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INTRODUCTION HISTORIOGRAPHY CASE STUDIES ERGONOMIC & TECHNICAL CRITERIA
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EXISTING SITE - CONTEXT - CLIMATE - ZONING PROGRAM DEVELOPMENT BUILDING ANALYSIS & CODE PROJECT RESEARCH SUMMARY & CONCLUSION END NOTES - CITATION - BIBLIOGRAPH
Tourism is an economic and social phenomenon around the world that has experienced consistent growth. Tourism, the act of traveling/vacationing to places of interest, goes hand-inhand with the hospitality industry. This is because when staying in foreign land, the vacationer will need somewhere to stay the night.“Over the decades, tourism has experienced continued growth and deepening diversification to become one of the fastest growing economic sectors in the world”1.
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Companies spend a great deal of money in the design of their goods/services to cater to consumers. In the modern world, if a location or object has a particularly striking design it could be shared across all platforms via social media. This is incredibly important to companies because the act of sharing products over social media acts as free advertisement. This same concept can be used for the hospitality industry. A hotel or resort is no longer just the place you stay while you’re vacationing, it is it’s own experience and consumers have increasingly moved away from the cookie cutter hotels to find more authentic and unique experiences. “For many people nowadays, going to a hotel means more than bed and board away from home. It means enjoying, for a few hours or a few days, a feeling of freedom, a complete change of scene, and an escape from the humdrum in surroundings that combine comfort with excitement”2. The purpose of a boutique hotel is to provide their guest with a unique experience that will allow them to feel special. Boutique hotels focuses on the style, intimacy and higher standards in everyday life. In addition, it’s able to give the vacationer a sense of culture unique to the location he/she is visiting.
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General Design Goals:
The goal of this Boutique hotel is to allow the clients to explore all their five senses in depth, giving them an experience that will allow them to really be in the moment and focus on the now rather than the future. The five sense includes, sight, hear, smell, touch and taste. These are the sense that everyone experience everyday, however, since it happen all the time people tend to take advantage and forget to really embrace it. Senses such as smell can play an important role in creating boutique hotel, walking into a space and smelling something that is present can alter one’s mood and make the space more memorable. The goal for this project is to create an experience through the five senses within design. Since, “Travel has created a demand for home away from home.”3, creating an environment that represent everyone’s idea of home is important. It needs to feel relaxed, open to socialization and have a unique dining experience. Each room must be personalize such that the client feels exceptional. Each corner must be as beautiful as the next, welcoming the client to take picture perfect “selfies” that he/she can share to all their friends. The boutique hotel will differ from the branded hotels such that each room is uniquely designed. The overall concept is sophistication, mixed with comfort and excitement.
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ResearchGoalsandMethods: The first step toward researching is to understand what a boutique hotel is about, and what make people want to stay at a boutique hotel. This will explore different type of people, and their reasons for travel. Understanding the clients that would stay in the boutique hotel is the key to designing the spaces, knowing that the clients are on the higher end of the spectrum, boutique hotel have to accommodate their needs, and really stand out from other places that they’ve traveled too. Specially in a location like New York city, where people often travel for both leisure and business. The needs of people who travel for business and leisure is very much different. In the Meatpacking district, between Greenwich village and the Hudson River. The neighborhood exuberates sophistication with its cobblestone pavements, designer boutiques and trendy restaurants. Boutique hotels often bring in a specific client that is willing to pay a little extra to achieve that “wow” factor that standard hotels just can’t provide. Location is extremely important because not one boutique hotel is the same.
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Role of the Designer: The role of the designer is to design a hotel that is able to merge over-the-top design with the social and cultural aspect of the location. The goal is to give the boutique hotel it’s own personality so that it is special to the clients staying there. Creating space where guests know they are in an exotic location but still have a sense of home. There will be one centralized concept throughout the major spaces of the boutique hotel while each bed rooms will have a different variation of the centralized theme. These element can include the furniture, lighting, or overall color scheme of the space. Clients will be able to choose from a variety of bedrooms that fit their comfort style.
Clients/ Socioeconomic Conditions: Boutique hotels often have a different clientele than most branded or chain hotels. According to The Content Standard by Skyword, people who stay at boutique hotels are looking for an “instagrammable” setting that will make their friends envious. The clientele are classified as “bohemian-bourgeoisie , creativecultures, expansive midlifers, latte and laptop lovers”4. Boutique hotel stayers are the elite of the social climbers who wants to be a part of the luxurious lifestyle. Clients who stays in boutique hotels are often looking for a specific experience such as intimate and sophisticated atmosphere. Boutique hotels tailor its experience to appeal to individuals who are higher in the socioeconomic class. Boutique hotel clients are people in the business industry, white collar jobs, engineers, data scientist, etc. . People who comes to boutique hotels are either on a business trip or vacation.
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Demographics: The demographics of this boutique hotel will be adults traveling for both business and leisure. Since this is a boutique hotel, most clientele will be business men or women as well as high end tourist. The ages will range from mid 20s to late 60s. The mids 20s are usually trends followers, and are looking to enjoy a different lifestyle to which they are used to. While the late 60s want the accommodations and the intimacy boutique hotels have to offer.
Environmental and Sustainability: The boutique hotel will use some sustainable material as well as repurposed. Paints within the space will contain a low voc gas. Lighting that will be use in the space will be sustainable lightings, and as well as motion sensors during the night time. Big windows will be added to the public area to maximum the daylighting.
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H I S T O R I O G R A P H Y
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HISTORIOGRAPHY
HISTORY OF TRAVEL Since ancient times humans are known to travel,throughout history, the reason people travel has been for various reasons. The early explorers in the Neolithic age, people traveled in the search for food. As time passes people started to build roads to allow civilians to travel from one empire to the next1, eventually traveling became the purpose of business, it took people to different lands to meet different people, and bring back new knowledge. The idea of traveling for leisure started with the Greeks and Romans who would use their summer to travel to cities like Pompeii and Baiae, where they would stay in villas by the sea that offer many luxurious accommodation. In the late 8th century to the mid 11th century, the Vikings sails around the world with the interest in exploring. Through their time exploring, the conquered and discovered lands such as Iceland and Greenland2. During the medieval time the pilgrims and missionaries traveled with the purpose of religion. By the late 16th century, young aristocrats and wealthy upper class men traveled to educate themselves in arts, literature and design. The 19th century was the coming of the rail transit which revolutionized travels, meaning that travel was no longer limited to the wealthy, it became cheaper, easier and safer to travel3.
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By 1930, International travels by flights was the new luxurious way to travel, from London to Brisbane, Australia and many more. However, back then a flight from London to Brisbane can take as much as 11 days with 2 dozen layover, and could cost as much as $20,000 when adjusted for inflation4. Today, a flight like that would only take 11 hours, and cost about $2,000. Today, with the development in technology, traveling has become much cheaper and as easy as ever. This allows people to travel further, learn new culture and explore a different ways of life. Like people in the past, everyone’s reason to travel may be varies from person to person. However, the one thing to realize is that traveling allows you to discover and learn different things that you will never learn if you stay in one place. Human are not meant to be still, we are meant to move.
