How to Improve Website Ranking in 2020? Presented By Soweby
What's the source of traffic coming on your website? If you’re relying on people to find you through a Google search, search engine optimization (SEO) needs to be at the top of your priority list. According to general study, the first page of Google receives 95 percent of web traffic, with subsequent pages receiving 5 percent or less of total traffic. Getting ranked on Google depends on the Google Algorithms that are always changing, so it's important to stay updated updated with these.
How to Rank Your Website? An important technique for ranking is SEO (Search Engine Optimisation) that make website intelligible for both users and search engine robots. SEO helps the engines figure out what a particular page is all about, and how it may be useful for users. In today’s high level of competition, it is imperative to be as high as possible in the search results, and that comes with an efficient SEO strategy.
Best SEO Practices Followed By Digital Marketing Agencies In 2020 to Achieve Higher Search Rankings 1 f site takes a long time to load, you are going to have a lot of frustrated users, and your rankings will drop. and in contrast if site loads fast and performs smoothly, users are more likely to stay on the page, return to it, and link it to others.
2 Use The Right Meta Tags
Meta Titles
Each page on your website should have a unique title tag. This shows Google that you really do have unique content on your website, and that your pages aren’t just duplicate content. This is also a great place to incorporate your keywords.
Meta Descriptions
Underneath your page title is your meta description. Description tags should be written to give credibility to your company, to show what services or deals you offer, or to call the user to action on your page.
3. Include Keywords in URL
URL structure is an often overlooked aspect of SEO. A good URL structure provides both users and search engines an idea of what the destination page is all about.
1 Use short URLs:
2 Use keyword-rich URLs:
A study conducted by Backlinko found that short URLs tend to outperform long URLs in SERPs.
Always include your target keywords in the URL to increase your chances of ranking better in search results.
3 Remove unnecessary stop words: To make your URL look clean and succinct, consider removing stop words.
4
Publish Long Form Of Content Here is the truth, long-form content ranks better on Google. This claim is backed by several studies, including the most recent SEMrush study on top-performing articles.
5
Improve the User Experience on Your Website Google keeps a close eye on how users behave with your content. As such, user experience is one of the key factors in improving your search rankings. Page speed plays a vital role in improving the user experience of visitors on your site
6 Have a Mobile or Responsive Site There are now more searches conducted on mobile devices than on laptops. Though this varies somewhat by industry, it has enormous implications for how your site ranks. In general, if your site isn’t mobilefriendly, it will lower your Google ranking. Mobile users will click away from your site faster if it doesn’t work or load properly on their devices, which will hurt your rank. Google algorithm is also programmed to look for load speed, so if your site isn’t loading on mobile devices, it will hurt your rank.
We would love to hear from you! +91 9930879909 contact@soweby.in Office Address : A/101, Aradhana shopping centre, Jakeria Road, Malad West, Mumbai, Maharashtra 400064
soweby.in