SPRING / SUMMER 2017 SALES TOOL
TABLE OF CONTENTS
WHY WE’RE HERE
03
OUR COMMUNITY
04
THE COLLECTION
05
BOTTOMS 07 — CONSTRUCTION
08
— FIT GUIDE
10
— FINISH GUIDE
11
TOPS 17
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WHY WE’RE HERE
3
Adopted as the denim of choice by skateboarders some thirty years ago, this collection matches the demands of skateboarding today. Reimagined basics, designed and constructed to endure.
OUR COMMUNITY
4
For over 140 years, Levi’s® has equipped workers of every kind. Always, the brand has supported those who appreciate simplicity and require durability. These design principles extend beyond apparel. With the Skateboarding Collection, Levi’s® continues a longstanding tradition of social engagement and support. Just as the brand and its employees have championed causes ranging from workers’ rights to environmental protection, the Skateboarding Collection helps build a global skate community. By enabling access to new and existing skate spots, building DIY parks and supporting local shop events, the brand encourages and shares a love of skating.
THE COLLECTION
5
SPRING / SUMMER 2017
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For Spring / Summer 2017, the Skateboarding Collection draws inspiration from the shipyard workers at Hunters Point in San Francisco. Most notable, the riveters who worked on the ships during World War II. This season maintains the collection’s key product features – strength, stretch, comfort and durability – and introduces new finishes and graphic tees.
BOTTOMS
7
CONSTRUCTION The Levi’s® Red Tab is the sign of well made clothes, built for long-lasting wear. This fabric is woven with Cordura® and Lycra® T400®, providing you with comfort and durability.
FABRIC DETAILS Cordura® The look, comfort and feel of traditional 100% cotton denim, but developed for exceptional abrasion resistance. Lycra® T400® Maintains stretch over time, adds strength and abrasion resistance, and helps you stay cool and comfortable.
DESIGN DETAILS All products carry a black, tan and red story throughout, including back patch, labels, rivets, buttons and thread.
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CONSTRUCTION DETAILS
RIVETED CONSTRUCTION
EXTRA STITCHES THROUGHOUT SEAMS AND CROTCH
BAR TACKS FOR REINFORCEMENT 9
MULTIPLE BAR TACKS IN THE CROTCH
DOUBLE LAYERED BACK POCKETS
INTERNAL STASH POCKET
FIT GUIDE
10
511
™
SLIM
513
™
SLIM STRAIGHT
504
™
REGULAR STRAIGHT
OUR POPULAR AND VERSATILE SLIM FIT
A CLASSIC SLIM FIT WITH A STRAIGHT LEG
THE PERFECT STRAIGHT FIT JEAN
Sits below the waist
Sits below the waist
Sits below the waist
Slim fit
Slim fit
Regular fit
Slightly tapered leg
Straight leg
Straight leg
14½” Leg opening
15¾” leg opening
16¼” leg opening
FINISH GUIDE DENIM FINISHES 1. Balboa 2. Waller Blue 3. Soma 4. Rigid Indigo 5. Del Sol
1
2
3
6. Union 7. Judah
NON–DENIM FINISHES 8. Harvest Gold Bull Denim 9. Caviar Bull Denim
11
4
5
6
7
8
9
JUDAH 95581-0021
RIGID INDIGO 95581-0001
CAVIAR BULL DENIM 95581-0009
WALLER BLUE 95581-0017
12 BALBOA 95581-0019
SOMA 95581-0020
UNION 95581-0025
511
™
SLIM
OUR POPULAR AND VERSATILE SLIM FIT Sits below the waist Slim fit Slightly tapered leg 14½” Leg opening
RIGID INDIGO 95583-0001
RIGID INDIGO 95584-0001
WALLER BLUE 95583-0015
SOMA 95584-0014
BALBOA 95583-0017
DEL SOL 95584-0015
JUDAH 95584-0019
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HARVEST GOLD BULL DENIM 95584-0020
513
™
SLIM STRAIGHT
504
™
REGULAR STRAIGHT
A CLASSIC SLIM FIT WITH A STRAIGHT LEG
THE PERFECT STRAIGHT FIT JEAN
Sits below the waist
Sits below the waist
Slim fit
Regular fit
Straight leg
Straight leg
15¾” Leg opening
16¼” Leg opening
HARVEST GOLD 95588-0001
BLACK TWILL 95588-0003
NAVY BLAZER TWILL 95588-0008
IVY GREEN 95588-0013 14
MONUMENT 95588-0018
WORK PANT THE CLASSIC WORK PANT REIMAGINED FOR SKATEBOARDING Sits at the waist Regular fit Slightly tapered leg 15¼” Leg opening
NAVY BLAZER TWILL 22870-0007
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CARGO PANT True military styling and details Canvas twill fabric Drawstring leg opening
BLACK TWILL 17664-0000
HARVEST GOLD 17664-0003
IVY GREEN 17664-0007
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WORK SHORT Sits at the waist Regular fit
TOPS
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BRIGHT WHITE 19452-0000
WHITE / JET BLACK 19452-0010
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2 PACK TEE 80% Cotton, 20% Poly Standard fit Crew neck
DRESS BLUES 29494-0000
ROSE WINE 29494-0002
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POCKET TEE 80% Cotton, 20% Poly Standard fit Crew neck
JET BLACK 34201-0000
GOTHIC CHECKERS WHITE 34201-0002
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GRAPHIC SS TEE 80% Cotton, 20% Poly Standard fit Crew neck
JET BLACK 29495-0000
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GRAPHIC LS TEE 80% Cotton, 20% Poly Standard fit Crew neck
WASHED CHAMBRAY 29799-0000
CYMBALS WHITESMOKE 29799-0004
BAYAN JET BLACK 29799-0001
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RIVETER SHIRT 100% Cotton Standard fit
GREY HEATHER 96996-0004
DRESS BLUES 96996-0011
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CREWNECK FLEECE 88% Cotton, 12% Poly 550g brushed back fleece Full zip with welt pockets
JET BLACK 26915-0000
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FULL ZIP HOODIE 88% Cotton, 12% Poly 550g brushed back fleece Full zip with welt pockets
DRESS BLUES 29448-0001
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SKATE VEST 2 way zipper Vertical quilting with fill Polyester shell Lined in herringbone twill DWR coating for water resistance
WASHED MASON 19453-0002
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QUILTED MASON 2 120g poly fill Chambray fabrication with oxford liner Cord collar Diamond quilt through the garment
JOJOBA 29447-0001
JET BLACK 29447-0000
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LONG COACHES JACKET Fully lined longer silhouette Dimpled workwear snaps DWR coating for water resistance Taffeta lining Slightly elongated fit
BATTERY 23927-0000
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TYPE 2 TRUCKER JACKET A new take on a heritage Levi’s® jacket, the type 2 is the predecessor to the famous Levi’s® trucker jacket. Lycra® T400® Fiber Cordura® fiber Standard fit Shank closure
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