HISTORIOGRAPHY
HISTORY OF BOUTIQUE HOTELS With lower cost of traveling, people traveled more to foreign land for both work and leisure. Although, ways of traveling did became easier it still took a great amount of time to get to one place to the other. This came the idea of hotels, a place where travelers can come in and rest overnight. The origin of starts with a tent: “purposed designed accommodation providing shelter in a temporary location”5. The hotel industry has been around since the biblical and medieval times, the Greek offered accommodations such as thermal bath in villages designed as a place for people to rest, The Romans built mansion to accommodate travelers that go away for religious practices. Places such as England, Switzerland and the Middle East also developed thermal baths and roadside inn along the routes6. The concept of boutique hotels were first seen in Europe in the early 1700’s, where César Ritz opened the first 58 room one-of-a-kind boutique hotel at Place Vendôme and he became, to quote the famous phrase of King Edward VII, the “king of hoteliers and hotelier to kings”7. Over time the concept of boutique hotels continue to grow and move away from the term hotel, Boutique hotel set their focus into the lifestyle, design and luxurious accommodations they offer.
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The Industrial Revolution created a wealthy middle class, and new ways of travel which open up the idea of “cultural travel” People shifted towards traveling mainly for aesthetics and culture, which also brought about a shift of the role of a hotel. Rather than being just a place to sleep at night, hotels became a “social innovation that met the needs of a new, affluent middle class which was creating the modern concept of refined public leisure and tourism”8. The concept of boutique hotels reflects the luxury and innovation that everyone was looking for, in addition it also provides exceeding services and greater quality of materials. In the 1980’s Steve Rubell and Ian Schrager, brought the concept of boutique hotel from London to the western world which started in East coast, referring it to “The new lifestyle sector of hospitality”. Since then boutique hotels industry has been rapidly growing due to the increasing travel demand and the clientele that wants unique accommodations, with style and individualization. Rubell and Schrager’s intent was to make their hotel one of a kind, by bring in their nightclubs straight into their hotel lobbies and bar. On the west coast, Bill Kimpton, a former investment banker, started his company of boutique hotels in 1981 in San Francisco. Kimpton focuses on converting old buildings into boutique hotel and anchoring them by a neighborhood restaurant9. Today, boutique hotels established a connection between the building and its clients, it promises individualism with instruments such as contemporary art. In addition, they focuses on the relationship of their clients; interaction with guests in a personal way which set and raised the profile and expectation of even higher10.
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Location: EpiKurean is located on a small private island, Koh Mun Nok, located on the gulf of Thailand in Klaeng Bay Province- 3 hrs drive from Bangkok. The Island is about 55km away from the coast.
Concept: Designed to capture the rusticness and the simple way of making sure the clients will have the most comfort while enjoying the authentic, castaway island experience. The whole island is a preserve land, with very minimal building construction, electricity and water usage. The idea of the boutique was inspired by the ideology of an ancient Greek philosopher, Epicurus. Epicurus stand for focusing on the moment, and learning how to enjoy life by being aware of senses.
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Architecture: On the island, there is one main building, 23 guest houses, and small open huts- all in a bungalows style. The main building is for checking in, lobby area, dining area, and a pool while the other 23 building are guest bungalows. The buildings on this island are made mainly to be sustainable for the environment, using local materials that can be found on the island or the mainland close by. A lot of materials are main up of bamboo, wood and concrete. The main (lobby and dining area) building is all open with very minimal use of walls, it gets the maximum day lighting. During the day all electricity on the island are turned off forcing people to interact with each other and enjoy the nature. This boutique hotel opened a little over 10 years ago, with some interior renovations. Since it’s preserve land, they are not allowed to built anymore.
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Users: People who come to this island are often in their 20s and up, mostly in the higher class, both locally and globally. Depending on the season, the boutique can get as much as 100 person per stay.
Workers: There are about a total of 10 to 15 workers on the island, including a ship/ boat captain, cook, housekeeper, receptionist and general manager. Workers usually tend to more than one job for example, people who work in the reception also work as a waiter when it is time for meals.
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Mood:
Boutique Hotel area
The mood and the culture of the boutique hotel is an hideaway island vibes where people can just relax and spend time with nature rather than on their cell phones, allowing the guest to really enjoy the moments. This boutique hotel is unique in a way that it allows people to escape their daily lives by being on a castaway island, free from people. You really get to enjoy the nature and explore the surrounding area. What made this island stand out from all the other island is that it is a private island, that really focus on creating a different lifestyle for their clients while on the vacation. It’s a place where people can truly relax and set aside their problems.
Changes:
Perserved Land area
Personally the building are in a good shape, but there are some aspect of the building that need to be up keep through fixing or changing it into a newer materials. Example, the wood/ bamboo wall and door on the outside exterior are damaged by the rain and salt water, so by changing or cleaning the bamboo regularly would easily help with that.
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Location: Chuchai Buri is located in Amphawa, Thailand’s second most popular floating market. Located about 50 km from Bangkok in the province of Samut Songkhram, Amphawa dates back all the way from the mid-Seventeenth Century.
Concept: The concept of Chuchai Buri based on the owner, Mr. Chuchai a jewelry designer and diamond store owner. He wants to make Chuchai Buri a “jewel in the gold house of Amphawa. As a center of historic attractions. The convergence of the past world through the curtain of time to modern day in the aura of yesterday.”
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Architecture: Main Circulation
Main Egress
The architecture style of this boutique hotel is a big controversy during its time of development, being located in a small town that has preserved its architectural style since the seventeenth century, Chuchai Buri is much bigger than any surrounding buildings as well as its old European Style architecture mix with old Thai culture. This place is on a line between progression and preservation. The main building is victorian octagonal architecture that was influenced by European architecture with thai bricks that are painted in a soft cream color and thai style roof. In the interior there a lot of gold, and old european style furniture that Mr.Chuchai has collected throughout the years. The design is based on the owner’s taste and style, mix with a lot of traditional thai patterns and fabrics. Today Chuchai Buri is still building on to its property, with the total land of 7 acres. However, that 7 acres is not all hotels area, it is also a plaza for shopping areas, restaurant, and a boardwalk along the river.
Public Vs Private
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Mood:
Users: The main clientele for Chuchai Buri are mostly higher class Thai people and some international tourist and can hold as much as 52 person per stay. During the high season (Dec-April) there are usually no vacancy.
Workers: There are about 40 to 50 workers on site everyday, plus about 3 to 5 person in the manager and sale department.
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The mood and the culture of the boutique hotel luxury, Mr. Chuchai (The owner) wants all his guest to experience lifestyle that he have. In all the rooms he uses all his own collection of furniture, and arts that he found and collected throughout his lifetime. This hotel is unique in a way that each room is personalized by the owner himself and his feels toward it. Being in the hotel you can experience the luxury crossing with a traditional thai lifestyle that Amphawa has to offer.
Changes: In my personal opinion I don’t really see this place as traditional thai but rather a European vibes. Being that it sits next to the river, and with the style of the architecture, it feels like you are in Venice rather than Amphawa- a seventeenth century town. With the size of the building I feel that it shouldn’t be in this part of time because it seems to break away from the community.
