Media Kit
Photos by L. Algee
Editorial Mission Soccer St. Louis Magazine brings the exciting world of soccer to the St. Louis metropolitan area. People who live in and around St. Louis participate in soccer on a variety of levels. Soccer St. Louis brings recognition to the accomplishments of the local soccer community. We help those at all levels experience and enjoy all that this great soccer city has to offer. We are your number one stop for information on soccer in St. Louis and surrounding area.
Editorial Objectives – Support the city in its efforts to acquire and maintain a professional soccer franchise(s) – Promote soccer events in the St. Louis area. Youth – Professional. – Educate the community on the physical and social benefits of participation in the sport – Encourage those who support the participants in the sport of soccer. – Contribute to the development of young journalists by providing an opportunity to publish their work. – Help those interested in being a part of the world’s most popular sport. Visit our online site at www.soccerstlmag.com Contact us by Phone: (314) 229 -2982 or E-mail: ads@soccerstlmag.com
Fan Support Target Market
Soccer St. Louis is dedicated to covering the entire St. Louis soccer scene; Including St. Louis City, St. Louis County and the neighboring municipalities that have a major impact on the soccer community. It is our mission to promote and empower the St. Louis community by providing exceptional coverage of all aspects of soccer. To once again SHOW the world that St. Louis is the Soccer Capital of the United States.
Young Writers Program Soccer St. Louis Magazine is partnering with local schools to increase student interest in journalism and the creative writing process. We provide young journalist an opportunity to have their work published. To inspire a new generation of writers to artistically and accurately report on the world around them.
Photos by L. Algee
Visit our online site at www.soccerstlmag.com Contact us by Phone: (314) 229 -2982 or E-mail: ads@soccerstlmag.com
Starting Line-up Monthly Features
•Player Profiles and College Prospects •Club Profiles •College Profiles •High School Profiles •Local Camps and Leagues •Future Stars (Pee Wee Talent K-8) •Tips from and for Soccer Mom's •Training Tips •Professional Soccer •Soccer Equipment Advertising •Player/Team Personal Ads
Soccer St. Louis is packed full of everything parents, players, and coaches need to know to get the most out of this great soccer community. The magazine will feature profiles on local players, coaches, clubs, tournaments, camps and leagues as well as scouting reports on up and coming stars. It will also feature local school teams and conferences, in addition to coaching tips from area coaches. A soccer personals section will be included for players looking for teams and teams looking for players. There will even be a special section for that most important person...the "Soccer Mom" - Sorry Dads, we know who really calls the shots.
Visit our online site at www.soccerstlmag.com Contact us by Phone: (314) 229 -2982 or E-mail: ads@soccerstlmag.com
Advertising US Population is becoming more and more ethnically diverse and soccer is the #1 sport in the country of origin for these Asian and Hispanic groups.
Source: U.S. Department of Commerce
Is a proud member of the
Ad Specs Specifications Material not in by due date subject to minimum 2% late charge. Finished Page Size SINGLE: 8.125 X 10.625 SPREAD: 16.25 X 10.625 Allow 1/8 (.125) inch on all sides for trimming/bleeds. All photos must be 300dpi or greater and in TIFF, EPS or PDF formats. All colors converted to CMYK.
Ad size (W X H in.)
TRIM
BLEED
Full Page
7.375 X 9.875
8.375 X 10.875
½ Page
7.375 X 5.063
8.375 X 5.563
2/3 (V) Page
5.000 X 9.875
5.916 X 10.875
1/3 (V) Page
2.625 X 9.875
2.958 X 10.875
¼ (H) Page
7.375 X 2.656
8.375 X 2.906
¼ (V) Page
3.750 X 5.000
Personals
Text only: 10pt: 225 Character max: 9 line max
FULL PAGE (TRIM)
All ads must be sent in print ready PDF format.
2/3 PAGE
1/3
¼ PAGE VERT.
PAGE
½ PAGE ¼ HORZ.
