How do newcomers to the market choose fulfillment services? E-commerce sites have been evolving rapidly with time across the world. Almost 320 million people tend to make a minimum of one purchase from e-commerce sites and almost 80% of the customers tend to purchase one or more items on a daily basis in Europe. Fulfillment companies play a major role when it comes to the scalability of online businesses. These companies take care of several processes such as packing, receipt making, delivery, along with refund and return processes of a business. These orders can either be B2B (business to business), B2C (business to customer) or D2C (direct to customer). Therefore, these companies eventually contribute to the entire improvement of the brand image in the long run. When it comes to the newcomers, it becomes difficult to choose fulfillment services that will help them grow as a brand. Warehouse and fulfillment services are essential for all budding e-commerce companies. If you are a new entrepreneur who is finding it difficult to choose fulfillment services for your business, this article covers all you need to know.
How to Choose the Right Fulfillment Partner for Your E-Commerce Business? Choosing the right company for warehouse and shipping services is as important as taking care of boosting sales in an e-commerce business. Newcomers find it difficult to find the right fulfilment partner for their business due to several reasons. Lack of exposure and experience is one of the major reasons new entrepreneurs suffered a lot in the industry at the beginning. Several things that you need to consider while finding the right company for fulfillment warehouse services are mentioned below: ●
Location of the fulfillment partners If you are a new entrepreneur, make sure the fulfillment partner you choose is easily accessible to you whenever you want. When it comes to product delivery, customers expect high-speed product delivery. Therefore, the product is reached to the customers fast when the fulfillment company is closer to the end customers. For instance, a fulfillment company that only has two or three warehouses will not be able to deliver products at a high speed. It eventually decreases customer satisfaction in the long run.
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Speed of product delivery Make sure you keep a track of the average speed of product delivery conducted by the warehouse fulfillment company you partner with. The speed of product delivery depends heavily on the location of the warehouses as well as the number of warehouses. When you choose a fulfillment partner that has numerous warehouses located in different places (ideally closer to your customers), the speed of product delivery automatically increases.
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Pricing Most fulfillment companies make sure they have clear and flexible payment receiving methods. Receiving fees, storage fees, picking fees, packing fees, and shipping fees are some of the essential fees that you have to pay to the company. Make sure you choose a company of warehousing and fulfillment services that has flexibility and clarity when it comes to payments.
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Transparent rules
If you are a new entrepreneur who is looking forward to partnering with a fulfillment company for your business, it is also important to make sure you go for a company that has clear and transparent rules in place. Even when it comes to customers, they tend to trust companies that have a transparent set of rules and visibility in terms of order management and delivery system. Almost 81% of the entire customer ratio tends to try most of the products of a business when they maintain transparency. When it comes to fulfillment services, almost 51% of customers tend to trust brands for their entire lives if and when they provide transparency in terms of order management. ●
Ability to scale as a business Respective of the size of your business, your main focus as an entrepreneur should always be on brand scalability. Therefore, when you choose a warehouse fulfillment partner, analyse how their services will help your business scale and grow. Whether there are 5 orders or 10,000 orders, the fulfillment company that you choose should be able to accommodate all the orders within the same time period and with the same coherence.
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Cancellation process Before choosing a company for fulfillment warehouse services, go through all their policies thoroughly. Make sure their cancellation policies are flexible and clear. It will save you from a lot of trouble in the future.
Final thoughts The overall performance of a business is affected by its fulfillment partners. If they fail to deliver premium quality products within a decent time span, the overall brand image gets affected in the long run. Focusing on choosing a competent company for fulfillment services is as important as focusing on boosting sales for your business. Especially when it comes to e-commerce, you have to make sure you keep constant track of whether or not your customers are happy with the service your brand provides. Do proper research before partnering with any company and understand whether they are capable of helping your business scale and grow in the future.