insideKENT Media Pack 2011

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insideKENT kent’s premier luxury lifestyle magazine

MEDIA PACK 2011


REACH YOUR AUDIENCE

insideKENT MAGAZINE IS KENT'S PREMIER LUXURY LIFESTYLE MAGAZINE, TARGETING THOUSANDS OF MODERN PROFESSIONALS AND FAMILIES IN THE GARDEN OF ENGLAND. The magazine was launched with the goal of reaching a new modern breed of Kent locals. With its close proximity to London and Europe, world-class shopping, beautiful villages and exciting events, Kent is quickly becoming one of England's hotspots to live, work and play. insideKENT is dedicated to showcasing the best-of-the-best in fashion, local food and dining, entertainment and events, days out, business, art, travel, getaways, technology, and more.


insideKENT VITALS • Free publication - A4 size, perfect bound luxury magazine • Showcasing the best of Kent, trends and celebrities • Aimed at ABC1s and professionals aged 35+ looking for the best Kent has to offer for the modern lifestyle • Distributed to over 250 locations in Kent including the following areas:

East Kent – Canterbury | Folkestone | Hythe | Ashford | Thanet | Tenterden | Faversham | Whitstable | Dover | Deal | Sandwich | New Romney Mid Kent – Maidstone | East & West Malling | Kings Hill | Sutton Valence | The Weald | East & West Peckham | Gravesend | Rochester | Sittingbourne West Kent – Tunbridge Wells | Tonbridge | Sevenoaks | Bromley | Sidcup | Chislehurst | Beckenham | Swanley | Orpington | Dartford | Bluewater

• Bi-monthly issues (Jan/Feb, Mar/Apr, May/June, July/Aug, Sep/Oct, Nov/Dec) with seasonal supplements such as Weddings, Restaurants, Education and more • Readership of approximately 65,000 in print and online • Glamour of a national glossy publication including international cover stars, but featuring local content covering the following key editorial areas: News | Business | Property | Home + Garden | Style + Fashion | Local Reviews | Health + Beauty | Food + Drink | Kent Restaurants | Motoring | Accommodation | Getaways | Days Out | Sports | Events | Luxury Living | Entertainment | Travel | Music • Available to read free in print and online at www.insidekentmagazine.co.uk, with direct hyperlinks to advertisers’ websites and/or emails • Unique design and editorial style, captivating a young and vibrant market

TARGETED CAMPAIGNS We'll help you build a custom targeted campaign to reach your audience in the best possible way, to include: • Full colour advertising in a variety of sizes and placements • Web advertising • Reader offers and competitions • Leaflet inserts and supplements • Regular sponsorship of editorial, features and front page For all advertising enquiries, please contact Publishing Director Adam Ready on 07824 882086 or adam@sidewaysmedia.co.uk


2011 ADVERTISEMENT RATES Standard Rates* Double Page Spread Full Page Half Page Quarter Page Eighth Page Classified

Premium Rates* £2,100 £1,200 £725 £485 £275

Web Advertising Tile ads, Vertical or Premium - Starting at £90

Double Page Spread Pages 2-3 Right Hand Page 5, 9 or 11 Inside Back Cover Back Cover Front Page / Editorial Feature Sponsorship:

£2,300 £1,450 £1,575 £1,950 £3,200 for one year (6 issues).

* Discounts are given for multiple issue bookings

ARTWORK SPECIFICATIONS PLEASE FOLLOW THE BELOW GUIDELINES WHEN SUPPLYING YOUR ARTWORK.

Accepted Files & Formats

Providing your Artwork

Artwork Sizes

We will accept the following file formats for your advertisement: • PDF • JPG • TIFF • EPS

We will accept your artwork by any of the following delivery methods: • Email: Please email your files (under 5MB) to artwork@sidewaysmedia.co.uk • Online File Transfer: Please contact artwork@sidewaysmedia.co.uk to arrange access to our online file transfer account • On CD or DVD: Please post to: Sideways Media Ltd / insideKENT Magazine Ingles Manor Castle Hill Avenue Folkestone Kent CT20 2RD

Advertisement sizes are illustrated on the following page. Please ensure your artwork is the EXACT dimensions to avoid errors when your advert is printed. Files provided in the wrong size may be resized at our discretion, or excluded from the publication.

All artwork must be saved at a minimum resolution of 300dpi and at least 100% of the final print size. Please ensure all text is converted to outlines prior to saving. All files must be CMYK – no RGB or Pantone spot colours will be accepted.

Bleed Please make sure all important information in your advertisement is at least 10mm from the trim edge. Full page and double page ads should have a 3mm bleed on all edges. Please make sure there is no text in the centre of double page spreads.


ADVERTISEMENT SIZES PUBLICATION SIZE & INFO: A4, perfect bound glossy Trim size: 210x297mm

SIZE OPTIONS

Full Bleed DPS (Double Page Spread) Trim size: 420x297mm With bleed: 438x303mm (includes a 3mm bleed around each page, plus an additional 6mm in the centre of the advert which will be trimmed out for binding. Please keep all important information at least 20mm from the centre line of your advert)

Full Page Trim size: 210x297mm With bleed: 216x303mm

Half Page Horizontal 190x133mm (3mm bleed not necessary)

Half Page Vertical 93x270mm (3mm bleed not necessary) Quarter Page 91x133mm (3mm bleed not necessary) Eighth Page Classified 93x63mm (3mm bleed not necessary)


2011 DEADLINES & PUBLICATION DATES

ENTERTAINMENT

FOOD+DRINK

insideKENT

E X C L U S I V E INTERVIEW

words and interview by Lizzy Cline photos: © Justin Ruhl

THE RICHARD PHILLIPS EXPERIENCE

JASON MRAZ

Jason Mraz, the man behind hit single ‘I’m Yours’ (with over 80 million hits on YouTube), has turned into a worldwide sensation. And does he know it? Well, it’s hard to tell. Sitting in the lounge across from him, he relaxes on the sofa like we've been chums forever. Old faded jeans, a t-shirt he made himself and his trademark hat, he snacks on homemade sugar-free, all-natural cacao bean cookies without a care in the world.

