M&T
manutenção & tecnologia
magazine
media kit printed edition website newsletter
Version 07/2018
o v o N
Printed and Digital Media
REVISTA M&T - MANUTENÇÃO & TECNOLOGIA
M&T Magazine + FLIP Version Technical features Format: 21x28 cm closed
M&T Manutenção & Tecnologia Magazine
Cover paper: Couché 180g
is specialized in technical information that
Inside page paper: 80g
interest to equipment users, buyers, rental
Circulation: 13,000 copies
N º 2 1 8 - N O V E M B R O - 2 0 1 7 - W W W . R E V I S T A M T. C O M . B R
companies, manufacturers and service Reader’s Line of Business
It has been printed since 1989, with
Construction and Engineering 41%
circulation of 13 thousand copies per edition.
Mining 12%
MINERAÇÃO - PORTE ELEVA PRODUÇÃO DE AREIA
renders in Brazil and Latin America.
Equipment dealers and rental 23% companies Manufacturers 8%
11 editions per year, printed, distributed and audited!
Service renders
9%
Parts and Components
5%
Other
2%
M&T Magazine is the sole Brazilian
CEOs and Presidents 12%
publication with specialized content
Directors 21%
in technology and innovation, focused on construction and mining equipment.
Nº 218 - NOVEMBRO - 2017
Reader’s positions
MINERAÇÃO PORTE ELEVA PRODUÇÃO DE AREIA
Co-owners 14,80% Managers 26,80%
DISPONÍVEL PARA DOWNLOAD
Geographic Distribution
Engineers 22,40% Other 3%
Average readers per copy
3,8
South
14.42%
Southeast
67.02%
North
2.81%
Northeast
9.74%
Center - West
6.01%
Revista M&T
Advertising formats (cm)
Double page 42x28
Full page 21x28
Half page 21x14 (H)
Half page 10,5x28 (V)
WARNING
Advertising in determined places, special formats and graphic ads such as belts, inserts and differentiated finishing will be budgeted upon request.
2/3 page 14x28 (V)
1/3 page 21x9 (H)
FLIP VersION
1/3 page 7x28 (V)
1/4 page 21x7 (H)
1/4 page 9x12
New
The FLIP version is the digital presentation of the printed version of the magazine, friendly with all Internet platforms and with possible interaction with the reader. All ads of the printed version are included as a courtesy in the FLIP version. Ask our commercial conditions to explore at maximum interaction features such as: links for videos, photo galleries, redirecting to websites or shortcuts to send e-mails.
TECHNICAL SPECIFICATIONS • Dimensions: check the dimensions indicated in each format. Closed files and files with embedded fonts, when necessary; • Type of file: PDF-x, tiff, jpg; • Resolution: 300 DPI; • Color pattern: CMYK; • Total weight: No restrictions.
NOTES
Materials have to be sent a week before the printing date to check its quality and compliance. Files referred to a campaign have to be sent compressed (zipped) for publication.
Request a quotation
NEW
Digital Media
M&T Magazine Website
Responsive website 1250 px wide
Monthly statistics Single visitors: 16,000 Visits: 38,000 Visualizations: 54,000
Equipment
Length of stay: 6 min Fleet management
Readers’ Line of Business Construction and Engineering 41% Mining 12% Equipment dealers and rental companies 23% Manufacturers 8%
Maintenance
Service renders
9%
Parts and Components
5%
Other 2%
Market
Agenda of M&T Magazine Technology
Sustainability
Geographic Distribution South 14.42% Southeast 67.02% North 2.81% Northeast 9.74% Center - West 6.01%
www.revistamt.com.br
CEOs and Presidents
12%
Directors
21%
Co-owners
14.80%
Managers
26.80%
Engineers
22.40%
Other
Qualification Other
Reader’s positions
3%
M&T Magazine Website
Formats (in pixels)
Extensible rectangular
Extensible vertical
>
>
Extensible external*
> 1250x70
1250x600
340x660
180x800
>
> 900x800
340x400
300x800
>
Extensible Top
> 800x800
340x300
300x320
800x640
340x200
*Only visible on monitors larger than 1250 px
Horizontal Top
1250x250
340x100
Horizontal
1250x250
340x100
Double Square
300x450
340x100
TECHNICAL SPECIFICATIONS
Square
300x215
EXTERNAL ADTAGS
• Dimensions: check the dimensions indicated in each format;
Recommendations
• Type of file - Html / jpg / png / gif;
• All links have to be in https://;
• Resolution: 72 DPI (pixels per inch);
• Avoid clicktags or tracking inserted in files created with Google Webdesign;
• Color pattern: RGB;
• Send tracking-codes separately (txt) to the publishing house;
• Total weight: according to the artwork, consider readers with 3G connections. Better if up to 40kb;
• In case of external html, files have to be sent with no margins and no paddings;
• Animation, if available: Maximum time - 15s.
