DillitoDelhi Re-discover Delhi’s History through time
Shreya Padmasola | UG12080 | DJAD 2016 Guide : Satvinder Singh Channey
DIPLOMA PROJECT DOCUMENT TITLE DillitoDelhi - Dicovering Delhi over time DURATION January to June 2016 DESIGN Shreya Padmasola. TYPOGRAPHY Display text footers and headers Raleway Body Text Adobe Caslon Pro. This document was created using a 4 column grid with a 1inch margin space. This thesis is the result of my original work done in collaboration with Design Route, New Delhi. It is submitted to DJ Academy of Design in partial fulfilment of the Undergraduate Diploma in Communication Design.
Coimbatore – Pollachi Highway, Othakkalmandapam (P.O.), Coimbatore – 641 032. India Phone : 0422 – 3094300, 3094444, Fax : 0422 – 3094310, Website : www.djad.in, E-mail : office@djad.in
________________________ Dean / Jury Chairman Name & Signature Place : Coimbatore Date : __________
: Satvinder Singh Channey Guide’s Name & Signature
_______________________ External Jury Name & Signature
: Shreya Padmasola
Student’s Name& Signature
______________________ Internal Jury Name & Signature
: App Design to help familiarize with Delhi’s history.
Title of the Project
starting December 2015.
This Project/Thesis study of 26 weeks duration in the curriculam has been completed in 21 weeks
This is a partial fulfillment for the award of the Undergraduate Communication Design.
drawn in by the author in the document.
This approval however does not necessarily endorse any statements, comments or conclusions
acceptance as diploma project qualification of this Institute.
on the chosen subject, carried out and presented in a manner and at a level that is appropriate for
The following document is duly examined and approved by the designated jury as credible work
Approval of the Project Document
D JACADEMYOFDESIGN
PREFACE This book is a documentation of my graduation project. It is important as it gives an insight, not only into the process of this project, but also into my mind as a design student getting ready to go out there as a designer. This project was done with a firm in New Delhi.The experience of working with a firm, maintaing real dealines and providing solutions to a real problem was an intensely exciting experience.At multiple moments I stopped to introspect and reflect on design in general. Being at college taught me the nuances of design-software,
compositions, graphic elements, etc. Working with a firm, in addition to design, helped me build on my communication skills, time management, multi tasking and most of all, socialising with other designers and building my network. Looking back at the project, a quote by Abraham Lincoln resonates. He says “If I had four hours to chop down a tree, I’d spend the first two hours sharpening the axe” Most time on this project was spent in sharpening the axe-understanding the problem and narrowing down the design problem.
Done in a non-linear and iterative process, what follows is an attempt at an honest presentation of my work in the way it was done. Some parts have been added later to follow the norms of app design. Although, stated as App design project, it began more as a systematic collation and information design project. The images and screenshots of the phone are meant to be viewed in RGB.Colours vary dramatically in a CMYK viewing.
ACKNOWLEDGEMENTS During the course of this project and during my years at college, many people have been supportive and encouraging. I would like to thank them, Thank You :
and Archna for contributing to my project in whatever way you could. Karan, Kusum and Hema at the studio for the numerous chais and the many conversations in Hindi.
Satvinder Singh Channey for giving me the opportunity to work along side you, for the studio, on an important project such as this. Working on this project has been a treasured experience and I take back a lot from this project. Thanks for the many endless discussions and the search for an answer to the question “why?”. Thank you for pushing me to think and keeping me at this project. The Team at Design Route - JP
The faculty at DJAD for valuable lessons during the most crucial years in college . Prof. Balaram for the many Mullah Stories and for sharing many of your experiences with a smile and a glint in your eye. Your presence in college is very reassuring. Thank you. Kruttika, for being a huge part of my college years. For being there - senior, friend, sister and critic to
listen to my rants.For your critical feedback on my college project (especially the worst ones). For the discussions on the project since the very beginning and for giving a new perspective on the project at each stage that I felt stuck at. Thank you for being such a patient listener and for all the hand me downs. Pulak, Thank you for the crash course in UI , it came at a crucial time in my project. Also thank you for the many free meals. I am glad to be a guinea pig to your mixology experiments. Pavithra,Shruthi and Shruti, Kiruthika, Gaali(Gitanjali), Akshitha and Pyarlee(Arun)for
being my constants through the years at college. College wouldn’t have been the same without you all. Also my batch mates through the years at college, I treasure some nice memories with each of you. Thank you my dear laptop for not giving up on me during the course of this project. Sincerely ,Thank you. Thank you ma and pa, for teaching me that knowledge and learning is all we have and need in a lifetime. Thank you for leading me to a design school and giving me that benefit of doubt.
CO NT E NT S
CONTENTS
11 The Start DJ Academy of Design
Project TImeline
The Sponsor
Why History?
