Programma seminari in Inglese

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O C T O B E R - D E C E M B E R T W O T H O U S A N D N I N E



Technology Transfer is a company specialized in training and in particular in the Information Technology area.

TECHNOLOGY TRANSFER: TO INVEST IN KNOW-HOW

We always believed that training, if aimed at the optimum use of technology to obtain a competitive advantage in Business, is a key strategic element and due to this reason we have been engaged since 1986 in the spreading of the IT culture both in Italy and Europe at the highest level. Since the beginning we have been convinced that to become an international reference point in the know-how spreading in this sector some fundamental requirements are to be met: • the adeguate detections of strategic subjects • the collaboration with the leading world renowned experts • the total independence from vendors During all these years we have been working with all the world experts who have influenced the IT industry: • Edgar Codd, the person who invented the relation model • Peter Chen, the person who invented empty-relationship model • James Martin, the so-called I.T. ‘guru’ • Ed Yourdon, considered one of the most influential software experts • Ralph Kimball, one of the most renowned world experts in the software area • Capers Jones, one of the world leading experts of software metrics • Larry Constantine, the ‘father’ of the structured design • Thomas Mc. Cabe, the software complexity ‘father’ • Chris Date, Database leading expert… …and many others Nowdays we are able to measure exactly the results obtained so far: infact during all these years more than 29,000 IT professionals from the main italian and european companies who have chosen our services for the quality, the reliability, and the seriousness they have always pursued.

OCTOBER-DECEMBER 2009

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Abn Amro Bank

Global Value Services

Accenture

Guccio Gucci

Alenia Aeronautica

Hellenic Bank

Alitalia

Hewlett Packard

Amdahl

Ibm

Banca d’Italia

Illy Caffè

Banca del Gottardo

Intesa Sanpaolo

Banca Nazionale del Lavoro

Kraft

Banco de Portugal

Kuwait Petroleum

Barilla

Mercedes Benz Italia

Bayer Healthcare

New York University

Benetton

Norwegian Telecom

British Aerospace

Pepsiamericas

Bull

Philip Morris Europe

B-Source Sa

Pirelli

Caixa General de Depositos

Polska Telefonia

Cap Gemini Ernst Young

Poste Italiane

Deusche Bank

Saudi Telecom

Eds

Siemens Informatica

Engineering

Societè des Bourses Francais

Eni

Sybase France

Ericsson

Swisscom Mobile

Esso

Telecom Italia

Euler Hermes Siac

Telefonica de Espana

European Commission

Unicredit

European Investment Bank

Union Bank of Estonia

Fao

Union Bank of Finland

Ferrari

United Nations

Generale de Banque

Vodafone Omnitel

Glaxosmithkline

Wind

SOME OF OUR CLIENTS

OCTOBER-DECEMBER 2009

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SCHEDULE October-December 2009

TITLE

SPEAKER

LOCATION

DATE

EURO

Max Dolgicer

Rome

October 7-9

1500

and Integration

Mike Ferguson

Rome

October 12-13

1200

Finance for IT Decision Makers

Michael Blackstaff

Rome

October 13-14

1200

Mike Ferguson

Rome

October 14-15

1200

Harry Chapman

Rome

October 15-16

1200

A Relational Approach to SQL

Chris Date

Rome

October 19-21

1500

The IT Project Portfolio

Ken Rau

Rome

October 22-23

1200

Mastering the Requirements Process

Suzanne Robertson

Rome

October 26-28

1500

Zach Wahl

Rome

October 26-27

1200

Ken van Wyk

Rome

October 28-30

1500

SOA: Architecture, Governance, Standards, and Technologies

Enterprise Service Oriented Architecture

Enterprise Data Governance and Master Data Management

IT Performance: Getting results with data, not intuition

How to Write Ccrrect SQL and Know It:

Unlocking the Path to Successful Knowledge Management

IDS/IPS: Intrusion Detection & Prevention in Depth

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OCTOBER-DECEMBER 2009


TITLE

SPEAKER

LOCATION

DATE

EURO

SCHEDULE October-December 2009

SECURE CODING: Building Secure Web Applications in Java/J2EE

Ken van Wyk

Rome

November 2-4

1500

The Corporate Strategy for IT

Chris Potts

Rome

November 5-6

1200

Performance Management

Mike Ferguson

Rome

November 9-10

1200

Designing for Usability

Jim Hobart

Rome

November 11-13 1500

Testing SOA

Randy Rice

Rome

November 16-17 1200

Advanced Software Testing

Randy Rice

Rome

November 18-20 1500

DW2.0

Derek Strauss

Rome

November 23-24 1200

SharePoint

Alan Pelz-Sharpe

Rome

November 25-26 1200

Managing Death-March Projects

Ed Yourdon

Rome

Nov 30-Dec 1

1200

ENTERPRISE 2.0 Conference 2009

Multispeaker

Rome

December 2-4

1600

Open Source Business Intelligence

Jos van Dongen

Rome

December 10-11 1200

Mike Rosen

Rome

December 14-16 1500

Right-Time Business Intelligence and

Enterprise Content Management and

Understanding Enterprise Architecture: Structure, Domains, Disciplines, Value

OCTOBER-DECEMBER 2009

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SOA Architecture, Governance, Standards and Technologies

SOA has rapidly seized the momentum and center stage because it is seen as the key for Enterprises to achieve Business agility, improved quality of service, lowered total cost of ownership and to align Business with technology. SOA represents a unique and rare opportunity to bring IT and Business together. However, this opportunity implies an evolution and often an organizational change, especially in the role of IT within the organization and in the way IT and Business work together. This seminar starts with examples of popular Business strategies, explains how SOA can enable them and foster a better alignment between Business requirements and IT deliverables. It gives you insight into the key organizational challenges that IT managers face with the adoption of SOA and how to master them through efficient governance. Next, the seminar discusses the key standards that one should consider when implementing services and it outlines the important aspects of Enterprise Architecture that have to be addressed in order to make SOA projects successful. This includes defining a loosely coupled architecture and proper separation into service layers, as well as a comparison of conventional Web Services based and RESTful architectures. The seminar then drills down into the major aspects of application architecture, for example how SOA enables new types of clients, the characteristics of orchestration, application, and infrastructure services, and it maps standards to the layers of the application architecture. Furthermore, the seminar will help you understand how SOA can be applied to integration initiatives within your company, in particular through Service Oriented Integration (SOI). In this context the concept of the Enterprise Service Bus (ESB) is introduced. The seminar concludes with an overview of today’s predominant platforms for building and deploying new Business applications (Java EE and .NET, as well as Open Source tools), examining these platforms in terms of their support for SOA. In particular, the delegates will: • Learn how SOA can facilitate the alignment of IT with your Business • Identify the challenges and benefits of developing an Enterprise Architecture • Define a roadmap for creating an application architecture that conforms with SOA Best Practices • Learn how IT culture has to change to successfully adopt the new style of architecture • Understand how Web Services and other standards can be used to implement a SOA • Discover the role of Java EE, .NET, and Open Source tools in a Service Oriented Architecture • Learn how Enterprise Service Buses (ESB) can enable and facilitate integration of applications within your Enterprise and across a B2B value chain • Understand the key elements of a Service Oriented Software Development Life Cycle