Personals accepted as MS WORD documents. Publisher cannot accept responsibility for errors and omissions of pertinent information in your ad. Publisher reserves the right to reject advertising considered unacceptable.
FULL PAGE BLEED
2/3 PAGE BLEED
1/3 PAGE BLEED
½ PAGE BLEED
¼ HORZ. BLEED
FULL PAGE (TRIM)
FULL PAGE BLEED
Full page
½
½ PAGE
½ page
PAGE
BLEED
A variety of options to fit your needs.
¼ page
Website Banner Ad
1/4
Linkable to your site ¼ HORZ.
Why advertise in magazines? Magazines are the medium that “Influential Americans”—the one in nine consumers who control the levers of change—turn to the most for making purchase decisions and recommendations. More than half of readers took action or had a more favorable opinion about the advertiser in response to magazine ads, according to Affinity Research. Numerous studies prove that magazine advertising drives web visits and searches more than other media. News research has shown that magazines are an important contributor to increased sales and improved ROI for the investor Magazines significantly enhance ROI and deliver it efficiently. Magazine Handbook; Magazine Publishers of America, 2007/2008
¼ HORZ. BLEED
2008 Rate Card Payment due upon receipt of invoice. 25% of total balance due, remainder due in 30 days. Bills unpaid beyond 30 days are subject to a service charge of 2% per month. Rates listed are per ad/issue with the exception of section sponsorships.
AD SIZE back cover inside cover full** 1/2 page 1/4 page
** 2 page spread = cost + 5% Rates are subject to change without notice
Sponsorship
Contact Information Director of Marketing & Sales 12737 Saddlemaker Court Maryland Heights, MO 63043 Phone: (314) 229-2982 FAX: (314) 514-9281 Email: ads@soccerstlmag.com
$ $ $ $ $
RATES (per issue) 1X 3X 4X 4,230 $ 4,100 $ 4,000 $ 3,430 $ 3,300 $ 3,200 $ 3,280 $ 3,150 $ 3,050 $ 1,855 $ 1,725 $ 1,625 $ 1,380 $ 1,250 $ 1,150 $
$ 13,000 $ $ 11,000 $ $ 20,000 Section Sponsorship 1x annual cost per section
12,000 $ 38,500 $
11,500 $ 51,500 $
5X 3,900 3,100 2,950 1,525 1,050
6X $ $ $ $ $
3,800 3,000 2,850 1,425 950
11,250 $ 64,500 $
11,000 77,500
Publication Dates Issue
Release date
Art/Pmt due
Dec/Jan
Dec
Nov
Feb/Mar
Feb
Jan
April/May
April
March
June/July
June
May
Aug/Sept
Aug
July
Oct/Nov
Oct
Sept
Contact us by Phone: (314) 229 -2982 or E-mail: ads@soccerstlmag.com With your contact and billing information to receive your contract for your advertising request.
Section Sponsorships Includes: 1 full page ad adjacent to sponsored section, linkable web ad on SSLM site section. Recognition on each page of section. Recognition on Sponsorship index page (print and web). Annual cost $20,000
Full Sponsorships
Sections Young Writers
Includes: 1 inside cover, 1/2 page ad, bottom margin ad (logo*) on all other pages in every issue sponsored. Linkable web ad on SSLM site. Official recognition on Masthead page and Sponsorship index page (print and web). Inclusion in collateral marketing and events. Est. Annual Cost: $ 66,000
Soccer Moms United Fitness Forum Coach’s Clipboard The Club House College Connection STL Area Spotlight
*Does not include inside covers, back cover or full page ads from other advertisers. Contact us by Phone: (314) 229 -2982 or E-mail: ads@soccerstlmag.com With your contact and billing information to receive your contract for your advertising request.
Visit our online site at www.soccerstlmag.com Contact us by Phone: (314) 229 -2982 or E-mail: ads@soccerstlmag.com
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SUMMER ‘08