14 Trial And Error
27 Scouting around
Initial Project Ideas
Experiencing Delhi
Heritage Info Maps
Walk at Qutub Complex
18 The Real Start The Initial Brief Design Process
Walk with Delhi Heritage Walks Walk with Sohail Hashmi The Reflection
CON TEN TS
36 Sorting
Users णोूाुदीगेगलु घळिीदसोूगदलCategorising Information
Users and Information The Survey The survey responses The problem as a system
42 The App
53 The Re-Brief
94 References
55 The Detour
96 Musings
57 गूाIterations Draft I, II, III, IV, V
Medium of Communication
Step Back, Re-Brief and Eureka!
App Study
Draft VI, VII
Scope of App
77 Visual Design
D J ACADEMY OF DESIGN The D J Academy of Design belongs to the illustrious GKD Charity Trust, set up in 1983 by the industrialist par excellence, (Late) Cavalier Dr. G.K.Devarajulu. His pioneering efforts saw the emergence of Coimbatore on the global industrial map and the LMW Group as a major force to reckon with. The Group now comprises a staggering 20 companies with LMW being the flagship brand. The D J Academy is carrying forward the legacy of Dr. G.K. Devarajulu in the noble sphere of education. The
Academy has two wings – The D J Academy for Managerial Excellence (DJAME) and D J Academy of Design. It is a remarkable initiative towards harnessing the potential of future Managers and Designers. Senior Faculty members who are experienced in teaching at National Institute of Design (NID), Ahmedabad, handle most of the courses at D J Academy of Design. Apart from that, practicing Design Professionals are also involved in teaching here as visiting Faculty.
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THE SPONSOR Design Route is a full-service graphic design studio, with a focus on branding and information design, and can deliver across print, interactive and outdoor media. Satvinder Singh Channey, the principle designer here is an alumnus of NID. I started my project at Design Route in December 2015. After multiple discussions over chai, lunch and over interiors for the new studio space, I warmed up to the team quickly,referring to it as ‘our studio’ and the project as ‘our/my project’.
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1 My first day at Design Route as I sat at the sit out area in the new studio space.
2 Afternoon shenanigans. Channey and Archna playing Table Tennis.
3 My workspace that I grew attached to.
START
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INITIAL PROJECT IDEAS What can be a fitting graduation project? And how do we know it is fitting? Not until it is tried. Listed below are some initial ideas for the project.
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The India Information Map for Sita Travels. A printed information map for India to attract foreigners to come to India. This project was slashed due to an uncertainty of the project with the client. However, some notes were made about the user, a quick search of existing maps for foreign tourist,etc.
The footpath project initiated by the studio. Footpaths in India are becoming rare with the increase in widening of roads that suit the expanding metro cities. The few footpaths in tact are highly misused and not maintained. For this project, I walked on various footpaths in Delhi and documented the use. The design project was huge in scope, seemed vague and undefined, and I found myself detached from the problem
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The Car Pool App In the wake of odd-even , the idea was to have a more active car pool app where professionals or neighbours can use this to hitch a ride anywhere. Why have four people use four cars if their destination is the same, why not car pool? Although a great problem scope, after a few hours of mulling over it we realised the studio might not have any direct advantage in getting involved in this project.
The Digitalisation Of The Heritage Info Maps To take forward the studio’s project - Information Maps for Red Fort, Qutub Complex and the Hauz Khas Complex. The idea was to take this project further and digitise the info maps. This project was relevant and interesting. Although it was out of my comfort zone , it was challenging to take it up as a graduation project and I was really looking forward to explore Delhi by myself.
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THE HERITAGE INFO MAPS The Heritage Info Maps is a project initiated by Design Route. With 3d rendered drawings of the buildings, these map give detailed information about a heritage site. The illustrated models show what the building once was and even display the elements of the building that don’t exist anymore. Three Maps have been designed so far: Qutub Complex Map Hauz Khas Complex Map Jantar Mantar Map Although a convenient resource, the
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maps have it’s cons as well. Soon Design Route realised a need for something new in this field. Below are some observations : - The map is content heavy, not everyone has the patience to read. -The map tries to orient the user with Delhi’s history and its numerous Eras but fails to give it enough attention and simplify. - It aims at specific users- historians, history students or enthusiasts who want to much more than the site provides for.
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THE INITIAL BRIEF “The project aims to provide information (that is otherwise too vast to approach) for a historic and culturally important space...” This information can be provided in an easy,concise but effective manner to the user using various mediums of communication through different stages of a user’s journey. Thus, forming an information flow from the beginning of a user’s journey to the end. Resulting in a cohesive unit of information and experience that leaves the user
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knowing much more than when he/ she began his or her journey. This helps increase the value of a historic place as a significant entity of the past, of the present and of the future. This in turn helps this system of information. When acquired knowledge is shared and spread making it available by the user.
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VAST INFORMATION
VAST INFORMATION INTO LITTLE BITS OF INFO
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IDEA
PLAN/RESEARCH
EXPERIENCE
Awesome
3 LITTLE INFO GIVEN AT STAGES IN THE JOURNEY
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THE DESIGN PROCESS Complete the loop as many times as possible, have multiple drafts. With time the focus at each shifts automatically. The Loop and my project: Brief / The Project goal With each cycle in the loop, the time spent on arriving at the brief lessens. In this scenario, the brief revised with each draft , it got more clear and more relevant. Research After a thorough research in the beginning,the research and reading
that followed was only for specific information. Concept The concept got stronger as the brief got more specific and the problem more defined. Visual Design and Art Work The Visual Design were given more attention as the focus on beginning stages decreased.