MAX DOLGICER

He is an internationally recognized expert, Technical Director and Principal at International System Group, (ISG) Inc., a leading consulting firm that specializes in design, development and integration of large-scale distributed applications using leading edge Middleware technologies. Mr. Dolgicer is a contributing editor for Application Development Trends magazine and recognized speaker, instructor and lecturer. Mr. Dolgicer has more than 28 years of management and technical experience in development and support of Business applications, software products and systems internals. Mr. Dolgicer’s academic background includes a Master in Computer Science from Technion, Israel Institute of Technology. Rome October 7-9, 2009

6

OCTOBER-DECEMBER 2009

Euro 1500

The attendance fee includes documentation, working lunch and coffee breaks


In today’s Business climate, many companies are trying to widen margins by reducing operational costs while at the same time becoming more Agile and Intelligent in Business operations. In addition they want to become more responsive to Business events and more flexible in their ability to quickly change in response to competitive pressures. To do this requires that companies improve the efficiency and automation of their Operational Business Processes through Enterprise Business Integration and on-demand Intelligence. Four levels of Integration are needed to create the Agile Process Centric Intelligent Business. These are User Interface Integration, Business Process Integration, Application Integration and on-demand Data Integration. This in-depth two-day seminar discusses the Business benefits that can be obtained from Business Integration and then focuses on the architecture options, the technologies and a methodology on how to integrate Business operations and also leverage Business Intelligence on-demand in operations to create the Intelligent Business. Attendees will learn how to justify the Business benefits of Enterprise Integration, create an Enterprise Architecture and then bring the architecture to life using common integration infrastructure technologies to join up Business operations. They will learn about the components of Business Integration including standardising integration interfaces using Web Services, using Metadata integration technologies to create a shared Business vocabulary, on-demand Data Integration using Enterprise Information Integration (EII) technologies, Business Process Management technologies, Business Activity Monitoring (BAM), ondemand Business Intelligence and Enterprise Portal technologies. In addition attendees will learn what technologies to use, how to select and how to integrate these products into an end-to-end integration technology framework based on integrated shared Metadata.

ENTERPRISE SERVICE ORIENTED ARCHITECTURE AND INTEGRATION

He is Managing Director of Intelligent Business Strategies Limited, a leading Information Technology analyst and consulting company. As an analyst and consultant he specializes in database systems, Business Intelligence, Enterprise Application Integration, Corporate and e-Business Portals, Customer Relationship Management and Supply Chain Intelligent Business solutions. With over 28 years of IT experience, Mr. Ferguson has consulted for dozens of companies, spoken at events all over the world and written numerous articles. Formerly he was a principal and co-founder of Codd and Date UK and a chief architect at NCR on the Teradata DBMS.

MIKE FERGUSON

Rome October 12-13, 2009

Euro 1200

The attendance fee includes documentation, working lunch and coffee breaks

OCTOBER-DECEMBER 2009

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FINANCE FOR IT DECISION MAKERS

Non-financial people often have to make or influence decisions about investing in IT. Embarking on an IT investment without being sure whether it has a sound financial basis, especially in turbulent times, is a bit like embarking on a voyage without a compass. The purpose of this practical seminar is to facilitate the making of financially sound decisions about IT. By the end of this Seminar you should be able to: • Construct an IT cost/benefit financial case from given data • Evaluate an IT cost/benefit case financially • Use various methods for financing IT • Explain various other IT-relevant aspects of finance • Interpret the Accounts of an organisation and explain how IT services, softwareand hardware are dealt with therein • Explain some key financial ratios and their relevance in an IT context • Understand those elements of financial jargon that are inescapable Special features • This seminar is probably unique in bringing together in one place the various aspects of finance relevant to IT • The instructor is a qualified accountant who has worked in the IT world for over thirty years • The seminar encapsulates his practical experience gained during those years • The teaching method is “learning by doing”; the course includes many practical exercises • Participants receive a copy of Michael Blackstaff’s latest book ‘Finance for IT Decision Makers’ 2nd Edition

MICHAEL BLACKSTAFF

He is a Fellow of the Institute of Chartered Accountants in England and Wales (ICAEW), and a Member of the British Computer Society. He has over thirty years’ finance, marketing and training experience of the Information Technology (IT) industry and its customers. For many years he was a financial marketing specialist with IBM United Kingdom Ltd, developing Business cases, selling leasing, teaching salespeople the finance of selling and advising customers on financing and accounting for IT. He has achieved recognition, in the UK and elsewhere, as a leading teacher of finance to decision makers, salespeople and other non-financial people. His courses and his books have won acclaim for the clarity and simplicity with which they present, in plain English, a subject often regarded as difficult. His published work includes several technical booklets published by the IT Faculty of the ICAEW, and the following books: “Finance for IT Decision Makers” 2nd Edition, published 2006 by the British Computer Society and “Business and Finance for IT People”, published 2001 by Springer Verlag. Rome October 13-14, 2009

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OCTOBER-DECEMBER 2009

Euro 1200

The attendance fee includes documentation, working lunch and coffee breaks


This seminar is designed to help companies formally define and manage their data. It explores the whole area of Enterprise Data Management including how to establish an Enterprise Data Architecture, Data Integration and Master Data Management technologies and opening up access to information by enabling Information As A Services (IAAS) that can be consumed by Portals, processes and applications.

