LOCATIONS B R O K E R A G E
THE BLUE MOUNTAINS REAL ESTATE MARKET REPORT
SECOND QUARTER 2021 RECIPIENT OF ROYAL LEPAGE’S BROKERAGE OF THE YEAR AWARD FOR ONTARIO
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OVERVIEW BIG RECORD NUMBERS, WITH HIGHER AVERAGE SALE PRICES AND FASTER SALES
RECORD YEAR-TO-DATE SALES VOLUME OF $289,015,317 Up 136% from 2020’s $122,670,782, with units of 289 up 86% from last year’s 155. New listings of 416 up 22%, with the sales/listings ratio of 69% up 23%.
RECORD Q2 SALES VOLUME OF $145,419,597 Up 153% from Q2-2020’s $57,494,700. Units of 145 up 116% from last year’s 67, with new listings of 232 up 37% and the sales/listings ratio of 63% up 23%.
RECORD YEAR-TO-DATE AVERAGE SALE PRICE OF $1,000,053 Up 26% from the $791,424 of one year ago. Average days-on-market of 23 down 44 days.
THE BLUE MOUNTAINS. MARKET REPORT: SECOND QUARTER 2021
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OVERVIEW (cont’d) THE DEMAND FOR LISTINGS IS GREATER THAN THE SUPPLY The Blue Mountains market had a 100% sale/list price ratio in June. Homes sold in just 21 days on average, down 44 days from one year ago, and there is now two months of inventory. All that, together with June’s 60% sales/listings ratio, adds up to a sellers’ market. Graph 1: The Blue Mts. MLS® Sales 2019 vs. 2020 vs. 2021 (Volume) $350,000,000
$289,015,317
$300,000,000
$250,000,000
$200,000,000
$150,000,000
$120,986,908
$122,670,782
$100,000,000
$50,000,000
$0
2019
2020
2021
Graph 2: The Blue Mts. MLS® Sales 2019 vs. 2020 vs. 2021 (Units) 350
289
300
250
200
174
150
155
100
50
0
2019
T H E B L U E M O U N TA I N S M A R K E T R E P O R T: S E C O N D Q U A R T E R 2 0 2 1
2020
2021
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THE MARKET IN DETAIL Table 1: The Blue Mts. MLS® Residential Sales And Listing Summary 2019 vs. 2020 vs. 2021
2019
2020
2021
2020-2021
$120,986,908
$122,670,782
$289,015,317
+136%
YTD Unit Sales
174
155
289
+86%
YTD New Listings
343
341
416
+22%
YTD Sales/Listings Ratio
51%
46%
69%
+23%
53
85
29
-66%
$63,826,408
$57,494,700
$145,419,597
+153%
95
67
145
+116%
Q2 New Listings
223
169
232
+37%
Q2 Sales/Listings Ratio
43%
40%
63%
+23%
40
55
18
-67%
$671,857
$858,130
$1,002,894
+17%
YTD Sales: Under $300K
26
16
13
-19%
YTD Sales: $300K - $499K
47
39
45
+15%
YTD Sales: $500K - $799K
57
41
63
+54%
YTD Sales: $800K - $999K
17
24
55
+129%
YTD Sales: $1M - $1.499M
14
19
60
+216%
YTD Sales: $1.5M - $1.999M
8
12
35
+192%
YTD Sales: $2M+
5
4
18
+350%
71
67
23
-66%
$695,327
$791,424
$1,000,053
+26%
Year-To-Date (YTD) Volume Sales
YTD Expired Listings Second Quarter (Q2) Volume Sales Q2 U nit Sales
Q2 Expired Listings Q2 Average Sale Price
YTD Average Days-On-Market YTD Average Sale Price
NOTE: All MLS® sales data in this report comes from the Southern Georgian Bay Association Of REALTORS® and refers specifically to residential sales as of July. 3, 2021.. While deemed to be reliable, Royal LePage Locations North assumes no responsibility for errors and omissions.
