Value Creation we can be proud of

The largest seafood exhibition of its kind in the world takes places in Barcelona from April 26th to 28th. The exhibition is divided into two parts, the Seafood Expo Global and the Seafood Processing Global. There companies present both products and services, and the latest machines and devices in the industry are also presented. The exhibition has grown a lot and today there are about two thousand companies from 78 countries participating. Up to 30,000 visitors from 152 countires attend the exhibition.

The seafood industry relies on ever-increasing research and product development, but experience has shown that increased value creation in the industry is based on ingenuity that we can be proud of. All of this is based on the pillars that we know so well. This knowledge is our wealth and insight into further innovation for the future. By sharing our knowledge, relationships are also formed, which can be invaluable to companies.

Clean ocean, quality and freshness are among other quantifiable assets that have created wealth for us and are a further incentive for continued innovatyion and further marketing of our unique products.

I am filled with pride and joy to observe how efficient we are as a nation in promoting our country, this uncut diamond that has no equal.

Elín Bragadóttir Editor