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SHOP TALK
YESCO OF SALT LAKE CITY, UTAH | BY VANESSA THILL
Monumental Completions
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YESCO (yesco.com) is a company based out of Salt Lake City, Utah that specializes in the manufacture of custom electric signs, sign maintenance, and out-of-home advertising. In addition, YESCO operates sign and lighting service repair stores located throughout North America as well as a sign financing business.
A little bit of history for you about YESCO: Thomas Young founded the company in Ogden, Utah, in 1920 after borrowing $300 from his father. YESCO began by offering wall painted advertisements, gold-leaf window lettering, and coffin plates.
Today, helmed by the second, third, and fourth generations of the founder’s family, YESCO creates, services, and maintains award-winning displays for some of the most prestigious brands.
Recently the company completed the design, fabrication and installation of new signs for the City of Mesa, Arizona; Falcon District; and Falcon Field Airport.
The Falcon Field District boasts plenty of market leaders in the aerospace, defense, and aviation fields (such as The Boenig Company, CAE Oxford, Marsch Aviation, MD Helicopters, Valkyrie Aero, and Van Horn Aviation, to name a few) and is anchored by the Falcon Field Airport and encompasses more than thirty-five-square-miles of retail, commercial, and industrial parks, as well as residential neighborhoods.
“The city wanted to promote the area for its aerospace, defense, manufacturing, and technology companies and to attract new companies to the
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area,” explained Kelly G. Chipman, custom account executive at YESCO.
A three-year-long project from start to finish, YESCO completed signage for the City of Mesa’s Falcon District, including three new 14-feet-by-6-inch center median pylon signs located on Recker, Greenfield, and Higley Roads south of the 202 highway. They also wrapped traffic signal boxes with vinyl graphics and light pole banners.
Also completed were Falcon Field Airport directional signs, a multi-dimensional curved spire display with the airport name, pole-mounted directional signage, and an eighteen-foot high electronic message center pylon sign with a high-contrast, superiorquality 8mm Daktronics EMC display. (Note: To view photos of these new signs, visit https://bit.ly/3mWLcm2.)
The Falcon Field Airport monument sign was installed on the northwest corner of McKellips Road and Falcon Drive. The monument sign is a part of the planned Airport Historic Zone improvements that also include the historic photo wraps on some of the City-owned hangars and the air traffic control tower as well as the wayfinding signs. At night, the sign will be illuminated for easy visibility.
In order for the candy blue finish of the three monolith signs to be vibrant for years to come under the Arizona sun, YESCO used the best, high-end, automotive clear coat paint.
The Falcon District includes three new YESCO center median displays, twelve signal box wraps, and fifty light pole banners.
It took YESCO 1,024 man-hours to complete the Falcon District project. Meanwhile it took 2,177 man-hours for them to complete the Falcon Field directional, corner display, and EMC sign project.
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