“Looking back, the problem was attacked in a ‘zoom in-zoom out’ fashion. Initially the problem was seen as a whole and then more attention was given to one part of the problem”
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PROJECT TIMELINE The initial iteration process varied greatly from the final iteration process. The iterations were not achieved throughout the whole process, it was done more in the later phase of the project.
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May was ideally planned as the Review and documentation month. However, it turned to be the documentation and visual design month
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IDEAL TIMELINE
REAL TIMELINE
December
January Draft 1
February Draft 2
March Draft 3
April
May
Draft 4
Review
Project Brief Research/ Information Gathering Re-Brief Categorise Info Conceptualise I
Medium study and content
Conceptualise II
Document
Drafts And Visual Design
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BY UNDERSTANDING The historic environment, people value it
FROM ENVIRONMENT
Heritage Cycle
The historic environment comes a thirst to understand
BY CARING For it, they will help people enjoy it.
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BY VALUING They will want to care for it
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WHY HISTORY? The brief led to more questions, further reading and understanding. One question that echoed was “Why History?”. Expanding on that- Why is History important? What if didn’t have any traces of the past? How does knowing something of the past help us today? I read more about Heritage Tourism and case studies that talked about the importance of History. One particular essay says “Another benefit that comes with preserving cultural heritage as a whole is the communal support. Those that identify
strongly with a certain heritage are often more likely to help out to others in the same community”. In addition to reading case studies, I also tried to understand the process of information flow and how it effects our perception of something. This brought me to discovering the Heritage cycle by a historian and archaeologist named Simon Thurley. The Heritage cycle precisely describes why we need history and what it does to one.
Interesting answers came about when I asked some of my friends why they think history is important. The answers: - It is because of history that we have the present. - Today’s progress helps make a better tomorrow. -History is Evolution and evolution defines mankind.
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EXPERIENCING DELHI It was crucial to experience Delhi’s history. What is great about it, is it worthy of a project? However, how does one cover so many monuments? A rough game plan was sketched for this stage. Heritage sites and Heritage Walks can be categorised according to popularity of the place and of the organiser. Some sites were explored alone and with a book, a map as reference material. Broadly, these were some factors that I constantly had in mind as I roamed around in Delhi. Users- What kind of people visit
various sites? Surroundings - Is the place I am visiting very obviously located to passers by or conspicuously located? Information available and public’s general interaction with it? Being new to Delhi and just vaguely familiar with the places were both an advantage and disadvantage. However, the studio folks were really helpful in suggesting places to visit. The ruined and deserted walls of Siri Fort adjacent to the Shahpur Jat DDA park. Unfortunately, it is used for illicit purposes such as gambling,etc.
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A security guard explaining the intricate detail of this Mehrab with great pride.
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Information boards are bilingual - English and Hindi but the vocabulary used in these boards is often over whelming. The crowd above spent atleast five minutes reading and trying to decipher the info.
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Friends taking a tour of the Qutub Complex. One guiding the other, throwing in facts and such about the Mehrab.
The Qutub Minar and the Alai Darwaza in the foreground. Built by Alauddin Khilji ,a king of a different Dynasty. (This is where the information gets confusing for the user)
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A WALK AT QUTUB MINAR BY MYSELF Qutub Complex is vast. It is special to Delhi and to India because it houses the first ever built mosque. I went to Qutub to observe other users. While walking to work one day, I suddenly realised that my walks around Delhi focused more on the way information is provided and how it helps. However, I haven’t consciously concentrated on the user, in Qutub the users were mostly tourists. Some with a hired guide and some walking around reading and marvelling at the Brick minaret.
-Users are genuinely interested to know more, the information boards are too tedious. But if the same information is read and then conveyed, it becomes easy to digest. I observed a security guard donning the role of a guide and telling the story of the Mehrab to an elderly couple. - Users like to experience the place at their own pace. (A man with a camera spent hours at the far end of the complex) He walked around stopping at info boards for a long time reading and trying to interpret the boards.
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WALK WITH DELHI HERITAGE WALKS HAUZ KHAS COMPLEX Hauz Khas Complex is located in the one of the busiest party hubs of New Delhi, Hauz Khas Village. Ironically, this complex has very few visitors. I visited this complex thrice. 1. I walked around and read the information boards 2. I used the Info Maps as a guide 3. Heritage Walks Some Observations : The information boards are tedious to read. I barely made sense of what I read. The map was a great reference, I could compare the existing buildings
Left -Hauz Khas Village shot from the complex Bottom - People stroll in here to take pictures/ selfies with each other. It’s a quiet place to study and relax.
with what it probably was that really increased the experience of the tour. The walk gave specific insights and further added to my knowledge of this place. I felt a sense of pride for Indian history by just knowing about this complex. Information increases the value of anything. People need to be informed but in a way that interests. Misconceptions and assumptions: - The complex is named after the Hauz Khas village (it is vice versa). - This is a mughal era building. - This is a Fort ( it is a Madrasa).
