Annual report 2013

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Cape of Good Hope


We have but a single shared vision - to someday live in an animal cruelty-free society where all life is equally valued and respected.

There are creatures in this world that cannot speak for themselves, and we are committed to speak for them, protect them from harm, and ensure that they receive the kindness and care they need, and deserve. Even after 141 years as the leading animal welfare organisation in the City of Cape Town and surrounds, the Cape of Good Hope SPCA is still confronted with new challenges every day. We continue to forge ahead and remain steadfast in our determination to fight for the legal rights of animals, to educate the community on proper animal care, to prevent cruelty and prosecute perpetrators thereof, to heal sick and injured

Our Vision

animals, and to find safe havens and happy endings for those that were lost or abandoned. We are spurred on in our efforts by the thousands of people who share our vision and support us - through donations, volunteering or much needed ongoing encouragement - as we take up arms in the battle against issues such as animaloverpopulation, neglect and abuse, abandonment, indifference and ignorance. As a non-profit organisation that relies almost entirely on donations and legacies to fund our running costs, we thank you for believing in us and empowering our SPCA to do all we can and more, to help animals and their owners.

Together, we will continue to speak for, protect and care for animals.

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The Cape of Good Hope SPCA’s mission, enshrined in its constitution, is to: l Prevent cruelty to all animals; l Rescue animals from crisis and distress; l Provide care and shelter for sick and injured, abandoned, stray, unwanted and surrendered animals; l Reunite and adopt animals into loving forever homes; l Provide primary veterinary care to animals from poor communities; l Educate young learners about the humane treatment of animals; l Advocate for changes in laws and policies to benefit all animals; l Inspire and motivate people to stand up for animals and share their gifts to help us continue our life-saving work.

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At the Cape of Good Hope SPCA, we have long since forgotten the meaning of the old adage, business as usual, as there truly is nothing ordinary about what our Society does.

The Prevention of Cruelty to Animals takes extraordinary courage and dedication and, like any cause worth fighting for, comes at a price. This is why we are always so grateful for any help and contributions offered in support of our cause - no matter how seemingly insignificant. In our experience, no gift is too small. When combined, every bit of assistance that we receive enables us to make a positive difference. The past year was a busy one, with some of the same challenges and some very new, that had to be conquered. A glance at each operational unit’s statistics provide an overview of the demands placed on our various teams. Aided by our growing supporter and donor base we once again managed to positively affect the lives of so many animals. Our acts of kindness are sometimes random, but mostly arise as a consequence of a well thought-out and meticulously executed plan. Very recent 4

Chairman and CEO's Report examples of such successful implementations are the Mass Animal Sterilisation Pilot Projects that were partly sponsored by the Western Cape Department of Agriculture and the City of Cape Town. These projects resulted in thousands of cats and dogs - including most free roaming, stray and feral, animals - in Kayamandi, Klapmuts, Du Noon and Browns Farm - being consensually neutered, spayed, vaccinated, micro-chipped, or provided with collars and name tags, dipped and dewormed. The immediate and continued benefits of these carefully planned and monitored campaigns are too numerous to list, but include: fewer unwanted animals as a consequence of uncontrolled breeding; fewer cruelty cases; proper animal identification; and vaccination against most contagious diseases including Rabies. As a result we have a generally happier and healthier pet and owner population. We also have positive outcomes from humane education that places emphasis on the provision of food, water, shelter, exercise and veterinary care, as well as a marked increase in community goodwill towards animal welfare.

Knowing that we are instrumental in the prevention of the birth of umpteen unplanned and unwanted litters of kittens and puppies, leaves us with a sense of accomplishment of which we can all be proud. We are hopeful that similar initiatives, which help eradicate neglect and cruelty, will continue throughout the Western Cape and we look forward to our continued role therein. With our staff firmly focused on the challenges that lie ahead and with hundreds of animals that need our assistance, every minute of each day is precious to us. To our force of loyal volunteers from our Board of Directors to the eclectic mix of

Dr Shippey

Allan Perrins


Highlights

daily volunteers that come to assist us from all parts of the world, we say thank you for choosing us as your preferred cause. You are a special ingredient in an extraordinary recipe for success. Without your unselfish help and inspiration our Society would be that much poorer. We would like to extend a warm welcome to all our new corporate donors and Bequest Society members, as well as acknowledge the magnanimous contributions from the growing number of Trusts that have selected our Society as one of their beneficiaries. To our team of devoted and passionate staff at the Cape of Good Hope SPCA we say: ”Well done, and bless you for ensuring yet another remarkable year with great strides made towards improving the welfare of animals in Cape Town and surrounds.”

Administrative l Implemented a new statistical tracking system in order to keep more detailed and real-time records of admissions, investigations, treatments, adoptions and all information pertaining to an animal as it is investigated by and/or moves through the various departments of our organisation. Fighting Animal Cruelty l Investigated 6232 reports of cruelty. l Increased warnings for abuse and neglect by 20%. l Opened 7 new cases of animal cruelty l Claimed victory in court against a man accused of cruelty to a baboon. Education l Increased the reach of the Ani-Pals education progamme by 28%. Horse Care Unit l Adopted 159 equines to loving new homes.

