TOP 10 THINGS... YOU NEED TO KNOW ABOUT PENGUINS PROJECT PROPOSAL A2 BOARDS: CONTENT//CONTEXT//AUDIENCE PICTURES FROM OLIVER JEFFERS & BBC SOURCED THROUGH GOOGLE IMAGE LINKS
SOPHIE WILSON//OUGD202// DESIGN PRODUCTION FOR PRINT//TOP 10... THINGS YOU NEED TO KNOW ABOUT PENGUINS//
CONTENT HABITAT LIFESPAN CONSERVATION EGG INCUBATION 17 DIFFERENT SPECIES DIET (WHAT THEY EAT) PENGUIN PREDATORS PENGUINS IN CAPTIVITY & ZOOS EVOLUTION (FLIGHTLESS BIRD-SWIMMERS) BEHAVIOUR (SWIMMING, TOBOGGANING,CRECHES)
MUSIC & FOLEY
R 234 G 233 B 239 R 255 G 255 B 255
‘YOU’RE SO COOL’ HANS ZIMMER ‘THE ENTERTAINER’ SCOTT JOPLIN
R 158 G 163 B 175 R 58 G 62 B 73 R 13 G 11 B 19
TYPEFACES
R 216 G 143 B 40
FUTURA BOLD FUTURA LIGHT ITALIC HELVETICA NEUE BOLD HELVETICA NEUE REGULAR LIGHT ITALIC
R 255 G 231 B 130 R 162 G 205 B 58 R 105 G 187 B 226 R 43 G 138 B 203
COLOUR PALETTE: PENGUIN CHICK/ICE/EMPEROR PENGUIN FEATHERS/BEAK/FEATHERS/CBBC LOGO/WATER
SOPHIE WILSON//OUGD202// DESIGN PRODUCTION FOR PRINT//TOP 10... THINGS YOU NEED TO KNOW ABOUT PENGUINS//
CONTEXT OLIVER JEFFERS: LOST & FOUND DEADLY 60: CBBC CHANNEL FROZEN PLANET: BBC ONE
SOPHIE WILSON//OUGD202// DESIGN PRODUCTION FOR PRINT//TOP 10... THINGS YOU NEED TO KNOW ABOUT PENGUINS//
AUDIENCE 11-18 (22.2%) 18-21 (11.1%)
21-60 (27.8%)
60+ (11.1%)
0-5 (22.2%) 5-11 (44.4%)
“What age range do you feel is most commonly associated with penguins through visual media (eg television programmes, animation, documentaries, etc?)”
5-11 YEARS 44.4% CHILDREN WHO LOVE TRIVIA, WILDLIFE, ZOOS, NATURE, ANIMATION, AND ANIMALS
SOPHIE WILSON//OUGD202// DESIGN PRODUCTION FOR PRINT//TOP 10... THINGS YOU NEED TO KNOW ABOUT PENGUINS//
CBBC Proposal for my programme to be broadcast on the CBBC channel (target audience 6-12 years)