22 - Southpoint Sun
Wednesday, October 14, 2020
Nature Fresh Farms pledges to plant 25,000 trees LEAMINGTON – Nature Fresh Farms has launched a sustainability campaign following the release of their new home compostable cucumber wrap. Recenty, after two years of research and development, Nature Fresh officially launched their 100 percent home compostable cucumber wrap — a first for the North American marketplace. Made from a starch-based PLA that is derived from plant-based resources, the film is home compostable, breaking down naturally into CO2 and water within 90 days. To celebrate its release and promote
to consumers and customers alike, Nature Fresh Farms has launched a unique marketing campaign and are asking their followers to join in their initiative to make a difference. Their campaign has kicked-off with high-impact social media posts going live on their Instagram, Facebook, and LinkedIn accounts. Every time someone shares these posts during the month of October, Nature Fresh will plant a tree. With one share equalling one tree, the company is pledging to plant up to 25,000 trees to help our forests thrive. “We really wanted to grab the atten-
tion of our consumers and followers with this home compostable film,” said Luci Faas, Product Development Specialist. “Through this initiative we hope to raise awareness of this packaging design that will make a lasting change on the environment but also go even further by planting trees to help our North American forests flourish.” The campaign seeks to spotlight the progression of their sustainable packaging design while encouraging their followers to spread the word by sharing social media posts and help plant a tree. The initiative supports Nature Fresh
Farms’ commitment to bettering the environment and their continued investment in searching for more sustainable packaging designs. “Our customers are looking for more environmentally friendly packaging and we want to give them that,” shared Director of Sales, Matt Quiring. “With our continued goal of finding more viable packaging solutions we want to provide more options and make it easier for most people to make positive environmental choices.”
Red Sun Farms announces new lighting technology KINGSVILLE — Red Sun Farms, a Kingsville greenhouse grower with locations in Canada, USA, and Mexico, are embracing technology by lighting up a high-tech greenhouse to bring a yearround supply from Canada. There are three distinct projects underway in support of year-round Ontario grown produce: First, a new state of the art 27-acre facility with a dedicated partially lit growing area. This investment will allow for a longer growing season in Canada for specialty tomatoes. A second project has 42 acres lit, all dedicated to growing 12 months of the year in organic & conventional farming. With this new technology, they can extend their growing sea-
son into the winter months, responding to consumer demand for local produce year-round. Finally, a third project introduces the first of its kind LED technology that will supply Ontario peppers year-round. This unique technology recreates and modulates the full spectrum of the sun’s natural light, essentially enabling the farm to deseasonalize productions. ”Introducing these new technologies into the greenhouses will allow Red Sun Farms to offer year-round supply from Ontario,” said Jim DiMenna, President of Red Sun Farms. “This new lighting technology will allow us to give some of our Canadian customer’s limited products over the winter months.”
Kingsville Brewing Company founder and co-owner, Mark Muzzin, left, announces the company’s partnership with Brad Jacobs, top right, as co-owner Marty Turco, bottom right, discusses the partnership. Facebook Live photo
Kingsville Brewery announces partnership with curling icon Kingsville — On Thursday, October 8, the Kingsville Brewing Company announced a partnership with Canadian curling icon, Team Jacobs. Team Jacobs is currently ranked number one in the world and won the gold medal at the 2014 Sochi Olympics. The partnership was announced via Facebook Live from three different locations. Kingsville Brewing co-owner and founder Mark Muzzin was live from the Taphouse in Kingsville, while his cousin and co-owner Marty Turco was live from Dallas, Texas, where he once starred for the Dallas Stars of the NHL. Brad Jacobs, the skip of Team Jacobs, was live from Sault Ste. Marie, where he was able to unveil the new Team Jacobs jersey, complete with Kingsville Brewing logos and
sponsorship. Turco is originally from the Soo, where he and his wife host the annual Team Jacobs fundraiser every year. “Kingsville Brewing Company is thrilled to add Team Jacobs to the family. They are great champions, great people and great family men,” said Turco. “They personify what Kingsville Brewery aims to accomplish on a daily basis.” Turco and Muzzin fell in love with the taste of craft beer and have worked hard to turn their ideas and passion into a successful reality. The flavours are inspired by memories of playing hockey on a frozen lake and fishing in secluded, secretive spots. Visit kingsvillebrewer.ca for more information.