Wildife Unit Celebrated the first anniversary of our new Short Term Wildlife Care Facility where 1187 wild animals had been assisted during the past year.

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Hospitals and Mobile Clinics l Administered 20 273 treatments to pets from indigent communities through our Mobile Clinics l An additional five Hospital staff members qualified as Animal Welfare Assistants. Animal Care Centre l Reunited 588 lost animals with their owners. l Promoted the services and successes of the Animal Care Centre through a vibrant “Life’s Better Shared” adoption campaign that saw an abundance of animal lovers visit the centre to sign our adoption wall and show support for pet adoption. Fundraising Income from donors who responded to our mail appeals increased by 13.9% l Challenge fundraisers raised more than R460 000 as they ran, cycled and and took on other challenges in aid of our SPCA.

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Dr Theo Shippey Chairman

Allan Perrins CEO

Farm Animal Unit l Made great strides in strengthening our position as a trusted source of advice and support in the farming communities.

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Your donations at work Income 2012 / 2013

How we used the funds received

Trusts 7% Vetshop 6% Investments 7% Inspectorate 1% Hospital 8% Horse Care Unit 2%

Communications and Resource Development 20%

35000

R’000

Bequests 40%

6203

25000

3131 3674

20000

3168 2937 3246

32507

15000

Education 1%

Boarding and Adoptions 8%

Administration costs include depreciation, bank fees, insurance and IT costs, which for accounting purposes are not reallocated to underlying departments

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30000

10000

3560 762

5000

5826

0 Surplus Invested

Administration

Inspectorate

Capex

Vetshops

Education/Awareness

Fundraising

Animal Care

Treatment


36 961

animals inspected

1187

588

89352

lost animals reunited with their owners

treatments administered to animals through our hospital services

24301

765

wild animals assisted

animals vaccinated

cats and dogs adopted to loving new homes

15 692

67%

you Thank ery v e g n i k for ma unt! co animal

learners reached through education programmes

increase in equines adopted

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Inspectorate With an average of 90 alerts that have to be attended to per day, 7 days a week - these inspectors are put in the frontlines of the battle to eradicate the suffering of animals at the hands of heartless individuals. Faced with challenging and often dangerous situations on a daily basis, the team of 17 Inspectors and 4 animal collection officers regularly attended workshops and debriefing sessions to ensure that they were adequately skilled to save animal lives and bring those responsible for abuse, to justice. As a result of continued education efforts, two Trainee Inspectors successfully qualified as Inspectors, and two Inspectors were advanced to the rank of Senior Inspector. Combating cruelty through pro-active educational interventions and dynamic relationships with animal owners, remained a critical function of the Inspectorate. We still believe that it is by eradicating ignorance and increasing awareness that we will eventually affect a long-lasting positive impact on animal welfare. We also maintained a strong focus on animal 8

A great passion towards animal welfare and a determined willingness to go the extra mile to prevent animal cruelty, are the attributes displayed by the Inspectors of the Cape of Good Hope SPCA.

population control through mass sterilisation programmes, as we are confident that by managing the population growth, we can make strong inroads in our fight against neglect and abuse. In the past year various major proactive initiatives were undertaken of which a few are listed below: l On a biweekly basis we reached out to, and will continue to assist, the people of Hangberg and Imizamo Yethu in the Hout Bay area. We brought in copious numbers of animals for medical treatment, and sterilised more than 100 pets. l We regularly joined forces with the City of Cape Town Law Enforcement Animal Unit to go into communities, bring in stray and sick animals, and sterilise owned pets. We saw positive results from these interventions with a decline in unwanted animals, disease and fewer reports of cruelty from these areas. l In March 2013 we partnered with the Western Cape Department of Agriculture, for a proactive outreach in Atlantis. Through this initiative over 1150 animals were vaccinated, dipped and


Statistics 2012/2013 Cruelty investigations 6 232 Warnings issued 2 077 Animals inspected 36 961 Collected animals (unwanted/stray) 10 731

dewormed. The intervention was an eyeopener that identified a great need for the sterilisation of dogs and cats in the community. In some instances though, we were faced with circumstances of cruelty to such an extent that the only way to bring an end to the suffering of the animals concerned, was to criminally prosecute those responsible. We did not hesitate to lay charges against anyone who harmed animals, and continue to ensure that these cases are pursued and taken to court: l In the past year we opened up seven new cases of animal cruelty. We also have five cases still pending from 2011. l The Inspectorate was actively involved in efforts that culminated in the arrest of a syndicate allegedly responsible for trafficking dogs to Angola and Namibia. On two occasions, our interventions led to the cases being prosecuted by SAPS. Our thanks go out to Attorney, Barend Kellerman, for the wise legal counsel and pro bono services rendered to us over the years.