ENTERPRISE DATA GOVERNANCE AND MASTER DATA MANAGEMENT

This class covers the following main points: • An introduction to Enterprise Data Management • Establishing a data architecture and competency centre for the Enterprise • Enterprise Metadata Management • Business data standardisation using a shared Business vocabulary • Metadata discovery, Metadata mapping and Metadata Integration • Generating data integration services from common Metadata • Integration of common Metadata with Data Modelling and Data Integration tools • Moving to Enterprise Data Quality and Data Quality Services • Enterprise Data Integration - EII, ETL, data synchronisation and data replication • The data integration technology marketplace • Unstructured Data Integration and Enterprise Content Management • Service Oriented on-demand integration of structured and unstructured data • Using Data Integration technologies for Event-Driven Data Integration, on-demand Data Federation, data migration, data consolidation, data synchronisation and Master Data Management • Master Data Management approaches – Registry approach vs Master Data Integration vs Enterprise MDM • MDM Technologies available in the marketplace • The Integration of MDM and Business Intelligence • Integration of MDM and operational processes • Leveraging Data Integration and MDM in a Service Oriented Architecture (SOA) • Sharing access to Master Data via Master Data Services • Master Data Event Management He is Managing Director of Intelligent Business Strategies Limited, a leading Information Technology analyst and consulting company. As an analyst and consultant he specializes in database systems, Business Intelligence, Enterprise Application Integration, Corporate and e-Business Portals, Customer Relationship Management and Supply Chain Intelligent Business solutions. With over 28 years of IT experience, Mr. Ferguson has consulted for dozens of companies, spoken at events all over the world and written numerous articles. Formerly he was a principal and co-founder of Codd and Date UK and a chief architect at NCR on the Teradata DBMS. Rome October 14-15, 2009

MIKE FERGUSON

Euro 1200

The attendance fee includes documentation, working lunch and coffee breaks

OCTOBER-DECEMBER 2009

9


IT PERFORMANCE Getting IT Results with Data, not Intuition

The success and growth of every IT organization is dependent upon how it uses its critical data to track performance and make decisions. The principal is based on the understanding that “you don’t get what you want, you get what you measure”. In spite of this, far too many IT departments are overwhelmed with measures and underwhelmed with the results from those measures. Why? Because IT organizations do not know the secrets of how to unlock the potential of Performance measurement. Performance measurement is not understood. This course clears up much of the confusion surrounding performance measurement for IT. It provides practical approaches and frameworks that provide insights and into your most critical Performance measurement questions. In particular you will learn: • The seven deadly sins of Performance measurement • Why the “right” IT Performance measures are critical for IT organizations to exceed • How to exploit the principles and concepts that underlie effective IT Performance measurement programs • How to differentiate effective IT Performance measures from ineffective or misleading measures • How the right use of IT Performance measures is a powerful change enabler • How to use IT Performance measures as the basis for implementing IT and corporate strategy • The subtle but important differences between types of IT Performance measures • When it is most appropriate to use each type of measure • The common pitfalls inherent in IT Performance measurement programs • What frameworks are appropriate for which situations to achieve break-through IT results • What an IT Balanced Scorecard is and how it can be instrumental to implement IT strategy • What an IT Dashboard is and when to use it to get results

HARRY CHAPMAN

He is a Principal with the Bay Area Consulting Group LLC headquartered in San Francisco, California. Mr. Chapman learned the importance of Performance measurement early in his career working for the legendary CEO of Intel Corporation, Andy Grove. One of Dr. Grove’s management principles was “If you measure it, it will improve”. Mr. Chapman is an expert in Performance measurement and the Balanced Scorecard. He was the consultant on a project at Wells Fargo that is a Harvard Business School Case Study used as part of Dr. Robert Kaplan’s course at the Harvard Business School. Mr. Chapman has over 30 years of experience across a broad set of disciplines including IT management, finance, operations and consulting. His mission is to make IT organizations more effective in achieving their strategic objectives by using proven Performance measurement-based tools and techniques correctly. Rome October 15-16, 2009

10

OCTOBER-DECEMBER 2009

Euro 1200

The attendance fee includes documentation, working lunch and coffee breaks


Chris Date is the world’s best known relational advocate. In this new seminar, he shows you how to write SQL code that’s logically correct; how to avoid various SQL traps and pitfalls; and, more generally, how to use SQL as if it were a true relational language.

HOW TO WRITE CORRECT SQL AND KNOW IT A Relational Approach to SQL

SQL is ubiquitous. But SQL is complicated, difficult, and error prone (much more so than SQL advocates would have you believe), and testing can never be exhaustive. So to have any hope of writing correct SQL, you must follow some discipline. What discipline? Answer: The discipline of using SQL relationally. But what does this mean? Isn’t SQL relational anyway? Well, of course SQL is the standard language for use with relational databases - but that doesn’t make it relational! The sad truth is, SQL departs from relational theory in all too many ways; duplicate rows and nulls provide two obvious examples, but they’re not the only ones. Thus, systems based on SQL give you rope to hang yourself, as it were. So if you don’t want to hang yourself, you need to understand relational theory (what it is and why); you need to know about SQL’s departures from that theory; and you need to know how to avoid the problems they can cause. In a word, you need to use SQL relationally. Then you can behave as if SQL truly were relational, and you can enjoy the benefits of working with what is, in effect, a truly relational system. Of course, a seminar like this wouldn’t be needed if everyone already used SQL relationally - but they don’t. On the contrary, there’s a huge amount of bad practice to be observed in current SQL usage. Such practice is even recommended in textbooks and other publications, by writers who really ought to know better; in fact, a review of the literature in this regard is a pretty dispiriting exercise. The relational model first saw the light of day in 1969 - yet here we are, almost 40 years later, and it still doesn’t seem to be very well understood by the database community at large. Partly for such reasons, this seminar uses the relational model itself as an organizing principle; it discusses various features of the model in depth, and shows in every case how best to use SQL to implement the feature in question. Note: Classroom exercises are an integral part of the seminar, and attendee discussion and interaction are encouraged. He is an independent author, lecturer, researcher, and consultant, specialized in relational database technology. He is best known for his book “An Introduction to Database Systems” (eighth edition, Addison-Wesley, 2004), which has sold some 780,000 copies and is used by several hundred colleges and universities worldwide. He is also the author of many other books on database management. Mr. Date was inducted into the Computing Industry Hall of Fame in 2004. He enjoys a reputation that is second to none for his ability to communicate complex technical subjects in a clear and understandable fashion. Rome October 19-21, 2009

CHRIS DATE

Euro 1500

The attendance fee includes documentation, working lunch and coffee breaks

OCTOBER-DECEMBER 2009

11


THE IT PROJECT PORTFOLIO Planning and Managing the Demand for New IT Services

What is to be done when the Business’s reach exceed its grasp, i.e. when the sum of identified IT opportunities, qualified projects, and existing system development efforts exceed the available IT resources required for their simultaneous pursuit? The best practice solution in this situation is the population, management and institutionalization of the Project Portfolio. The Seminar provides practical, proven methods, tools and techniques for rigorously and methodically evaluating and ranking proposed and existing initiatives and arranging them into a practical, consensus-based, time-phased Project Portfolio. Attendees learn how to evaluate projects in a consistent manner that allows for comparison, ranking and scheduling in a multiple-project environment. Evaluation criteria considered include: return on investment, technological risk, Business impact and need. Techniques and tools for evaluating projects against multiple criteria are explored, discussed and applied in practical exercises. Attendees learn important strategies for involving a broad cross-section of the organization in the process in order to achieve user consensus and management commitment to the resulting organization’s IT Project Portfolio. Methods for subsequently engineering projects into an IT long range project plan are described. Finally, attendees learn how to employ the same techniques used for initially evaluating and ranking projects to refresh and maintains the portfolio’s viability in perpetuity. The seminar features hands-on exercises where attendee results can be compared to the actual results developed by organizations that were faced with the planning dilemmas presented.

