Fit For Purpose: Issue 2

Page 100

PERSI M MON HOM ES SPOTLIGHT ON ROGER DEVLIN AND PERSIMMON HOMES

A first step on the ladder WE SPEAK TO ROGER DEVLIN ABOUT GROWING UP IN THE NORTH WEST AND HOW PERSIMMON HOMES IS HELPING THE LEVELLING UP AGENDA BY GETTING PEOPLE ON THE PROPERT Y L ADDER.

Q

// You’re the Chairman of Persimmon Homes which is in the business of building communities, tell us a little bit about the community you grew up in?

A

// I grew up between

Blackburn and Bolton. I was probably a bit like the boy in short trousers in the Hovis ad making my way to school down the cobbled streets with flickering gas lights. I had a two hour commute each way by bus, train and bus to Manchester Grammar which was very much the Holy Grail educationally at the time, so I was very lucky. It was a gritty upbringing but good grounding for building and betting.

Q// What role do you feel companies like Persimmon should play in boosting opportunity and building back better through the Covid Recovery?

100

A// I believe we have a crucial role and that’s why we have been changing what we do to make an even greater contribution. We are already a major employer of course. We have also been trying to open up the routes into employment – which is one reason we are so pleased to sign the Social Mobility Pledge – and also pathways for colleagues to progress through the company. We are the first housebuilder to be accredited as a NVQ assessment centre and have 13 per cent of colleagues currently on a formal training programme, for example. I am also delighted we are seeking Living Wage Foundation accreditation. Q// Purpose-led business and the ESG agenda has really come to the fore recently. What does this mean for you and Persimmon? A// Dean Finch, our new CEO, spoke of Persimmon being a responsible business at our recent full year results. We have made important progress – for example, in customer service and training – and new commitments – for example, the Social Mobility Pledge and the Living Wage – that demonstrate this. Perhaps our most significant recent commitment is environmental. We have signed up to science-based targets in-line with the


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Articles inside

ONE YEAR ON

4min
pages 132-136

UNLOCKING TALENT

5min
pages 130-131

CAREER IN FOCUS

2min
pages 128-129

BREAKING THE MOULD

8min
pages 124-127

A MOVE TO NET ZERO

5min
pages 122-123

BUILDING HEALTHIER LIVES

5min
pages 116-119

MAKE YOU PLEDGE

3min
pages 120-121

LOCAL GOVERNMENT

3min
pages 114-115

BREAKING DOWN THE BUDGET

16min
pages 106-113

BRADFORD'S BLUEPRINT FOR SUCCESS

4min
pages 104-105

LEVELLING UP HEALTH INEQUALITIES

3min
pages 102-103

MEASURING SUCCESS

3min
pages 96-99

A FIRST STEP ON THE LADDER

3min
pages 100-101

OPINION

3min
pages 92-95

LEVELLING UP LAW

2min
pages 86-87

THE PURPOSE INDEX

2min
pages 90-91

A FORCE FOR GOOD

4min
pages 88-89

BUSINESS MUST DEMONSTRATE ACTION

4min
pages 82-85

IN THE HOT SEAT

6min
pages 80-81

PATHWAY FOR PROGRESSION

5min
pages 68-69

ACCESS TO EDUCATION

8min
pages 74-77

PURPOSE PIPELINE

2min
pages 78-79

MAKE HAPPEN

5min
pages 70-73

A FORCE FOR GOOD

3min
pages 66-67

OPPORTUNITY ACCESS

5min
pages 62-65

FROM PURPOSE-DRIVEN TO PURPOSE-LED

6min
pages 56-60

CAPITAL GAINS AND GLOBAL IMPACT

6min
pages 48-50

ADECCO GROUP: CASE STUDY

0
page 61

BUILDING BRIDGES

4min
pages 52-53

ART TO ACADEMIA

5min
pages 54-55

STRENGTH IN NUMBERS

4min
pages 44-45

UNIVERSITY OF LINCOLN: CASE STUDY

2min
page 51

PURPOSE AND OPPORTUNITY

3min
pages 46-47
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