Grown Up Chocolate Company Initial Research
Examples of existing GUCC products ● ● ●
Heavily typography based Colours to represent different flavours Black and white photography
Packaging template â—?
â—?
The sleeve will have to contain the main part of the design as it houses the box The back of the box will likely be for information (text) as it will be hidden until the sleeve is taken away
Mast ● ● ●
Pattern based Very simple graphic design/layout/lettering The white box stands out against patterned backgrounds
Sicily ● ● ●
Taking advantage of sleeve with cutaway lettering Simple and sleek Minimal colours
Co Couture ● ●
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Minimalistic colour palette Use of embossing - adds texture and differentiates between lettering Sophisticated