KEN RAU

He has over 20 years of experience as a consultant, practitioner and thought leader in the Information Technology field. Areas of expertise include information technology planning and strategy, performance measurement, risk assessment, organization design, and outsourcing. As a pioneer and world renown expert in IT planning and prioritization, he worked with Drs. Holland, Martin, Nolan and Norton where he helped developed many of the theories and concepts presented in the seminar. He has applied these concepts in over two dozen client situations including those presented as examples in the Case Studies featured in the seminar.

Rome October 22-23, 2009 12

OCTOBER-DECEMBER 2009

Euro 1200

The attendance fee includes documentation, working lunch and coffee breaks


People use software, but other people build that software. There’s the problem. Solving it means understanding the actual work of the Business users and what they need in order to do it. And then the resulting requirements need to be communicated to system builders, customers and suppliers. Requirements analysts need a process that provides a structure for organizing the requirements. However the requirements process needs to be flexible enough to suit each particular situation. This seminar teaches you that process. Since the first version of the Volere process and template was released, it has been adopted and adapted to improve the requirements of thousands of organizations all over the world. The Volere requirements specification template, links the functional, non-functional and constraint Business requirements to the requirements models and connects them to the design specification. This seminar has indispensable information for Business analysts, requirements engineers, systems mangers, project leaders, consultants, systems analysts and planners. This material applies to all stakeholders: users and customers will benefit from learning how to participate in this multi-disciplinary approach. It is for anybody who has a responsibility to deliver the right products-the ones that get used.

MASTERING THE REQUIREMENTS PROCESS

The seminar focuses on: • A process for gathering the correct requirements • Methods of eliciting requirements from all the stakeholders • Ways of knowing when your solution precisely matches what the user needs • The ability to write a complete and unambiguous requirements specification • Improved relationships between developers, customers and suppliers The delegates will also receive a copy of the book “Mastering the Requirements Process“ by Suzanne and James Robertson. She is a principal and founder of the Atlantic Systems Guild. Mrs. Robertson is co-author with James Robertson of: “Complete Systems Analysis: the Workbook, the Textbook, the Answers”, “Requirements-Led Project Management: discovering David’s Slingshot” and “Mastering the Requirements Process”. Current work includes research and consulting on stakeholders and all aspects of requirements. The product of this research is Volere, a complete requirements process and template for assessing requirements quality and for specifying requirements. In her consulting work Mrs. Robertson audits requirements specifications to identify costly errors and omissions early in the process, she also helps organisations to improve their requirements processes. She is editor of the Requirements column in IEEE Software magazine. Rome October 26-28, 2009

SUZANNE ROBERTSON

Euro 1500

The attendance fee includes documentation, working lunch and coffee breaks

OCTOBER-DECEMBER 2009

13


UNLOCKING THE PATH TO SUCCESSFUL KNOWLEDGE MANAGEMENT

Knowledge Management is a broad field that encompasses the full range of information capture, management, and presentation. The overall goal of Knowledge Management is to take the institutional knowledge of an organization and translate it into information that can be communicated, shared, and acted upon. If handled properly and managed effectively, Knowledge Management concepts will quickly translate to greater collaboration in the workplace, better management and retention of information, and measurable financial and resource return on investment. Historically, however, Knowledge Management projects have often failed due to poorly defined scope, dubious Business value, or impractical goals or ideas. This two-day seminar will focus on establishing a strong baseline and understanding for practical Knowledge Management. It will specify the latest concepts, present actual Business applications, and provide detailed examples of how organizations (both in the public and private sectors) are applying Knowledge Management principles and technology to address Business needs. It will also offer Best Practices and lessons learned for the effective implementation of these principles and software systems from the perspective of those who have implemented them time and time again. The seminar will cover the latest social computing concepts that organizations are beginning to leverage (including social networks, tagging, wikis, and blogs) and relate these Web 2.0 topics to core Business values and goals. It will also offer a deeper understanding of Information Management and collaborative software, including Portals, Enterprise Content Management, and Document Management systems. The seminar will approach these systems not from a technical perspective, but from a Business case perspective. Furthermore, the seminar will present the aligning concepts and principles, including System and Information Governance, Content Management, Content Migration and Cleanup, and Taxonomy and Metadata - all necessary components to effectively capture, manage, and present knowledge. The seminar will focus on the Enterprise view of all of these topics, seeking to develop a unified understanding of how they fit together, how they should be implemented within an organization, and the true Business value they can offer.

ZACH WAHL

He is a Senior Principal and Director of Knowledge Management and Social Computing at PPC. He is an expert and frequent speaker on the topics of Knowledge Management including Taxonomy Design, Knowledge Gathering, and System Governance. He focuses in the design and deployment of Information Management and Web 2.0 technologies and systems including Collaboration tools, wikis, and social tagging devices. In addition, Mr. Wahl has designed his own series of workshops on the topics of Portal Best Practices, Taxonomy Design, and eGovernance. Mr. Wahl has managed the deployment of over 70 portals in both the public and private sectors. He sits on the board of the Washington DC Knowledge Management Institute and is the Chairman of IIRUSA’s Enterprise Web, Portals, and Collaborative Technologies Conference. Rome October 26-27, 2009

14

OCTOBER-DECEMBER 2009

Euro 1200

The attendance fee includes documentation, working lunch and coffee breaks


Today’s Enterprise data processing environments are large, distributed, and highly complex. Monitoring and maintaining security in these heterogeneous data centers can be daunting and confusing. Further exacerbating the problem is that fact that security product vendors bombard IT managers with one “miracle product” after another, often resulting in security domains that are strained to effectively solve the problems they were intended to in the first place.

