Product design portfolio

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Portfolio Shyamali Verma | Product Design


Shoe Packaging Problem statement: To develop a packaging for shoes which enables them to be carried off without a plastic bag Key considerations: Brand identity, Ease of transportation, Stack ability and Desirability.

Finalized concept

Alternative options for similar type

Shyamali Verma | Product Design


Shoe Packaging

Graphic options

Key Features: Carryable Distinct form stands out Retains boxyness Stackable Easy to pull out of racks

Opened up cut-out can be tessellated

Stackable

Shyamali Verma | Product Design


Nature & Form Brief: To study any natural form/ living entity To abstract its form in a way that best communicates its characteristics Chosen Entity: Dung Beetle These beetles are known to roll balls of dung, in which the female lays her eggs and the young ones feed out of Form abstraction

Shyamali Verma | Product Design


Nature & Form Abstraction and tessellation to form first a pattern and then a texture

Shyamali Verma | Product Design


Nature & Form Form Development: A product form which is derived from the original natural form This is a computer mouse derived from the form of the beetle

Dung Beetle rolling ball of dung

Shyamali Verma | Product Design


Green Design Brief: To design a shelter for labourers working on-site in Rajasthan

Details:

The labourers walk approximately 4-5 Km everyday to the job site. They carry their tools and children with them. The terrain is rough, rocky with sparse vegetation. The temperature in the afternoon rises to about 45-48 degree C.

Key requisites: Temporary, Lightweight, Portable and Low cost Team: 5 members Sketches and Explorations in straw

Shyamali Verma | Product Design


Green Design

Concept 1:

Concept 2:

A preliminary prototype that was made using bamboo, cloth and nylon rope.

Another preliminary prototype that was made using PVC pipes and joints.

Explorations: Few concepts were selected Selection Criteria: Portability, Cost, Availability of material, Ease of set up The selected ones were converted into models.

Height of model: 5 ft. Length of base members: 3 ft. Length of horizontal member: 6 ft.

Height of structure: 5 ft. Length: 6 ft.

Repetition of the basic concept so as to make a modular shelter with multiple members that can be added or removed The addition of holes in the main beams makes it possible to further expand the structure.

Shyamali Verma | Product Design


Green Design Final Concept Features: Lightweight, Carryable, Easy to install as well as Uninstall Easily Available material Easy Maintenance Material Reuse

4:1 scaled down model The inspiration: A blind man’s collapsible stick, the slide and lock mechanism used to lock the tables in place, in a railway coach.

This is the 1:1 prototype and can accommodate 3 adults comfortably.

Materials: PVC pipes Nylon Rope Cloth Velcro

Height of shelter: 6.4 ft. Length of each cut member: 4 ft. (12) Total length of each member: 8 ft. (6) Total surface area: 88.7 sq. ft. Base area: 27.6 sq. ft.

Shyamali Verma | Product Design


Workshop skills Brief: To design and make a lamp using available workshop resources. Materials: HIPS M.S. rod Clear Acrylic sheet MDF Wood

Shyamali Verma | Product Design


Technically Complex Project

Various positions considered for placement of a dynamo on the body The attempt was to attach two body parts with a dynamo and a retractable string.

Problem statement: To design a manual battery charging device

Observation: While this was most efficient in energy production, it was very uncomfortable and restrictive

Must use day-to-day body movements (walking/ jogging) to charge batteries which may be used for other applications. Team: 2 members Technology used: Solenoid Various positions considered for placement of a solenoid on the body Deciding factor: The magnet within the solenoid winding, must move from end to end, continuously, as the wearer walks or jogs. Observation: Effective displacement was achieved only while jogging and Maximum displacement with product placed along the forearm.

Shyamali Verma | Product Design


Technically Complex Project Product positioning: Fitness product, trendy. Targeted at those who jog regularly and promoting the same amongst those who don’t. Detailing: The position for the solenoid was chosen, and a casing for it also proposed. The casing for the internal components would go into a fabric body that would bind itself around the arm using a Velcro strap.

A slit on the under-side will allow one to remove the solenoid-battery apparatus from the fabric body.

The fabric to be used is a one-way stretch fabric. It must allow circulation of air so as to reduce sweating.