• Check if the files served by external tag match the specifications of the Publisher in terms of functionality, weight, actions and sizes;
Files related to the campaign have to be sent compressed (zipped) for publication, with their sources and other materials that may be necessary.
• All tags have to be sent separately from the file and shall not be embedded into them, allowing the publisher to count clicks this way.
Materials related to extensible banners have to be sent in three sizes: closed, extended and reduced for smartphones, according to the sizes in pixels indicated beside. Banners of fixed format have to be sent in two sizes.
Request a quotation
M&T Magazine Website
Clicks and gadgets Statistics Monthly statistics for clicks on banners
Extensible external
Extensible Top
Extensible rectangular
Extensible vertical
Double Square
Horizontal
Monthly percentage for clicks on banners
Square Horizontal
Extensible external
Double Square
Extensible vertical
Extensible Top Extensible rectangular
Daily statistics for clicks on banners
Square
Extensible external
Extensible Top
Extensible rectangular
Extensible vertical
Double Square
Clicks / gadgets
Horizontal
Square
NEW
Digital Media
M&T Magazine Newsletter
Responsive website 600 px wide
Mailing
Technical and relevant information every week within hand’s reach
Quantity of records
Reader’s Line of Business
70.000
Construction and Engineering
Edition Statistics
Mining Equipment dealers and rental companies
Visualizations
Manufacturers
8%
Service renders
9%
Parts and Components
5%
Other
2%
11 % Clicks
3%
41% 12% 100
23%
400
200
Geographic Distribution South 14.42% Southeast 67.02% North 2.81% Northeast 9.74% Center - West 6.01%
Reader’s positions CEOs and Presidents Directors Co-owners Managers Engineers Other
12% 21% 14.80% 26.80% 22.40% 3%
300
M&T Magazine Newsletter
Formats (pixels)
TECHNICAL SPECIFICATIONS • Dimensions: check the dimensions indicated in each format; • Type of file: Html / jpg / png / gif; • Resolution: 72 DPI (pixels per inch); • Color pattern: RGB;
600x400
Materials will be proportionally reduced to allow access for smartphones. Therefore, we recommend to create the campaign considering already the reduced size to not harm the reading.
• Total weight: according to the artwork, consider readers with 3G connections. Better if up to 40kb; • Animation, if available: Maximum time - 15s. Files related to the campaign have to be sent compressed (zipped) for publication, with their sources and other materials that may be necessary.
EXTERNAL ADTAGS Recommendations
• All links have to be in https://; 600x300
• Avoid clicktags or tracking inserted in files created with Google Webdesign; • Send tracking-codes separately (txt) to the publishing house; • In case of external html, files have to be sent with no margins and no paddings; • Check if the files served by external tag match the specifications of the Publisher in terms of functionality, weight, actions and sizes; • All tags have to be sent separately from the file and shall not be embedded into them, allowing the publisher to count clicks this way.
600x200
600x100
Request a quotation
Sobratema - Associação Brasileira de Tecnologia para Construção e Mineração Av. Francisco Matarazzo, 404 - Cj 401 - Água Branca - CEP 05001-000 - São Paulo/SP Tel. 11 3662-4159 / 11 3181-8610 sobratema@sobratema.org.br