IDS/IPS Intrusion Detection and Prevention in Depth

In this class, we’ll take a product-neutral look at what technologies exist and what their real capabilities are. We’ll compare different types of Intrusion Detection Systems (IDS) as well as Intrusion Prevention Systems (IPS) to get a realistic appreciation of what we can expect of them in production environments. We’ll present a clear picture of just how they do what they do. We’ll see firsthand the sorts of attacks these products face and why some products are best suited for particular categories of attacks. And we’ll look at how IDS/IPS products can be integrated into a typical data center environment effectively. In summary, this course aims to: • Define clearly how IDS/IPS technologies and products work • Present a thorough description of the sorts of real world challenges one is likely to encounter when deploying IDS/IPS products • Look at IDS/IPS distributed architectures and how they work • Deliver a realistic view of typical Enterprise security attacks, how they work, and how they might (or might not) be detected by IDS/IPS technologies • Describe how IDS/IPS can be instrumental at providing essential input to an incident response program He is an internationally recognised information security expert and author of the O’Reilly and Associates books “Incident Response and Secure Coding”. Apart from providing consulting and training services through his company, KRvW Associates, LLC, Mr. Van Wyk currently holds numerous positions: as a monthly columnist for the online security portal, eSecurityPlanet and is a Visiting Scientist at Carnegie Mellon University’s Software Engineering Institute. is an IT Security practitioner with more than 20 years of experience in the academic, military and commercial sectors. He has held senior and executive technologist positions at Tekmark, Para-Protect, Science Applications International Corporation (SAIC), in addition to the U.S. Department of Defense and Carnegie Mellon and Lehigh Universities. Rome October 28-30, 2009

KENNETH VAN WYK

Euro 1500

The attendance fee includes documentation, working lunch and coffee breaks

OCTOBER-DECEMBER 2009

15


SECURE CODING Building Secure Web Applications in Java/J2EE

This course teaches the students how to develop secure Web applications in today’s complex internetworked environment. Students will receive a deep and thorough understanding of the most prevalent and dangerous security defects in today’s applications. Additionally, they will learn practical and actionable guidelines on how to remediate against these common defects in Java/J2EE and how to test for them in their own applications. This class starts with a description of the security problems faced by today’s software developer, as well as a detailed description of the Open Web Application Security Project’s (OWASP) “Top 10” security defects. These defects are studied in instructor-lead sessions as well as in hands-on lab exercises in which each student learns how to actually exploit the defects to “break into” a real Web application. (The labs are performed in safe test environments.) Remediation techniques and strategies are then studied for each defect. Practical guidelines on how to integrate secure development practices into the software development process are then presented and discussed.

KEN VAN WYK

He is an internationally recognized information security expert and author of the O’Reilly and Associates books, “Incident Response and Secure Coding”. In addition to providing consulting and training services through his company, KRvW Associates, LLC, he currently holds numerous positions: as a monthly columnist for on-line security Portal, eSecurityPlanet and a Visiting Scientist at Carnegie Mellon University’s Software Engineering Institute. Mr. van Wyk has 20+ years experience as an IT Security practitioner in the academic, military, and commercial sectors. Mr. van Wyk also served a two-year elected position as a member of the Steering Committee for the Forum of Incident Response and Security Teams (FIRST) organization. At the Software Engineering Institute of Carnegie Mellon University, Mr. van Wyk was one of the founders of the Computer Emergency Response Team (CERT®).

Rome November 2-4, 2009 16

OCTOBER-DECEMBER 2009

Euro 1500

The attendance fee includes documentation, working lunch and coffee breaks


Why a Corporate Strategy for IT – What’s in it for You? Developments in IT and the world economy have changed the paradigm for corporate IT people and the strategies they lead. Consumers and business managers are increasingly confident at exploiting technology in ways that they value. Meanwhile, executives remain determined to constrain IT spending, not always certain of what they get in return. The economic climate makes it even more important to understand the links between value creation and IT costs. The Corporate Strategy for IT harnesses the energy of Business-led strategies for exploiting IT, to create maximum total value. It also makes transparent the linkages between Business decisions and IT costs - often with some very surprising results.

THE CORPORATE STRATEGY FOR IT

What This Seminar Will Give You This seminar provides a proven framework for deeply integrating IT with corporate and Business strategies, exploring the impact on investments, operating costs, Enterprise Architecture, organisation, and sourcing. Taking a strategic business perspective of IT, the seminar reviews where the IT market currently stands. What does this mean for existing and new investments in IT, for IT organisations and the people they work with? Many delegates who have already attended this seminar find that it permanently changes their understanding of what Corporate Strategies for IT are all about. He is a corporate strategist who specialises in investing in change and exploiting IT, and a CIO futurist. He works with CIOs and their executive colleagues in industry-leading companies around the world, helping them formulate and execute their next-generation Corporate Strategy for IT. He has been called “a world-leading specialist in IT strategies” and “the world’s leading thinker on IT investments”. Mr. Potts has more than 20 years’ experience in corporate, Business and IT strategies, investing in change, Enterprise Architecture, hands-on Business Management and IT delivery. His hallmark techniques, including onepage strategies, investment culture diagnoses, inverted investment portfolios, ‘true’ Enterprise Architectures and expert IT customer operating models, have been used by companies around the world. He has published numerous articles on corporate strategies for IT, the CIO’s destiny, investment management, Enterprise Architecture, and Business value. He is also the author of the business novel “fruITion: Creating the Ultimate Corporate Strategy for Information Technology” (Technics Publications, USA, 2008). Rome November 5-6, 2009

CHRIS POTTS

Euro 1200

The attendance fee includes documentation, working lunch and coffee breaks

OCTOBER-DECEMBER 2009

17


RIGHT TIME BUSINESS INTELLIGENCE AND PERFORMANCE MANAGEMENT

This two-day seminar is intended for Business sponsors, Data Warehousing Managers, IT Architects who have built a Data Warehousing system and now need to exploit the Business Intelligence (BI) in every day Business operations. It provides a roadmap and methodology to creating the Real-Time Intelligent Enterprise by using new technologies to monitor Business events in Real-Time, automatically analyse data to produce actionable intelligence and trigger alerts, recommendations and actions as part of the Operational Business Processes. The seminar takes an in-depth look at the technologies that support BI integration and in particular the seminar looks at: • Automated Real-Time closed loop processing • Real-Time event driven data capture using XML messaging • On-demand analysis servers • Rules engines and live recommendations • BI Web Services • Guided analysis • Enterprise alerting • Dashboards and Scorecards • Integration of BI Web Services, reports, cubes, models, tools and analytic applications into Portals for personalised Information delivery • Integrating BI Web Services into Business Processes using Business Process Automation

MIKE FERGUSON

He is Managing Director of Intelligent Business Strategies Limited, a leading Information Technology analyst and consulting company. As an analyst and consultant he specializes in database systems, Business Intelligence, Enterprise Application Integration, Corporate and e-Business Portals, Customer Relationship Management and Supply Chain Intelligent Business solutions. With over 27 years of IT experience, Mr. Ferguson has consulted for dozens of companies, spoken at events all over the world and written numerous articles. Formerly he was a principal and co-founder of Codd and Date UK and a chief architect at NCR on the Teradata DBMS.