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Location: Soho house New York is former Gold leaf factory located in lower east side of Manhattan, in the Meatpacking District. The Meatpacking District is a 24 hour neighborhood located on the west side of Manhattan. Over the last 20 years, the District has grown into a place for fashionista, graphic designers, architects, artists, restaurateurs, and well as world-renowned stylists and corporate headquarters that had moved in alongside existing meatpacking plants. Due to the variety of people, the meatpacking district is one of the most interesting and dynamically diverse spot in manhattan1.
Concept: Soho house is a hotel and members’ club that branched off of London based members’ club; Soho House. Soho House was founded in 1995 in London, England as a home away from home for people that work in creative fields2. The concept of these members’ house is to provides a space for working and socializing as well as dining and drinks for members. “Soho house was created to act as a home from home for members and every house…” Within the club and hotel, there are about 44 “bed rooms”, a drawing room, club bar, pantry bar, vinyl room, screening room, rooftop pool, a spa, and a restaurant.
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Architecture:
Users:
In the area of the meatpacking district the architecture falls under historical with new contemporary structures, this district is an industrialized area of Manhattan. Soho house is a converted six story warehouse with 44 bedrooms, Drawing Room, Club Bar, Library, Pantry Bar, Restaurant, Screening Room, Rooftop with Swimming Pool, 44-seat Screening Room and Cowshed spa3. The 44 bedrooms are unique in design, ranging from 250 to 950 sq ft. Each features exposed bricks and timber panels, comfortable beds with Egyptian cotton sheets and walk-in rainforest showers. The rooftop overlook the downtown Manhattan and the Hudson river, with heated pool that open year around.
Since the Soho house brand is a member only hotel/ club, people who comes to the Ludlow house must be a member and pay a fee monthly. Soho house’s aim is to create a community of members that have something in common, mainly creativity4. Most members often work in traditional creative industries, with the film, fashion, advertising, music, art and media sectors, among others, heavily represented5. Aside from the clubhouse there is also “bed rooms” available for all members from across the globe.
“Unlike other members’ clubs, which often focus on wealth and status, we aim to assemble communities of members that have something in common: namely, a creative soul.” -
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Mood:
Private Vs. Public
Main Circulation
Focal point (Top Floor rooftop pool)
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The mood of the soho house really focus on the creativity and sophistication of each spaces. Each rooms have a similar concept of industrial, and yet vintage american style, with lots of colors. It really bring the guests back into the space like they had stepped out of the busy streets of Manhattan. The drawing room overlook Ninth Avenue, with a comfortable space for meeting, working, eating and drinking, with an array of sofas, armchairs, tables and chairs7. The cowshed spa provides guest with relaxing atmosphere that allows guest to wind down. There are about 4 different type of bedrooms that are offered at the Soho House all vary in sizes. The cosy bedroom is 250 to 275 sq ft intimately sized with queen beds, treat-packed mini-bars and rainforest showers. The small bedroom is 300 sq ft with a queen-sized beds with Egyptian cotton sheets, freestanding tubs and rainforest showers. The medium bedroom is 400 sq ft, that have the views of Manhattan, king-sized beds with Egyptian cotton sheets, freestanding tubs, walk-in rainforest showers, comfy chairs and a dining table for two. Lastly the big bed room is a 750 sq ft room with a 7ft beds with Egyptian cotton sheets, freestanding tubs, walk-in rainforest showers and sitting areas with velvet sofas and armchairs. The intention of the Soho house is to make their guest feels like they are apart of something unique, almost like a clique of creativity and sophistication. The mood of each spaces are all different, but have a similar tone of vintage style, sort of like bring the guest back to the 1920s.
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Location: Riad Be Marrakech is located in Marrakech, Morocco. Specifically Medina. Medina is the historic part Marrakech with high walls, and is considered to be the heart of Marrakech.
Concept:
“Full of history, traditions, culture, art and handicrafts, where the past meets the present.”
In Moroccan, the word “Riad” means garden and is also a type of traditional moroccan house with a patio. The Riad is a modern European style with a preserved heritage and authenticity of Moroccan culture. The Riad is a combination of traditional moroccan house with modern elements. The harmony between two cultures make this boutique hotel an unforgettable experience. “Riad BE Marrakech is located in the middle of this colorful scenery. Here we are creating an authentic and unique place full of local history, tradition, art, food and music. We bring Moroccan culture to the surface and open the doors to this fascinating world”8.
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Architecture:
Main Circulation
Solid Vs. Void
Focal point
“Furnishings are artful but simple: painted iron bedsteads with good mattresses, handira rugs, inlaid dressers, alcoves or open closets for your clothes, plump pouffes and large, freestanding mirrors.” 11 S-3
The Riad Be Marrakech is a typical moroccan house turned boutique hotel. It is a 3 stories building with a courtyard pool as the main center piece. Every detail of the Riad has been thought out, with walls and floors that are covered in traditional moroccan tiles, etched archways and draperies. The Riad Be Marrakech has a total of 5 bedrooms, 2 doubles, and 3 singles, all uniquely designed. Each rooms have a separate bathroom, air conditioning and a heater9. On the ground floor is the patio, kitchen, a centerpiece pool, a book lounge, a fountain and 2 guest bedrooms. The first floor consist of a limited edition concept store, 3 guest bedrooms, and another lounge for relaxing. The second floor which is considered the terrace, is the breakfast area a berber tent, sun beds, a lot of beautiful flowers, and space for the yoga sessions. The 5 bedrooms are long and narrow, with coordinating ceramic floor tiles and are painted in bright colors washes. Each room is a different color. The culture of the house really embrace the moroccan style with “colour and pattern. Retro, ceramic tiles cover the floor and climb the walls, Zouak painted doors and turquoise window frames complement the deep turquoise plunge pool, and even the underside of the first floor balcony is crisscrossed in green and cream bamboo”10.
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Mood:
Users: Guest who stays at the Riad Be are often social media experts, artist with a creative soul. The Riad Be brings in a type of clientele that wants intimacy as well as a sense of community within the space, with activities that allows an in depth cultural experiences. “BE is both a bijou, five-bedroom guesthouse brimming with colour and creativity, and a clever concept around which you can craft your Marrakech experience. Behind it are energetic Swiss-Moroccan owners Nicole and Mohammed.” 12
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The mood of the Riad Be is colorful, energetic yet calming. The experience of the Riad Be revolves around the moroccan culture both through the architecture and design of the building as well as the sense of community through activities such as, “yoga and culture”, “cookery course” or the “KE’CH collective” which the aim is to create a crosscultural platform for art and design, throughout a dialogue of culture, tradition and society. It is a hotel that truly feels like home. The architecture and design reflects on Mohammed while the creative engagement in the KE’CH collective are from Nicole’s multicultural outlook.
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E R G O N O M I C S
Ergonomics Boutique hotel is all about its’ unique design, personality of the space and giving its’ client an exceptional experiences during their stay. However the purpose of a hotel is to provide a bed for the night for the traveller, whether they be tourist, a business person or just passing through1. When in come to the hospitality industry, ergonomics is one of the most important element. Ergonomics is a process of designing a space products or systems in a way that will fit the needs of the people who uses it. Ergonomics aims to improve the environments so that it will minimise risks of injuries, to ensure that we design environments, and products based on the human’s body requirement. Ergonomics is also known as the “human factors” of design2. The ergonomics for the users depend upon the design of the space. What make a space efficient? The main factor for ergonomics is circulation and the type of accommodations that are being offered. This involve the layout of each spaces and how comfortable and relaxed they are.