Our priorities for the year ahead: l Focus increased efforts on addressing animal over-population in indigent communities through continued mass sterilisation projects. Over and above the aforementioned, we have set ourselves a target of 1000 animals to be sterilised by the Inspectorate by the end of the year. l Broaden and intensify the impact of our outreach initiatives by partnering with the SPCA Education team and the Department of Agriculture, to implement well-planned educational programmes. l Work closely together with public prosecutors to ensure criminal cases receive the attention they deserve, in order to achieve more timely and effective results. 9


The past 12 months marked the first operational year for the Short Term Wildlife Care Facility that was opened in May 2012. During this time our three qualified Wildlife Inspectors, who each have specialised skills in handling and caring for wildlife, admitted a staggering 1187 animals. This is a clear testament to the relevance of this state-of-the-art facility that was purpose-built to enable us to provide emergency treatment and short-term care to a wide range of injured, sick and errant wild animals - including mammals, birds and reptiles. These animals often come into conflict with people and need treatment before being released back to the wild. We remain deeply grateful to the National Lotteries Board for giving us the means to construct the facility and to the trustees of the Hans Hoheisen Charitable Trust, managed by Nedbank Private Wealth, for their committed and generous financial contribution toward the operational costs of our Wildlife Unit and Short Term Wildlife Care Facility. In order to stem the tide of cruelty towards wildlife, the Unit continued to work closely with, and receive support from, all of the relevant conservation authorities based in Cape Town. This included engaging in outreach initiatives to educate 10

Wildlife Unit


Statistics

2012/2013 Wild animals admitted 1187 Wildlife cases (including rescues) 273 Facilities monitored 14

the public about wildlife in and around the City, and encouraging more tolerant behaviour toward these resident animals. The Unit finally had its first conviction for cruelty to baboons in a case that prosecuted a Cape Town resident who had shot a baboon in the back and left it to die. We strongly believe that wild animals belong in the wild, and therefore kept a watchful eye on circuses, zoos, pet shops, aquaria and other captive wildlife facilities. Our experienced team of wildlife inspectors faced new challenges each day as they were called on to rescue a wide range of creatures. These are some of the rescues that we undertook: • This year saw the start of a ground-breaking new era for captive tortoises as permission was secured from Cape Nature to return these animals back to the wild. A suitable release location was graciously offered by Diemersfontein Estate and in August 2012 we released the first batch of tortoises back into their natural habitat. • All animals are important to us. That is why when

a chameleon was brought in with a “toe” that had accidentally been pruned off, he received first class veterinary treatment – as do all our patients. After many weeks of care and rehabilitation the chameleon was safely released into a conservation area. • A success story that touched us all was that of the endangered African Wildcat that was brought to us to be treated for Biliary. The animal was initially not given a good prognosis based on the advanced stage of its illness, but thanks to the dedication of Inspector Megan Reid the animal fully recovered and was successfully released back into the area where it was found. Our priorities for the year ahead • Respond to wildlife in crisis and distress as quickly and effectively as possible. • Educate the public about wildlife in order to minimise human/wildlife conflict. • Nurture productive relationships with all authorities involved in wildlife care and management. 11


Horse Care Unit It is said that change in life is inevitable, while change in business is essential. And in the past year the Horse Care Unit certainly also experienced its fair share of transformation. The end of the financial year brought with it the end of a chapter as we had to say goodbye to both stable master, Nicole Orchard, and much valued volunteer, Newton Phillips. However, with change comes renewal, and a seasoned new stable master now manages the horse care team consisting of an assistant and three grooms. The assistant lives onsite which means the horses can be cared for day and night. There is also no longer only one dedicated equine inspector, but rather all inspectors will now be equipped to respond to equine related calls in support of our Unit. Another big change was the invigorated decision to suspend the REHORP programme. In the year under review 159 equines were adopted out through the combined efforts or REHORP and the Horse Care Unit adoption programme, which is an increase of 67% compared to the previous year. Sadly a number of these horses were subsequently 12

We remain steadfast in our focus on being a major roleplayer in preventing the abuse, and restoring the lives of all equines, be they horses, ponies or donkeys.

returned to the Unit as not being suitable adoptions due to temperament or unsound health. As we are vehemently opposed to the SPCA being viewed as a cheap, horse dealing facility, it is imperative that the right horse be placed in the right home from the beginning and that as far as possible these homes be, truly forever homes. While the unit is still fortunate enough to benefit from the generous financial support of the Western Cape Equine Trust, and continues to receive in a number of surrendered thoroughbred horses from the horse racing industry, our main aim is to channel our time, energy and resources into assisting equines in desperate need. In keeping with NSPCA principles, our primary and motivating concern is the prevention of cruelty. We have so many people and organisations to thank for helping us save our beloved equines - the many volunteers who clean paddocks and groom horses; the Blue Cross vets who are always just a phone call away and happy to advise and assist; Brian Donnolly our farrier, who attends to our


Statistics Admissions Adoptions Equines Treated at HCU

2012/2013 222 159 289

horses’ feet at cost; Richard Pearson who attends to our horses’ dental requirements; and of course all the individuals and organizations who donated towards our activities. Our heartfelt thanks go out to you all. Priorities for the year ahead: l Undertake community outreach programmes through which to provide veterinary assistance and educate owners on proper equine care. To this end we have already planned deworming programmes in the Atlantis, Mamre and Greyton areas. Our sincere thanks to the Department of Agriculture for their donation of 900 deworming pastes for this initiative. l Place renewed focus on the correct placement of horses by better matching the type of horse to the type of home, whilst also streamlining adoption and post-adoption follow-up procedures. l Actively pursue new opportunities and initiatives with which to secure long-term funding for the Unit.