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THE MARKET IN DETAIL (cont’d) Despite signs of a gradually cooling market, The Blue Mts. was the only Southern Georgian Bay community that enjoyed three months of both record volume and unit sales in Q2. On the volume side, The Blue Mts. had $145,419,597 in sales, up 98% from Q2-2017’s previous high. And on the units side, Q2’s 145 sales were up 22% from Q2-2017’s former benchmark 119. That said, indicators of a slowing market include: June’s 49% drop in volume and 42% drop in units from March; the fall from January’s 92% sales/listings ratio to June’s 60%; and the fact that in May the market transitioned from having one month of inventory to two. Still, The Blue Mts.’ year-to-date, average sale price is doing very well. At $1,000,053 it’s up 105%, 62%, 58%, 44% and 26% from 2016-2020 respectively. Graph 3: The Blue Mts. Monthly MLS® Sales 2019 vs. 2020 vs. 2021 (Volume) $90,000,000
2019
$80,000,000
2020
$70,000,000
2021
$60,000,000 $50,000,000
$40,000,000 $30,000,000 $20,000,000 $10,000,000 $0
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Graph 4: The Blue Mts. Monthly MLS® Sales 2019 vs. 2020 vs. 2021 (Units) 90
2019
80
2020
70
2021
60 50 40 30 20 10
0
Jan
Feb
Mar
Apr
May
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Jun
Jul
Aug
Sep
Oct
Nov
Dec
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THE MARKET IN DETAIL (cont’d) As Graph 5 shows, 2021’s unit sales are up from 2020’s in six price ranges and down in one. The $300K-$499K, $500K-$799K, $800K-$999K, $1M-$1.499M, $1.5M-$1.999M and $2M+ ranges are up 15%, 54%, 129%, 216% 192% and 350% respectively. The Under-$300K range is down 19%. More generally, the Under-$500K bracket – which accounts for 20% of 2021’s sales – is up 5% from a year ago. The $500K- $999K bracket – which accounts for 41% of all sales – is up 82%. And the $1M+ bracket – which accounts for 39% of all sales – is up 237%. Graph 5: The Blue Mts. MLS® Sales By Price 2019 vs. 2020 vs. 2021 (Units) 70
2019 2020
63
60
60
57
47
40
2021
55
50 45 39
41
26
2020 2021
24
20 16
10
2019
35
30
17 13
19
18
14
12 8
0
5 Under $300K
$300K-$499K
$500K-$799K
$800K-$999K
$1M-$1.499M
$1.5M-$1.999M
THE BLUE MOUNTAINS MARKET REPORT: SECOND QUARTER 2021
4 $2M+
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LOCATIONS B R O K E R A G E
SALES BY PROPERTY TYPE Graph 6: The Blue Mts. MLS® Sales By Property Type 2019 vs. 2020 vs. 2021 (Dollars and Units)
2021 $94,791,336
2021 IN DETAIL SINGLE-FAMILY HOMES 2021
2021
2021
$26,677,115 DOLLAR SALES : $94,791,336
$194,223,981 UP 117% from 2020
$26,677,115
31
149
140
AV. DAYS-ON-MARKET: 22 DOWN 58 days from 2020 $194,223,981
$194,223,981
Vacant Land
AV. SALE PRICE: $1,387,314 UP 28% from 2020 Single Family
Single Family
Single Family Condominium 2020
Condominium
Condominium
2020
2020
2020
Vacant Land
Vacant Land
CONDOS/TOWNS
$6,390,000
$33,134,133
72
DOLLAR SALES: $94,791,336 UP 186% from 2020
83
Single Family
Single Family
2019
Condominium
$29,841,520
UNIT SALES: 149 UP 107% from 2020 AV. DAYS-ON-MARKET: 24 $89,536,649 DOWN 28 days from 2020
$89,536,649
Vacant Land
$6,390,000
$33,134,133
19
Condominium
UNIT SALES: 140 UP 69% from 2020
AV. SALE PRICE: $636,183 Single Family UP 38% from Q1-2020
2019
2019
2019
Condominium
Vacant Land
Vacant Land
$11,583,500 VACANT LAND
$11,583,500
$29,841,520
21
DOLLAR SALES: $26,677,115 UP 317% from 2020 74
100
$91,145,388
$91,145,388
AV. DAYS-ON-MARKET: 45 DOWN 32 days from 2020
Single Family
Single Family
Condominium
Condominium
Single Family
Vacant Land
UNIT SALES: 31 UP 63% from 2020
Condo/Town
Vacant Land Vacant Land
T H E B L U E M O U N TA I N S M A R K E T R E P O R T: S E C O N D Q U A R T E R 2 0 2 1
Single Family
AV. SALE PRICE: $860,552 Condominium UP 156% from 2020 Vacant Land www.locationsnorth.com
LOCATIONS B R O K E R A G E
THE BLUE MTS. AVERAGE SALE PRICES: 2010-2021 BIG GAINS, BOTH GENERALLY AND RELATIVE TO INFLATION The Blue Mts.’ average sale price for single-family homes in Q2-2021 was $1,332,257: that’s up 12%, 43%, 47%, 62% and 157% from 2020, 2019, 2018, 2017 and 2010 respectively. Q2-2021’s average condo price of $619,908 was up 43%, 52%, 60%, 91% and 189% from 2020, 2019, 2018, 2017 and 2010 respectively. From 2010-2014 the average sale price for single-family homes generally increased at just under Canada’s inflation rate, and then rose to 112% above inflation by Q2-2021. Condo prices generally rose on a par with inflation until 2014 and then began to climb in 2015, rising to 139% above the inflation rate by Q2-2021.
