MOE C L B
INTRO MOE CLUB is based on the conceptual and structural principles of MOE I, extended into a 360 degree experience.
MOE I
MOE I is one of the products in a range of light and video augmented modular constructions designed and produced by Project MOE; a three-dimensional screen assembled out of standard polystyrene panels with carved slots for interconnection. The content is added trough video projection which follows the thought pattern of a physical object; every panel is textured separately, video textures are generated in real time and are sound responsive. MOE I was first introduced in 2009, and soon after was exhibited across Europe. In September 2010, the concept was awarded at the biennial Croatian Design exhibition “0910”.
CONCEPT MOE CLUB is a concept for temporary and reusable clubbing space; a pop-up club in the shape of floating cube which marks the area of a dancefloor and provides an open space for the ease of peoples movement. The modular club is designed to be easily assembled and disassembled in any needed size, with an aim to be be easily put in a right relation with the space and context. Its walls consist of standard polystyrene panels with carved slots for interconnection. Due to their thickness, the modules are easy to store and transport. The content is added trough video projection which follows the thought pattern of a physical object; every panel is textured separately, video textures are generated in real time and are sound responsive. MOE CLB can serve for various types of events partys, concerts, festivals, exhibitions, fairs - both indoors and outdoors.
TYPOLOGY Due to its modularity, this pop-up club can be easily put in a right relation with the space and context. MOE CLB grows in width and length by every 1m so the overall dimensions can be: 12x12m, 15x15m, 20x20m‌ Some examples are shown below.
MOE CLB
example 1
MOE CLB
example 1
The modular club can be built in dimensions of 20x20 meters to provide an event space for up to 500 people.
MOE CLB
example 2
MOE CLB
example 2
MOE CLB in dimensions of 13x13 meters can take up to 250 people, which is ideal for smaller, more intimate events.
APPLICATION MOE CLB can serve for various types of events: partys, concerts, festivals, exhibitions, fairs‌ The content added trough video projection gives it a sitespecific identity changed over time. For example, MOE CLB can be used to mark various dance floors on a festival, with an aim to visually demonstrate the atmosphere inside each.
APPLICATION
Although it is visually quite strong, the floating cube functions well in all kind of locations; either to mark the event space and invite people when outdoors, or to present a “space in a space� when indoors.
TECH INFO The walls of MOE CLB are designed to be easily assembled and disassembled. They consist of standard polystyrene panels with carved slots for interconnection. Due to their thickness, the modules are easy to store and transport.
TECH INFO
Base of the floating walls is made from standard truss construction, most often used at events. This type of construction enables a swift club’s building in any needed size. Upper beam of the truss construction allows a lot of place for installing projectors and light bodies.
ABOUT PROJECT MOE MOE is a range of light and video augmented modular constructions that follow the same concept: spatial multiplication of one element - the physical object and a video animation applied to it, the adaptability to a space in size and volume, and DIY production method. Co-existence of the physical object and realtime generated video is achieved with software for real-time video and graphics (vvvv). MOE was first introduced on Illectricity Festival in 2009, and soon after was exhibited on various festivals and galleries throughout Europe. The concept was awarded at the Croatian Design exhibition “0910�, and was published in severeal renowned design magazines- FRAME (NL), PSFK (USA)... Current product range consits of: MOE I, MOE II Spatial, MOE II Decibel and MOE CLB. Next product, MOE III, will be presented in early 2013. web: www.projectmoe.net fb: www.facebook.com/projectmoe videos: www.vimeo.com/channels/moe
AUTHORS SIMON MORASI PIPERČIĆ Born February 1, 1985 in Varaždin, Croatia, and currently living in Zagreb. Piperčić achieved a Master’s degree in Product Design at the School of Design (Zagreb) in 2009, and have spent one semester at ECAL (Lausanne, Switzerland). Between 2004 and 2009, he was member of the “MVNG” NGO, which specializes in promoting audio-visual arts. Here, he worked on a visual identity of the organization and stage design. Piperčić has received several domestic and international design prizes. He works in the field of product, spatial and set design. web: www.simonmp.com contact: smorasi@gmail.com VEDRAN KOLAC Born 30 March, 1980 in Čakovec , Croatia, and currently living in Zagreb. Kolac has a formal education in mechanical engineering, naval architecture, philosophy and information science. He practices generative design methods in music and computer graphics under the pseudonym Onoxo. Kolac also works as a designer, developer and consultant in digital media production for design studios and communication agencies. web: www.onoxo.net contact: vedran.kolac@gmail.com
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