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ADESA’S STUDY REVEALS A POSITIVE SALES OUTLOOK IN THE UK.
from SMTA Auto Insight – Issue 13
by SMTA
ADESA, the online car auction platform for the motor trade, reveals the results of its recently conducted market study. UK customers are loving the simplicity and user-friendly website. And with sales set to increase, the remainder of the year ahead is looking promising.
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There are many reasons why professional car traders choose to buy with ADESA. A recent UK customer study has highlighted the areas customers are most pleased with, confirming that the online car auction platform is delivering a high level of customer satisfaction along with great deals.
“We know that one of the main things customers want is ease and simplicity”, says Johan Meyssen, CEO at ADESA Europe. “And ADESA’s user-friendly website is a very attractive drawcard”. The study shows that the majority of customers choose ADESA primarily for the simplicity of its platform and its straightforward purchase process. Additionally, customers also highlighted that they appreciate our fair car prices.
“The study has cemented that we have been right to focus so much on our website; on building a straightforward, user-friendly platform for online car auctions,” Meyssen says.
“This effort is continuing to pay off. Online auctions are the preferred way of buying for the vast majority of our customers, which reveals a lot about the future of professional car trading—and our favourable position in that landscape.”
The study also shows that customers overall have positive expectations about the sales of used cars in their market: More than 70% stated that they expect the sales of used cars to stabilise or increase in the UK throughout 2023.
Overall, customers experience ADESA as a professional, trusted and service-oriented partner. It’s a reputation that ADESA is excited to build on. The year ahead is set to be lucrative for the company and its customers alike—a true win-win scenario, brimming with opportunities.
About Adesa Uk
ADESA UK, a subsidiary of OPENLANE, Inc. (NYSE: KAR) is a specialist online vehicle remarketing provider for OEMs, fleet and leasing companies and dealers, using a combination of industry expertise and cutting-edge digital technology to transform the way used vehicles are bought, sold and processed.
About Adesa Europe
ADESA Europe NV, based in Belgium, is a business unit of global vehicle remarketing and technology solutions provider OPENLANE, Inc. (NYSE: KAR). With sales operations in Belgium, France, Germany, Italy, the Netherlands and Spain, ADESA Europe seamlessly connects OEMs, fleet owners, wholesalers and dealers with buyers in more than 50 countries across Europe through its robust online wholesale vehicle auction marketplace, www.adesa.eu
Winner of the GES competion in issue 12 was John Garrioch (pictured left) of J.A.G. Auto Engineers in Stirling. John correctly guessed the answer was 2.5 tonne and is now the proud owner of a brand new Dama Low Profile Trolley Jack.
We are delighted to announce the opening of our new facility in Aberdeen to further Enhance our service to the Scottish Motor trade.
Alongside our Glenrothes and Dundee depots we now have three warehouses stocking in excess of 100,000 tyres from economy brands through our suite of midrange offerings to all the major tyre manufacturers.
All of this is supported with our fleet of fifty plus vans and we also now offer a next day courier service to those customers out with our delivery areas.