BA (Hons.) GRAPHIC DESIGN
LEVEL
Module Code
OUGD301
Semester
1
Module Title
DESIGN PRACTICE III
Doc. Code
OUGD301
06
Brief/Session/Document Title Leeds College of Art Christmas Card Competition 2012 Brief Design a corporate Christmas Card for the Leeds College of Art University education institution, to be distributed to industry contacts, friends, and family of the members of staff throughout the Blenheim Walk building. Background / Considerations Consider brand consistency and existing design within the educational institution, as well as visually and conceptually communicating the work and designs produced by the University students, creating both a printed and digital design version (print and motion graphics/e-card). Also consider the economic value and cost of production to balance professional printed outcomes along with a focused and condensed manufacturing budget.
Mandatory Requirements -
Design must measure 152mm x 152mm Design must cover both printbased/screen and digital design outcomes
Deliverables Printed greetings card Printed greetings card envelope Digital/e-card design
Studio Deadline
Module Deadline
November 22, 2012
December 12, 2012
This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.