HOW TO IMPROVE YOUR
MOBILE E-COMMERCE
CONVERSIONS IN
2020
INTRODUCTION For the past few years, the number of mobile internet users has increased. Nearly 50% of internet penetration is coming from mobile devices. The development in the smartphone industry has replaced the end-user experience of a smartphone. Accessing the internet on a smartphone has got more comfortable and efficient than ever. Then also, majority e-commerce conversions are coming from desktop. The reason is, the majority of buyers use their smartphones for research purposes only. When it comes to the final conversion and order placement, they opt for desktop. The reason is, smartphones are not able to provide the functionality and flexibility of computers. Please go rhrough this document till the end. Here we have discussed a few of the best and proven tips that can surely help you increase your mobile e-commerce conversion in 2020.
INCREASE THE SPEED OF YOUR MOBILE WEBSITE The survey shows that 40% of mobile internet users abandon the cart if it is taking more than 3 seconds to load. Even Google is also providing guidelines to increase your website speed. And the use of optimized images can increase your website speed too.
EASY & MOBILE RESPONSIVE WEB DESIGN The mobile responsive web design is also a key to increase mobile conversion. Website pages should optimize for different screen sizes of mobile, desktop, and tablets. All the the important pages on the website should be easily accessible from all the corners of your website.
REDUCE CART ABANDONMENT RATE 60% of buyers leave the cart due to too high extra charges. If possible, try to keep the extra charges lower. And the checkout process should be easy. For any unnecessary reason, the buyer should not be distracted from completing the final step of conversion.
SMS & PUSH NOTIFICATION The SMS have a highest response rate. And with push notification, you can let users know your latest offers & discounts by using the functionality of push notification. Leverage both of this functionality to the fullest & get the most conversions from mobile.
THE USE OF ATTRACTIVE IMAGES & VIDEO Attractive product images and videos are the main aspects of attracting buyers. humans tend to get attracted to the photos and videos of happy human faces. Use them on your website & social media handles. The use of product videos can attract more engagement too!
THE EASY PRODUCT SEARCH OPTION If a person searches a keyword for any product, he/she should get the whole list of related products in a single search. Implement the functionalities such as autocorrect and spell-check. When a user is typing, provide multiple suggestions as per the keyword they are typing.
ABOUT US Now let's talk about a bit ourselves. The Softpulse Infotech is an organization associated with all the e-commerce industry for the past 8+ years. We have designed and developed 800+ attractive Shopify e-commerce stores. As, Shopify experts we can cater to all your needs related to Shopify. And with our experienced team, we are keen to deliver the best e-commerce experience to our clients. If you have any such requirements, do not hesitate to get in touch with our experts!!!
CONTACT US
Address:
Branch Office:
Head office: B-403, Diamond World, Kohinoor Rd, Khodiyar Nagar, Surat, Gujarat (India) 395006
Toronto, Ontario, Canada Phone: +1 (365)8894534 biz@softpulseinfotech.com
Phone: +91-909-927-2837 Email: info@softpulseinfotech.com
Windsor, Ontario, Canada Phone: +1 (905)537-0493 biz@softpulseinfotech.com