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Furniture In the hospitality industry, every room must consider the equipment and furniture that is specialize in each spaces, from the lobby to guest bedrooms to something as simple as the type of mattress. With the advances in technology, requirements have changed over time and have become much more sophisticated. Each spaces of the hotel has a specific requirement, and furniture. For example, guest bedrooms require areas for toiletries, luggage, workspace and or small lounge area3. The reception or lobby area on the other hand, have a whole other sets of requirements. In the lobby area needs to be a concierge space, elevator lobby, reception desk, lounge area and maybe even a restaurant and bar. Spaces such as lobby or guest bedrooms needs proper equipment to make these spaces functional.
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Material and Finishes Materials and finishes are the key factor in design that make a boutique hotel unique and stylish. However, materials and finishes in the space are not just all about style but its lifespan, and how easily cleaned they can be. Spaces such as the guest bedroom, almost in all instances, uses paint, vinyl wall covering, carpet or ceramic tiles. These type of materials make the space feels more comfortable, durable and easy to clean4. When it come to flooring, non-slip flooring is crucial in the hospitality design. This will reduce injuries for guest and employees.
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Lighting
Sustainable Design
When it come to a successful design, lighting play an important role. Whether it’s natural or artificial lighting, it is important that the lightings are functional, and suitable for the design. Artificial lighting help enhance the mood within the space, with colors and temperatures specifics to the design5. Natural lighting helps conserve energy, and give the space a brighter and open look. However, when it comes to the guest bedrooms lighting becomes less demanding. Guests just want lights to work and to have the convenience of having the switch next to their beds.
Today, sustainable design has became one of the most important aspect of a building for both exterior and interior spaces. Most building today strive to be Leed certified, “Leed is a rating system devised by the United States Green Building Council (USGBC) to evaluate the environmental performance of a building and encourage market transformation towards sustainable design.”6 In order to be certified, a building must provide energy saving options that reduce the use of water and CO2 emissions, as well as some green areas within the design. One main consideration for interior sustainability is indoor air quality. Indoor air quality affects both the environment and people’s health and comfort within a building. It is important that the interior of the building be a smoke free zone.
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Acoustic Control Acoustics is crucial when it come to designing a boutique hotel. Designers must be aware of materials and finishes and if they will decrease or increase sound transfer. For the public space, adding another type of noise will help with acoustic, white noise such as water or low soft music act as a distraction for guests. The hallway is one of the semi-private spaces that need the most acoustic control due to the noise that can be generated by guests traveling toward their rooms. It is important that there a lot of soft surfaces and materials because they do a better job of absorbing sounds than hard surfaces/materials that bounce sounds off them.
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Visual Control Visual control in a boutique hotel draw the experience the guests will have in the boutique hotel. It is important that the reception is the focal point once the guest walk through the door, however all the equipment such as computers, telephones, fax machine should be hinden. When it come to boutique hotels, the image the hotel tries to portray is very important. All the machines or “back of the house� items should be low visual or undetectable to the guests.
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Wayfinding and Signage Wayfinding is very important in creating a successful hotel design. Wayfinding helps inform people of the surroundings in an environment may be unfamiliar to its guests.When it comes to spaces within the hotels, signage plays a big role in whether the guest will walk into the space they are looking for. In addition signage can add to the hotel’s brand as well as the style.
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Security In any commercial buildings, security is the most crucial for the safety of people and their welling being. Overtime, security has become increasingly strict due to many tragic events that has happened throughout the years. It is important to have security on duty at all times and to lookout for anything suspicious. Buildings usually have security cameras, sensors, and alarm as well. It is important to update security equipment with the progressive improvements in technology throughout the years.
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Universal Design, ADA, and Code With today’s code and requirement, universal design within a building is a must. Universal design is concept that a building is accessible for everyone, including people with disability. The ADA, Americans with Disability Act, makes sure that all hotels meets the ADA requirements that is accessible to people in wheelchairs. All corridors and rooms should have enough space for a five-foot turning radius to assure that a person in a wheelchair can move around the space.
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bathroom layout
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guestroom layout
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When it come to interior design humans are the main component, each one influences the other. Designers must have a clear understanding of human’s behavior in order to design a functioning and successful space. Human behavior is how people act and feel due to a space that they are in. Normally people’s perception of their environment influences their social interaction… Perception of an environment is the process of becoming aware of a space by the acquisition of information through the sensations of sight, hearing, smell, touch, and taste1. In the hospitality industry specifically boutique hotels the design must be centered around human. Boutique hotel is all about creating an experience, so human behavior is extremely important. For example, some guest are more comfortable in an intimate space, however, too much intimacy can give guests an anxiety, as well as giving off a creepy vibes. To address this, interior designers must design an area specially for those who enjoy intimacy as well as a community space for people who enjoys socializing. In a boutique hotel, space for socializing can be a bar, restaurant or a lounge.
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TROPICAL EXPLORATION
Guest who stay at Boutique hotels are often on the wealthier side of the spectrum, therefore they have a high standard and expectation of the hotels in which they are in. For these upscale guests, they consider the look and feel of the boutique hotel as one of the most important factor. “...They tend to rely on their own observations about a hotel, rather than others’ recommendations, when booking a stay”2. In addition to that, a study from a business journal, Gallup showed that “...guests who perceive a hotel lobby as energized and enthusiastic are more likely to stay at that hotel more often than guests who feel a lobby is orderly and businesslike or chaotic and disorderly”3. In this case an Interior designer’s job is to create a space that is trendy, as well as sophisticated to appeal to the boutique hotel guests. The goal of a boutique hotel is to give clients the experience they want before they realize they wants it. It is that first impression as well as the last impression.
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TROPICAL EXPLORATION
C O L O R P S Y C H O L O G Y
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Color is one of the most important element in perception of an environment. Color have the ability to influence mood and behavior. Color psychology is the study of how color affects mood and behavior4. When thinking of color, people often think blue, red, green, however color is not that simple, there are component such as hue, saturation and brightness that need to be accounted for. In addition, color falls under two tone, warm and cool, colors that are located at the end of the red spectrum are considered to be warm tone, while colors that falls under the end of the blue spectrum are considered cool. Generally warm tones are seen more as stimulating than the cool ones. Cool tones are believed to be more calming2. However, each person perceive colors differently. Usually, people respond to colors the same way, but the effects is not be the same for every person. For example, “one certain color can unconsciously awakens you some memories or feelings, this can happen with someone else but sensations and memories being different�3.
TROPICAL EXPLORATION
When it come to choosing color within a space, it is important to have a clear goal and concept in mind. How do you want people specially guest to perceive the space, what feelings or mood is the boutique hotel trying to achieve.
“Colors, like features, follows the changes of emotions” -Pablo Picasso
As well as these these 3 main points: 1.The amount of time people will spend in that space. 2.How will the space be used, during what time of day. 3.The size of the room. In addition to this, colors also act in three different ways, active, passive and neutral. For example, in a boutique hotel, first impression is really important and the lobby is consider to be an ‘active’ space, so colors such as red is ideal. Red is the color of excitement, create strong first impression, and will bring people together and stimulates conversations. In spaces that want a more intimate feeling, bring in darker colors will give a more sophisticated look and will as give that room a more intimate appearance4.
