Humane Society launches Pet Pics wine

The Windsor-Essex County Humane Society is once again teaming up with Pelee Island Winery for a unique fundraiser to help the society’s rescue and relief efforts for animals in need.

Pet Pics Wine allows patrons to upload pictures of their pets for wine purchases and 20 per cent of the proceeds will go to the Humane Society.

“We are honoured to be teaming up with the Windsor-Essex Humane Society again this year. As many of our team members are pet parents, the incredible work they do for the animals in our community is close to our hearts,” said Matt Gale, Sales and Marketing Coordinator for Pelee Island Winery. “We are also inspired by our customers’ generosity and support, as well as their creativity when it comes to naming their wines.”

The personalized Pet Pic labels start with the customer uploading their favourite pet photo, along with their name, a message or witty wine varietal such as “Caternet” or “Poocho Grigio”.

The team at Pelee Island Winery then creates your label and your Pet Pic wine is delivered to your door, with free shipping in Ontario.

The labels are available on a Pinot Grigio or a Cabernet Franc-Cabernet Sauvignon, and — new for 2022 — a Blush Sparking Rose.

All wines are VQA (Vinter’s Quality Assurance) and Vege-Cert vegan certified.

Pelee Island Winery will donate 20% of all proceeds to the Windsor-Essex County Humane Society to support its work providing rescue and relief for animals in need.

“We love to see our adopters loving their pets, and when they can feature their pets on a bottle of wine while helping other animals

in need that’s a win for everyone,” said Melanie Coulter, Executive Director, Windsor-Essex County Humane Society.

To order your Pet Pic wine, visit www.peleeisland.com/shop.