Ma.Simona Portfolio by simona ma

PORTFOLIO SIMONA MA 2021

INDEX ARCHITECTURE DESIGN SLOW ZHENZE ECO VILLAGE PALÙ DEL LIVENZA VALDOBBIADENE B&B JEWISH MUSEUM FITT HEADQUARTER

URBAN DESIGN SLOW ZHENZE MAOGONG REGENERATION INDUSTRIAL AREA REGENERATION

SMALL SCALE DESIGN K11 SHOPPING MALL THE CHAIR

FITT HEADQUARTER Architecture Competition

Vicenza_ 2021 In collaboration with: Arch. Veronica Fusaro YAC_Young Architects Competitions : Finalist

The new Fitt headquarters will offer not only its staff but also all the residents around an innovative place for work, leisure and meeting. Adjacent to the existing Fitt production center, new offices will be built, equipped with every type of service. The existing structure in raw material will be hidden with a restyling of the facade, a skin made of polycarbonate panels and a selfsupporting aluminum structure: a light but resistant material that create a play of light and transparency, obtaining privacy when needed but at the same time natural light. The same skin is repeated on the new design so that it will appear as a unique and homogeneous complex in the eyes of the guests. The two buildings will be connected on the first floor by the “Y” , a big terrace which leads the workers in the pre-existing building to the canteen on the opposite side and to the rooms where they can rest or reside for a short period. The restaurant can therefore also be reached directly by visitors from the outside through the grand monumental staircase, while from the inside it is at the end of the showroom route. Visitors and potential customers enter from the hall on the main street front, from here you can go directly to the Auditorium, or to the laboratories and showrooms. this last space is developed in a path from which you can observe the activities in the laboratories. The project is made by huge open spaces that can be modulated by the furniture and panels. We find this same concept in the laboratories, the workspaces and the multifunctional spaces. This guarantees maximum flexibility of spaces, also for the future. They’re new ways of space design that aim at the cohesion of the users but also the creation of intimate spaces.

Jogging Route

Greenery

Parking Lots

Green Roof

Hall

Arena

Laboratories

Toilet

Working spaces

Multi-purpose spaces

Relax Area

Fitness Room

Showroom

Company Museum Shop

Cafeteria & Restaurant

AreavResidences

Greenhouse

SLOW ZHENZE Master Degree Thesis

Shanghai_ 2019 IUAV Prof. Marco Ferrari Enrico Fontanari Individual project

E CO V I L L A G E PA L Ù DEL LIVENZA Architectural Design class Venice _ 2017 IUAV Prof. Marco Ferrari Team work: Sun HongRui

The goal is to create a place where nature lovers can experience one or more days immersed in the unique landscape of the Livenza springs. The project idea develops along some track of the river and in some zones relates to this 4500-year-old area. It involves the expansion of the existing Humus Park with the integration of few sports and educational services and activities, such as the external cycle path that runs alongside the state road and surrounds the area with a second internal cycle-pedestrian track with the function of connection between the diff erent installations and bike sharing/canoe rental service. The whole complex aim to promoting and enhancing the territory and its production and develops as follows: A _ Exhibition / Hospitality Pavilion, cultural educational areas B _ Residential area / Recreation / Rental for water route (illustrated in there) C _ Fish shops / Playground / Recreation D _ Adventure Park E _ Bar / Shops typical products F _ Recreation / Observatory Two areas in particular (A and B), which we believed to be of greater importance from an architectural and functional point of view, were subsequently investigated.

VA L D O B B I A D E N E B & B Architecture Design Class

Venice _ 2013 IUAV Prof. Pier Antonio Val Individual project

It is the first project at the first year of University in Venice. I was lucky to meet a capable professor who transmitted me the passion and knowledge to face those five academic years. In that project we could had a comparison between the old and the new, the local culture and the innovation. Through architecture, the goal was to create a new environment and function that would enhance the tourist course of the taverns and the wine. The Prosecco Route in Valdobbiadene is the most famous tourist track to taste the Venetian cuisine and the wines of the north-east of Italy, especially prosecco, originating in these lands In front of the tavern itself there is an open, two-storey building, which gives its name to the tavern “alla terrazza” (on the terrace). The project consists of a development of this fabric, playing with the differences in the height of the land, I created a closed building developed on three floors. You enter from floor 0, contiguous to the terrace, at the same level as the street, and go down to its bedrooms on floor -1 and -2. The project follows guidelines for dimensions such as width and height, to better fit into the context. Each space has its own terrace and glazed grade to better observe and experience the landscape made up of vines. The open terrace will continue to be used to host some tavern tables, while inside there is the breakfast room or to organize and host any tasting events. The bedrooms are double and are designed for short stays, whether they are for work or leisure.

