example. Through asking myself why more, I realised how much I just simply did something for the sake of it looking aesthetically pleasing before, and never really questioned whether it was entirely appropriate for what I was responding to. This skill in questioning myself will really benefit me in the future and ensure that everything I make is well thought through. This leads me on to talk about how this module has made me realise the importance of research. Carrying out research before starting any brief is essential and ensures that the final outcome is much more informed. One key example of this in action was the Penguin Random House In Cold Blood brief. The challenge was to re-design the cover for Truman Capote’s book on the murder of the Clutter family in Holcomb. I carried out research by first reading the book. Although this took more time than research for other briefs might have, it made sure that I was able to depict key elements and symbols within the book and really understand the text that I was then going to try and communicate. I was also able to utilise the way the book made me feel to through use of colour. The somber, almost gloomy tone of voice carried throughout the book was reflected in the muted colour scheme of grey and a subtle hint of red that I used. However, not carrying out research was my intention for one competition brief- illustration Friday. Submitting to illustration Friday enabled me to practice working quicker, as this is something I know I will need to learn for future reference when given short briefs. I challenged myself to attempt to create a decent outcome in a short amount of time- e.g. an hour for the Spider outcome. Although the lack of research or roughing was reflected in the outcomes, I still found it useful. I feel as though I should continue to submit to Illustration Friday even after this module or perhaps adopt the idea of responding to a given work and setting myself the challenge to ensure my working pace speeds up. I feel as though I developed a lot of practical skills and have acquired new ways of working that I will definitey be taking forward into my future practice- in particular paper cut. I tried this process for the first time in my book cover response and had so much fun learning about the best way to go about it. I encountered a lot of technical problems here and had to use my initiative to work my way around them. Outlining another skill I developed further- mu ability to problem I solve.
Furthermore, I acquired the ability to work with others collaboratively and it made me realise the importance of taking advantage of the fact that we are surrounded by like-minded creatives that can not only provide advice but apply their skills with your own to produce a much stronger outcome. Collaborating also meant that I really had to manage my time well and organise myself to ensure that everything was completed at the right time and I didn’t let the rest of the group down. This was also relevant for completing the module in general. It was important to allocate time for different modules to ensure that I submitted on time, which I did for each one. However, despite this, I do still need to work on my organisation skills to reduce stress levels closer to deadlines. In addition, I found blogging really useful in keeping track of different briefs and being able to pick up where I left off as well as using it as a place to reflect and improve.