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TROPICAL EXPLORATION
Boutique by definition is something that is relatively small, that provides a limited range of (customized) goods and/ or services, typically at premium prices8. Boutique hotel is the art of all hotels, it is about the creativity, design and style. And most importantly understanding what the guest is looking for, before they even realize they want it. In order to understand the client, first we must understand what make a boutique hotel stand out.
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When talking about boutique hotel, size main component. Boutique hotel typically contain about 10 to 100 rooms. This create an intimate, and ambiance of being a “personal guest in a private home�9. The clientele of a boutique hotel are often looking for individuality, and intimacy but still a sense of a community. Clients of boutique hotels are often in need of extra care, and highly personalize service that make them feel like this is cater to them specifically. From the moment clients enters the boutique hotel to exiting, they will have an high quality individualized experience. In addition,the design is just as important as the service. The architecture and interior design of the space must be as unique and special as the services. Design must always be upscale, and combine with some historic detail or connection to its location. Whether it will be a homey or contemporary, everything must speak to the brand the boutique hotel. Guest room should also always be individually design and use upscale and exclusive amenities10.
TROPICAL EXPLORATION
Typically the clientele of boutique hotels are just as trendy as the hotel itself. People or travelers who stays at boutique hotel are often on the higher end of the social class, these individuals are always looking to be “wowed” and new experiences that will make them feel “different” and special. “Guests from Millennials to Boomers who enjoy creative design, quirky character, and luxurious services will be right at home in a boutique hotel”11. However, boutique hotel also attract a lot of business men due to the intimacy level and luxurious service. In addition, to these clients money is not an issue, but it is the bragging rights that these guest will have once they stayed. Boutique hotel can also be seen as a private community where not every person have the luxury of staying in one, these create a separate between those who are able to stay at a boutique hotel. According to Travel Weekly, “Today majority of boutique hotel guests are young professionals from overseas”12 and about 60% business and 40% leisure, both tourist and local travelers are looking for the personal touch and service13.
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TROPICAL EXPLORATION
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440 W. 14th Street, is a building located in New York City, on the island of Manhattan. New York city is one of the most popular and populated city in America, filled with locals, and tourists from around the world. In July 2016, the estimated population in New York City was about 8.5 million people, and about 1.6 million of those people live in Manhattan. New York City was founded by a colonists of the Dutch Republic in 1624, and was named the New Amsterdam in 1626. The city later became under English control and was renamed New York after King Charles II’s brother Duke of York. New York also served as the capital of United States from 1785 to 1790, and has been America’s largest city ever since 1790. Since then, New York has become America’s top destination and welcomes millions of tourist every year. It has been ranked the most photographed city in the world1. New York city receives over 60 millions tourists every year from American and international tourists. This city contains many different major destinations such as the Empire State Building, Rockefeller square, Central Park, Time square, Wall street, Broadway theatre production, luxury shopping along fifth and madison avenues and many more. Other than that, this city also contain one of the most diverse scenes for restaurants and bars2.
EXISTING SITE AND CONTEXT
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440 W. 14th Street is located in the Meatpacking District of Manhattan.The Meatpacking district is located on the west side of Manhattan, bordered by Chelsea to the North and West Village to the south. The Meatpacking district is an interesting and diverse in dynamic because, over the past 20 years, “fashion graphic and graphic designers, architects, artists, restaurateurs, world-renowned stylists and corporate headquarters have moved in alongside existing meatpacking plants”3. The neighborhood of the Meatpacking district is rich in historical architecture on the ground, combined with contemporary structures above it. The meatpacking district is the center of all activity, with many diverse range of restaurants and nightlife. However, the meatpacking district is not like any other district in New York city, people who come to this district often seek for quality experiences and hip atmosphere. One of the newest arrival for the Meatpacking District is the High Line, “allowing visitors a bird’s eye view as they walk on this “park in the sky” from Gansevoort Street through the Meatpacking District and further north”4. High Lines success brings in tourists from around the world as well as new clientele
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The building is located on the corner of 14th St. and Washington. Along the streets are mainly commercial buildings as well as retail and residential space. The streets is an industrialized mix with historic flare, with cobble stone street and facade that speak with the culture of what the Meatpacking district is all about. The architecture on the ground reflects the historic side of the neighborhood, combine with contemporary high rise structures above it. Throughout the street, there are a lot of shops, hip restaurants for foodies, galleries for art lover and a sky park for everyone to enjoy the sceneries that the city has to offer.5 Considering the street and the culture of the neighborhood, the people living in this area are very much similar. The people in this area are primarily young single individuals, non-family household, with white collar jobs6.
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The 440 W. 14th Street building sits right in zone M1-5, the industrial/commercial zone of the district. The majority of surrounding buildings are either commercials, industrial/manufacturing or mixed residential and commercials7.
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S I T E A N A L Y S I S The site is on the corner of 14th St. and Washington so there are maximum view of the streets and the high line to the left of the building. The entrance of this building is located on 14th street, large two way streets, running East and West, with a bus stop right on the other side. Perpendicular is Washington Street, a smaller two way street running North and South. Both streets have moderate traffic for this part of New York City, with large sidewalk on both sides. The view from the building are mainly of other building and the two streets, this tend to be a nosier area with people walking and driving around most of the time9. The sun moves along the south of the building where the glass structure/facade is located, making it perfect for an open area for people who like to get some daylight. In the surrounding areas, there are not many trees, however, the High Line garden is just a few building down.
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T R A N S P O R T A T I O N The meatpacking district is located on the far West side of Manhattan, next to the Hudson river. One of the most important factor is accessibility, how will people get to the Boutique Hotel? Luckily when it come to the city of New York, there are many means of transportation available. With technology that is available today, clients can easily grab a taxi or an uber through their phone. As for clients who decide to embrace the New Yorker lifestyle, walking or biking is the way to go. However, if clients get tired of walking, there is public transportation around every corner. Across the street of the boutique there is a bus stop, and subways are less than half a mile East of the building, which is about a 10 -15 minutes walk. Since this is a boutique hotel, most clients will prefer private cars, which will be offered as part of the hotel services. JFK to Boutique hotel: 16.5 miles LGA to Boutique hotel: 9.5 miles Newark to Boutique: 16.5 miles
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EXISTING SITE AND CONTEXT
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PROGRAM DEVELOPMENT
The proposed Boutique hotel will be divided into four part section of the program that will cohesively work together, to provide the clients the exceptional service and experience they are looking for. The first part of the boutique hotel programming is the lobby area, spaces such as reception, lounge, and concierge.The reception area will be where the guest check into the hotel, which will be adjacent to the vestibule. The lounge space will act as a “community: space, where clients can network with other clients or just relax. The boutique hotel will also include a quiet lounge space which is more intimate, this will allow clients who are visiting for business to do work in a more open but yet intimate space. The second part of boutique hotel programming are special accommodation such as, an experience restaurant, and a speakeasy bar. Since this boutique hotel will focus on the five senses, these two accommodation will help enhance that.