JEWISH MUSEUM Architecture Design class

Shanghai_ 2018 TongJi University Prof. Mei Qing Individual project

NEW CULTURAL CENTER

EXPOSTION HALL _ KINDER KARDEN _ MEETING ROOMS _ CAFE _ SHOP _ LIBRARY

From the analysis phase it was clear the intention to create a space for all those who exploit this land and to enhance its social and cultural value. We are located in the Jewish ghetto area of Shanghai. The goal is to create a new exponential area for the Jewish museum (Moishe synagogue) present here. create new cultural spaces for tourists, not disturbing the local population but also creating new spaces for them. TOURISTS_The Jewish quarter attracts many tourists. The new cultural center will off er them a large exhibition hall connected to the existing museum and host other temporary exhibitions. Here tourists can buy a souvenir of Shanghai, take a break enjoying a coff ee and a book. CHILDREN_In this residential neighbourhood, many children are in custody of their grandparents, when they cannot the new kindergarten will take care of it, in a place where they can have fun and learn, far from the danger of traffic. WORKERS_ High offi ce buildings surround the area, for these workers we off er a coffee shop on the ground fl oor, for lunch, a coff ee and a place for meeting. On the second fl oor follow the meeting spaces, work areas and conference rooms. STUDENTS_ Five hundred meters away is an art school and primary school. Students need a place to study or enjoy themselves. It off ers a stimulating open space and a large book bar that enjoys lots of natural light. SENIOR CITIZEN_In the Park below there are gathering the old people who are spending almost their time in there.

MAOGONG REGENERATION Workshop

Shanghai_ 2018 IUAV Prof. Matteo Dario Paolucci Margherita Turvani Piercarlo Romagnon TongJi University Prof. Zhang JieLongi Team Work: Alessio Rapposelli, Rachele Pedol

It was a workshop commissioned by the Municipality of MaoGong (Guizhou, China), aimed to propose a development plan. MaoGong is dressing the driving role for many other little rural villages, thanks for his centrality and position in one of the main roads of the Province. They want to become bigger and attracting more tourists and businessmen. Our rule instead was to deal about the strategy. We discovered the issues of this place, which has many shortcomings regarding the facilities and possibilities typical of rural areas, and at the same time we want to protect their landscape heritage, culture and great traditions and enhance their vernacular buildings and their peaceful rural lifestyle. We do it proposing a strategy that responds to the standards of responsible and sustainable growth

GROUND MORPHOLOGY

the level curves range from 700 meters above sea level to 1122 meters, steep terrain that draws several valleys

WOODS AND FIELDS

mixed vegetation: bamboo, evergreen and broad-leaved; main culture is rice, followed by cabbage turnips and vegetables of various kinds.

ROAD SYSTEM

WATER SYSTEM

main road cuts the valley in two and determines urban development, a very busy road; an int eresting and complex secondary road system

GULOU

about 10 are the drinking water wells scattered throughout the territory; two main channels are the main water disposal route.

BUILT

buildings are concentrated on the bottom of the valley, mainly in concrete along the main road; traditional wooden buildings on secondary roads

PRIMARY SCHOOL MIDDLE SCHOOL GRAINWAREHOUSE ARTISTIC WORKSTATION

ART CENTER BAIGONG CENTER POST POLICE STATION BANK

HUAQIAO

MARKET

ELDERLY CENTER

K 1 1 I N S TA L L AT I O N Design Class

Shanghai_ 2018 Tongji University Prof. E G Team Work Lee DaeGoon

K11 is the world’s first Museum-Retail concept and a hybrid model of art and commerce founded by Mr Adrian Cheng in 2008. It’s promoting art, brands and nature and it opened in Huaihai Middle Rd in Shanghai in 2013. The client asked us to design a new installation that will improve the space quality of the mall.

WHAT IS THE PROBLEM? Neglected_ Abandoned_ Unused _ Dark

WHAT IS THE AIM? Emphatiticize Empty space_ Draw attention_ Create tempt

WHAT IS THE STRATEGY? Artstic_ Funny_ Interactive Involve the senses

PROCESS

CONSTRUCTION

TYVECK _ CABLE TIES _ LED STRIP _ GLUE _ STEEL WIRE MESH _ HOOKS

MATERIAL _ TYVECK

WHITE ._ TRASPARENT _ FIREPROOF _ LIGHT _ STRENGHT

CONCEPT

REST _ PASSAGE _ FASHIONABLE _ INTERACTIVE

CHAIR Chair design contest

Italy_ 2021 Individual project Porada International Design Award

Una sedia in legno massello con sedile imbottito in tessuto dal design organico ed elegante. Pensata per essere disponibile in una diversa gamma di legni e tessuti di vario colore, e adatta a tutti gli ambienti della casa: dalla sala da pranzo alla camera da letto, in studio o in soggiorno. Nel suo design non presenta nessun spigolo anzi è caratterizzata dalla sua sezione circolare la cui anima va a creare una linea morbida che parte dalla gamba e si curva creando il poggiabraccio e continua disegnando lo schienale o divaricando nella gamba posteriore. Lateralmente vediamo come la forma ad A delle struttura permette lo scarico del peso a terra in modo uniforme rendendo la sedia per sé molto stabile e resistente. Inoltre sarà molto facile maneggiarla, afferrandola per i braccioli per il trasporto. Lo schienale è ricurvo e inclinato cosicchè aderisca alla schina quando chi si siede ci si appoggia. Ed è posizionato leggermente più basso rispetto alle normali sedia, più o meno va a parare la zona lombare della schiena toccando la zona dorsale e lasciando scoperta quella sacrale di una persona di media statura. La seduta è ampia e questo permette all’utente di sedersi anche nei modi più bizzarri, anche incrociare entrambe le gambe su. è leggermente concavo ed è morbido con un cuore in spugna semirigido rivestito da un telo di un materiale antimacchia e lavabile, tutto sostenuto da una tavola modellata in legno fissata in seguito alle due traverse. Il corpo in legno si presenta cosi liscio e pulito. Per gli amanti delle cose semplici ma particolari, nasce così la mia sedia.

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