8 minute read
SUMMER STYLE SPECIAL
Image credit: Indola
A big part of being a successful hairdresser is keeping up to date with current trends in hair fashion. Here’s our take on some of the colours and styles that will be hot this summer.
Clients have never been more up to date on the latest trends in fashion and hair, with 24/7 access via social media or an online search to the latest celebrity looks, catwalk creations and stunning transformations. When a client visits their hairdresser, they come armed with a wealth of information and, as the hair pro, it’s their stylist’s job to know even more about the latest trends in colour, cut and styling than they do.
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PANTONE Very Peri 17-3938
PANTONE COLOUR OF THE YEAR
This year’s official Pantone colour of the Year is a bold shade of purple called Very Peri and it’s bound to have an impact on hair colour choices this season. This stunning look from Safy B, Owner of Safy B’s salon in Aylesbury, Buckinghamshire, epitomises the edgy look that can be created using this fierce shade.
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Safy B’s advice when working with bright colours like purple is to always ensure you have a clean base.
“Purple counteracts golden tones, therefore, to be able to achieve the vibrancy and desired colour, the base must be as clean as possible,” says Safy. “Pre-toning helps get rid of any unwanted warmth and create the perfect base.”
THE BUZZCUT
The buzzcut is set to be one of the statement looks for summer 2022 and, as this gorgeous image from Marcello Moccia, Owner of Room 97 Creative in Wakefield, shows, it can look beautiful on the right client. But it is a bold move to crop hair this short.
“A buzzcut represents a dramatic change for most clients and once done, hair is going to take some time to grow back,’ says Marcello. “If a client requests a buzzcut, as the hair professional, it’s your job to ensure they are 100% sure it’s what they want and that it will deliver the desired end result.”
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“Ensure the client has a healthylooking scalp before executing a buzzcut,” says Marcello. “Perhaps suggest a suitable insalon treatment to help soothe any irritation and to clear the scalp of any loose skin particles.”
EXPENSIVE BRUNETTE
While blondes will always be big in the summer months, this season is as much about brunettes, with the emphasis on luxurious looking colour.
Christopher Laird, Co-founder of the November Collective in Livingston, who created this expensive brunette shade, says:
“For me, expensive brunettes are all about a rich mix of personalised tones that enhance a client’s cut, as well as their complexion.”
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“Placement is so important when it comes to this kind of colour,“ says Christopher. “So picking out the spots where the sun would naturally hit and working with ribbons of tonal difference throughout those areas – through the ends, around the face and in the halo section, for example – will create that perfect, luxury, bespoke brunette.”
@saffffy @room97creative @hairbychristopherlaird
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EMBRACING CURLS AND NATURAL TEXTURE
“Texture is huge this season and playing around with the different effects that can be formed when texture is mixed up is particularly on trend.” says Thomas Hills, Director, TH1 Hair in Oxted, who created this stunning look, “This season, all types of hair are being embraced, encouraged and celebrated, and the spring/ summer 2022 runways were awash with trends embracing every texture imaginable. This season’s curls should be hazy, fluffy and fuzzy in texture. To master this vibe perfectly, styles should be roughed up and fluffed up.”
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The key to keeping this trend looking finished rather than messy is to keep the style compact,” says Thomas.
“Play around with textures and finishes between roots, midlengths and ends. Switch from dusty roots to glossy lengths.”
BRIGHT COLOUR FOR MEN
In his controversial cover for I.D. Magazine, Cruz Beckham sports a pink buzzcut, and this choice of vibrant colour is not exclusive to the celebrity world. The team at The Lounge in London’s Soho has seen a rise in requests for neon and bright hair from their male clients. Senior Stylist, Rosie Swindell, says: “Since lockdowns, more men are coming in to get their hair brightly coloured. A lot more men are discovering there are more ways to express themselves with hair colour than just a cut, which is very exciting.”
WAVES AND MOVEMENT
“Natural movement and waves are so popular and a great way to get the best from a client’s natural hair,” says Sharon Malcolm, Owner of Sharon Malcolm Hairdressing, Newtownards, Northern Ireland, who created this beautiful look.
“For this look, I applied styling product using a wide-tooth comb then used a BaByliss Pro Deep Waver through the hair,” says Sharon. “Taking sections from underneath, and working through to the top, I worked along the length of the hair to enhance natural waves and add a modern edge to an everyday look.”
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“Apply pre-lightener to make sure the hair is lifted low and slow to maintain the condition so the toner lasts longer,” says Rosie.
“If the client is completely new to colour, I always recommend coming in for a top-up whenever they need it.”
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“Prepping the hair is key to beautiful waves,” says Sharon.
“Removing excess water will ensure the styling product works to its full potential. And try not to touch it when styling, hot fingers can cause wavy hair to frizz.”
@thomashillshair @theloungesohohair @sharonmalcolmhairdressing
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MULTI-TONAL REDS
This season red is set to be a dominant player, but forget flat colour and think multi-tonal looks with real dimension.
This look was a bespoke colour created by Rachel Wilkinson, Creative Stylist at the Ash Heaton Moor salon in Stockport, using four shades in red, copper and violet tones.
Says Rachel: “Don’t just think of blonde looks for summer - we predict that 2022 is the year for colour to break with conventional trends, bringing warm copper auburn tones into the season. The beauty of this colour is that it sits between natural and fantasy, and with the shine it imparts, it’s a real showstopper that will look incredible in the warmer months and work beautifully with tanned skin.”
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"Balayage the hair first with a pre lightener to create lighter dimensions in the hair,” advises Rachel.
GLAZING
According to Wella Professionals UK Colour Trend Expert, Zoë Irwin, hair glazing will become a major trend for 2022.
“Glazing is going to be big for 2022. I’m seeing people really embracing the trend for all things glossy and glowing, from skincare — with celebrities such as Hailey Bieber's ‘glazed donut' skin routine — to people seeking treatments that bring back that healthy shine to the hair. Shine is often indicative of health, so it's no wonder people want to achieve this with their hair,” says Zoë.
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To achieve this healthy shine, Zoë recommends clients are directed towards an insalon service such as Wella Professionals new in-salon Shinefinity treatment. Says Zoë: “It helps unveil that healthylooking shine that you can see and feel, with an ultra-natural colour result.'
@ash_heatonmoor @zoeirwinhair
HAIRCARE ADVICE
As a professional hairdresser a big part of your role will be to offer clients haircare advice, so they can look after their locks between appointments. Summer weather can cause all sorts of havoc with hair but here are a few summer hair hacks to pass on to clients.
1Ensuring hair is in the best possible condition before the summer heat sets in is key, so clients should be advised to book in for a trim presummer to get rid of any split ends.
2Using styling products that include a UV filter is a great way to help shield hair from sun damage. In extreme heat, a wide-brimmed hat is the best way to protect hair.
3A drop or two of hair oil is another invaluable tool in the fight against frizz, but it only takes a tiny amount — too much oil can weigh hair down.
4Using shampoos and conditioners with moisturising properties will help avoid summer frizz. Applying a moisturising hair mask once a week will give the hair even more, much needed hydration.