S-7
An experience restaurant is an open kitchen restaurant, with different variety of chefs, vary from week to week, cooking and performing the art of food right in front of the client. It is a 2 to 3 hours dining experience, where guest can watch and enjoy food at a different scale. This experience restaurant will be small and exclusive with only eight seats. Speakeasy Bar will bring clients back to the 1920s where alcohol was illegal, so bars became discrete, also known as a “speakeasy”, needing password or safe code to get in. The bar will focus on the art of cocktails and fine wine with the most intimate atmosphere that will make clients feels like they are a part of an exclusive club. The third part of the program will be the guest suite, to ensure privacy, and intimacy there will only be six guest suite available, each guest suite will not be near each other. These suite will have an ensuite bathroom, a small seating space as well as an work area. The suite will be about 500 sq.ft to accommodate all the three area of the suite. All suite will also have a window, and patio access. The fourth part of the program will be the “back of the house” or the back bone of the boutique that make the boutique hotel run smoothly.
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BUILDING CODES, REGULATIONS, AND STANDARD ANALYSIS
E X I S I T I N G B U I L D I N G
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The 440 w. 14th. Street was also known as the Queen Anne Apartment and was built in the 1920s and designed by James W. Cole. This building was designed for a mix use- commercial/ residential, French Flats with a ground floor store. This building was originally a three story building, but was later altered into a four story building with a fifth floor mezzanine. In addition, a perforated glass canopy running the length of three buildings has been installed, the storefront brick infill has been replaced with large plate glass, and the brick and pressed metal cornice has been cleaned1. The building is a 20,000 sq.ft building and has four main floor that is roughly 5,000 sq.ft each, a basement with 6,400 sq.ft, and a fifth floor mezzanine. The facade of the building remain historically preserved. The fifth floor mezzanine was latered added, made up of entirely large ladd plates. Currently, this building is the Diane Von Furstenberg Studio Headquarters in the Meatpacking District of Manhattan, NY. It was recently renovated in 2007 by Work Architecture Company for Diane, to be a live-work space. This building was designed based on the concept of distributing light from the roof through the “deepest interior parts of the building”. The light will be distribute by a “stairdelier” – a cross between stairs and chandelier – that cuts diagonally up from the ground floor to the “diamond”, a faceted glass penthouse at the roof2. The building is designed to maximize natural light, with series of heliostat mirrors throughout the space, the main mirror, facing South tracks the sun throughout the day, reflecting it across the space that will allow sunlight to shine down through the stairs, at the same angle every day. The ground floor facade is a floorto-ceiling panels of tempered glass set behind the existing cast iron columns, this is to emphasize the distinction between the new and old3.
Building Name: Diane Von Furstenberg Studio Headquarters Address: 440 W. 14th Street, New York, NY S-8
BUILDING CODES, REGULATIONS, AND; STANDARD ANALYSIS
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R E G U L AT I O N S The buildings location zoning ordinance is M1-5 in New York City, which is a mixed use CMX-3 which allows it to be used as a mixed-use industrial/ commercial zone, with some residential building. This area is mainly used for commercial building, but occupies residents as well so with New York City being one of the top destination in the world it is important to create a boutique hotel with style that is uniquely “New York�. Since the Boutique hotel will be fairly small and focus more on the service, design and intimacy of their clients, the building will not likely reach its maximum occupancy, however, the building will requires two exits per floor where fire exit enclosures have two-hour rated walls while the rest of the corridors will be onehour rated. The building will follow the cubes and guideline with sprinkler systems, fire extinguishers, and other fire suppression devices in every room and hallway, smoke detectors, horns, and strobes for ADA accessibility and code. Other ADA compliances will include ADA guest bedroom, ADA restrooms, ramps, and elevators where it is necessary. In addition, this building also contains many sustainable elements, including geothermal heating and cooling via three wells, 1500-feet deep. With the use of the heliostat mirrors, the crystals, and mirrors it bring daylight in through the building, the use of artificial light is minimal4.
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BUILDING CODES, REGULATIONS, AND; STANDARD ANALYSIS
PROJECT DATA: Building Name: BOUTIQUE HOTEL Address: 440 W. 14th Street, New York, NY Context: Urban – New York City (façade is historically protected) Total Square Footage: 20,000 sf (+ basement of 6400 sf) Building Statistics: four floors at 5,000 sf each, approx 50’ x 100’ (multiple column bays) Floor to Ceiling Heights: 9’-0” minimally – at lowest
APPLICABLE BUILDING CODE INFORMATION: Zoning Ordinance: M1-5 Industrial/ commercial zone Fire Code: International Fire Code 2009 Building Code: International Building Code 2012 Energy Code: International Energy Conservation Code 2009
STRUCTURAL ANALYSIS
USE GROUP CLASSIFICATION: Residential Group R-2 MEANS OF EGRESS: Sprinklered, Dead-End Limit: 50’-0” RESIDENTIAL (GUEST ROOM): Gross Sq.Ft.: 500 Sf/Occupant: 250 gross Number of Occupants: 14 Minimum Corridor Width: Within Boutique hotel- 36” : Outside Boutique hotel-44” Number of Exits: 2 per floor Exit Access Travel Distance: With sprinklers: 250 ft, without Sprinklers: 200 ft
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MEAN OF EGRESS
BUILDING CODES, REGULATIONS, AND; STANDARD ANALYSIS
RESTAURANT & KITCHEN: Gross Sq.Ft.: 700+200 Sf/Occupant: 200 gross Number of Occupants: 10
SANITATION:
Male/Female Split: 50/50 Wc Male: 1 per unit STORAGE, MECHANICAL ETC. Wc Female: 1 per unit : Lavatories Male: 1 per unit Gross Sq.Ft.: 1,000 Lavatories Female: 1 per unit Sf/Occupant: 5 net Bathtubs or Showers: 1 per unit Number of Occupants: 8 Drinking Fountains: Not applicable Other: 1 kitchen sink per unit
FIRE PROTECTION REQUIREMENTS:
Fire Exit Enclosures: 2 Hours Shafts and Elevator Hoistways: 2 hours Tenant Space Separations: 2 hours Smoke Barriers: 30 minutes Corridor Fire-Resistance Rating: 30 minutes INCIDENTAL USE AREAS: Laundry Room: 100+ sq.ft – 1 hour or provide automatic fire-extinguishing system Waste & Linen Room: 100+ sq.ft – 1 hour or provide
VERTICAL CIRCULATION
automatic fire-extinguishing system
NATURAL LIGHTING
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BUILDING CODES, REGULATIONS, AND; STANDARD ANALYSIS
FLOOR PLANS
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RESEARCH SUMMARY AND CONCLUSION
In a city like New York, trends developes everyday. People from all over the world comes to New York for this exact reason. Currently Boutique hotels are the trendiest type of hotel, focusing on the style, personalize services and intimacy for their clients. In a crowned city of New York, boutique hotel is a must for those who love style and want to experience the luxury taste The style and the goal of each boutique may vary from each location that they are in. In this case, the location of the boutique hotel is in New York especially the Meatpacking district, where it is known as one of the trendiest, fashion forward part of New York city. The neighborhood of the Meatpacking district is rich in historical architecture on the ground, combine with contemporary structures above it.