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Farm Animal Unit The Farm Animal Unit is a favourite for visitors as the antics of our piglets and goats can bring a smile to the weariest of souls. Creating awareness about farm animal care, and treating animals in impoverished areas, is proving to be a slow process, however the Unit has increasingly gained the trust of the communities - something which needs to be fostered with more outreach programmes. Cruelty cases persisted in darkening our door, such as the story of Stompie. This cow endured a panga attack which left her with a partially amputated tail and some deep wounds to her hindquarters and legs. The unit attended to the full amputation of her tail, and it was touch and go for a few days as the amputation had to be executed very close to the base of her spine. We are however thrilled to report that after intensive nursing, Stompie, who despite her ordeal has remained stoic and docile, has recovered and manages perfectly well with her “docked� tail. During the past year the Unit was frequently forced to remove pigs from local indigent farmers. The pigs were often in a terrible condition, thin, 14

Besides being a very successful education tool for visiting school groups, the SPCA Farmyard serves as a temporary haven for livestock and other farm animals that are picked up as strays or confiscated due to neglect.


dehydrated and full of mange, but made remarkable recoveries at the hands of our farmyard staff. The number of stray goats and sheep thankfully declined, however incidents of dogs mauling sheep remained a concern as it is very seldom that these animals can be saved. Our rabbit enclosure remained full throughout the year as too many unwanted rabbits and bunnies were surrendered in their droves, but Guinea Pigs have mercifully become a rarity. Chickens were admitted on a regular basis and were in most instances surrendered, as were geese, due to their noise factor. Thankfully the adoption of poultry kept pace with our admissions. Our thanks go out to Sue Sonnenberg of Diemersfontein Estate who adopted two cattle from us, namely Ferdinand the Nguni bull and Daisy the calf. Ferdinand initially caused great concern as there was not a fence or gate that could contain him, but we are thrilled to report that he has now settled down well in his new home, together with his companion Daisy, whose big, soft, liquid eyes mirror her gentle soul.

Farm animal priorities for the year ahead: • Build relationships with owners of farm animals, and become a trusted source of advice and support in the community. • Educate farm animal owners on proper animal husbandry, and provide veterinary assistance as part of regular community outreach programmes. • Seek justice for farm animals subjected to abuse, by prosecuting perpetrators to the full extent of the law.

Farm animals and poultry have the same rights as any other creature.

Statistics Admissions Adoptions

2012/2013 215 54

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During the past year 89 352 treatments were administered to dogs and cats of financially strapped owners who benefited from the Cape of Good Hope SPCA’s subsidized by 14.5% over the same veterinary services.

Veterinary Services As many communities in the Cape Metropole struggled with rising unemployment and consequently ever decreasing levels of disposable income, the number of pet owners who had to rely on our subsidised veterinary services to take care of their sick and injured pets, continued to grow. This posed a huge challenge to our Animal Hospital, in-house clinic and fleet of four Mobile Clinics, all of which ran close to, or at full capacity, for most of the past year. A staggering 30 458 treatments were administered to animals through our in-house clinic, while 38 621 animals - of which 9 380 were strays - passed through our animal hospital. An average of 37 animals were treated or operated on in theatre each day. Through our fleet of Mobile Clinics we continued to bring veterinary services to the doorstep of the poorest of the poor who do not have access to private transport. We strengthened the fleet by replacing one of our mobile units and acquired a vehicle that supports the Mobile Clinics and hospital. Mobile treatments, at 20 273, declined by 27% over the last year, but related income increased 16

period. It is unfortunate that in some parts of the Cape Flats, gang activity prevented us from providing veterinary services in areas where we previously helped hundreds of pet owners in need. Despite the apparent decline in service delivery compared to the previous year, there is a great necessity for more mobile clinic units with which to cover larger geographical areas as indigent communities expand. In keeping with our commitment to provide professional and efficient veterinary services to all our cases, and in the best interest of the animals, the hospital again placed a strong focus on providing staff with sufficient opportunities for further learning and growth. As a result, 5 more hospital staff members qualified as Animal Welfare Assistants during the past year. The Mass Animal Sterilisation pilot project, taken on in association with the City of Cape Town and

the Cape Animal Welfare Forum, was a key initiative during the year under review. The SPCA hospital played a leading role, providing operational and administrative leadership. The hospital’s team of veterinarians, animal welfare assistants, orderlies and administrative staff are faced on an on-going basis, not only with a multitude of sick, diseased and injured animals


Statistics Hospital admissions Sterilisations Vaccinations In-house Clinic treatments Hospital operations (ex Sterilisations) Mobile Clinic Treatments

2012/2013 38 621 3 982 24 301 30 458 11 684 20 273

brought in by their owners, but also with the many animals that had been subjected to serious cruelty and/or neglect as brought in by our Inspectorate team. These cases demand great personal strength and determination from each staff member just to get through each day. Despite these and the many operational and financial challenges faced by our team, we are dedicated to heal and relieve the suffering of all animals, and, with the continued help of our loyal supporters and corporate donors, will never turn away any animal in need of emergency care. Our priorities for the year ahead l The successful roll-out of the second phase of the Mass Animal Sterilisation pilot project in Browns Farm. l Reducing the hospital’s operational deficit. l Increasing the number of sterilisations. l Expand operational capacity through the training of staff and modernisation of hospital facilities. l Increasing the number of animals treated, and services delivered, by our Mobile Clinics. 17


