Hello Tyla,
Sorry to hear that with the name change and organizational shift in operations employees were not provided the sufficient resources to achieve goal expectations right out the gate.
While leadership may have had the best intentions, you make some crucial points in your argument that if you had the opportunity to lead the change, it would be executed in a systematic and organized manner that did not alienate the staff, nor stray too far from standards customers knew.
Change is never easy but it definitely is not made any better by implementing changes in such a way that procedures become unfamiliar to staff and the byproduct is they are unable to effectively communicate benefits to customers. There are processes and vehicles with which your organization could have lead change.
One such method is that of Lewin’s Change Model,
https://www.solvedcollegepapers.com/product/mba-521-mba521-mba-521-58
https://www.solvedcollegepapers.com/product/mba-512-mba512-mba-512-vf