Rome November 9-10, 2009 18

OCTOBER-DECEMBER 2009

Euro 1200

The attendance fee includes documentation, working lunch and coffee breaks


Learn how to define user goals and Business needs while applying proven design techniques to ensure highly usable and successful applications. These are the same techniques being used successfully on real projects for many of our Global 2000 clients and large government organizations. Implementing a successful design process can mean the difference between success and failure in the coming years. Learn from the experts who have been delivering success in this field for over a decade! We will show you how to apply a proven process for identifying true user requirements, developing and validating conceptual models and creating designs that are highly usable. We back up our design recommendations with solid research performed in our digital usability lab and will provide you actual video of users in action to bring home to your design teams to further reinforce the seminar material. We will show you how to adopt a usercentric perspective and learn how customer-centered design can transform your organization.

DESIGNING FOR USABILITY Proven techniques for GUI Design Modeling, Web Accessibility, and Information Architecture

Attendees will learn how to: • To develop a detailed understanding of your users through task analysis, mental models and user profiles • To determine the best information architecture for your users • To proper layout and design techniques • To learn new design modeling techniques • To create and implement in-house Web standards • To plan and conduct and effective usability test • To implement net-database and e-Commerce designs • To design more successful applications • To validate and defend important design decisions He is an internationally recognized “User Interface Design” consultant based in California, USA. He specializes in the design and development of large-scale, high-volume Client/Server applications. He is an expert in GUI design for transaction processing systems and strategies for migration from character-based systems to GUI and Web-based technologies. Mr. Hobart has over 20 years of software development experience and over 10 years of GUI application design experience. Jim Hobart is President of Classic System Solutions Inc.

Rome November 11-13, 2009

JAMES HOBART

Euro 1500

The attendance fee includes documentation, working lunch and coffee breaks

OCTOBER-DECEMBER 2009

19


TESTING SOA

This course teaches the unique considerations for Testing Service-Oriented Architectures (SOAs). Service-Oriented Architectures are comprised of “loosely coupled software services to support the requirements of the Business processes and software users. In an SOA environment, resources on a network are made available as independent services that can be accessed without knowledge of their underlying platform implementation”. Because of the focus on support of the Business or organization, the emphasis in this course is placed on Business-Oriented black-box and graybox Testing, although other views of Testing are also covered, such as integration and interoperability Testing, security Testing and performance Testing. You will start by learning the basics of SOAs and then learn how to create a Testing strategy for your own SOA implementations. Then, you will learn effective processes and techniques for implementing detailed SOA tests. Since SOAs may be deployed in a variety of environments, this course does not assume a particular environment or tool set. However, the Testing techniques will address many of the most common types of SOA implementations and will show examples of some of the more popular SOA test tools. In particular the attendees will learn: • The basic issues and risks of Testing Service-Oriented Architectures • How to create a test strategy for your own Service-Oriented Architectures • Processes and techniques for SOA Testing in diverse environments, including Business process validation • The nature and purpose of SOA test tools • How to leverage SOA test tools in diverse environments • The process for performing security, perform and integration Testing in SOAs • How to build and manage a test environment that starts to simulate the operational environment

RANDY RICE

He is a leading author, speaker and consultant in the field of software Testing and software quality. Mr. Rice, a Certified Software Quality Analyst, Certified Software Tester, Certified Software Test Manager and an ASTQB Certified Tester – Foundation Level (CTFL), has worked with organizations worldwide to improve the quality of their information systems and optimize their Testing processes. Mr. Rice is a member of the American Software Testing Qualifications Board and has been published by the Journal of the Quality Assurance Institute, Crosstalk, Client/Server Computing, Powersoft Applications Developer and Enterprise Systems Journal. He is a regular speaker at international conferences on software Testing in North America and Europe, and is also publisher of The Software Quality Advisor. He is co-author with William E. Perry of the books: “Surviving the Top Ten Challenges of Software Testing” and “Testing Dirty Systems”. Mr. Rice served as Chair of the Quality Assurance Institute’s International Software Testing Conference and was a founding member of the Certified Software Test Engineer (CSTE) certification program. He also serves on the board of directors for the American Software Testing Qualifications Board (ASTQB). Rome November 16-17, 2009

20

OCTOBER-DECEMBER 2009

Euro 1200

The attendance fee includes documentation, working lunch and coffee breaks


This course is designed for software testers that want to go deeper than the basic concepts. Attendees will learn how to create an effective test strategy, how to design creative test cases, how to optimize test cases to get the most testing from the fewest number of cases and how to measure and report the results of testing. Attendees will leave this course with a solid foundation for testing in situations which are very diverse and dynamic. This course is centered around a common Case Study which builds throughout the course. Advanced Software Testing will help you reach the next level in your testing skills. You will emerge from this three-day session knowing how to plan and conduct tests in diverse and complex environments. This course will build on basic testing principles and introduce new methods to teach testers how to:

ADVANCED SOFTWARE TESTING

• Describe the major software development lifecycles and how testing fits into those methodologies • Develop a test strategy • Write a high-level test plan • Develop test scripts and test cases using a wide variety of techniques • Create decision tables • Get the most testing from the least number of test cases • Track and control test scripts and cases • Assess risk from the project, technical and Business perspectives • Describe which tools are the best to use in a particular test • Describe effective test tools available • Write meaningful test reports • Measure your testing efforts • Use the results from testing to improve the testing process and other processes He is a leading author, speaker and consultant in the field of software Testing and Software Quality. Mr. Rice, a Certified Software Quality Analyst, Certified Software Tester, Certified Software Test Manager and an ASTQB Certified Tester – Foundation Level (CTFL), has worked with organizations worldwide to improve the quality of their information systems and optimize their testing processes. Mr. Rice is a member of the American Software Testing Qualifications Board and has been published by the Journal of the Quality Assurance Institute, Crosstalk, Client/Server Computing, Powersoft Applications Developer and Enterprise Systems Journal. He is a regular speaker at international conferences on software testing in North America and Europe, and is also publisher of The Software Quality Advisor. He is co-author with William E. Perry of the books: “Surviving the Top Ten Challenges of Software Testing” and “Testing Dirty Systems”. Mr. Rice served as Chair of the Quality Assurance Institute’s International Software Testing Conference and was a founding member of the Certified Software Test Engineer (CSTE) certification program. He also serves on the board of directors for the American Software Testing Qualifications Board (ASTQB). Rome November 18-20 2009