LUNCH AT CHAPEL DOWN RICHARD PHILLIPS AT CHAPEL DOWN IS A STUNNING RESTAURANT SITTING WITHIN THE GROUNDS OF ARGUABLY ENGLAND’S FINEST VINEYARD. ONE OF ENGLAND’S FINEST CHEF’S COOKING LOCALLY PRODUCED AND REARED FOOD, PAIRED WITH THE CHAPEL DOWN VINEYARD, FAMED FOR ITS AWARD WINNING ROSE AND BACCHUS WINES, PROVIDES DINERS WITH A SUPERB EXPERIENCE THAT REWARDS THE TASTE BUDS AS WELL AS BEING A VISUAL DELIGHT.

In 2002, Mraz released his first major-label debut album, Waiting for My Rocket to Come. Since then he has received numerous Grammy nominations and awards for his number one singles and collaborations. Mraz recently returned to the US after some time in London where he worked on his new album with producer Martin Terefe and collaborated with British singer-songwriter Dido on his upcoming album.

An invitingly bright and fresh atmosphere, the restaurant has large floor-to-ceiling windows looking out onto a patio terrace where an early evening glass of wine can be enjoyed in whilst watching the sun set. The lively upholstering within the restaurant adds a further injection of colour.

Besides his musical success, Mraz holds life sacred, and it shows in his smooth easy sounds that match his personality and aura.

Understanding and promoting the importance of sustainability, co-owner and executive chef, Richard Phillips, has created a menu around local producers to deliver fresh and exciting dishes for his customers. He offers a variety of locally produced and sourced ingredients, including Chapel Down wines, Tenterden-grown potatoes, fish from Rye Harbour, local cheeses and Sussex beef. On a cold winter’s day, insideKENT’s Editor and Publishing Director met at Richard Phillips at Chapel Down for what turned out to be one of the best meals they’ve experienced.

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www.insidekentmagazine.co.uk

You recently took a trip to Ghana to help find and liberate children that have been taken into slavery. This is a huge undertaking – what is the most important thing you took back home that changed you? I’d have to say courage, I took back courage. I was working alongside a man named James who was a former child slave. He escaped when he was thirteen after working on fishing boats as a slave. All he ever wanted as a kid was for a rescue boat to come and take him away to freedom, so now he spends his whole life as a rescue boat runner. He goes into villages and looks for kids that have been reported missing or have been sold, and he builds a case like a social worker. Its dangerous work; there are other fishermen out there who could easily kill him or sink his boat, but he just goes for it and as I was there alongside him I thought, ‘What the heck am I doing here? What did I get myself into?’ All of a sudden I'm on this crazy Indiana Jones mission to go get a child back to his

www.insidekentmagazine.co.uk

January/February

July/August January/February 2011

Copy Deadline: 10 December Publication Date: 3 January

Copy Deadline: 10 16 December June Publication Date: 3 29January June January/February 2011

March/April Copy Deadline: 16 February Publication Date: 28 February

Copy Deadline: 10 December Publication Date: 3 January

September/October March/April 2011

Copy Deadline: 11 16 February August Publication Date: 26March 1 August March/April 2011 Copy Deadline: 11 February Publication Date: 1 March

May/June

May/June 2011 November/December

Copy Deadline: 15 April Publication Date: 28 April

Copy Deadline: 14 15 October April May/June 2011 Publication Date: 28 2 May October Copy Deadline: 15 April Publication Date: 2 May


2011 EDITORIAL FEATURES

January/February • Wedding Feature Supplement • New Year’s Resolutions for the Mind, Body and Soul • Valentine’s Day Gifts • Comfort Food for Cold Winter Days March/April • The Reader’s Choice Issue! Our Spring issue of insideKENT will feature content voted on by our readers. Vote will take place in January 2011. May/June • Inspirational Gardens • Kent Castles • The Best Places for Picnics • Music Festivals • Historical Pubs July/August • Seaside Restaurants • Throwing the Perfect BBQ • Summer Drinks • Pub Gardens • Free Kent Attractions September/October • Kent Restaurants Supplement • Spooky Events and Ghost Tours • Style Special: Jackets & Jumpers • Back to School Shoes and Products • Fireworks Feature November/December • Christmas Gifts Supplement • Eating Out on Christmas Day • Famous Kent: Well-known People and Products born in the Garden of England • European Christmas Markets • Christmas Party Formal Wear


For all advertising enquiries, please contact Publishing Director Adam Ready adam@sidewaysmedia.co.uk | 07824 882086 For all editorial enquiries, please contact Editorial Director Donna Martin donna@sidewaysmedia.co.uk | 07506 328883

insideKENT Magazine is published by Sideways Media Ltd Ingles Manor | Castle Hill Avenue | Folkestone | Kent | CT20 2RD hello@sidewaysmedia.co.uk | 01303 884660 | www.sidewaysmedia.co.uk


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