$1,500,000 $1,400,000 $1,300,000 $1,200,000 $1,100,000 $1,000,000 $900,000 $800,000 $700,000 $600,000 $500,000 $400,000 $300,000 $200,000 $100,000
2010
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
Q2-2021
Single-Family Home Average Sale Price: 2010 > Q2-2021 Canada’s Inflation Rate Based On The Blue Mts.’ 2010 Single-Family Home Average Sale Price Condominium Average Sale Price: 2010 > Q2-2021 Canada’s Inflation Rate Based On The Blue Mts.’ 2010 Condominium Average Sale Price
T H E B L U E M O U N TA I N S M A R K E T R E P O R T: S E C O N D Q U A R T E R 2 0 2 1
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ROYAL LEPAGE LOCATIONS NORTH IN 2020 OUR 8TH STRAIGHT RECORD-BREAKING YEAR
WE BROKE OUR OWN SOUTHERN GEORGIAN BAY REGIONAL RECORD FOR ANNUAL MLS SALES VOLUME With $604,080,487 – up 91% from 2019 and up over 1000% from 2011
OVERALL WE HAD MORE THAN 4 TIMES THE SALES VOLUME OF OUR CLOSEST REGIONAL COMPETITOR
WE WERE #1 IN THE REGIONAL LUXURY HOME MARKET, WITH 4 TIMES THE UNIT SALES OF OUR CLOSEST COMPETITOR
Locations North Sales Volume, 2011 - 2020
2011 2011 2012 2013 2014 2015 2016 2017 2018 2019
2012
$53,047,171
2013
$89,145,175
2014
$96,796,883
2015
$121,934,732
2016
$159,707,227
2017 2018
$215,294,663 $268,894,323 $288,097,462
2019 2020
$316,114,237 $604,080,487
2020
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* Collingwood, The Blue Mts., Wasaga Beach, Meaford, Clearview, Grey Highlands
2020 UNIT SALES Collingwood
** $1,000,000+
The Blue Mountains UNITS
UNITS
PERCENTAGE
PERCENTAGE
Royal LePage Locations North 213.5 Royal LePage 43.4% Locations North
Royal LePage Locations North
270
Royal42.8% LePage Locations North
RE/MAX Four Seasons
79.5
RE/MAX Four Seasons 12.6%
RE/MAX Four Seasons
54.5
11.1% RE/MAX at Blue
Century 21 Millenium
70
Royal LePage Trinity 11.1%
RE/MAX at Blue
52.5
RE/MAX Four Seasons 10.7%
Chestnut Park
55
Chestnut Park 8.7%
Century 21 Millenium
Clairwood
45
Century 21 Millenium 7.1%
Chestnut Park
RE/MAX of Wasaga Beach
23
Clairwood 3.6%
Sotheby’s
Engel & Volkers
18
Engel & Volkers 2.9%
Clairwood
Forest Hill
13.5
RE/MAX of Wasaga Beach 2.1%
Sotheby’s
7
1.1%Other
50
Non-SGBAR 8%
Other
UNITS
Forest Hill
7.5
Engel & Volkers 1.5%
Engel & Volkers
6.5
1.3%Other
Other
45
Non-SGBAR 9.2%
UNITS
PERCENTAGE
PERCENTAGE
19
RE/MAX of Wasaga Beach
11.5
RM 4 Seasons 8.4%
RLP RCR 6.6%
Chestnut Park
10.5
RM Wasaga 7.7%
12
RE/MAX Grey Bruce 5.8%
Century 21 Millenium
8
Chestnut Park 5.8%
9
Chestnut Park 4.4%
Sotheby’s
6
Century 21 Mil enium 4.4%
8
3.9%McIntee
Forest Hill
5
3.6%Exit
6.5
RLP Trinity 3.2%
Engel & Volkers
2.5
Forrest Hill 1.8%
5
2.4%Other
Clairwood
2.5
1.8%Other
24
Non-SGBAR 11.7%
Other
25.5
Non-MLS 18.7%
13.5
Other
Clairwood 2.2%
RE/MAX Four Seasons
19
Sutton Sound
11
Century 21 Mil enium 9.7%
20
Century 21 Millenium
RE/MAX Grey Bruce
Royal3% LePage Trinity
RE/MAX Four Seasons 9.2%
Chestnut Park
Sotheby’s
15
Locations North 44 Royal LePage 32.1%
89
ARA
38.5
Royal LePage Locations North
Royal LePage Locations North
RE/MAX Four Seasons