S-9
The meatpacking district is the center of all activity, with many diverse range of restaurant and nightlife. However, the meatpacking district is not like any other district in New York city, People who come to this district often seek for quality experiences and hip atmosphere. In addition to that, the building is also located next to one of New York city new above ground park, the high line. The high line allow visitors a bird’s eye view as they walk on this “park in the sky” from Gansevoort Street through the Meatpacking District and further north. With the success of the High Line, brought in new cadre of visitor from around the world as well as a new clientele for the district.
RESEARCH SUMMARY AND CONCLUSION
S-1 1.“World Tourism Organization UNWTO.” Why tourism? | World Tourism Organization UNWTO, www2.unwto. org/content/why-tourism. Accessed 29 Aug. 2017. 2.Vleeschouwer, Olivier de. New hotel designs 3.Tourism and Hotel Industry, Origin and Development, 41 4.Sozio, Lauren. “How Boutique Hotels Create Unique Content that Inspires Loyalty.” The Content Standard by Skyword, 22 Oct. 2015. S-2 1.Byttebier, Lucia . “A History Of Why People Travel.” 2.ibid . The early explorers 3.Ibid. Enter the dark ages 4. Novak, Matt. “What International Air Travel Was Like in the 1930s.” Paleofuture, Paleofuture.gizmodo.com 5. Watson, Howard, 1968- Hotel Revolution, Introduction p.8 6. Sears, John. “A Brief History of Boutique Hotels.” Blla, p. 39 7. Ibid. 39 8. Watson, Howard, 1968- Hotel Revolution, Introduction p.9 9. Ting, Deanna. “Complete Oral History of Boutique Hotels.” 10. Watson, Howard, 1968- Hotel Revolution p.13 S-3 1. “Neighborhood.” Meatpacking District Official Website, www.meatpacking-district.com/neighborhood/. Accessed 25 Sept. 2017. 2. “Soho House New York.” Soho House New York | Soho House, www.sohohouse.com/houses/soho-house-newyork. Accessed 27 Sept. 2017. 3. Ibid 4. Ibid 5. Rosenberg, Zoe. “Soho House Reveals The Interiors of Its LES Offshoot.” Curbed NY, Curbed NY, 7 Mar. 2016, “Soho House New York.” Soho House New York | Soho House, www.sohohouse.com/houses/soho-house-new-york. Accessed 27 Sept. 2017. 6. Ibid 7. “Riad BE Marrakech | Marrakech, Marrakech-Tensift-Al Haouz, Morocco - Venue Report.” The Venue Report, 7 Nov. 2016, www.venuereport.com/venue/riad-be-marrakech/. Accessed 28 Sept. 2017. 8. “Riad BE Marrakech | Marrakech, Marrakech-Tensift-Al Haouz, Morocco - Venue Report.” The Venue Report, 7 Nov. 2016, www.venuereport.com/venue/riad-be-marrakech/. Accessed 28 Sept. 2017. 9. Hardy, Paula. “Riad BE Marrakech.” The Telegraph, Telegraph Media Group, 10 June 2016, www.telegraph.co.uk/ travel/destinations/africa/morocco/marrakech/hotels/riad-be-marrakech-hotel/. Accessed 28 Sept. 2017. 10.Ibid 11. Ibid 12. Ibid S-4 1. Goff, Patrick. “Guide To Hotel Design.” Hotel Designs, hoteldesigns.net/guide-to-hotel-design/. 2. “What is Ergonomics?” Dohrmann Consulting, 28 June 2016, www.ergonomics.com.au/what-is-ergonomics/. 3. Linda L. Nussbaumer, Human Factors in the Built Environment New York: Bloomsbury Publishing, 2001. 5. Joseph De Chiara, Julius Panero, and Martin Zelnik, Time-saver Standards for Interior Design and Space planning. New York: McGraw-Hill, 1991. 6. Linda L. Nussbaumer, Human Factors in the Built Environment New York: Bloomsbury Publishing, 2001 “LEED Certification - LEED Certification Requirements.” Green Building Design, www.concretethinker.com/
S-5 1. Human Behavior and the Interior environment. Pdf 2. Gallup, Inc. “From Economy to Luxury, What Matters Most to Hotel Guests.” Gallup.com, 5 Sept.2014.news. gallup.com/businessjournal/175568/economy-luxury-matters-hotel-guests.aspx. 3. Ibid 4. Nunes, Glen. “The Psychology of Color—How Color Affects Human Behavior.” FeltMagnet, FeltMagnet, 10 Jan. 2017, feltmagnet.com/misc/The-Psychology-of-Color-How-Color-Affects-Human-Behavior. 5. Ibid 6. Ion. “The Psychology of Color for Interior Design.” Interior Design, Design News and Architecture Trends,20 Aug 2017,designs like.com/the-psychology-of-color-for-interior-design/. 7. Nunes, Glen. “The Psychology of Color—How Color Affects Human Behavior.” FeltMagnet, FeltMagnet, 10 Jan. 2017, feltmagnet.com/misc/The-Psychology-of-Color-How-Color-Affects-Human-Behavior. 8. “What is boutique? definition and meaning.” BusinessDictionary.com, www.businessdictionary.com/definition/ boutique.html. 9. “9 Characteristics of Boutique Hotels.” Covington Travel, 26 Feb. 2016, www.covingtontravel.com/2016/02/9characteristics-of-boutique-hotels/. 10. Ibid 11. Ibid 12. King, Danny. “New crop of Tel Aviv boutique hotels cater to evolving clientele: Travel Weekly.” Travel Weekly13. The Travel Industry’s Trusted Voice, 15 Feb. 2013, www.travelweekly.com/Middle-East-Africa-Travel/New-cropof-Tel-Aviv-boutique-hotels-cater-to-evolving-clientele. 14. Ibid S-6 1. “New York City.” Wikipedia, Wikimedia Foundation, 6 Nov. 2017, en.wikipedia.org/wiki/New_York_City. 2. “Tourism in New York City.” Wikipedia, Wikimedia Foundation, 16 Oct. 2017, en.wikipedia.org/wiki/Tourism_ in_New_York_City. 3. “History.” Meatpacking District Official Website, www.meatpacking-district.com/history/. 4. Ibid 5. “History.”Meatpacking District Official Website,www.meatpacking-district.com/history/. 6. “440 west 14th street .” Street easy, streeteasy.com/building/440-west-14-street-manhattan. 7. “NYC DCP Zoning And Land Use (ZoLa).” NYC.gov, maps.nyc.gov/doitt/nycitymap/ template?applicationName=ZOLA&searchType=AddressSearch&addressNumber=440 &street=14th street&borough=Manhattan. 8. “Point2 Homes.” Demographics & Statistics - Employment, Education, Income Averages, Crime in Meatpacking District - Point2 Homes, www.point2homes.com/US/Neighborhood/NY/Manhattan/Meatpacking-DistrictDemographics.html#Lifestyle. 9. “NYC DCP Zoning And Land Use (ZoLa).” NYC.gov, maps.nyc.gov/doitt/nycitymap/ template?applicationName=ZOLA&searchType=AddressSearch&addressNumber=440 &street=14th street&borough=Manhattan. S-8 1. 440 West 14th Street: Then & Now, gvshp.org/blog/2013/09/16/440-west-14th-street-then-now/. 2. “Diane von Furstenberg Studio Headquarters.” WORKac,work.ac/ diane-von-furstenberg- studioheadquarters/. Ibid Ibid
solutions/LEED-Certification.aspx.