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WALK WITH SOHAIL HASHMI NIZAMUDDIN DARGAH Sohail Hashmi is a noted historian and a true blue Delhiite. He conducts early morning walks on Sundays especially during the winter season. I went on this walk without any prior reading about the place. Hashmi, tells stories of the ‘then Delhi’. In addition to talking about the monuments and their architecture, Hashmi threw some light on Sufisim and how it came to India and casually touching upon the various stories in
history that connect this place. Observations: - For someone with minimal knowledge of Delhi, it was confusing to relate to this walk. -The walk touched upon mulitple kings who rules Delhi. This info I promptly detached from as it overwhelmed me. - The walk seemed to be for those with prior knowledge of the place as Hashmi dives deep into details. Sohail Hashmi at the Baoli behind the Nizamuddin Dargah narrating the story of the Saint’s curse. “ Yah rahe guzzar, ya base ujjar”
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REFLECTION Walking around Delhi and experiencing these places of different eras helped me feel this project better. The knowledge gained during these walks helped me see History and Delhi in new light. I began to value what was and what we have much more. The main problem is that Delhi’s history is vast, it has been central to India since the 12th century. Is there a way to present this vast info in a easy to read format. I searched for these different heritage walks intensively and found them on facebook and other individual sites.
Heritage walks in Delhi are quiet popular, inspite of that there is no common database for the user to see and register on. Delhi’s geography has changed greatly over the years. Some monuments are almost invisible amongst metropolitan buildings. The Yamuna also has changed course over years. To see Delhi change will help understand why some monuments were built where they are today.
Mapping out the stage I was at (heritage walks, seeing monuments ,etc) and planning the next step of action.
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USERS AND INFORMATION What are the various kind of users? Are all the users interested in the same thing? Do they want information or something else? While walking around Delhi helped me feel the problem at hand, I felt a shortcoming. I realised I didn’t consider the user consciously. From my observations during my walk, I listed down various users. I made a broad category list- the kind of people who visit a site- Local People, Students, Tourists ( Family, lone travellers, researchers). I made another list but in relation to the users and information. The users were segregated under -Casual user,
Interested/Curious User, Serious User and the Gurus. Some Questions : What do users want, what would they like? How do I know what users would like? What kind of existing information do they refer to? A survey was done to know the above questions. It was an online survey on survey monkey.
Users categorised broadly with their need/purpose.
User CategorisationCasual user, Interested User, Serious User and The Gurus.
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THE SURVEY Understanding what makes a great travel/heritage experience when they visit a site. The following questions were framed. It gave an insight into what people deem to be a convenient medium to know more about a certain place. It also helped realise the various outlooks to travel. Each question was aimed at a User Journey - Trigger, Plan and Experience. Most people preferred to refer to a mix of mediums of information during the journey.
If there is one place/monument/heritage site you want to visit before you die, what would that be?Ex: Aurora Borealis, Machu Pichu, Taj Mahal, Howrah Bridge or Ajanta Caves Why do you want to go there?What triggered the interest?Read or Heard about it,Friends,history textbook,previous research,etc What has been your most enriching travel experience and why?Was it your knowledge of the place, the information provided,the guide, the locals who gave an insight to the place,etc. What would be an ideal way to experience and know more about a heritage or cultural site?Map,Book, Guide,etc.
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SURVEY RESPONSE What would be an ideal way to experience and know more about a heritage or cultural site? “Maps. Books are good before the trip to plan the trip but during the trip, I would prefer a map with sites and a compass. Would be nice to have a phone app that shows the closest places of interest near to you”
“To me the most ideal way to visit a place is to read about it from books,much before the visit and then meet the locals and explore it more experientially. However, sometimes a guide is also very helpful.”
“Before going to that place, read a book about it. After you go there, take a map and also a guide, to fully get everything about the site”
“I read about a place I wanted to see ventured using maps. Even contacting a local person.”
What has been your most enriching travel experience? why? “Jaisalmer - Relatives are locals. very easy to blend in which makes it interesting. Like hearing stories about the past and seeing places which the locals consider important (not the tourists). Hampi - Self exploration tour. Joy of rediscovering what was read in books or heard from people. ” “Recent trip to Corbett in Uttarakhand. We were shown a documentary of the life of Jim Corbett and how the Corbett National Park was envisioned in
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its prime years and how it has evolved over time, looking at its close association with Save The Tiger Campaign. The documentary really prompted us to go the Corbett Museum and take a further glimpse into the life of Jim Corbett. It was an enriching experience because we got a chance to understand that there’s so much more to Corbett National Park than just tigers. Key information about the migratory birds, deer, elephants, etc. was truly enriching, to say the least.”