Animal Care Centre Unfortunately our task becomes more daunting each year as the influx of unwanted and stray animals continue unabated and a heart-breaking 18 887 cats and dogs were brought in during the past year alone. Sadly, more than 50% of these were companion animals surrendered to us by their owners with the ‘reason for surrender’ more often than not cited as that they could no longer afford their pet, or that they were moving to a property where pets were not welcome. The other 8123 animals were brought in as strays by our Inspectorate, Mobile Clinic operators, concerned members of the public, as well as by the City’s Law Enforcement officers. The ever increasing number of strays serve as a constant reminder of the importance of animal sterilisation to prevent unwanted puppies and kittens from being born. At the Animal Care Centre we continued to do our bit by making sure that all animals that were adopted were sterilised and that the owners of found pets were well informed in this regard. Through our Lost and Found department we managed to re-unite 555 dogs and 33 cats with 18

Our staff have a shared purpose - to care for the thousands of animals admitted each year, to reunite lost animals with their owners, and to find homes for as many of the remaining animals as possible.

their usually very grateful owners. This is a mere fraction of the strays which were admitted, but to us each happy ending is significant and precious. Surprisingly there still seemed to be a great need for education of pet owners in terms of pet identification. Despite the fact that the Cape Town Animal By-laws stipulate that pets should be identifiable at all times we still received hundreds of strays without any form of identification. Many people believe that their pet will never get out, or will never wander far away, and accordingly don’t bother to identify them - something many owners live to regret. We also found that a lot of people didn’t know where and how to start searching for their lost pet. Pet owners from the Northern Suburbs and the outskirts of our 11 000 km2 operational area, also didn’t believe that their pet could be found at an animal welfare organisation as far away as Grassy Park, and consequently didn’t bother to report their loss to us. In the coming year we plan on bringing the message home to owners that no matter where they reside their pet could

end up at the SPCA and to report the missing pet to us within 24 hours. We are happy to report though that, although we did not reach our adoption target, 765 dogs and cats were placed in loving new forever homes. We are immensely grateful and proud of our new adoptive parents who came forward to take on a homeless pet rather than buying one. This year we again ran an adoption drive which saw numerous celebrities speaking out for dog and cat adoption, and hundreds of people come to our


Our priorities for the year ahead l Research and implement new initiatives to increase animal adoptions. l Use marketing and communication channels to educate pet owners throughout our operational area on pet identification and safekeeping.

Statistics

2012/2013 Admissions 18 887 Stray dogs 5 082 Stray cats 3 041 Surrendered dogs 6 791 Surrendered cats 3 973 Adopted 765 Boarding 458 Lost animals claimed 588

Adoption Centre to sign the Life’s Better Shared adoption wall. Even though this did result in adoptions increasing during adoption month, it sadly did not have a lasting effect and our annual adoptions decreased by 10% overall. Caring for so many animals each day requires much human and financial resources and places great strain on our society. We are therefore once again indebted to and extremely grateful for the generosity of various pet food companies and pet food distributors who regularly donated food to our animals. We would like to commend or dedicated and compassionate volunteers, and especially so the dog walkers who came in 365 days a year to give the dogs their daily exercise and attention. At the heart of the Care Centre is a team of dedicated staff with an immense love for animals. Their aim is to give as many dogs and cats a second chance in life, and nothing uplifts their spirits more than to see a dog walking out with its new owner head held high and tail wagging, excited and ready to start its new life. 19


Education Our SPCA has a dedicated team of three passionate staff members that reach out to thousands of young learners each year as part of the Ani-Pals programme. Through this initiative we strive to inspire compassionate behaviour towards animals, and demonstrate not only that animals have basic needs, but that they - as sentient beings - feel pain and should be loved and cared for. Also of utmost importance is to make the children aware of the fact that acts of animal cruelty are inhumane and punishable by law. During the past year we used the interactive AniPals puppet show to communicate the message of responsible pet ownership to 15692 learners at 104 schools - an increase of 27% on young minds reached compared to the previous year. Our methodology is based on the premise that through early education we will impact positively on the attitudes and behaviour of children to such an extent that they will grow up to be responsible pet owners in adulthood. The Ani-Pals extended mobile clinic programme was activated at 10 of the aforementioned schools. 20

Nelson Mandela once said: “Education is the most powerful weapon which you can use to change the world“. And at the Cape of Good Hope SPCA, education and awareness are one of the SPCA’s primary weapons against factors such as animal overThis extended implementation not animal cruelty. population or an increase in abuse only featured the puppet show, but also motivated 3264 grade 3, 4 and 5 learners to sterilise their pets. As a result a total of 367 animals were brought in for sterilisation, thus preventing thousands of unwanted animals from ever being born. As the children have to get permission from their parents to bring pets in for sterilisation, a very positive knock-on effect from the extended programme is that it gives these children a reason to share the knowledge they gained with adults, thereby broadening the reach of the programme. Another successful initiative was our holiday outreach programmes which we ran during school holidays. We reached out to communities in areas where great need had been identified based on

and neglect. We met the people on their own turf, gained their trust and respect, and only then could we successfully interact with, assist and educate them. Apart from the increased awareness and knowledge shared, these programmes resulted in a further 258 animals being sterilised. Our responsibilities go beyond just the Ani-Pals programme, and apart from fulfilling a supporting role to the Inspectorate and Wildlife Unit during their outreach proactives, we also completed a new easy-to-read pet care information pamphlet range. These pamphlets will be used in our Animal Hospital, at our Mobile Clinics and as a value-add to awareness and outreach initiatives. We are

Our priorities for the year ahead: l Develop and secure funding for a new high school humane education programme. l Investigate the viability of translating our educational material into Afrikaans so as to have a wider reach throughout Cape Town and surrounds.


