(Hons.) GRAPHIC DESIGN
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PROBLEM ANALYSIS Has the brief been analysed appropriately in order to identify and clarify the range of problems posed. Does the evidence presented suggest that the brief/problems have been fully explored and understood.
CONCEPTUAL DEVELOPMENT Comment on the breadth and range of conceptual development presented. Are the ideas informed by appropriate research and represent a significant and innovative approach to idea generation in response to the identified problems.
DESIGN PROPOSAL Comment on the appropriateness of the proposed design solutions. Are they relevant to the brief and do they fully exploit the creative potential/ opportunities offered by the brief.
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BA (Hons.) GRAPHIC DESIGN PEER
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DESIGN PRACTICE 2 Name
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DESIGN PRACTICE 2 - YCN BRIEF CRITERIA
PROBLEM ANALYSIS Has the brief been analysed appropriately in order to identify and clarify the range of problems posed. Does the evidence presented suggest that the brief/problems have been fully explored and understood.
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CONCEPTUAL DEVELOPMENT Comment on the breadth and range of conceptual development presented. Are the ideas informed by appropriate research and represent a significant and innovative approach to idea generation in response to the identified problems.
DESIGN PROPOSAL Comment on the appropriateness of the proposed design solutions. Are they relevant to the brief and do they fully exploit the creative potential/ opportunities otfered by the brief.
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ADDITIONAL COMMENTS
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