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LOOKING AT THE PROBLEM AS A SYSTEM Understanding the need of the user in the process of the user’s journey. Two tables were prepared to list out the observations so far. The Survey promprted me to chart out the findings. The Journey consists of the Trigger, The plan and the Experience. The First Table- Consisted of the Journey and the need of the user listed down at each stage and the possible mediums of communication. Ex: At the planning stage of the User, the need is for the user to familiarise. The internet, blogs, reviews and chat with other experienced travellers, form the potential medium of information. The Second Table - Consists of
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different mediums of communication (again in relation to the user’s journey) and listed below this is the purpose of the medium and possible users that this would appeal to. Example: Books as a medium of communication. They provide for authentic information, especially books by ASI(The Architectural Survey of India). Mostly suitable for the serious sort of user who would want to know more about the site than what meets the eye.
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THE MEDIUM OF COMMUNICATION Is an app a best way to deal with this problem? Why only choose an app as a medium of communication? Why not a print format? The client laid out one constraint for this project. It should be an APP only. Inspite of this constraint I found myself constantly asking this question “ Why only an app�. I posed this question to my client, Channey and he cleared my doubts about it as a medium. Reasons - The Heritage info maps (a previous project of the studio) are in a printed publication format. Marketing these is a task,considering Delhi Tourism and the ASI (Archaeological Survey of India) had to be involved. These organisations see little advantage in a contribution such as this, especially next to their own publications.
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Whereas an app, being a digital format is easy to penetrate into consumer sector. Plus it becomes available on a phone, which is portable and easy to carry and refer to anywhere and at anytime. That made sense to me. However, I needed to do my own App study to find out what an app can do and why it is the best way of communication in this case. I began with studying other heritage/history oriented apps at the same time reading upon different techniques of app design- such as crowd sourcing and gamification.(read about it in the later pages)
Sometimes I just wish I was born in the time when touch meant beating down typewriter keys.The tactileness of the nondigital age brings great gratification. Image source:wikimedia
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THE APP STUDY I used and reviewed some heritage/ history apps. Later I generally listed down the apps that I enjoyed using. Field Trip: The app works on GPS and normal search. it then displays information sourced from other websites off the internet. Ex: information from travel sites or summaries of videos. It seemed like a nice idea especially, the feature of the app that notifies the user where she/he passes by a certain heritage site that is marked on the app’s map. Cadw Welsh Government: The app supported by the Welsh government
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was quite nice to use. Neatly Organised info to scan was helpful however the description provided for certain places is too minimal to make sense of. The Little Black Book ,Delhi is a useful app. Apart from updating everyday to add to the map’s database, they have a ‘black book’ option that makes the user feel special about using this app. Detour This app is built on the idea that locals are the best way to tell the history of a given city. Prompted with great visuals, videos and suspense, the app brings together a novel idea for tourists..
T R I A LT HAEN D A PEPR R O R
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SCOPE OF THIS APP How can you lure/convince someone that this App is useful? By helping them see that it fulfils a need. -The app is for anyone who wants to Explore. -It is for anyone who is interested in History and providing information
What does this App aspire to be? A zomato for heritage sites. An instagram for tourists and history enthusiasts and a sharing bank for historians It aspires to be a travel buddy. Explore buddy and knowledge buddy It should make an experience better
What is the scope of this app? Heritage sites and people interested in heritage sites The app continues to include any site/ city. The app is kept alive by the user than the provider.
What should this app not be like? The app shouldn’t be boring and difficult to navigate through. The app should present information in a interesting manner.
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T R I A LT HAEN D A PEPR R O R
THE USERS HISTORY STUDENTS
HISTORIANS
Anisha is 22, a recent history graduate. She enjoys going to Heritage Walks to stay motivated. She says heritage walks are like practicals to the theory that she learns. Although she has many books provided by the college, she says it gets monotonous. She refers to Britannica for information or registers for a heritage walk. During one of these times, Anisha finds the DillitoDelhi app and she sees some tombs that she hasn’t seen before and finds a list of Heritage Walks here. She likes that the app helps her discover a new heritage place and register for heritage walk.
Moby Zachariah is a 28 year old historian. She works at INTACH and leads the walks with The Delhi Heritage Walks. She explores different sites during her freetime.
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Moby refers to this app to keep a track of the number of people who registered for the walk and using the app eases her job on the walk. It helps her orient her audience to Delhi’s history easily and quickly. She marks the sites she went to and she would like to go to, this helps her keep a track of the places she went to in Delhi. Moby like that this app can provide for her job as a Walk Guide and for her own adventures.
LONE TRAVELLERS Archna is a architecture graduate who likes to see old buildings. She says “it is because of history that we have the present” Archna likes to look at the architectural details of historic buildings for inspiration. The app has 3D models of the buildings that Archna uses to see details of motifs of certain parts of the building. Of course, it can never be as good as the original but it acts as a stimulus for inspiration.
T R I A LT HAEN D A PEPR R O R
TOURIST
DELHIITE
Shruti is a tourist with an interest in knowing the history of a city. She thinks it helps her understand the city better. While in Delhi, she finds this app and learns the chronological time line of Delhi. She realises there’s more to see than just Mughal Architecture. She uses this app to make a list of places, one place from different centuries. She registers for a heritage walk at Hauz Khas and is glad to have known basic information about the place.