Shyamali Verma | Product Design


Peeler Design Brief: To study a simple household product and improve it functionally

Forefinger is significant in applying pressure on the peeler

Blade attached to fingers directly

Downward movement towards the thumb

Product: Peeler Problem identified: Forefinger ends up being placed on the serated edge so as to be closer to the blade.

Thumb rested on the vegetable

The blade or cutting edge may be tilted for shear ability.

Forefinger support Blade tilted for shearing Can be turned around for left handed

Shyamali Verma | Product Design


Peeler Design

Forefinger support

Finger support for both left and right handed people

Hook for hanging

Basic model and form generation: With forefinger support and tilted blade.

1:1 Prototype developed for testing

Shyamali Verma | Product Design


Interaction Design 1. Organizational structure 2. Function & Feature chart

Brief: To develop an interface that allows one to locate and communicate with people on the institute campus Cell phone & Computer based Process followed Organizational structure Function & Feature chart Information Architecture Site maps Paper Mock-ups Testing

3. Information architecture 4. Final Site map

Shyamali Verma | Product Design


Interaction Design Process followed Mood-boarding Interface look design

Shyamali Verma | Product Design


Interaction Design Final concept Walkthrough: 1. Finding a person 2. Visual representation on the map 3. A different viewing option 4. Zooming in 5. Messaging option 6. Grouping option For the entire process and walkthrough visit:

http://issuu.com/shyamaliverma/ docs/interactiondesign

Shyamali Verma | Product Design


Diploma Project Brief: To design a Mixer Grinder based on the aesthetic preferences and perceptions of the South Indian Consumer To include certain functional details for improving the usage and performance of the mixer grinder:

Concept Sketches

Young, Model-like looks. Approachable, Caring Traditional Friend

Traditional, Round & soft

Carryable Simple | Clean | Stylish

The lid is to be modified to reduce spillage The wire winding to be made easier. More accessible. Mood Board & Concept sketches

South Indian: Coffee, coconut

Sleek, Compact Efficient

Associations: 1. Friend. 2. Proud mom 3. Modern, Faster, Easier Attributes: 1. Sleek. Attractive. Compact 2. Round & Soft 3. Young. Model-like looks. 4. Modern outlook. 5. Active. Energetic. 6. Approachable & Caring 7. Traditional. 8. Efficient. Dependable. 9. Carry able

Stripped Down | Basic

Shyamali Verma | Product Design


Diploma Project Intermediate concept sketches & Renders

Proud | Compact | Carryable

Unconventional | Approachable

Sleek | Compact | Simple

Traditional | Approachable | Carryable

Shyamali Verma | Product Design


Diploma Project Upturned base gives the semantic of lift ability. Soft upward curve also makes it look accommodating.

Final concept: Form inspired by the benchmark product’s attributes: Active, Energetic, Model-like looks, Modern outlook, Soft, Caring and Accommodating

The colored base becomes an attractive aesthetic feature that stands out from others and may be taken to other models as a brand differentiating feature.

Shyamali Verma | Product Design


Curriculum Vitae Shyamali Verma

Contact number: +91 98603 63438/ 022 4264 1785 E-mail id: shyamali.verma@gmail.com Address: B1/21, Satsang Complex, Upper Govind Nagar, Malad (E), Mumbai 400 097 Date of birth: 10th November 1988

Strengths:

Work experience:

A passion for problem solving and understanding user needs and requirements. A good understanding of mechanisms and quick at grasping technology.

2010 - 2011: 5 month Diploma Project | Bajaj Electricals Limited

Interests: Brain storming, lateral thinking and turning a concept inside out with peers to generate innovative, all round solutions. At my best while working in a team and help increase its productivity. Would like to employ my abilities in a challenging and rewarding project, be it in product, system or interaction design. Educational qualifications: 2006-2011: Graduate Diploma in Product Design | Maeers MIT Institute of Design, Pune

2010: 8 week project | Samsung 2009: 6 week Internship | Karwak Eco Matters Software skills: Rhinoceros, Autodesk Alias, Adobe Photoshop, Adobe Illustrator Extracurricular activities: Performed in play and workshop at Prithvi Theatre Acted in and co-filmed a children’s film made completely in school Represented Surat district in Gujarat State Level Table Tennis tournament Coordinated an event for two consecutive years in the college festival

2006: CBSE XIIth Board | Christ Church Girls School, Jabalpur 2004: ICSE Xth Board | Anand Niketan, Ahmedabad

Shyamali Verma | Product Design


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