CAMELLIA TREASURE N°1 de CHANEL

CAMELLIA TREA SURE TREA SURE

The brand-new line N°1 de CHANEL includes skincare, make-up and a fragrance mist. Formulated with sensorial textures, the range is designed to preserve the radiance of youthful-looking skin while supporting sources of vitality. The brand has always held steadfast in its conviction that nature’s intelligence cannot be matched, and this new generation of skincare sees a return to this vision.

BY JENNIFER CAMPBELL

INSPIRED BY NATURE

CHANEL has taken inspiration from nature for generations and has built up unique expertise in cultivating flowers as the raw materials in its perfumes. This experience led the CHANEL research team to discover the unique properties of the red camellia flower extract.

‘The Czar’ variety of Camellia japonica was named for its imperial beauty in the early 20th century. The flower is highly delicate and odourless and contains a concentration of protocatechuic acid at the heart of its petals, a powerful molecule that was previously unseen in the camellias analysed by the CHANEL scientists.

A true botanical treasure, the flower has extraordinary properties and can help protect the skin’s vitality by addressing the first signs of ageing and enabling the skin to remain healthier for longer. The red camellia extract is naturally rich in antioxidants and helps protect the skin from damage caused by stress and other external aggressors.

PURE INGREDIENTS

Each of the N° 1 de CHANEL formulas is made with natural ingredients and has a reduced environmental impact. The products include up to 76 percent of camellia derivatives, including petals, seeds and yeasts, to ensure that none of the plant is wasted. The red camellia extract provides the collection with its revitalising properties from each of its components; camellia water is refreshing, while the red camellia oil, obtained by pressing the seeds, hydrates the skin. A yeast extract from the camellia microbiota helps strengthen the formulas’ barrier function, and the seed shells are used for their strength.

The N° 1 de CHANEL skincare range includes a red camellia powder-to-foam cleanser, a revitalising lotion, eye cream and serum. The make-up collection consists of a red camellia revitalising foundation and red camellia revitalising lip and cheek balm, while the revitalising fragrance mist is fresh and delicate.