Varun is born and raised Delhi. He’s a true blue Delhiite who loves Butter Chicken and his kebabs. While he knows Delhi’s areas in and out. He is interested in knowing about his city’s history but information available is too boring. He finds this app on a google search and sitting at home he gets a gist of Delhi’s History.
Should orient her to Delhi’s vast history.
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CATEGORISING INFORMATION The following are what the User would like to have categorised into broad categories. Following this stage, some drafts were tried, to achieve a certain goals before arriving onto the final goal.
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DELHI AND IT’S HERITAGE
HERITAGE WALK
See what heritage sites are around in the vicinity
See Monuments based on popularity
See Heritage Walks conducted by various organisers.
Find your place around you
See monuments based on Era See Monuments/Heritage complex based on King’s Rule/Popular King See according to Time/Chronology See Delhi’s changing geography. What lakes disappeared when and how did Yamnua change course? See non-popular monuments.
See Popular Heritage Walks. See what kinds of Heritage Walks are around you. RSVP and register and stay up to date of the group during the walk as well. Connect with other people and explore Delhi together.
Let other people know where you are and see where your friends using this app are Be able to record or keep a list of the places you have been to and be able to see where the other friends have been. Search for a particular place Ask about anything you want to know about.Even tiny details Contribute to knowledge base and refer to the knowledge base contributed by other people Do something digitally to get a feel and idea of time and space
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RE-BRIE F
THE RE-DEFINED BRIEF “An App that helps enrich a solo travellers experience at a heritage site. It brings together people who know about the place and the people who want to know about the place.” The brief automatically led me to the concept of Crowdsourcing. What is crowdsourcing and how can it be fitted into this app? “Crowdsourcing is the process of getting work or funding, usually online, from a crowd of people. The word is a combination of the words ‘crowd’ and ‘outsourcing’. The idea is to take work and outsource it to a crowd of workers.” The advantages this app can have by
crowd sourcing The app can be kept alive on it’s own and the information provided on this app will purely be contributed by people, for the people. Some low fidelity screens were made with this concept in mind. However, it didn’t really click with the client or the problem.
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R E- B R IE F
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RE-BRIE F
THE DETOUR In the process of discovering the crack to this app, the project diverged a little. Why are we considering only history and heritage? This detour started by asking the question : What is Discovery? I asked some friends about what they would do in a new city and how would they “discover a new city” or their own city. The answers really helped me snap out of what I was doing and move ahead. While HISTORY is our main thread in this project, Other aspects of the city such as culture,art, food and
tradition play a very important role in understanding a city. Can we have an app that brings together these aspects? Where people understand a city on all different aspects but with HISTORY as a backbone. This seemed like a new brief all together. An app that helps enrich a solo traveller’s experience in a city drawing historical to the various aspects - culture, art, tradition and food .It brings together people who know
and people who want to know. Also, the app’s primary user could be a solo traveller and the secondary user is a local. After many days of understanding interests of people and what discovering means to people, this idea, although it added a new and exciting dimension to this project, was slashed. The idea was expanding an already vast problem. It was adding in users, features making it more vague instead
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TTRHI E A LI TAENRDA TE IRORNOSR
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TTRHI E A LI TAENRDA TE IRORNOSR
THE ITERATIONS Multiple drafts were made, each with a different aim that helped achieve the last iteration for this app. The brief for this app modified the more I tread deep into this project. At the beginning of this stage, listing down who the user is and what the user wants helped to begin with. The above listed factors were also crucial in progressing and refining the
app with each draft. Each draft is different from the previous one. Discovering the brief through the features of the app forms the crux of this stage.
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Delhi’s Heritage
Update Space
Heritage Walks
Delhi’s Map
Picture Library
Filter according to time and place
Sort by Dynasty
Filter picture library of motifs
Walk page - RSVP -Sign in -Pay
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Add to the picture library with details about the picture
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Location (gps) find sites around you find your way there
TTRHI E A LI TAENRDA TE IRORNOSR
DRAFT I Having read about the concept of crowdsourcing earlier , I tried to implement that concept. This structure of information flow had major shortcomings. -What if people don’t contribute anything to the app? - Users would want authentic information from the app.Can we get authentic information from crowdsourcing? - Maps: where is that going? - It’s linear and boring
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Delhi’s Heritage
splash screen
Delhi’s Map popoular sites and less popular sites
Sort by Dynasty information about that dynasty and dates. puzzle- that the user puts together
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Search
Heritage Walks Filter according to time and place Walk page - RSVP -Sign in -Pay
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DRAFT II -The search feature is a good addition but is it useful here? - It’s still not getting into he heart of the heritage and history of Delhi. - The Features are slowly coming to shape, however, these features work only with content.
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Delhi’s Heritage
splash page
Delhi’s Map popoular sites and less popular sites
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Sort by Dynasty
menu
information about that dynasty and dates.
to navigate between other features
leave a review or see review of what other people wrote
to access profile information
Heritage Walks Filter according to time and place Walk page - RSVP -Sign in -Pay
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DRAFT III - It’s still not getting into the heart of the heritage and history of Delhi. -The manner in which it shifts from one place to another is quite interesting. It gives the user an opportunity to see the and choose.
