Table 3 Esperance Airport SWOT analysis

3. SWOT ANALYSIS

A Strengths Weaknesses Opportunities and Threats (SWOT) analysis has been used to identify significant areas within the Esperance Airport, and surrounding vicinities, as detailed in Table

3.

Table 3 Esperance Airport SWOT analysis

Strengths

• Residents generally happy with facilities • Available land for development – both landside and airside facilities • Ease of service • Airport contributes to local economy • Provides medical access for town through services such as RFDS

• Runway will likely serve airport’s needs into the long-term future – i.e. up to Code 3 requirements regarding length of runway • Esperance could support growth in region with existing infrastructure, business and facilities being adequate • Likely that no changes will be required to air traffic and airspace if redevelopments of the airport and precinct occur • Existing operators at Esperance Airport – charters, and agribusiness • Annual events bringing tourism (who use the airport) to the area • Terminal built to allow for security screening • Inefficient taxiway network • Older terminal • Potential lack of demand for existing services • Distance from town

• Runway length and width may limit opportunities to support larger aircraft • Potential for growth within airport operations • Increase in land use • Potential for flight school, or increase in private charters, tourism flights • Paid car parking • Downturn in economy reduces demand for travel, investment • Decrease in RPT services when REX contract ends • Residents move away from Esperance and neighbouring towns, decrease in passengers at airport • Climate change • Global pandemics – reducing service to town

Weaknesses Opportunities Threats

YESP01 – MASTER PLAN 2020 – ESPERANCE AIRPORT 18