BA (Hons.) GRAPHIC DESIGN
LEVEL
Module Code
OUGD303
Semester
1
Module Title
FINAL MAJOR PROJECT
Doc. Code
OUGD303
06
Brief/Session/Document Title Leeds College of Art End of Year Degree Show 2013 Brief Develop an original design concept to pitch for the Leeds College of Art End of Year Degree Show 2013 with promotional and branded media to be marketed at prospective students, members of industry and VIP guests to promote the talent of the individuals graduating from the University this academic year. Background / Considerations First opening in 1997, the End of Year Degree Show is an integral event within the Leeds College of Art promotional and social calendar for both the educational facility and students alike. With a wonderfully-maintained, highly-regarded reputation for quality and talent, ensure that the End of Year Show brand and concept development reflects this to it’s full potential. Mandatory Requirements -
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Poster/Leaflet- eye catching, innovative, must fit to the scale of an A5 envelope (when folded). Private view invitation- luxe quality, must fit to the scale on an A5 envelope (when folded). College signage- clear and innovative. Exhibition guide- consistently branded, hand-held (scale). Email invitation- low res consideration, consistently designed. Web button- consistent design, low res EOYS, 50mm x 50mm, must be used functionally for the college website and various means of web-based social networking sites (thumbnail).
Deliverables -
A2 concept presentation boards with concept development and initial ideas applied to poster/leaflets, signage throughout the college and the VIP private view invitation.
Studio Deadline
Module Deadline
29 May 2013, 1PM
29 May 2013, 1PM
This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.