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The Fort Myers area private sector employment grew by 11,400 jobs over the year, an increase of 4.6%. The Fort Myers area also had the fastest over-the-year job growth rate among all metro areas in two major industries in December 2022, education and health services (+12.5%) and financial activities (+9.6%). The Naples area private sector employment increased by 3,500 jobs over the year, an increase of 2.4%.

Southwest Florida’s area labor force increased by 19,552 over the year in December 2022. The Fort Myers area labor force grew by 15,810 over the year in December 2022, a 4.4% increase, and the Naples area labor force increased by 3,742 over the year, a 2% increase.

The Fort Myers area industries gaining the most

BY SUSAN KUHAR Guest Columnist

Flexibility in the work environment appears important to American jobseekers. When given the option of working an eight-hour day with a flexible start time, traditional nine-tofive or a compressed schedule such as four 10-hour days, jobseekers most commonly pick an eighthour day with a flexible start time (40%), while nearly 1 in 5 job seekers (18%) would most prefer a compressed schedule.

More than 9 in 10 U.S. hiring decision-makers (94%) with non-traditional work schedules report employees at their company are productive, with nearly half (48%) saying they are very productive. And, if given the ability to design their own schedules, hiring decision-makers feel employees would have the same level of productivity (53%) or even be more productive (35%).

Still, there appears to be some hesitation in companies offering this amount of flexibility.

Three quarters of U.S. hiring decision-makers (75%) have concerns in offering flexible work hours – including: decreased productivity (30%); increased distractions (29%); delayed communications (28%); and inability of employees to collaborate (28%) jobs over the year were education and health services (+4,200 jobs); and construction increasing by 2,300 jobs. The Naples area industries gaining the most jobs over the year were construction, increasing by 1,600 jobs; and education and health services, increasing by 1,400 jobs.

Susan Kuhar, Director of Business Development, Express Employment Professionals Naples/Bonita Springs area, has been with the company for 8 years. She has been an employment placement professional for more than 15 years. Contact her at susan.kuhar@expresspros.com or (239) 498-5000.

December 2022 marked the second month in 2022 that Florida reached a 2.5% unemployment rate, a historic low last reached in 2006. Florida’s private sector employment increased by 425,800 jobs over the year in December 2022 (+5.3%), two full percentage points faster than the national over-the-year growth rate of 3.3%. In December 2022, Florida’s private sector employment increased by 18,000 over the month (+0.2 percentage point). Florida’s labor force grew by 3.5% over the year in December 2022, faster than the national growth rate of 1.6% over the same time period.

If you’re a small business owner looking for a web design and SEO partner, WebWorx is your Southwest Florida choice. Michael Cooper and Kelsey Simmonds started WebWorx in 2022 after a few years of freelancing to better support our Southwest Florida clients. We offer custom web design, optimizations and maintenance plans for any size business or budget. Our process begins with an audit to assess the performance of your current website and provide a baseline for its potential. Once we identify areas for improvement we then discuss whether website migration or a whole site redesign is the best solution. All our client sites are built on the industry-leading Duda platform and hosted in AWS. Duda has substantially outperformed competition like WordPress, Wix and Squarespace in Core Web Vitals (page speed and load times) in the last two years. We also provide a client dashboard to input support tickets, easily post to your website’s blog (similar to WordPress) and review stats.

BY MICHAEL COOPER Guest Columnist

For those clients interested in harnessing the power of monthly SEO services, we build a custom strategy to unlock the full potential of your website. Most of our current clients are implementing local SEO or targeting keywords specific to a location like Fort, Myers or Naples. WebWorx has also launched a range of one-time cost services for digital marketing. These include corporate photography, aerial imagery, detailed keyword rankings report, SEO site boost and Google Business profile optimizations.

At WebWorx, our goal is to become the No. 1 web design agency in Southwest Florida. We know this is not an easy task but that’s what keeps us motivated to keep refining our process. We expect to hit this goal by providing the same great customer service no matter how fast we expand. Most of our new clients have been referrals, so it’s no coincidence that creating a friendly, effective solution for our web design clients spreads like wildfire. If your business is looking for affordable and effective marketing solutions, find more information at webworx.agency

Michael Cooper is the co-founder of WebWorx, an SEO and web design agency in SWFL and author of their blog. He has worked in web design since 2017 and can be contacted at info@ webworx.agency.

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