Statistics Learners reached Schools visited Animals sterilised

2012/2013 15 692 104 625

furthermore regularly visited by school groups at the SPCA premises in Grassy Park and use our Farmyard and Horse Care unit as educational environments in which to demonstrate animal care hands-on. We wish to thank all our loyal schools who participated in the SPCA ribbon sales during Animal Week and helped us to raise R22 810.20. A special word of thanks go out to all the learners and schools who go even further and use their own initiatives to raise funds for the Ani-Pals programme. One such school who since 2009 proudly stands by Ani-Pals year after year, is Western Province Preparatory whose Grade N’s and Grade R’s together with their dedicated teachers engage in “Chores for Paws”. This project encourages children to be helpful in the home and in turn receive money to donate to the SPCA for each task completed. This past year these eager youngsters raised an astounding R4 127.00 which went directly to help animals in need and prevent animal cruelty. Each child who completed the challenge was awarded with a visit to the SPCA and an Ani-Pals badge which they proudly wear. 21


Fundraising and Communications As a non-profit organisation that receives no funding from government, we rely greatly on individuals, trusts and corporates to continue our animal welfare activities. But that does not mean that we sit idly by and wait for the next hand-out to come our way. Our Fundraising and Communications team are gogetters whose goal is to reach out to every person within our operational borders, and make them part of our SPCA family. In the past year we continued to create awareness, to educate, to forge friendships, and to share our story by telling it like it is - not only the very sad realities, but also the many true tales of hope and redemption. We used print, broadcast and online media to spread our message, and would like to extend our gratitude to journalists, editors, programme managers and photographers who provided us with publicity and supported our cause with dedication and enthusiasm. Re-energised efforts on the online social media front proved fruitful with more than 7000 Facebook 22

friends and 1200 Twitter followers now actively engaging with us on a daily basis. While we reserve social media for mostly community-building efforts, our web site is an information and fundraising platform. The site received 20 000 unique visitors a month and showed a 35% increase in income. Our Footprints printed magazine remained a favourite with our supporters who eagerly awaited its now bi-annual publication. Last year we decided to launch a shorter newsletter, which has since been renamed to PawPatrol. The newsletter, also printed twice a year, was received very well by our audience and serves not only as an awareness, but also a fundraising tool. Our strategy of embarking on a “hand-up” as opposed to a “handout” approach has paid off handsomely and our two SPCA Vetshops continue to do well and attract a growing number of customers. The SPCA Vetshop in Plumstead celebrated its third birthday with great success as it

increased profitability with more than 100% compared to the previous year. We were also unrelenting in our requests for help and as always, our generous and warm-hearted supporters came to the fore and enabled our organisation to persist, with 2,629 donors who committed themselves to a continuous monthly


donations, 3475 donors donating randomly throughout the year, and 725 donors who donated gifts in kind. Whether it be as a result of legislation and benefits, or just a growing sense of philanthropy, it does seem as if more businesses are welcoming non-profits into the fold. We were supported generously by corporate donors who share our commitment to act for all animals and who had confidence in our responsible use of funding. Our key corporate donors included: Airports Company of South Africa, Cape Town International; Pick n Pay; Nestle PURINA; Royal Canin; Hill’s Pet Nutrition; MySchool MyVillage MyPlanet; ABAX Investments; Cipla Vet (PTY) LTD; and Bayer (PTY) LTD. Other businesses supported us with on-going services in kind such as Digital Pro; Mustard Marketing; Formeset Print; Incredible Connection; Boland Printers and Tamed & Framed Pet Photography. Other key outcomes for the year under review included: l Our new online competition saw 206 dogs and cats vie for the titles of Mutt and Meow of the

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We might not be out in the field every day, but share the same passion for animals as the animal-handling teams, and remain steadfast in our determination to actively generate the income needed to sustain our fight against cruelty in of R40 000 per month from Year and brought in R40 000. the long-term.