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Delhi’s Heritage
splash page
Dynasty Kingdom map buildings pertaining to the dynasty 3d models of buildings with highlighted details
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menu -my favourite place -my history -log out.
Heritage Walks Filter according to time and place Walk page - RSVP -Sign in -Pay
TTRHI E A LI TAENRDA TE IRORNOSR
DRAFT IV - The over view of the map and zoomin into the details works very well. - It’s covering important feature but it’s too linear and perhaps boring. Central to history is “it’s boring”. This app should do the opposite. - The Features are slowly coming to shape, however, these features work only with content.
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Delhi’s Heritage
India map
Buildings
The history of the dynasties that ruled Delhi
Stories of the buildings, how they came.
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Kings About the king and his tenure as king
Heritage Walks Filter according to time and place Walk page - RSVP -Sign in -Pay
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DRAFT V -The information of the kings and having everything expand and collapse. -This idea of getting more information as you zoom is nice.
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STEP BACK, RE-BRIEF AND EUREKA What is missing? Is there something that still needs to be addressed? At this stage in the project, after multiple drafts, we took a step back. The information, the features, it all seems to be there but it doesn’t seem interesting, yet. After a little introspection and discussion, we realised it could be the brief. It definitelyhad to be re-visited.
The following brief came up, that was more clear and helped show some direction. “The project aims to have an app that provides information about the chronological and the geographical history of Delhi. It can be used as a quick reference or a browsing
material or even as an educational tool to quickly get a summary of who came after the Lodi’s , why Hauz Khas is named so or why the Tughlaqabad fort was never really lived in, or why Humayun’s Tom is an architectural marvel.”
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Delhi’s Heritage
Interactive Timeline
Displays the rule of each dynasty since the 12the ce
Year and specific Dynasty
Delhi Map
A map that depicts the changing geography of Delhi with time.
Highlighting Buildings and complexes of that era. Bird’s Eye view of the complex Buildings in the complex. 3D model of the buildings Details-motifs,etc in the buildings
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Menu
Information button Search Heritage Walks
TTRHI E A LI TAENRDA TE IRORNOSR
DRAFT VI At this stage few features were listed out that would define this app. The most important are: -An interactive timeline -A map of Delhi -3D model/ Simulation These features really cracked the app. They are interactive enough to engage the consumer plus make history interesting.
The idea was to provide information in bits as the user Dives Deep into the app. and into Delhi’s history. This way the user’s attention is retained and history doesn’t get boring. This concept can be best explained with the Zoom in -Zoom out feature in cameras. The user gets more information and more details as he zooms in to the app and viceversa. Each zoom in level refers to a stage in history.
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DRAFT VII Few Schematic screens of the previous information architecture.The timeline forms the main feature of this app.
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The integration of various features of the app. Early visual trials.
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Early visual trials of the navigation bar and the map.
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TR VIA SU L AALN D E ES RI G RN OR
VISUAL DESIGN What appeals to the user? Can the visual design solely make history much more interesting? The visual design just like the brief of this project underwent multiple iterations. The main challenge was the shift from visual design in print to visual design for mobile. The major constraint being the space and the norms to be followed for mobile application design. The technical aspects aside, what would the look and feel of the app be like? The app is, broadly speaking, a history oriented app, how can it be made interesting?
Are the monuments going to look like replicas of the real ones or is there a certain look and feel that can be developed for this app. A visual library was collected to understand how this app is being visualised as. The visual library helped build on various aspects of this app. The visual language of the app that follows is an iteration that is yet to be tried and tested.
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MOODBOARD The attributes - How should the App look? Lively not serious Classy Contemporary but in a way that it appeals to young people and the older users as well Fresh Subtle
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INITIAL COLOUR VARIATIONS. I chose to work on an andorid app only, this meant that the colours I chose had to be in sync with certain standards that is set by android and it’s apps. The look and the feel of the app underwent multiple changes. Looking back at it, I realise that some concepts and the manner in which I was treating the space on screen came from my learning in graphic design/print media. This constrained my app design itself. Once I realised this bit, I made an attempt to use this space to its maximum and in the next pages is the result.
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TR VIA SU L AALN D E ES RI G RN OR
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VIA S U T R L AALN D E ES RI G RN O R
The map of Delhi is a customised one that takes references from Google Maps. It is built in a way that the whole map ‘de-evolves’ in geography as the user goes back in time.
HOME SCREEN
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दZOOM IN 1
VIA SU TR L AALN D E ES RI G RN OR
On the right is a schematic representation of how the complex and it’s buildings appear at an overview level.
ZOOM IN
COMPLEX OVERVIEW
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The search bar to get quicker to a specific detail/ building. The search displays closest find and other related searches.
