SILKY KUMARI, NIFT

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PORTFOLIO SILKY KUMARI

National Institute of Fashion Technology


+91 7033-888-030 : Contact silkik1996@gmail.com : e-mail https://www.behance. : Behance net/silkik1996e659


Hi! I am Silky Kumari. Equipped with a strong imagination power I have learned lines and colours before alphabets and figures. I've gained the taste of a variety of places and lived an amalgamation of culture. Communication is the foundation of everything and I love to explore its different mediums of expression. I believe that capturing pictures is savoring life intensely, every hundredth of a second and hence I seek an 8 week internship in Styling.


CONTENT

STYLING

STYLING

Notables from British India

Consumed by wanderlust

05

09


STYLING

STYLING

Balmain

Dream Weaver

13

15

SPACE DESIGN

GRAPHIC DESIGN

for an in-store denim brand based on conceptual art

Hypothetical Branding

17

21


1

Notables from British India

Project Brief : A self-initiated styling project taking inspiration from British India Inspiration :

An attempt to capture the essence of India during the British rule when there was the spark of patriotism igniting some of the folks to boycott everything British while some were lured by the Gora saheb. So close Yet so far...!!! Eyes reflects Dilemma of world Yet Silence shows tranquility of souls He is vintage thinker She is classic Beauty Story revolves Scene resolves Senario builts Yet Life Twinkles An epitome of sophistication A timeless tale of tradition.

Key words: Location : Team : HMUA : Model :

Revisiting Past, Classic Blend, Elegance Chandani Chowk, New Delhi Silky Kumari and Pragya Verma Silky Kumari and Pragya Verma Neha Yadav and Anas Malik


Mood Board and Processs Board

06




2

Consumed by wanderlust

Project Brief : To draw the essence of wanderlust through a picture story. Inspiration :

In July 2017, on a solo trip to Himachal, I was awstruck by a completely new culture and its beautiful side it potrayed. There is vague dream about reaching out, somewhere- directions unknown, to a journey about self-discovery, learning solitude, the difference between having a home and feeling at home and finding home in oneself. Thats the place to get to nowhere. And then when you feel lost, the Wanderlust will get you by the belly-aching fire. You pack bag and just leave, unplanned.

Key words: Location :

Escape, Untravelled road, Wanderlust Agrasen Ki Bowli, New Delhi

Process Board

Mood Board


Team : HMUA : Model :

Silky Kumari and Pragya Verma Pragya Verma Anshu Singh

10



12


3

Project Balmain

Project Brief :

Styling photoshoot for an existing fashion brand (here Balmain) and understanding its signature style.

About the project :

After studying the campaign shoots of the given project. An extensive research was done to know the Brand Personality and what it offers to it’s consumers. Followng are the keywords for Spring-Summer 2019 advertorials.

Keywords : Location : Team : Model : HMUA :

Glamrous, Flashy, Bold, Shimmery, Geometric Digha Bridge, Patna, Bihar Silky Kumari and Reeshav Naveen Ritika Shirke Pragya Verma


14


4

Project Dream Weaver

Project Brief :

Creating contrast through neon colours

Inspiration :

The sunset switches my demons on. It turns me to a chaser wild and free, to bring on the fantasies that lie buried deep in me. Then comes the morning sunshine, bringinng the demon back to life.

Key words : Location :

Power, Self-Introspection, Chase, Wild, Free Studio

Model : HMUA : Assistant:

Swarnima Shree Silky Kumari Sandhya Kumari


16


5

Space Design

Project Brief : Studying and researching a design movement (here, conceptual art) and creating a design space inspired from it. The design space developed here is in-store VM of a hypothetical denim store.o Inspiration :

Conceptual art

Concept Note :

Our visual merchandising display is a concoction of various elements with the main theme being denim. Our display depicts the window display of a denim company – Remettre en vogue a French term which means reviving. Here by reviving we mean renewing the used and junk materials to create a new fashion statement. The denim we have put is light as feathers and durable as metal parts and thus feathers and metal parts have been installed in the display. Journey is also portrayed in our display as our denim is the perfect fit for a journey due to its durability to wear and tear.

Key words :

Rustic, Revival, Raw, Contemporary, Aesthetics

Space area provided :

Height-6 ft ; length-8 ft ;width-6th

Team :

Apurva Verma Aditi Shruti Bambam Kumar Satvik Kishore Silky Kumari Tanya Sinha Rishav Naveen


Mood Board and Process Board

18


Lightings Name Plate In-store elemnts


Right wall display The main garment

In-store VM Display

20


6

Graphic Design

Project Brief : Hypothetical Brand Development Inspiration :

To build connectivity between generation Z gaming style and millennial’s gaming style The concept behind jugaar logo is to bring back old school game style in generation millennial manner. Logo is inspired from the pin ball maze game. The tagline ‘near your corner’ is revival and comeback of outdoor games which were very popular in generation Z

Key words:

Old School Games, Alert, Thrill

Process Board


Logo lockup

22


Gift Card Hoarding


Brand Stadies

Brand Collaterals Brand Manual Cover

24


3

1

6

4

2

5

7


8 Photography Projects 1.Natural Light Photography 2.Portrait photography 3.Indoor self portrait shoot 4.Styling shoot inspired from free soul 5.Street photography in frame: Jama Masjid, Delhi 6.Portrait photography 7.Studio photoshoot 8.Studio photoshoot 9.Outdoor photography 10.Nature photography 11.Night light photography 12.Outdoor photoshoot

9

10

Miscellaneous 11

12


Portfolio of Silky Kumari, Department of Fashion Communication (2016-20) National Institute of Fashion Technology Contact: +91 7033-888-030 e-mail : silkik1996@gmail.com Behance : https://www.behance. net/silkik1996e659


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