RANDY RICE

Euro 1500

The attendance fee includes documentation, working lunch and coffee breaks

OCTOBER-DECEMBER 2009

21


DW 2.0 Next Generation of Data Warehousing

In the two decades that Data Warehousing has been around, there has been much change. Older technologies have matured, there is new technology, and organizations have accepted Business Intelligence as a standard part of the infrastructure. Today there are many different renditions of what a Data Warehouse is – an active Data Warehouse, a federated Data Warehouse, a star schema Data Warehouse and so forth. Unfortunately none of these types of a Data Warehouse are the same. There is no integrity in the definition of what a Data Warehouse is. In addition, 1st generation Data Warehouses have failed to take into account many important requirements that are now recognized as legitimate aspects of Data Warehousing. Now there is DW 2.0 which is the definition of Data Warehouse architecture for the future of Data Warehousing. This two day seminar describes what DW 2.0 is and addresses what Data Warehousing for the future will look like. The delegates will: • Describe what the architecture for the future of Data Warehousing looks like • Describe how Metadata fits into DW 2.0 • Describe the levels of data of DW 2.0 – interactive, integrated, near line, archival • Describe how unstructured data can be gathered and integrated into a Data Warehouse • Describe the flow of data from outside of DW 2.0, into DW 2.0 and out of DW 2.0, • Understand why Data Warehouses do not have to cost a huge amount of money, even when they contain a lot of data and have lots of users • Understand the fundamental transformation of data that takes place as data passes through ETL processing • Examine the role of new Data Warehouse technologies such as Talend, Dataupia, SeaTab, Kalido, and others • Understand the migration path from existing 1st generation Data Warehouses to DW 2.0 • Understand the issues of data base design in different parts of the DW 2.0 environment • Understand the issues of building a Data Warehouse on a fluid foundation that can be changed as Business requirements change

DEREK STRAUSS

Founder, CEO and a Principal Consultant of Gavroshe USA, Inc. He has over 25 years of IT industry experience, 16 years of which were in the Information Resource Management and Business Intelligence/Data Warehousing fields. Mr. Strauss established and managed numerous Enterprise programs and initiatives in the areas of Business Intelligence, Data Warehousing and Data Quality Improvement. Bill Inmon’s Corporate Information Factory and John Zachman’s Enterprise Architecture Framework have been the foundational cornerstones of his work. He is an active member of The Data Management Association and currently serves as VP of Programs for SW Ohio DAMA. He has lectured at MIT is on the Faculty of The Data Warehouse Institute. Mr. Strauss is a Specialist Workshop Facilitator for all levels (clerical to Board-level) of workshops. He has spoken at numerous local and international conferences on Data Warehousing issues, including seminars in Europe and Africa. He has also traveled and spoken with Bill Inmon, and is a co-author of Bill’s latest book “DW 2.0: The Architecture for the next generation of Data Warehousing”. Rome November 23-24, 2009

22

OCTOBER-DECEMBER 2009

Euro 1200

The attendance fee includes documentation, working lunch and coffee breaks


In this course we will provide a thorough introduction to and grounding in Enterprise Content Management technologies. Explain clearly how they work and why they will become of increasing importance to you and your organization, particularly in this age of financial restrictions. This will be a highly critical and supplier agnostic workshop, championing no particular vendor technology approach, but with critical insight into the strengths and limitations of all the leading systems. The database may not be the right place to manage documents and email – hence the plethora of ECM tools, including Microsoft SharePoint to manage, search and present on the market. Understanding how to extract maximum value from content and analytical data is essential in modern organizations. Hence we will look at how to manage and exploit maximum value from ‘unstructured data’/’content’ and look at how you can best marry this information with your current ‘structured data’ activities. We will spend time looking at the vendor marketplace and how this is has evolved from its roots in Document Management and workflow to involvement with the Business Intelligence and Data Management world – and explore where potential conflicts may arise. The course will remain strictly vendor neutral and will aim to give real world examples and methods. Overall this will be a highly practical course, suitable for both technical and more Business oriented attendees alike. With immense document volumes (many estimate in excess of 80% of corporate data is unstructured) coursing through organizations, traditional Data Management approaches cannot cope. This leaves critical Business knowledge untapped, unmanaged and idle Business effectiveness and competitive advantage.

ENTERPRISE CONTENT MANAGEMENT AND SHAREPOINT

What you will learn: • A thorough understanding of ECM Technologies • A foundation in which to structure potential ECM related projects • A focus on SharePoint as a ECM system, how it works, is structured and its limitations • Knowledge of key tools for change with ECM He is a Principal at CMS Watch, covering ECM technologies and practices. Prior to joining CMS Watch, Mr. Pelz-Sharpe was a strategist and led the ECM Consulting team at Wipro one of the world’s largest IT services firms headquartered in India. He spent years with Ovum, the largest industry analyst firm in Europe, serving 3 years as Vice President and Research Director for the North America region. Mr. Pelz-Sharpe brings with him over 18 years of experience in IT and Business Consulting. He is recognised as a world expert on Document, Content and Information Management issues, and he has published numerous papers and articles on the topic. He currently authors the ECM Suites report for CMS Watch (probably the most detailed and extensive report of its kind) and is regularly quoted and featured in the industry press. Mr. Pelz-Sharpe has appeared as an expert guest on the BBC, BBC World, ABC and CNN International. Rome November 25-26, 2009

ALAN PELZ-SHARPE

Euro 1200

The attendance fee includes documentation, working lunch and coffee breaks

OCTOBER-DECEMBER 2009

23


MANAGING DEATH-MARCH PROJECTS

Historically, all software projects have involved risk and pressure — but many of the projects in today’s chaotic Business environment involve such intense pressure that they require non-standard, radical management techniques. This seminar is a survival guide for managers and project team members who are about to embark upon a “mission impossible” effort. The seminar is not about the things we would all like to do, to “do it right” and it is not a conventional sermon about the benefits of rapid prototyping and iterative development life-cycles. While we all believe in rigorous software methodologies and the “Boy Scout” virtues that lead to high levels of software quality and easily maintainable systems, they can be counter-productive and even fatal in high-pressure “do-or-die” projects. Death-March Project Management is concerned with five key aspects of a project: politics, people, process, project-management, and tools. Death-March doesn’t pull any punches, and does not beat around the bush when it comes to hard-hitting advice. Don’t come to this seminar if you want to know what “nice” people do in “nice” projects; come instead if you’ve been thrown into a nasty, ugly project where everyone has come to the conclusion that the “standard way of doing Business” will lead to a guaranteed failure.