The information bar is prevelant through out the app. It pops upon touch and hold. Brief information is given
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On the left is schematic representation of the 3d model/simulation
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MATERIAL DESIGN COLOUR Material Design is a visual language created by Google to help create a visual language that synthesizes classic principles of good design with the innovation and possibility of technology and science. It developed to be a single underlying system that allows for a unified experience across platforms and device size. Material draws great inspiration from the real worl 3-Dimensional Objects. Immitating paper and real shadows to the digital icons and buttons. I treaded on this Google’s resource website on
material design that contained guidelines and everything there is to know about material design. I treaded on the colour palettes and immediately took a liking to it. The google’s colour palettes are built on a simple logic, have a base colour and either you darken or lighten, however they make this logic easy by providing hex codes. This really helped achieve a smooth flow in the app unlike jarring transitions in my previous trials. I only tried to implement certain things from the material design guidelines.
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VIA S U T R L AALN D E ES RI G RN O R 720px
16px
1280px
60px
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20px
24px 48px
TR VIA SU L AALN D E ES RI G RN OR
R-0 G-0 B-0
Hex code #0000
R-33 G-33 B-33 R-48 G-48 B-48
Hex code #212121 Hex code #303030
R-255 G-93 B-7
Hex code #303030
R-30 G-30 B-30
Hex code #1e211a
R-0 G-150 B-136
Hex code #09688
R-33 G-33 B-33
Hex code #212121
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UI INTERACTIONS The timeline is another eternal navigation bar. It displays the era and the year.
The ‘i’ appears on touch and hold down. It gives quick information about the subject depending on how “zoomed i’ the user is.
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T R VIA S U L AALN D E ES RI G RN O R
The Quick Brown Fox Jumped over the lazy Dog
The Quick Brown Fox Jumped over the lazy Dog
The Quick Brown Fox Jumped over the lazy Dog
The Quick Brown Fox Jumped over the lazy Dog
The Quick Brown Fox Jumped over the lazy Dog
The Quick Brown Fox Jumped over the lazy Dog
Typeface: Lato
Typeface: Lato
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Size: 20pts
TR VIA SU L AALN D E ES RI G RN OR
TYPOGRAPHY Choosing the right typeface. How does one know what typeface best suits their app? Before I zeroed in on the Lato. I used the typeface Roboto, a typeface developed by google. Although this typeface is modern and approachable, it is seen in all android and google platforms. This gave a generic feel to the app instead of a unique one. On the other hand, Lato is a sans serif typeface, an open font under Google. It’s semi-rounded details of the letters give Lato a feeling of warmth, while the
strong structure provides stability and seriousness. “Male and female, serious but friendly”. Created by Warsaw based designer Łukasz Dziedzic, heused classical proportions to give letterforms familiar harmony and elegance. The qualities of the font suited well with this app project.
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MUSINGS Constantly asking the question “why” and “why not” really helped shape this project and shape me. I started this project with an idea that I would learn some hands on work, learn a new skill and have a ‘beautiful’ diploma project to show to the jury and then add to my portfolio. This project was an eye opener in that sense , it broke my rather superficial way of working on my diploma project. It concetrated more on the thinking aspect the process of the project. How to think and work our way through a tough problem to a solution.
Unlike college where, the first solution (mostly) is the safe bet and one works on this like a horse with blinders. Working with a firm helped address the misconceptions we have as students , that we are going out to change the world. (Duh! whom are we kidding). However, that doesn’t mean we don’t try to! I learnt from Channey that we can only do as much as we think we can do and as communication Designer, one can only strive to communicate the problem at hand in the best way possible. There were multiple instances during
this project I asked “What am I really doing?”. The more I asked this question, the more I found myself finding answers to the project and growing as a person and as a design student. I am glad to have done an app design for this project. It was definitely out of my comfort zone to work on an UI/UX project, however, during the multiple epiphany moments, I realised that is exactly what the diploma project is about. Facing challenges and pushing yourself as much as you can.
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REFERENCES http://www.delhi-timeline.in/ http://www.cultivatingculture.com/2013/04/05/the-importance-of-culturalheritage/ http://cliftonhouse.org.uk/ https://www.academia.edu/4943331/The_Visitor_Experience_at_Sensitive_ Heritage_Sites_A_case_study_of_the_Cape_Coast_Castle_Ghana http://thenextweb.com/dd/2014/10/28/10-ingredients-concoctsubconsciously-addictive-mobile-app/ http://microinteractions.com/what-is-a-microinteraction/ http://www.holidify.com/blog/world-heritage-sites-in-india/ http://mashable.com/2010/09/26/mobile-apps-historicaltours/#4RnZhsem7ZqK http://www.webdesignerdepot.com/2016/02/designing-for-gestures/
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T R IRAELF EA RN EDN E CR ER SOR
https://99designs.com/blog/creative-inspiration/30-beautifully-designed-apps/ http://bokardo.com/principles-of-user-interface-design/ http://thenextweb.com/uxdesign/2015/07/07/10-dos-and-donts-of-ui-andux-design/#gref https://www.smashingmagazine.com/2009/10/minimizing-complexity-inuser-interfaces/ http://www.unicefstories.org/2015/02/23/when-passion-meets-design-mypath-toward-design-for-social-change/ http://jnd.org/dn.mss/signifiers_not_affordances.html http://www.fastcodesign.com/3047450/what-10-dieter-rams-products-revealabout-the-principles-of-good-design
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