Chestnut Park 9.8% Century 21 Millenium 7.8%
Clearview
Meaford
Royal LePage RCR
48
Royal LePage Locations North 43.2%
Southern Georgian Bay Overview* UNITS
RLP Trinity 13.9%
Southern Georgian Bay Luxury Homes** UNITS
PERCENTAGE
PERCENTAGE
Royal LePage Locations North 790.5
RE/MAX of Wasaga Beach 36.5%
Royal LePage Locations North 115.5 Royal37.9% LePage Locations North
RE/MAX of Wasaga Beach
Royal LePage Trinity 11.3%
RE/MAX Four Seasons
246
Chestnut Park
28.5
9.3% RE/MAX Four Seasons
28
9.2% Chestnut Park
Century 21 Millenium
232.5
Royal10.7% LePage Locations North
RE/MAX Four Seasons
175.5
Century 21 Mil enium 8.1%
Sotheby’s
Chestnut Park
132.5
RE/MAX Four Seasons 6.1%
Clairwood
18.5 6.1% Century 21 Mil enium * ‘Units’ refers to the combined number of Listing Selling Sides 15.5 and5.1% Engel & Volkers
Clairwood
62
Manuel Antunes 2.9%
Forest Hill
** $1,000,000+ 11.5
Sotheby’s
41.5
Sutton Group Incentive 1.9%
Century 21
11
3.6%Sotheby's
Engel & Volkers
35.5
Col1.6% dwell Banker Ronan
Engel & Volkers
4
1.3% Royal LePage RCR
29
1.3% Other
RE/MAX at Blue
3
Royal LePage Trinity 1%
420
Non-SGBAR 19.6%
Forest Hill Other
Other
T H E B L U E M O U N TA I N S M A R K E T R E P O R T: S E C O N D Q U A R T E R 2 0 2 1
73.5
3.8%Clairwood
22.7%Other
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Georgian Triangle’s
MOST SUPPORTIVE BROKERAGE
$825,000+
1
#
Raised for local causes & Community Sponsorships from 2013-2020
Georgian Triangle
BROKERAGE
8
Straight Years* Of Record Sales!
Q2 Numbers BY THE
Annual Sales Volume 2020 Sales Up 91% from 2019
4
TIMES MORE
than our closest regional competitor†
1
#
in regional luxury home sales
4+
times more than our closest regional competitor†
642,996+
600
Page Views†
Buyer leads/month§ With over 4X the average industry conversion rate
59,379+ People Reached‡
9,393+
Clicks, Shares, Views, & Likes‡
Region’s Best Market Intelligence
56
LocationsNorth.com We average
Featured Listings
126,688+ Unique Visitors†
Detailed Market Reports Per Year Covering 10 Local Markets
Socially Connected
435,118+
Social Media Impressions Clicks, Views, Shares, Likes, Tweets‡
$36,720 Giving back and working in our community
Raised for Local Charities in 2020
$22,500
COLLINGWOOD: 705-445-5520 | CREEMORE: 705-881-9005 | MEAFORD: 519-538-5755 THORNBURY: 519-599-2136 | WASAGA BEACH: 705-617-9969 *
By MLS® dollar volume sales in each of the last 8 years. †Based on Google Analytics (January 1st, 2021 to March 31th, 2021). ‡Based on social media channels (January 1st, 2021 to March 31th, 2021). §Based on March 2021 lead volume
LOCATIONS B R O K E R A G E
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COLLINGWOOD 705-445-5520
THORNBURY 519-599-2136
330 First St.
27 Arthur St.
CREEMORE 705-881-9005
CRAIGLEITH 705-445-7799
154 Mill St.
209820 Hwy. 26 West.
MEAFORD 519-538-5755
WASAGA BEACH 705-429-4800
96 Sykes St.
1249 Mosley St.
STAYNER 705-428-2800
WASAGA BEACH 705-617-9969
7458 ON-26, #11.
1344 Mosley St. Unit 5.
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