ED YOURDON

A veteran of the IT industry for nearly 45 years, Ed Yourdon has been deeply involved in the Internet revolution since it began in the mid-1990s; he has served on Boards of Directors and technical advisory boards for numerous hightech startup companies in the U.S. and India. He has been involved in Enterprise 2.0 since its beginnings in the 2002-2003 period, and he currently consults, lectures, and writes about various aspects of the new technologies. Mr. Yourdon will summarize the technologies, identify the strategic issues facing IT managers and senior executives today. He is an internationally-recognized computer consultant, as well as the author of more than two dozen books, including: “Byte Wars”, “Managing High-Intensity Internet Projects”, “Death March”,”Rise and Resurrection of the American Programmer”, and “Decline and Fall of the American Programmer”. His latest book, “Outsource: competing in the global productivity race”, discusses both current and future trends in offshore outsourcing, and provides practical strategies for individuals, small Businesses, and the nation to cope with this unstoppable tidal wave. According to the December 1999 issue of “Crosstalk: The Journal of Defense Software Engineering”, Ed Yourdon is one of the ten most influential men and women in the software field. In June 1997, he was inducted into the Computer Hall of Fame, along with such notables as Charles Babbage, Seymour Cray, James Martin, Grace Hopper, Gerald Weinberg, and Bill Gates. Rome November 30 December 1, 2009

24

OCTOBER-DECEMBER 2009

Euro 1200

The attendance fee includes documentation, working lunch and coffee breaks


The use Web technologies in Enterprise systems offers many benefits including faster development, reduced costs and improved usability. There are, however, a vast array of different Web-based solutions available to organizations and choosing the right ones and integrating them into the existing Enterprise environment can be a complex and daunting task. In today’s tough economic climate it is also important to select Web technologies that are both cost effective and fast and easy to implement.

ENTERPRISE 2.0 CONFERENCE Cost-Effective Web Solutions for the Enterprise

This Conference is designed to help attendees understand the importance and impact of using Web technologies in the Enterprise from both a Business and technology viewpoint. It focuses on how to choose and deploy Web technologies that provide a rapid return on investment and that are easy to implement and use. It also explains the Business benefits that can be obtained from these technologies, and uses real-world customer Case Studies to show how they can be integrated with existing Enterprise systems. Main Topics: • Knowledge Management 2009 • Putting Enterprise 2.0 to Work: Customer Case Studies • Database Systems for the Web • Social Computing Tools for Serious Business Purposes • Strategies for Designing a Composite Application Framework • Enterprise Mashups and Lightweight Data Integration • Ten Golden Rules for Designing an SOA • Web Development Approaches and Frameworks • Lessons Learned From 10 Years of RAD Races • A Guide to Cloud Computing • Using Web and Social Computing Data for Customer Marketing • The Extremes of Web Analytics: From Google to BAM

Mark Madsen, Rick van Der Lans, Zach Wahl, Colin White, Ed Yourdon

MULTISPEAKERS

The Chairman of the Conference will be Colin White.

Rome December, 2-4 2009

Euro 1600

The attendance fee includes documentation, working lunch and coffee breaks

OCTOBER-DECEMBER 2009

25


OPEN SOURCE BUSINESS INTELLIGENCE

Every day a growing number of organizations are attracted by the promise of Open Source software: low cost full featured solutions that will help drive down the total cost of ownership of an IT infrastructure. Software like Linux, OpenOffice, MySQL and Firefox are considered mainstream solutions nowadays and are being widely adopted. But how about solutions for Business Intelligence: are BI Suites like Pentaho or Jaspersoft already mature enough to compete with the established proprietary vendors? Can MySQL be used as an analytical or a Data Warehouse database and if not, which alternatives are available? This two day seminar not only gives you a complete overview of the Open Source BI market, but also shows how mature the various parts of the BI stack are and how they can best be applied in a new or existing BI infrastructure. What makes this seminar really unique is the large amount of live demo’s and Case Studies to help you getting started right away. Learning objectives: • A comprehensive overview of what Open Source BI is and whether it is a feasible alternative for your own BI challenges • How to select the right tools to build, expand or replace a BI stack • How the leading Open Source BI suites compare to the leading closed source alternatives like Business Objects, Cognos, Microsoft and Oracle • Where and how to start implementing OS BI solutions

JOS VAN DONGEN

He is one of Europe’s leading analysts, authors and speakers on Open Source BI developments. Mr. van Dongen has been involved in software development, Business Intelligence and Data Warehousing since 1991. Over the past years he has successfully implemented Business Intelligence solutions for a large variety of organisations, both profit and non-profit. He regularly covers new developments in BI and Data Warehousing for the Dutch Database Magazine. All articles covering Open Source BI have been recently revised and published in a book titled “Low cost, high value”. Mr. van Dongen is also the co-author of the first book on “Developing Open Source BI solutions with Pentaho”, published by Wiley in August 2009.

Rome December, 10-11 2009 26

OCTOBER-DECEMBER 2009

Euro 1200

The attendance fee includes documentation, working lunch and coffee breaks


The complexity of today’s IT environments, regulations and competitive pressures are driving many Enterprises to initiate IT architecture programs. While Enterprise Architecture (EA) isn’t new, it has produced mixed results. Successful organizations have streamlined costs, improved alignment between Business strategy and IT systems, and improved flexibility. Now, the demand for qualified architects is even greater. Unfortunately, most organization or architects do not have an overall understanding of what Enterprise Architecture is, how programs are structured, the roles, responsibilities and skills of an Enterprise architect, what Enterprise Architecture looks like, how to create architecture, how to apply it, and how to deliver value to their organization through EA. This workshop is aimed at making sure you understand these questions and how to achieve these results. We will illustrate the many different aspect of EA and discuss how to deliver maximum value with EA architecture and avoid common pitfalls and mistakes. Topics will include EA principles and practices, EA domains of Business, information, application, and technology architecture, and the architectural skills and thinking needed to be an Enterprise architect. The workshop is structured as a mix of presentation, interactive discussion, and group based exercises, so the students get the chance to apply the techniques learned to example scenarios during the facilitated exercises.

UNDERSTANDING ENTERPRISE ARCHITECTURE Structure, Domains, Disciplines, Value

After completion of this seminar students will be able to answer the following questions: • What is Enterprise Architecture? • What are the different approaches to EA structure and EA programs? • What are the skills, vocabulary, and roles of an architect? • What are the concepts and models of each architectural domain? • How do you use architecture to provide value to your organization? He is Chief Scientist at Wilton Consulting Group, which provides expert consulting in Enterprise Architecture, Service-Oriented Architecture, and Model Driven Solutions. Mr. Rosen is also Director of Enterprise Architecture for the Cutter Consortium and Editorial Director for SOA Institute. His current emphasis is on the implementation of agile, flexible SOA solutions. He has years of experience in the architecture and design of applications for global corporations and 20+ years of product development experience for distributed technologies including DCE, CORBA, DCOM, J2EE, Web Services, Transaction Processing, and Messaging. Mr. Rosen is an internationally recognized speaker and author of several books including “Applied SOA: Architecture and Design Strategies”. Rome December 14-16, 2009

MIKE ROSEN

Euro 1500

The attendance fee includes documentation, working lunch and coffee breaks

OCTOBER-DECEMBER 2009

27


TECHNOLOGY TRANSFER S.r.l. Piazza Cavour, 3 - 00193 Roma Tel. 06-6832227 Fax 06-6871102 e-mail: info@technologytransfer.it

www.technologytransfer.it


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