91 cyclists and 22 runners took up the challenge for us in the Cape Argus Cycle Tour and the Two Oceans Marathon respectively. Together these and other challenge fundraisers brought in more than R460 000. The annual Wiggle Waggle and Woefie Wandel walkathons saw a combined number of 3200 walkers and 2200 dogs take to the streets in aide of the SPCA and raised R105 000 and R95 000 respectively. 360 supporters planned for our future by being part of our Bequest Society and remembering us in their wills. We were generously supported by 55 Trusts and Foundations. The public made every cent count with approximately R450 000 donated through instore donation tins. Donations through the MySchool MyVillage MyPlanet programme continued to grow as more people selected our SPCA as a beneficiary. The SPCA Charity Shop brought in an average

the sale of donated second-hand items. l Revenue from book sales increased by 44% and through our Book Shop and various book sales we managed to bring in over R100 000. l Although we discontinued non-profitable lines such as SPCA clothing and pet accessories, merchandise such as pet tags, Christmas cards and SPCA balloons contributed well to our income with a 23% increase in revenue. l We launched a new telemarketing competition campaign called the Tails Up Club, that sold tickets to 540 members and brought in just over R230 000. This competition is still in its infancy and we hope to see it grow over the next period. In the coming year our goal is to inspire even more people to join our SPCA family and engage in a community where love, caring, respect and support are the roots that make our organisation grow, and our efforts bear fruit.

23


2013 was a reasonably successful year financially speaking as the organisation took another step towards being able to report a period of operating at breakeven.

The Board and Management team are delighted to be able to report to donors that this achievement has been recorded without cutting costs, reducing staff head count or in any way reducing the scope of services our organisation provides to the needy animals of our City. In fact total costs rose again as our services were expanded in the last year and our cost to operate is currently running at just under R2 million per month! The coverage of these costs on a sustainable basis is a monumental challenge and it is comforting that a significant proportion of our running costs are covered from the following sustainable sources: l Co-payment for service - as it is our strong view that pet ownership is a lifelong financial responsibility we insist all pet owners make a contribution to the service we provide to their

24

2013 Treasurer’s Report

l

l

animals regardless if it is veterinary, adoptive or temporary housing and care. While we do not seek to make profit this is on a partial cost recovery basis and varies depending on owner income. Commercial activity - we have various initiatives, all healthy and growing and include our Vet Shops, Telesales, Charity Shop and our numerous community events to name only a few. Reserve assets - these have been conservatively invested and gradually accumulated over the years mostly from generous bequests. The healthy increase we have seen in our reserve capital over the last 3 years has seen our investment income rise substantially and puts the organisation in a healthy financial position for the long term future.

The balance of our funding requirements are met through the efforts of our energetic Communications and Development team and we are seeing the fruits of investments that have been made in various fundraising initiatives over the course of the last 3 years. As a result net fundraising income is 20% higher over the last two years and contributing to our progress in reducing our operating deficit. 2014 is budgeted to be another step on that journey and we pray that we can count on the ongoing support of our loyal donors to ensure our ability to continue to provide the vital service that our organisation offers. Anthony Sedgwick Treasurer May 2013


Analysis of net assets for the year ending 31 March 2013

Analysis of Income and Expenditure 2012/13 R’000

2011/12 R’000

Fixed assets

14891

14977

Investments

69500

51095

Total Fixed Assets

84391

66072

686

934

Accounts receivable Stock on hand Cash in bank and in hand

284

210

4129

1582

Cash on call

1709

3390

Total Current Assets

6808

6116

Creditors

3258

2941

0

0

Overdraft utilised Net Current Assets Total Assets less current liabilities

3550

3175

87941

69247

57493

48162

Analysis of funds Retained income Revaluation reserve

30448

21085

Accumulated funds

87941

69247

INCOME

2012/13 R’000

2011/12 R’000

Boarding and Adoptions Education Comms & Resource Dev Horse care Unit Hospital Inspectorate Investments Vetshop Trusts National Lottery Distribution Trust Fund

2,645 163 6,561 805 2,592 335 2,036 2,059 2,401 19,597

1,871 102 6,464 906 2,652 617 1,935 1,725 2,308 3,993 22,573

BEQUESTS

12,910

11,533

2012/13 2,526 463 3,209 537 179 3,899 1,013 5,086 2,629 289 740 1,872 731 23,173

2011/12 2,684 584 3,022 397 243 3,383 1,048 5,145 2,655 401 700 1,655 517 22,434

EXPENSES Administration Depreciation and Insurance Boarding and Adoptions Education Employee Relations Comms & Resource Dev Horse Care Unit Hospital Inspectorate Maintenance Mobile Clinics Vetshop Wildlife

25


We are sincerely grateful for all the donations we receive, as each cent brings us one step closer in our march towards an animal cruelty-free society. We do wish to acknowledge in particular, the gifts received from the following Bequest Donors, Trusts and Foundations. Bequests Abbott, Moira Ina Arend, Isabel Blumenthal, Lionel Bookless, Norma Hedwig. Boyle, Eileen Marcia Bramwell, Beatrice Mary Maud Came, Richard Alexander Cowley, Sue Crawford, Frederick Cronje, Rachel Jacoba Cugnu, Eliakim Danielz, Charles Ferguson, Beryl Amelia. Garlick, Muriel Daphne Harrison, Patricia Hilda Hitchman, Harry Rupert Hussey, Edna Lucy Haddon Keen, Dr. Arthur Donald Kritz, Abe

