magazine
grandes construçþes media kit website newsletter
Version 07/2018
o v o N
Digital Media
Grandes Construções - Website
Responsive website 1250 px wide
Monthly statistics Single visitors: 21,000 Visits: 72,000 Visualizations: 162,000 Length of stay: 7 min
Engineering and design
Architecture
Infrastructure
Agenda Grandes Construções
Market
Readers’ Line of Business Constractors and Engineering Companies Design and Management Private Contractors and Businessmen Concessionaires of Public Services Public Organs (Federal, State and City) Construction Equipment Manufacturers Other
43% 17% 8% 14% 11% 5% 2%
Sustainability in construction
Reader’s positions Real estate market
Information technology Other
Geographic Distribution South 14.21% Southeast 61.20% North 4.11% Northeast 12.67% Center-West 7.81%
www.grandesconstrucoes.com.br
CEOs and Presidents
19.41%
Directors
33.13%
Managers
22.46%
Engineers
17.00%
Representatives of Legislative and Executive Powers (Federal, State and City) 6% Other
2%
Grandes Construções Website
Formats (pixels)
Extensible rectangular
Extensible vertical
>
>
Extensible external
> 1250x70
1250x600
340x660
180x800
>
> 900x800
340x400
300x800
>
Extensible Top
> 800x800
340x300
300x320
800x640
340x200
*Only visible on monitors larger than 1250 px
Horizontal Top
1250x250
340x100
Horizontal
1250x250
340x100
Double Square
300x450
340x100
TECHNICAL SPECIFICATIONS
Square
300x215
EXTERNAL ADTAGS
• Dimensions: check the dimensions indicated in each format;
Recommendations
• Type of file: Html / jpg / png / gif;
• All links have to be in https://;
• Resolution: 72 DPI (pixels per inch);
• Avoid clicktags or tracking inserted in files created with Google Webdesign;
• Color pattern: RGB;
• Send tracking-codes separately (txt) to the publishing house;
• Total weight: according to the artwork, consider readers with 3G connections. Better if up to 40kb;
• In case of external html, files have to be sent with no margins and no paddings;
• Animation, if available: Maximum time - 15s. Files related to the campaign have to be sent compressed (zipped) for publication, with their sources and other materials that may be necessary. Materials related to extensible banners have to be sent in three sizes: closed, extended and reduced for smartphones, according to the sizes in pixels indicated beside. Banners of fixed format have to be sent in two sizes.
Request a quotation
• Check if the files served by external tag match the specifications of the Publisher in terms of functionality, weight, actions and sizes; • All tags have to be sent separately from the file and shall not be embedded into them, allowing the publisher to count clicks this way.
Grandes Construçþes Website
Clicks and gadgets Statistics Monthly statistics for clicks on banners
Extensible external
Extensible Top
Extensible rectangular
Extensible vertical
Double Square
Horizontal
Monthly percentage for clicks on banners
Square Horizontal
Extensible external
Extensible Top Double Square Extensible rectangular Extensible vertical
Daily statistics for clicks on banners
Square
Extensible external
Extensible Top
Extensible rectangular
Extensible vertical
Double Square
Clicks / gadgets
Horizontal
Square
NEW
Digital Media
Grandes Construções Newsletter
Responsive website 600 px wide
Mailing
Technical and relevant information within hand’s reach
Quantity of records
97,000
Statístics, edition Visualizations
9.5 % Clicks
Readers’ Line of Business Contractors and Engineering Companies Design and Management Private Contractors and Businessmen Concessionaires of Public Services Public Organs (Federal, State and City) Construction Equipment Manufacturers Other
43% 17% 8% 100
14% 11% 5% 2%
400
3.2%
Reader´s positions
Geographic Distribution South 14.21% Southeast 61.20% North 4.11% Northeast 12.67% Center - West 7.81%
CEOs and Presidents 19.41% Directors 33.13% Managers 22.46% Engineers 17.00% Representatives of Legislative and Executive Powers (Federal, State and City) 6% Other 2%
200
300
Grandes Construções Newsletter
Formats (pixels)
TECHNICAL SPECIFICATIONS • Dimensions: check the dimensions indicated in each format; • Type of file: Html / jpg / png / gif; • Resolution: 72 DPI (pixels per inch); • Color pattern: RGB;
600x400
Materials will be proportionally reduced to allow access for smartphones. Therefore, we recommend to create the campaign considering already the reduced size to not harm the reading.
• Total weight: according to the artwork, consider readers with 3G connections. Better if up to 40kb; • Animation, if available: Maximum time - 15s. Files related to the campaign have to be sent compressed (zipped) for publication, with their sources and other materials that may be necessary.
EXTERNAL ADTAGS Recommendations
• All links have to be in https://; • Avoid clicktags or tracking inserted in files created with Google Webdesign; • Send tracking-codes separately (txt) to the publishing house; • In case of external html, files have to be sent with no margins and no paddings;
600x300
• Check if the files served by external TAG match the specifications of the Publisher in terms of functionality, weight, actions and sizes; • All tags have to be sent separately from the file and shall not be embedded, allowing the publisher to count clicks this way.
600x200
600x100
Request a quotation
Sobratema - Associação Brasileira de Tecnologia para Construção e Mineração Av. Francisco Matarazzo, 404 - Cj 401 - Água Branca - CEP 05001-000 - São Paulo/SP Tel. 11 3662-4159 / 11 3181-8610 sobratema@sobratema.org.br