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Cover page https://i.pinimg.com/736x/a5/c8/5e/a5c85e852ff67ff70c2bb240f56270de--flower-line-drawings-drawing-a-flower.jpg https://2cuteartsandcrafts.files.wordpress.com/2009/09/flower2.jpg https://i.pinimg.com/736x/b9/d5/4f/b9d54faeb870b15d47b0c4768a2cadfb--flower-design-drawing-flower-sketches.jpg https://i.pinimg.com/736x/9b/fe/20/9bfe20cf76b88c7f440e1ec4b8275917--hawaiian-flower-tattoos-hibiscus-flower-tattoos.jpg https://i.pinimg.com/564x/d9/5c/0c/d95c0cfd864d6d52e3914f34d69d2ee4.jpg http://24.media.tumblr.com/f8c9416f6b4051f33cc7f020ba8df80d/tumblr_mflywgLytd1r68uwao1_500.jpg http://www.politikpla.net/wp-content/uploads/2017/06/app.jpg Intro http://www.fotohotelphuket.com/gallery.html https://scontent.cdninstagram.com/t51.2885-15/sh0.08/e35/p640x640/14063090_296078800765569_1905253467_n.jpg https://i.pinimg.com/originals/5a/f5/10/5af5109225e5634df6244b57943f273a.jpg http://images.pilotmadeleine.de/2016/08/IMG_0603.jpg https://s-ec.bstatic.com/images/hotel/max1024x768/419/41962612.jpg https://www.sohohousebarcelona.com/system/files/102016/580df5dff7c88b4078000f1c/xlarge/Copyright_ SohoHouseBarcelona_2016Launch_06.jpg?1477310256 Instagram: StayBoutique_ : https://www.instagram.com/stayboutique_/ History https://i.pinimg.com/736x/cd/74/bc/cd74bc2d149bdd08baa097847b5cf844--watercolour-paintings-art-watercolor.jpg http://4.bp.blogspot.com/-mEyuLZglWPQ/UetPNEugp9I/AAAAAAAAJfY/Boy8j6dXwRw/s1600/Windsor+Street+scene+1200.jpg http://cdn.og-cdn.com/lg/267598/french-medieval-street-scene-watercolour.jpg https://img0.etsystatic.com/000/0/6172748/il_fullxfull.363447218.jpg
Ergonomic https://media-cdn.tripadvisor.com/media/photo-s/0e/08/62/94/recepcion.jpg https://www.agoda.com/cape-kudu-hotel/hotel/phuket-th.html?cid=-218 https://i.pinimg.com/originals/a3/d3/d8/a3d3d84ea833881ccd4438aee4716174.jpg https://cached.imagescaler.hbpl.co.uk/resize/scaleWidth/815/cached.offlinehbpl.hbpl.co.uk/news/OMC/Gender-20160205023802495. jpeg http://www.designworkplan.com/wp-content/symbol-signs-small.png https://i2.wp.com/travellersplanetblog.com/wp-content/uploads/2016/03/TheSiam_Bangkok_Thailand-26.jpg?resize=800%2C1200 https://i.pinimg.com/originals/77/6d/f3/776df3223ddf1f4209a36cac54ee7842.jpg
Tropical exploration https://thehungryjpeg.com/img/products/a2345e3231295194e50fe77d280cd84c5e7475d9.jpg STAY BOUTIQUE INSTA https://image.freepik.com/free-vector/watercolour-splatter-in-rainbow-colours_1048-6320.jpg https://i.pinimg.com/originals/21/48/8a/21488ac459c3b79df3f4e20d71a89fe3.jpg SHAY MITCHELL INSTAGRAM Site http://www.nordiccorner.com/wp-content/uploads/2016/02/Manhattan-Map-Poster.jpg https://photos.smugmug.com/Photography/NYC-in-Black-and-White/i-QrW4R9F/4/56eafa8a/XL/Timeless%20-%20The%20 Empire%20State%20Building%20and%20the%20New%20York%20City%20Skyline-XL.jpg https://holidayinnmanhattanview.files.wordpress.com/2013/06/new-york-cabs.jpg Programming
CASE STUDY 1 http://cdn.swd66.com/638525/header.gif https://images.trvl-media.com/hotels/9000000/8040000/8032600/8032575/8032575_55_z.jpg https://media-cdn.tripadvisor.com/media/photo-s/05/5e/4a/48/koh-munnork-private-island.jpg
Case study 2 http://vtour.vpano360.com/chuchaiburi/images/welcome/mainlogo_1.png https://lh3.googleusercontent.com/-Cm4u9w0ANG8/Vk1BZXeM35I/AAAAAAAAADY/2StaQcvOQyo/w2048-h1152/Chuchaiburi_ Cover2.jpg https://s-ec.bstatic.com/images/hotel/max1024x768/687/68795064.jpg
https://i.pinimg.com/originals/1b/4d/a4/1b4da41c4877e36e5669153dae1dfc75.jpg https://i.pinimg.com/originals/89/33/87/893387aab7e47d652e9231beae6b5d36.jpg Conclusion https://static.pexels.com/photos/450597/pexels-photo-450597.jpeg https://cdn.europosters.eu/image/1300/35592.jpg https://i.pinimg.com/originals/a5/35/b9/a535b9c9bee69e80cbc44bdc609b86e1.jpg https://data.whicdn.com/images/56577123/original.jpg
Case study 3 http://loasisfloraldesign.com/wedding-and-floral-design/wp-content/uploads/2016/01/client-soho-house.png https://www.sohohouseny.com/system/files/062017/59459748f7c88b99e0000029/xlarge/170512_004.jpg?1497733151 https://www.sohohouseny.com/system/files/062016/575eee25f7c88b527e000121/xlarge/Copyright_SohoHouseNY_15.jpg?1497736238 https://www.sohohouseny.com/system/files/072017/59711ff7f7c88b20d60001c3/xlarge/Soho-House-New-Rooms2494.jpg?1500587836 http://cdn-image.travelandleisure.com/sites/default/files/styles/1600x1000/public/1483024431/local-new-york-city-SOUND1216. jpg?itok=m4nahVsJ
http://ward8online.com/wp-content/uploads/drawing-tutorial-added-dawn-november_134476-670x400.jpg http://cdn.newsapi.com.au/image/v1/94a8ed2eaaa6108c2bc4e84a72d7caad?width=650 http://www.traveldailynews.asia/uploads/images/Hotel-reception-bell111.jpg http://paiphuket.com/wp-content/uploads/photo-gallery/Little%20nyonya/little%20nyonya%20hotel%20phuket.jpg Case study 4 http://www.exploresimply.com/wp-content/uploads/2016/04/riad-yasmine-marrakech-piscine-patio-vue.jpg https://www.be-marrakech.com/copy-of-contact https://www.venuereport.com/venue/riad-be-marrakech/
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