26

United against animal cruelty

Kwaan, Beatrice Eleanor Labia, Dr. Joseph Benjamin Robinson Levin, Donald Long, Emmerentia Lotter, Johann Morgendahl Madge, Lilian Sarah Maritz, Grace Undine McCrae, Beatrice Elizabeth Minnaar, Mary Mitchell, Maureen Nathan, Hans Bernd Odendaal, Clive Winston Pickles, Bernard Denny Read, Dulce Erica Richards, Pamela Fielding Robertson, Dorothy Mavis Schimming, Ottokar Stieger, Michael Stuart, Constance Lilian

Truter, Jacomina Petronella Van Den Honert, Robbert Walram van Haght Thelma Mary Wilson, Elizabeth Ann Trusts and Foundations Allan and Gill Gray Charitable Trust AWE Larpent Charitable Trust Azriel and Moyra Fine Foundation Bob Langham-Carter Memorial Trust Brian & Mira Robinson Charitable Trust CD Robertson and M. Howie Trust C.A. Jones Will Trust C.S. Boulton Trust C A Mabin Trust Colin John Campbell Trust Dangwen Trust David Graaff Foundation Diane Kaplan Charitable Trust

Douglas Jooste Trust Dr. Sunshine Charitable Trust E.A. Snijman Will Trust Edward Daniels Charitable Trust Eva Tonn Charitable Trust EVM Dyer Will Trust F.G. Pay Trust GM Pilcher Will Trust Good Faith Foundation H. Wisdom Trust H.S. Forrest Charitable Trust Harry Crossley Foundation Hans Hoheisen Charitable Trust Hendrina Joyce Trust Fund Hyman Goldberg Foundation IR Burrows Charitable Trust JB Findlay Trust Joan Walton Charitable Trust JW Findlay Trust Leo and Patricia Fine Foundation Lily Ashton Charitable Trust Loewenstein Trust Lorenzo & Stella Chiappini Charitable Trust

Lou Orr Trust Lynette Croudace Fund M.L. Flarry Trust Margaret Joyce Stern Charitable Trust Marjorie Cook Will Trust Mauerberger Foundation Fund MC Davis Trust Richard and Cecelia Sonnenberg Charitable Trust Rolf Stephan Nussbaum Foundation Ruth and Anita Wise Charitable and Educational Trust Sheila Dakin Charitable Trust Vera Glegg Charitable Trust VWG Stone Trust W and J Weise Charitable Trust WA Currey Trust Western Cape Equine Trust Wilmott Trust WMH Tichy Trust Woolworths Trust


Cape of Good Hope

SPCA Directors and Management Patrons The Honourable Premier of the Western Cape, Helen Zille Executive Mayor of the City of Cape Town, Alderman Patricia de Lille Western Cape Minister for Agriculture, Gerrit van Rensburg South African Rugby Union General Manager, HPT, Rassie Erasmus Ambassadors: Horse Care Unit Ambassador: SA Equestrian Paralympian, Philippa Johnson Wildlife Unit Ambassador: Environmental Campaigner, Lewis Pugh Office Bearers: Chairman Dr Theodore Shippey Vice-Chairman Miss Christabel Geland

Treasurer Mr Anthony Sedgwick Secretary Mr Henry Fabe Directors Dr Theo Shippey Miss Christabel Geland Mr Henry Fabe Mr Anthony Sedgwick Dr Gininda Msiza Dr John Oakley Advocate Phil Snijman Miss Nocamagu Mbulawa Chief Executive Officer Mr Allan Perrins Management Team Animal Centre Manager Mrs Margie Ainscow Accountant Mr Darryl Burt Wildlife Unit Manager Mr Brett Glasby Senior Veterinarian Dr George Birch

Inspectorate Manager Mr Moyo Ndukwana Horse and Farm Animal Unit Manager Mrs Romayne Midgeley Hospital Manager Mr Keith Evans Communications, Resource Development and Education Manager Mrs Lise-Marie Greeff-Villet

Contact Information Physical address: Cnr 1st Avenue and First Road Grassy Park, Cape Town Tel: 021-7004140/1 Fax: 0866 7433 56 Web: www.spca-ct.co.za Email: enquiries@spca-ct.co.za

Editor: Lise-Marie Greeff-Villet Photography: Tamed and Framed Pet Photography Design: Joan Sutton Printing: Ascot Press

General Information Registration number 1939/013624/08 (incorporated Association Not for Gain) Fundraising Number 003-244 NPO Public Benefit Organisation Number 930004317 Bank details Cape of Good Hope SPCA Standard Bank Bank: Acc no: 0718 32858 Branch: Constantia 27


Cape of Good Hope

TOGETHER, WE CAN MAKE A DIFFERENCE You can help the Cape of Good Hope SPCA by: l l l l l l l l l l l

Leaving a legacy in your will Making a regular donation direct from your bank account * Making a once-off donation * Adopting an animal into your home Buying your pet food and pet care products from SPCA Vet Shops Becoming a volunteer Donating unwanted items to our charity shop Donating gifts in kind Becoming a sponsor and/or partner in our fundraising initiatives Joining Team SPCA to be part of challenge fundraising Using your MyPlanet loyalty card to dedicate funds to our SPCA

* Financial donations are tax deductible and we will gladly provide you with a tax certificate on request. For further details on how you can help, please call us during office hours: 021 700 4141, send your query to frreception@spca-ct.co.za, or visit www.spca-ct.co.za/give. We would love to hear from you!


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